Updated on: September 22, 2023

Compare Best Email Marketing Software for Medium-Sized Businesses

Email marketing software lets businesses create, send, and track email campaigns to their customers and subscribers. It allows companies to send targeted, personalized emails and newsletters to their audience, track open and click-through rates, and measure the success of their email campaigns, which is crucial for businesses that want to build relationships with their customers and drive revenue through email marketing.

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AWeber is one of the more prominent email marketing platforms owing to the brand being around for a while. The platform is known for simplifying email marketing campaigns through an extensive range of tools that help companies grow their contacts. The platform offers pre-built email campaigns, acces…  Learn more
Benchmark Email is a growth-focused email marketing platform that gives users extensive tools that can help businesses engage better with their contacts and hopefully turn them into clients or customers. Benchmark is a great native split testing platform and provides automated list cleaning. This me…  Learn more
Cakemail’s mission is to spark, cultivate, and measure interactions between businesses and their customers. Our product makes it easy for companies and developers to manage contacts and relationships.  Learn more

4.3

Starting at $19
/ per month
Campayn is an email marketing platform for small businesses that helps design and send messages, emails, and marketing campaigns to a targeted audience. Companies can then create customizable sign-up forms and embed them in websites to engage subscribers and build contact lists.  Learn more
ConstantContact is an email marketing platform preferred by small to medium enterprises. The site makes it easy for businesses to customize emails and offers an extensive selection of features that can empower the growth of your business. The platform essentially serves as your one-stop shop for bui…  Learn more
ConvertKit’s popularity among bloggers and content creators is credited to the platform’s ability to remove the complications behind email marketing. The software provides a seamless experience that ensures they can focus on creating content that their audience will appreciate. ConvertKit’s interfac…  Learn more
Elastic Email is primarily an organization that offers an email marketing platform that is well known for having a very cost-effective email API. The platform provides a robust HTTP API, intuitive and user-friendly interface, round the clock global support, and accessible pricing structure that make…  Learn more

4.0

Starting at $99
/ per month
You can leverage Emma’s powerful digital marketing platform if you want to get more from your email marketing efforts. The software lets you automate, target, and implement marketing programs that easily integrate with technologies you’re already using to make it easier. From planning to collaborati…  Learn more
FreshMail is an email marketing software that lets users craft, send, and monitor email campaigns. The platform also offers numerous customizable templates, supports a lot of convenient automation features, and also has segmentation tools that can help deliver more insightful data.  Learn more
iContact delivers professional email marketing features to ensure that it provides extensive features and tools across different stages and sizes to get real results for your campaigns. The platform is ideal for small businesses to want to leverage better campaigns with high-volume senders and subsc…  Learn more
JangoMail is a web-based email broadcast and email marketing system preferred by businesses for its ability to allow users to create, send, and track email campaigns. With JangoMail, you can extract information from virtually any database, whether it is on your LAN or on the Internet, and use that i…  Learn more

4.6

Starting at $99
/ per month
Litmus is a preferred email personalization, optimization, and collaboration software among marketers designed to maximize your ROI. From pre-send campaign development, testing, and AI-driven content recommendations Litmus can deliver the tools you need and help facilitate better creativity to ensur…  Learn more
Mailchimp is a leading, web-based marketing automation service that allows users to create and share newsletter and gather analytics on customer engagements. The platform offers extensive tools that helps users create targeted emails as well as run Facebook ad campaigns, in addition to being able to…  Learn more
MailerLite is straightforward and easy to use. The platform’s simplicity is actually its strength–but only because MailerLite’s simplicity is paired with robust features that are designed to help businesses grow their subscriber base and in turn, the growth of their business. With MailerLite, users…  Learn more
Mailjet’s impressive, multi-user collaboration features make it the preferred email tool for teams and agencies. The platform offers great pricing options that comes with simple automation workflows and extensive newsletter templates. Team members can be invited and assigned to specific roles and ta…  Learn more
Moosend’s incredibly efficient customer support is the primary reason why people love this platform. Their excellent customer support range provides excellent live chat to access a comprehensive knowledge base, as well as video tutorials. Advanced features are available even under the free plan and…  Learn more
Omnisend is a comprehensive email marketing platform that offers a wide range of features to help you grow your eCommerce brand. The platform is popular for its personalization features, tailored automation flows, and comprehensive tracking and reporting. The platform offers great value for money es…  Learn more
Pabbly is an email marketing software that prioritizes deliverability, thus making it a top choice among users. It offers an SMTP with a 98% success rate and lets users add more SMTPs to guarantee that subscribers get emails that are sent via this platform. The interface provides a simple drag-and-d…  Learn more
Pinpointe is a leading email marketing platform designed for businesses and agencies sending high email volumes.  Pinpointe is a collaborative platform where marketing teams can create, develop, send and track successful email marketing campaigns at scale, ideal for single teams or bigger groups tha…  Learn more
ReachMail is a cloud-based marketing solution that lets users create, deliver and track multiple email campaigns using a central dashboard. It lets marketers utilize Litmus preview functionality to test email designs across various platforms such as iPhone/Android devices, Gmail, and more, allowing…  Learn more
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