Black Friday, Cyber Monday, and even Small Business Saturday are some of the most exciting shopping occasions of the year. These days aren’t just a chance for consumers to snap up a great deal, they can also provide business owners with more affordable ways to get the tools they need.

If you’re trying to save money on your new web hosting platform, website builder, or even the themes and plugins you use to bring your business to life, there are Black Friday deals out there to suit you.

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best saas deals black friday 2021

Ready to upgrade your business’ web presence?

Black Friday through Cyber Monday is the time to find some of the best software deals & offers designed specifically for business owners, for everything from hosting to project management software.

Jump to: Web Hosting | Website Builders | Themes & Plugins | VPNs | Other Software

Black Friday Web Hosting Deals

It’s definitely worth checking out the deals and packages available from hosting providers during Black Friday. This can be an excellent time to upgrade your hosting features or switch to a different provider if you’re not totally happy with what you have now. Some of the black Friday deals we’re looking forward to, include offers from:

SiteGround: Save up to 80% on Hosting


Widely regarded as one of the best hosting providers available, SiteGround is a popular choice among today’s business owners. The company offers premium, ultrafast hosting powered by Google cloud, custom database setup and more.

SiteGround is currently offering up to 80% off shared hosting and other hosting packages for new customers. You can get a great offer on Managed WordPress hosting, WooCommerce hosting, and more, with a smooth, automated migration thrown in for good measure.

Hostgator: Save 70% on Hosting

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HostGator offers decent deals year-round. Recently, the company launched a 70% off discount for their birthday, running until the 22nd of October 2021. It’s likely you’ll be able to get a similar discount during the Black Friday period, where HostGator tend to offer discounts from Thanksgiving through to the day after cyber-Monday.

The base deal available now is 70% off all hosting, but you can also snap up a 90% off deal on hour-long flash sales for domain names too.

Bluehost: Premium Shared Hosting for only $2.65!


Bluehost is reliable, affordable, and recommended by WordPress. If you’re keen to get a deal, Bluehost has a habit of launching its Black Friday deals early, so make sure you keep an eye on the website. In 2019, the sale included up to 60% off select products like privacy protection, WP Pro, and other crucial tools.

This year, the company will be offering a free domain name for the first year of your hosting package with a free SSL certificate. You’ll also get a one-click WordPress installation and 24/7 support, all for a tiny price of only $2.65 per month.

Hostinger: Save up to 85% on Shared Hosting


For Black Friday 2021, Hostinger is pulling out all the stops. The company has started the countdown to its deals already, which include up to 85% off your hosting packages.

You can buy a premium web hosting plan for up to 100 websites, 100 email accounts, and unlimited bandwidth for $1.99 per month. When you renew, the price increases to $5.99 per month. There’s a base one website package for $1.39 per month, and a larger, business web hosting option for $3.99 per month with daily backups.

Dreamhost: 47% Flat Discount


Update: The Sale will start on 26th November 2021 last until 29th November 2021!

Known for exceptional reliability and flexible plans, Dreamhost is one of the many hosting providers offering a fantastic deal for black Friday customers. The top choice for many web developers is promising up to 80% off its hosting packages. Features like unlimited bandwidth and storage are up for grabs, so you can rest assured you’ll get great value.

A2 Hosting: Discounts coming soon!

a2 hosting logo

A popular all-around hosting provider, A2 hosting is best known for catering to smaller businesses and growing websites. Although you won’t be able to snag a free domain with an A2 package, you do get SSL certificates, storage, and unlimited bandwidth.

The 2020 Black Friday deals for A2 Hosting included:

  • 67% off shared hosting
  • 50% off managed dedicated servers
  • 60% off managed WordPress hosting
  • 51% off reseller hosting
  • 50% off managed VPS and Core VPS

Watch this space for similar deals in 2021.

Liquid Web: Discounts coming soon!

liquid web logo

Leader in managed hosting solutions for crucial sites and apps, Liquid Web promises exceptional control, power, and speed for your business assets. Liquid Web goes above and beyond with its black Friday deals, offering both monthly and long-term annual savings for managed VPS hosting.

