---
title: Act! vs Attio
products:
- act
- attio
updated_at: '2026-08-26T08:14:21Z'
---

# Act! vs Attio

Side-by-side comparison of Act! and Attio.

## Quick comparison

| Attribute | Act! | Attio |
| --- | --- | --- |
| Category | CRM Software | CRM Software |
| Rating | 3.9/5 (434) | 4.8/5 (13) |
| Starting price | — | — |
| Free plan | No | No |
| API | Yes | Yes |
| AI features | No | No |
| Open source | No | No |

## Shared features

- API Access
- Contact Management
- Customizable Dashboards
- Data Import/Export
- Reporting & Analytics
- Role-Based Access Control
- User Permissions

## Unique strengths

**Act!:** Appointment Scheduling, Call Logging, Customer Feedback Management, Customer Segmentation, Customer Support Ticketing, Document Management, Email Marketing, Lead Management

## Act!

> Make great customer relationships an everyday reality.

- **Category:** CRM Software
- **Vendor:** Swiftpage
- **Website:** https://www.act.com/
- **Rating:** 3.9/5 (434 reviews)
- **Capabilities:** API

Act! is one of the pioneer brands in its space that evolved into a customer relationship management platform, and cloud-app with a browser-based front end. It offers an integrated email marketing platform that is ideal for small to mid-sized companies. The software also has an easy-to-use dashboard designer with a good marketing automation workflow builder.

**Reviewer segments:** Small Business 77.4%; Mid Market 17.5%; Enterprise 5.1%

**Deployment:** On-Premise Linux, Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone

**Support:** Email/Help Desk, Chat, Knowledge Base, 24/7 (Live rep), FAQs/Forum, Phone Support

**Training:** Documentation

**Integrations (10):** DocuSign, Dropbox, Evernote, HubSpot, Nextiva, Shopify, Slack, Xero, Zapier, Zoom

**Vendor:** Swiftpage · Denver, Colorado, United States · founded 2001

## Attio


- **Category:** CRM Software
- **Vendor:** Attio
- **Website:** https://attio.com
- **Rating:** 4.8/5 (13 reviews)
- **Capabilities:** API

Attio is a versatile Customer Relationship Management (CRM) platform designed to cater to a variety of business processes. It enables businesses to create a custom CRM system with powerful and flexible templates suitable for different use cases. Attio is structured around your data and workflows, allowing for the continuous syncing of product, billing, and relationship data into your workspace. This feature ensures that your CRM system is always up-to-date and reflective of your unique business structure.

**Reviewer segments:** Small Business 92.3%; Enterprise 7.7%

**Deployment:** Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone

**Support:** Knowledge Base, FAQs/Forum

**Training:** Documentation, Webinars

**Integrations (15):** Browse AI, Calendly, Google Workspace, Granola, HubSpot, Intercom, KrispCall, Lighthouse, MeetGeek, PandaDoc, Papermark, Salesmsg, Slack, Typeform, Zapier

**Vendor:** Attio · London, England · founded 2019