---
title: Canny
slug: canny
product: Canny
excerpt: 'An independent expert review of Canny: its AI feedback engine is included
  on the free plan, and the meter is tracked users rather than seats.'
created_at: '2026-08-26T00:00:00Z'
updated_at: '2026-08-26T00:00:00Z'
---

**[Canny](https://findstack.com/go/canny) puts its flagship AI on the free plan — the page says "included in all plans" — which is the opposite of what most products in this review series do.** Autopilot, which reads support and sales conversations, deduplicates feedback and triages it to the right team, is available at **$0**. What is metered instead is **tracked users**: 25 on Free, 100+ on Pro, 5,000+ on Business. Get that number right and the pricing follows; get it wrong and nothing else on the page matters.

- **What it is**: Product feedback, roadmap and changelog software with AI triage.
- **Best for**: Product teams wanting structured feedback without per-seat costs.
- **Pricing**: Free, or Pro from $79/month billed yearly. Verified August 2026.
- **The honest catch**: Pro's price scales with tracked users — $79 is a floor.

## What Is Canny?

Canny collects product feedback, turns it into a public or private roadmap, and closes the loop with a changelog. Its positioning line is a good summary of the pitch: *"Canny costs less than building the wrong features."*

The AI layer is called **Autopilot**, and it does three things: **captures feedback automatically**, **deduplicates** it, and **triages** it to the right team. It reads from **Intercom, Zendesk, Freshdesk, Gong, Zoom and more** — so feedback buried in support tickets and sales calls surfaces without anyone transcribing it.

The notable part is that Canny marks Autopilot **"Included in all plans"**, free tier included.

Three tiers are published. **Free** covers **25 tracked users**, **5 managers**, **unlimited contributors** and **unlimited feedback**. **Pro**, from **$79 a month billed yearly**, raises tracked users to **100+**, managers to **10**, and adds **PM integrations** and **advanced privacy**. **Business** is quote-only, covering **5,000+ tracked users**, **SSO** and **CRM integrations**.

![Canny's pricing page showing the Free, Pro and Business plans with the tracked-user selector.](https://assets.findstack.com/fwpkrjs43lsv3r7m47bj4fazb6rl)

## How Canny Works

- **Autopilot AI** captures, deduplicates and triages feedback automatically.
- **Metered on tracked users**, not seats.
- **Contributors are unlimited** on every plan.
- **AI is included on the free tier.**
- **Optional spend limit** on usage-based scaling.
- **20% off** for yearly billing.

## Canny Pricing

| | **Free** | **Pro** | **Business** |
|---|---|---|---|
| **Price** | **$0/month** | **from $79/month** billed yearly | **Quote only** |
| Tracked users | **25** | **100+** | **5,000+** |
| Managers | 5 | 10 | Custom |
| Contributors | **Unlimited** | **Unlimited** | **Unlimited** |
| Feedback | Unlimited | Unlimited | Unlimited |
| Autopilot AI | ✓ | ✓ | ✓ |
| PM integrations | ✗ | ✓ | ✓ |
| Advanced privacy | ✗ | ✓ | ✓ |
| SSO / CRM integrations | ✗ | ✗ | ✓ |

Canny advertises **20% off** yearly billing. Pro's price scales with tracked users on a selector running from **25 to 5,000+**; we could not extract prices at points along that curve, so **$79 is reported as the published floor** rather than a flat rate.

What actually decides your cost:

- **Tracked users are the meter, and "tracked user" is broadly defined.** Canny states *"a tracked user is any user associated with feedback."* That is not your team — it is your customers. Anyone who submits, votes on or is linked to a piece of feedback counts. So a small product team serving thousands of customers can consume tracked users very quickly, while a large internal team costs nothing extra. Estimate this from your customer base, not your headcount.
- **Contributors are unlimited on every plan, which is the generous half of the model.** Only **tracked users** and **managers** are capped. Your whole team can read, comment and participate without per-seat charges — a genuinely different structure from the per-user pricing that dominates this category, and a real saving for larger teams.
- **The AI is on the free plan.** Autopilot's automatic capture, deduplication and triage across **Intercom, Zendesk, Freshdesk, Gong and Zoom** is marked *"Included in all plans"*. Across this review series, AI is usually the thing gated hardest — one help desk product reviewed here allows **10 AI resolutions** at entry, and an AI writer halves your word allowance if you use the models it advertises. Canny giving its AI away at $0 is worth noting plainly.
- **$79 is a floor, not a price.** Pro is described as *"starts at $79/month billed yearly"* and scales along the tracked-user selector. Anyone with more than around 100 tracked users should get their own number from the selector before budgeting, because the published figure is the cheapest point on that curve.
- **The optional spend limit is a genuine protection.** Canny's page invites you to *"start low, scale up as you get more users"* and **"set an optional spend limit."** Usage-based pricing without a cap is how surprise invoices happen; being able to bound it in advance is uncommon and worth using.
- **Free is a real product for a small team.** **25 tracked users, unlimited feedback, unlimited contributors and the full AI capture pipeline** at $0. For an early-stage product with a modest user base, that may cover you indefinitely. What you give up is PM integrations and advanced privacy.
- **SSO is Business-only, and Business is quote-only.** If your organisation requires single sign-on, you are in a sales conversation regardless of size — the familiar pattern, and one this series has flagged repeatedly.
- **The affiliate link works, but the referral window is short.** `/go/canny` returns **200** and lands on `canny.io/register?referral=jKl3UM`. Attribution is stored in **localStorage** rather than a cookie, as `referralCode`, and it carries an explicit expiry: measured against the timestamp at capture, the window is **exactly 7 days**. A reader who clicks today and signs up in a fortnight will not be attributed.