You can access deals on dedicated servers, managed WordPress, VPS hosting, and managed WooCommerce hosting. Some of the deals from 2020 included:

  • 60% off VPS and dedicated hosting for 3 months
  • 50% off Managed WordPress and Managed WooCommerce plans for 3 months

You can also get dedicated servers with double RAM from $99 per month, and discounted VPS plans with a free 100 GB backup for $14 per month when you agree to a 24-month contract. Watch this space for similar deals in 2021.

WP Engine: 5 months FREE on any shared plan

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WPEngine is premium managed WordPress hosting. They offer automatic security updates, daily backups, one-click restore points, automatic caching, top-tier security, one-click staging area, and more. And now they also offer 5 months free on any shared plan as part of their Black Friday 2021 Sale.

  • Offer: 5 months FREE on any annual shared plan at WP Engine
  • Coupon Code: cyberweek2021
  • Coupon Valid: November 22, 2021 – November 30, 2021

*Offer valid for new customers purchasing any Startup, Growth, or Scale plan. Not valid for existing customers, upgrades, or any other product purchase.

Cloudways: Discounts coming soon!

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Another top provider of managed cloud hosting, Cloudways offers convenient pay-as-you-go plans, so you’re never tied into a specific hosting package. For Black Friday 2021, whispers suggest it’ll be around 40% off all hosting prices, meaning you can get started for $10 per month.

Cloudways is also excellent for offering extra freebies with its packages too, such as one-click app installation, SSL certificates, migrations, and comprehensive year-round support.

Website hosting Deal Predictions:

Here are some more helpful hosting deal predictions based on last year’s discounts:

  • GreenGeeks: up to 75% off sustainable hosting
  • Kinsta: Managed hosting for $30 per month

Website Builder Black Friday Deals

You’ll need a website builder to bring your new business presence to life. Once you have your hosting ironed out, make sure you check some of the top deals for website building technology. Here’s what we can expect from 2021.

Squarespace: 10%+ Paid Plan Discount

Squarespace emblem

Best-known for being the top provider of aesthetically appealing websites with stunning performance, Squarespace is a great tool for all kinds of business owners. You’ll have access to an intuitive section-based editor, exceptional customer support, and designer-made templates, no matter which package you buy.

Squarespace hasn’t announced its 2021 Black Friday deals yet, but in 2020, the company provided 10% off on all packages. There’s some speculation this deal might increase in size for 2021, as competition continues to build in the market.

Zyro: Up to 85% off on website and eCommerce plans

zyro logo

Zyro is an excellent tool for beginners hoping to jump into the digital world as quickly as possible. If you’re looking for a straightforward experience enhanced by AI tools which guide you through building your website, Zyro is a great pick. The templates are modern, and the editor is great for beginners too.

  • Offer: Up to 86% off from website plans, and up to 72% from eCommerce plans
  • Coupon Code: ZYROBF
  • Coupon Valid: Black Friday campaign will run until Dec 7th.

Last year, Zyro offered huge deals. This year, the company is not disappointing with its a Black Friday Sale and discounts reaching 86% off usual prices.

Pixpa: 50% off all plans

pixpa logo

Pixpa is a simple and effective tool for building a stunning website or portfolio site. The convenient service combines hosting and website building in one plan, so you can reduce the number of bills your business needs to worry about each month.

For 2020, Pixpa offered a fantastic 50% off its website building plans – great for beginners who want to get started on a budget.

  1. Site123

Another easy-to-use website builder, fantastic for beginners, Site123 makes it easy to build a functional website fast. There’s a section-based editor to help you make intricate looking websites for any kind of business. You’ll have all the tools you need to design stores, membership sites or simple portfolios, and there are plenty of pre-built elements for you, like buttons and themes.

For 2020, Site123 applied a 50% discount to all of its packages. The same deal appears to be available for Black Friday 2021, with the pre-sale available now.

