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Ahrefs logo
Ahrefs
4.5
(508)
by Ahrefs Pte. Ltd.
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Ahrefs Reviews & Product Details

Ahrefs Overview
What is Ahrefs?

Ahrefs is an SEO software that offers competitive analysis, provides keyword suggestions, shows keyword difficulty, and generates new keyword ideas from a single platform. Simply enter your URL and Ahrefs can check the quality of all of its backlink profiles. It’ll show what keywords are being targeted and which landing pages are delivering the most traffic. You also have the option to input your competitor’s URL to see the keywords that they are ranking for and how much traffic their target keywords bring them. Ahrefs claims to have the fastest backlink crawler in the world with a live backlink index of over 14 trillion links.


Ahrefs is also often used as SEO of choice in Indie Hacker and SEO tech stacks.

Company Ahrefs Pte. Ltd.
Year founded 2010
Company size 51-200 employees
Headquarters Singapore
Social Media
Ahrefs Categories on Findstack
Ahrefs Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Training Documentation
Languages English
Ahrefs Pros and Cons
Pros
  • One of the most robust backlink crawlers in the industry
  • Clean user interface that works great for beginners and pros
  • Advanced filter options make it easy to find the exact data you need
Cons
  • The base plan, Lite, does not include key features like Content Explorer and Domain Comparison
  • All plans only include 1 active member so you’d have to pay for every additional member
Ahrefs Features
Web Tracking
Customizable Dashboard
Benchmark Reporting
SEO Alerting
SEO Auditing
SEO Change Tracking
Technical SEO
Link Building
Keyword Research
SERP Rank Tracking
Localization
Content Insights
Competitor Analysis
Data Visualization
Custom Reports
Ahrefs Media
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Ahrefs Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: May 20, 2024
Ahrefs logo
508 Ahrefs Reviews
4.5 out of 5
Small Business (50 or fewer emp.)
Aug 31, 2020
 Source
Overall Rating:
5.0
AT
Alexei T.
Share
"The gold standard for SEO, pagerank, and keyword data"
What do you like best about Ahrefs?

After years of using SEMRush and Ahrefs, I can say that a vast majority of the time ahrefs has better data.

What do you dislike about Ahrefs?

Compared to SEMRush, I wish there were more options to automatically monitor a site and receive timed updates.

What problems is Ahrefs solving and how is that benefiting you?

We use ahrefs to plan out marketing efforts, to perform market research, and to verify that our marketing spend is well guided.

Small Business (50 or fewer emp.)
Aug 17, 2020
 Source
Overall Rating:
5.0
DD
Dani D.
Fulfillment Director
Share
"Favorite SEO Tool"
What do you like best about Ahrefs?

I love using the content gap tool. I use it weekly. I also love how much information is available. It is definitely worth the money.

What do you dislike about Ahrefs?

Sometimes the data does not match Google Search Console. Though it is always close, sometimes I worry about the accuracy of the data.

What problems is Ahrefs solving and how is that benefiting you?

We get a lot of useful information about client's competitors. We get a much clearer view of where our clients stand in their industry.

Small Business (50 or fewer emp.)
Apr 27, 2020
 Source
Overall Rating:
5.0
MS
Manjeet S.
Share
"Best Seo tool for keyword research and building backlinks"
What do you like best about Ahrefs?

We have been using Ahref for building backlinks and doing keyword research for our blog and I am extremely happy with the performance of this tool. This tool complete insights about a keyword like if we work on it so how many clicks we will get, CPC, already ranking websites and how many backlinks they have made to rank on the first page of google which is amazing. It help us to rank on the first page of Google on several keywords. And also I can spy on my competitors to know on which keywords they are ranking, how many backlinks they have made everything

What do you dislike about Ahrefs?

This tool is bit costly otherwise it is a great tool

What problems is Ahrefs solving and how is that benefiting you?

This tool makes link building and keyword research look easy for us which earlier used to take a lot of time. We have been able to build backlinks and write good articles to rank on Google

Mid Market (51-1000 emp.)
Apr 02, 2020
 Source
Overall Rating:
5.0
Olivian-Claudiu S. avatar
Olivian Claudiu S.
Search Engine Optimization Expert
Share
"Complex SEO tool that brings results"
What do you like best about Ahrefs?

I love how Ahrefs makes SEO so intuitive and simple with both their product and their blog tips. We use it to expand our keyword research, find new topics to cover, analyze our competition, keep track of our rankings, and manage our links profile (inbound & outbound). It's hard for me to pick only one best thing since Ahrefs is so sophisticated, user-friendly and great. There are some things to improve, but no tool is perfect.

What do you dislike about Ahrefs?

Ahrefs doesn't always recognize when a link is "nofollowed" or not, for example from Medium.com (which by default, all links are nofollowed). Not all suggested searches from Google appear in Ahrefs' Keyword Explorer - either because the searches are new and the team didn't manage to fetch them yet, who knows. It's sad that they no longer offer a free plan, so you'll need to do a 7-day trial which doesn't offer you enough time to learn it. I'm an older user, since the days when Ahrefs could have been used for free.

What problems is Ahrefs solving and how is that benefiting you?

We were using several tools for our day-to-day activities in SEO and content marketing. With Ahrefs, we have an all-in-one machine that gives us a lot of insights to boost our visibility in Google and uncover our competitors' trails.

Mid Market (51-1000 emp.)
Feb 13, 2020
 Source
Overall Rating:
5.0
MJ
Mayur J.
Share
"Handy Tool For SEO Analysis"
What do you like best about Ahrefs?