## Who Should Use Canny

- **Product teams with modest user counts.** Free covers 25 tracked users properly.
- **Larger teams tired of per-seat pricing.** Contributors are unlimited throughout.
- **Anyone whose feedback lives in support tools.** Autopilot reads Intercom, Zendesk and Gong.
- **Teams wanting a public roadmap.** Roadmap and changelog are the core product.

It fits poorly for companies with large customer bases on a small budget, since tracked users scale with customers rather than staff; for organisations needing SSO, which requires a quote; and for anyone wanting a fixed price, since Pro is a curve rather than a number.

## Honest Pros and Cons

### Strengths

- **Autopilot AI included on the free plan.**
- **Unlimited contributors** on every tier.
- **Unlimited feedback** at $0.
- **Optional spend limit** caps usage-based scaling.
- **Reads Intercom, Zendesk, Freshdesk, Gong and Zoom.**
- **20% off** yearly billing.

### Limitations

- **Tracked users count customers**, not staff.
- **$79 is a floor**, and the curve above it is not published in full.
- **SSO is Business-only** and quote-gated.
- **PM integrations and advanced privacy** start at Pro.
- **Monthly pricing** could not be captured.
- **The referral window is only 7 days.**

## Canny Alternatives and How It Compares

- **Productboard** is the heavier product-management suite, priced per seat.
- **UserVoice** is the long-established enterprise feedback platform.
- **Featurebase** and **Frill** compete directly at lower price points.
- **A public Trello board or GitHub Discussions** remains the free baseline for very small teams.

## The Verdict

Canny is priced around an idea most of its competitors have not adopted: **charge for the customers you track, not the colleagues who log in**. Contributors are unlimited on every plan, so your whole team can participate without a per-seat bill, and what you pay for instead is the volume of customers whose feedback you are managing. For a mid-sized team with a focused user base, that arithmetic works out considerably better than seat-based pricing.

The genuinely unusual decision is putting **Autopilot on the free plan**. Its automatic capture, deduplication and triage — reading from **Intercom, Zendesk, Freshdesk, Gong and Zoom** — is marked *"included in all plans"*. This review series has repeatedly found AI used as the primary upsell lever: one help desk product allows **ten AI resolutions** at entry, and an AI writer's advertised word allowance halves the moment you select the models it names on the same page. Canny doing the opposite deserves saying.

The thing to establish before budgeting is what a **tracked user** means for you. Canny defines it as *"any user associated with feedback"* — that is customers, not staff. A product with a few thousand users who vote and comment will move up the curve quickly, while a fifty-person internal team costs nothing extra. **Pro "starts at $79"**, and that is a floor on a selector running to **5,000+** tracked users; we could not extract prices along that curve, so anyone above about a hundred tracked users should read their own figure off the selector rather than planning on $79.

Two practical notes. Canny offers an **optional spend limit**, which is a rare and sensible protection on usage-based pricing — set it. And **SSO sits on the quote-only Business tier**, so organisations with an identity requirement are in a sales conversation regardless of size.

If you are early enough that 25 tracked users covers you, the free plan is a complete product with the AI included, and there is no reason not to start there.

## FAQ

### How much does Canny cost?

There is a **free plan at $0** covering **25 tracked users**, 5 managers, unlimited contributors and unlimited feedback. **Pro starts at $79 a month billed yearly** for **100+ tracked users** and 10 managers, and scales with the number of tracked users you select. **Business** is quote-only, covering **5,000+ tracked users** with SSO and CRM integrations. Yearly billing is advertised at **20% off**.

### What counts as a tracked user in Canny?

Canny's own definition: *"a tracked user is any user associated with feedback."* That means your **customers** — anyone who submits, votes on, or is linked to a piece of feedback — rather than your employees. Your team members are **contributors**, and those are **unlimited on every plan**. So the meter scales with your user base, not your headcount, which is why estimating it from customer numbers matters more than counting staff.

### Is Canny's free plan usable?

Yes, genuinely. It includes **25 tracked users, unlimited contributors, unlimited feedback** and the full **Autopilot AI** pipeline — automatic capture, deduplication and triage from Intercom, Zendesk, Freshdesk, Gong and Zoom. Canny marks the AI as *"included in all plans"*. What Free lacks is PM integrations and advanced privacy, which begin at Pro.

### Does Canny include AI on every plan?

Yes. **Autopilot** — which reads support and sales conversations, captures feedback automatically, deduplicates it and triages it to the right team — is labelled **"Included in all plans"**, the free tier included. That is unusual: AI capability is more commonly the feature vendors gate hardest, and several products reviewed in this series meter it tightly at entry level.

### Can I cap what Canny costs as I grow?

Yes, and it is worth doing. Canny's pricing page invites you to *"start low, scale up as you get more users"* and to **"set an optional spend limit."** Since Pro is priced along a tracked-user curve rather than at a flat rate, that cap is the mechanism preventing a growing user base from producing an unexpected invoice.