  1. Wix

Best-known for its user-friendly backend and countless site templates, Wix is one of the most popular website builders on the market today. The solution is highly flexible and comes with a range of AI tools to help with building your website. You can even host podcasts or create a restaurant booking page for your new site.

For 2020, Wix offered a 10% off deal on all of its packages. As of 2021, there aren’t any hints on what the discount might be this year, but there’s likely to be a good offer available.

Website Builder Deal Predictions:

Let’s have a look at some of the other potential discounts we might see from website builders, based on 2020 deals:

  • Gator: Up to 70% off the HostGator site builder
  • Weebly: Up to 35% off ecommerce and site builder plans
  • Duda: Up to 50% off annual plans

Black Friday Deals for WordPress Themes and Plugins

If you decide, like many business owners today, to use WordPress as your website builder with your new hosting package, you might want to check out some deals on themes and plugins. There are plenty of excellent options to choose from, including:

  1. StudioPress

A go-to source for WordPress themes, StudioPress offers an all-in-one solution for content building on WordPress in the form of Genesis Pro, as well as hosting, frameworks, and custom blocks. Most years, StudioPress offers discounts on multiple plans and services.

For 2021, you’ll be able to save up to $100 on the StudioPress Pro Plus plan; Since you get all the themes included with your plan, you’d save around $2,300 on the full cost of buying everything individually.

  1. WooCommerce

Over the last couple of years, WooCommerce has offered a range of fantastic deals for WordPress customers looking to ad ecommerce functionality to their sites. WooCommerce is the most popular ecommerce plugin for WordPress, and it’s well worth an investment if you can get a good deal.

Make sure you check WooCommerce around Black Friday and Cyber Monday to check the latest deals on offer.

  1. Envato

Envato is a popular online marketplace full of video effects, templates, themes, and web tools you can use to transform your website. You’ll have access to everything from ready-made code and graphic assets to audio templates.

For 2020, Envato offered around 50% off their small business assets, which is the same deal as shoppers got in 2019. It’s likely there’ll be another 50% off discount this year too.

  1. Elementor

Elementor is a leading website creation platform for WordPress fans. The company has recently released a range of new updates to its plugin, which means excitement is mounting about potential black Friday offers.

In 2020, Elementor offered a massive 25% off its packages. There’s a good chance we’ll see another discount like this in 2021.

  1. Divi Builder

The Divi Builder by Elegant themes is one of the most popular site-building tools for WordPress users. You can access everything from stunning responsive templates to hundreds of website packs and premium support, all in the same affordable package.

During 2020, Elegant Themes gave buyers up to 75% off the Divi builder package, so it’s definitely worth watching for a similar price in 2021.

WordPress Theme and Plugin Deal Predictions:

Although most plugin and theme providers for WordPress haven’t officially announced their 2021 deals yet, here’s what we can expect from previous deals:

  • WP Buffs: 10% off a lifetime subscription
  • My Theme Shop: Up to 90% off popular themes
  • BoldGrid: Up to 30% off subscriptions
  • Gravity forms: All WP themes for a discounted price

Although most plugin and theme providers for WordPress haven’t officially announced their 2021 deals yet, here’s what we can expect from previous deals:

VPN Black Friday Deals

VPNs are becoming an increasingly important investment for business owners and individual consumers alike. It’s likely most VPN providers will be offering some kind of deal this Black Friday or cyber-Monday, particularly as concerns around security continue to grow.

Here’s what we’re expecting based on last year’s deals:

ExpressVPN: 49% off a 12-month plan

ExpressVPN is one of the fastest, most reliable VPN providers on the market. Known around the world for its excellent ease-of-use and coverage, ExpressVPN regularly offers discounts to new customers.

At the time of writing, you can get 49% off a 12-month package, plus an extra 3 months for free. There’s also a 30-day money-back guarantee if you have any issues. Fortunately, ExpressVPN’s 3,000 secure services in 90 countries makes this unlikely.

