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ActiveCampaign vs Semrush Comparison

ActiveCampaign vs Semrush Comparison

ActiveCampaign

At a Glance

4.6

Marketing Automation Software

Starting at $39

Per Month

4.6

Other Digital Advertising Software

Starting at $119.95

per month

Overview

ActiveCampaign

ActiveCampaign is an integrated marketing tool that easily automates email marketing strategies and creates targeted campaigns. While automated marketing is a core component of the system, ActiveCampaign is a powerful tool that can do so much more. The software is known for being able to deliver a p…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Semrush

SEMRush is an all-in-one content marketing solution that comes with content optimization tools, an SEO writing assistant, and real-time content grade as well as a keyword research tool. The platform is a great tool for topic research, and content grading for readability, SEO, tone of voice, and orig…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Pricing

Lite

$39

Per Month

Plus

$70

Per Month

Professional

$187

Per Month

See Pricing Details

Free Trial Available

Pricing Available

Pro

$119.95

per month

Guru

$229.95

per month

Business

$449.95

per month

See Pricing Details

Free Plan Available

Pricing Available

Pros & Cons

ActiveCampaign Pros

  • Powerful email builder
  • Machine learning enabled helps boost marketing results
  • Seamlessly integrates with automations

ActiveCampaign Cons

  • On-site chat is an additional, paid add on
  • Advanced feature are complicated to use and navigate.

Semrush Pros

  • Intensive keyword analysis
  • Reasonably priced platform
  • Offers demographic insight
  • Identifies spammy backlinks
  • It’s an all-in-one solution for keyword research and content optimization software.
  • Comes bundled with an add-on for Google Docs and WordPress.
  • Highlights keyword stuffing.
  • Gives users access to readability, SEO, and plagiarism grading.
  • It’s packed with all the features one will need to launch an SEO and SEM campaign
  • Its keyword research tool is regarded as one of the best
  • Provides recommendations on how to fix on-page errors

Semrush Cons

  • Reports of inaccurate data on ad spend
  • Requires a steep learning curve
  • Only one user login
  • Only available via SEMrush plans
  • Asks you to pay $45/month per additional user
  • Does not have a friendly user interface
  • It is quite expensive compared to other tools in the market

Screenshots

ActiveCampaign

Semrush

Videos

ActiveCampaign

2022 Q4 Product Updates: Facebook Lead Ads , New Email Designer, more!

Semrush

SEMrush: The All-In-One Digital Marketing Platform

Top Alternatives

Agile CRM

4.0

Starting at $0

Per Month

BenchmarkONE

1.9

Starting at $0

per month

Bloomreach Commerce Experience Cloud

4.7

per month

Pricing Not Available

Deployment

Cloud, SaaS, Web-Based

Mobile Android

Mobile iPhone

Cloud, SaaS, Web-Based

Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

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