NordVPN: 72% off + 3 months free

Logo NordVPN long

One of the most popular VPNs for absolute privacy and security, NordVPN gives companies an easy way to protect their browsing habits. For 2021, NordVPN hasn’t officially announced the deal it’s going to be offering, but you can currently get 72% off your purchase with three months free, if you don’t want to wait for Black Friday to arrive.

Based on previous sales, you can likely expect some hefty savings from NordVPN. You also get the bonuses of one of the fastest VPNs on the planet, with quick connect functionality, and 24/7 support.

Surfshark: 24 months + 3 months free for just $2.21/mo

surfshark logo

Surfshark is widely regarded as one of the best VPNs for torrenting. Ranked by companies like TechRadar and CNET as one of the safest and most reliable tools, Surfshark gives today’s customers excellent peace of mind and unlimited connections with every package.

Surfshark’s Black Friday deals are already available with steep discounts such as 27 months for just $59.76 offer at the time of writing.

  1. Cyberghost

Popular among Mac users, CyberGhost has a stunning user interface, easy-to-use backend and more than 5,500 servers worldwide. If you’re looking for high-level protection, Cyberghost is a good choice, as the company is located in Romania and doesn’t have to adhere with the same data retention laws of the United States.

You can even access features like CyberGhost ID Guard, a service for protection passwords and emails, for free as part of most packages. Leading up to Black Friday, the current offer from Cyberghost is 85%. They may even top this discount when Black Friday arrives.

  1. IP Vanish

An award-winning VPN with an excellent 30-day money-back guarantee, IP Vanish already offers some fantastic deals on pricing. The company offers access to more than 40,000 IP addresses, 75 server locations and 1,600 servers, as well as a configurable interface.

Last year (2020), IP Vanish gave customers a massive 76% off for its Black Friday sale. There’s a good chance we’ll see a similar discount in 2021.

VPN Deal Predictions:

The following VPN providers offered fantastic deals last year and are likely to follow up again for 2021. Here’s what we saw in 2020:

  • Private Internet Access: 82% off
  • PrivateVPN: Up to 82% off a 2-year subscription
  • VyprVPN: Up to 87% off with 1 year free
  • Trust.Zone: Up to 74% off a 2-year plan
  • ProtonVPN: Up to 50% off

Other Software / Services Black Firday Deals

Fiverr: 10% Off for All Services

fiverr logo 1

Fiverr is a platform for freelancers where you can buy and sell services. At this point, it is one of the world’s largest marketplaces for digital services and has a database of more than 3 million gigs, making it an excellent place to find your content creators or graphic designer as your start to scale your business.

This year Fivverr is offering some additional Black Friday incentive to get you started using the platform. Get 10% off all services* with our exclusive FVRR10PROMO code.

*Applies to new customers only. Time limited offer.

Black Friday FAQ

What is Black Friday?

Black Friday is the day after Thanksgiving. Traditionally, it was a day that department stores offered big sales. It was a way to jump-start the holiday shopping season. The hosting industry has always provided big sign-up discounts, so they’ve used Black Friday to offer even bigger sales.

What are Cyber Monday and Small Business Saturday?

Cyber Monday started back in 2005 as a kind of internet-only Black Friday that occurs the Monday after Thanksgiving. Small Business Saturday started in 2010 as a way to encourage people to shop at their local brick-and-mortar businesses. It is on the Saturday after Thanksgiving. You can usually find B2B special deals on these days.

What are Cyber Monday and Small Business Saturday?

The three shopping days follow on the heels of Thanksgiving in the US:

  1. Nov 26th: Black Friday
  2. Nov 27th: Small Business Saturday
  3. Nov 29th: Cyber Monday

Don’t Miss Out on the Best Black Friday Deals

Hopefully, this deal summary has given you an insight into some of the potential deals you might be able to leverage for Black Friday 2021. If you already have a specific SaaS service or tool you’d like to buy this November, keep an eye on their homepage for sale announcements.

You can also bookmark this page for more information, as we’ll be updating it as new exclusive deal details arrive from already mentioned and yet to be included software providers.

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