The best part about this tool is the crawling ability of Ahref bot. They crawl trillions of pages to fetch data. Ranking analysis, keyword volume, etc. are very useful data points that we get from Ahrefs.

What do you dislike about Ahrefs?

The pricing of the tool is too high. The pricing is so high that not anyone and everyone can afford the tool.

What problems is Ahrefs solving and how is that benefiting you?

We solve a lot of problems using Ahrefs. The best thing is solving the off-page activities of your website. It is truly an amazing too for the off page SEO monitoring

Small Business (50 or fewer emp.)
Jan 27, 2020
 Source
Overall Rating:
5.0
Nilesh S. avatar
Nilesh S.
Social Media Manager
Share
"Ahrefs is the most comprehensive SEO & backlink tool I have ever used"
What do you like best about Ahrefs?

We have recently shifted to ahref and it was move worth. The accurate information which it provides for keywords analysis and backlink analysis is great. It has helped us to identify the best keywords to work upon and also find our competitors and see their backlink profiles and build backlinks for our company. Using this tool, we have seen improvement in our traffic and online authority. Moreover, the site explorer feature help us to find all issues in our website and resolve them.

What do you dislike about Ahrefs?

This tool is expensive otherwise it has no issues that I can pinpoint

What problems is Ahrefs solving and how is that benefiting you?

This tool is helping us to build backlinks for our website and also find the best keywords and work upon it. Moreover, it helps us to resolve all on page issues for our site. It saves a lot of our time & resources

Small Business (50 or fewer emp.)
Jan 17, 2020
 Source
Overall Rating:
5.0
Ashima A. avatar
Ashima A.
Share
"Ahrefs is best SEO tool for backlinks and Keyword analysis"
What do you like best about Ahrefs?

I am really impressed with the accurate information that it provides. What I like best the backlinks analysis for our competitors with the direct link to the URL which help us to create backlinks. Also we do keyword research using this tool and find low competition keywords and even can download the list. Apart from this the site audit report which it shares is best and help us to resolve the errors in our website

What do you dislike about Ahrefs?

One aspect that i don't like about this tool that it provides only 25 keyword searches in a day and after that it limits it which I don't like. They should increase the keyword research limit

What problems is Ahrefs solving and how is that benefiting you?

This tool is helping us to improve our onpage seo, build backlinks for our websites and do keyword research. Having this tool save our money as we don't need to invest in other tool and reduce the manual efforts

Small Business (50 or fewer emp.)
Jan 14, 2020
 Source
Overall Rating:
5.0
Kapil A. avatar
Kapil A.
Share
"Best tool for seo practicener"
What do you like best about Ahrefs?

Best tool for check competitor site information like back links authority and much more

What do you dislike about Ahrefs?

I couldn't find anything that I dislike unless only disappointed at its price it should be lifetime at nominal rate

What problems is Ahrefs solving and how is that benefiting you?

I use this tool to check my and my compititor Backlink track.

Small Business (50 or fewer emp.)
Dec 24, 2019
 Source
Overall Rating:
5.0
Vashishtha K. avatar
Vashishtha K.
Co Founder
Share
"Very extensive tool that provides the big picture of any domain"
What do you like best about Ahrefs?

I like the scope of extensive research. Once I find a seed keyword, I can dig inside the whole business. When it comes to talking about spying on the competitors, Ahrefs is very good and provides data points very effectively and efficiently. The database is also updated very promptly and the live index is very accurate.

What do you dislike about Ahrefs?

The main struggle for me is advertising research. It would be better if it could have that PPC research option as well.

What problems is Ahrefs solving and how is that benefiting you?

I can analyze, create insights and then further make decisions based on the data provided by the Ahrefs tool. It helps in figuring out what is working for the competitor's website and what may work for my client's website.

Small Business (50 or fewer emp.)
Dec 21, 2019
 Source
Overall Rating:
5.0
Sameer P. avatar
Sameer P.
Seo Executive
Share
"All in one Strong Research Tool for SEOs"
What do you like best about Ahrefs?

Ahrefs is a well-known dada crawler currently it's considered to be one of the best analysis tools available in the market. What Do I like most? - Content Explorer - Backlinks Database - Competing Domains and much more unique features.

What do you dislike about Ahrefs?

It's a bit costly yet worth a price they're charging for the service they provide.

What problems is Ahrefs solving and how is that benefiting you?

1. Competition Analysis 2. Niche Analysis 3. Backlinks Tracking 4. Keyword Research 5. Finding fruitful Expired Domains and more.

Small Business (50 or fewer emp.)
Dec 18, 2019
 Source
Overall Rating:
5.0
Vishal M. avatar
Vishal M.
Marketing Manager
Share
"All in One Seo Tool."
What do you like best about Ahrefs?

It's best all in one seo tool i ever used in my life. Ahrefs comes with , Content explorer, website overview , Broken links , backlinks feature but what i most like out of all is keyword Research tool. I am in love with Ahref. Nothing to hate.

What do you dislike about Ahrefs?

As i already discussed there's nothing to hate about this tool. If you bought this tool. Still not getting results than either you need to change your strategy or you need to change your staff. This tool is all plus plus nothing negative.

What problems is Ahrefs solving and how is that benefiting you?

It helped me with Seo Competitive analysis Date processing Keyword research

Small Business (50 or fewer emp.)
Dec 06, 2019
 Source
Overall Rating:
5.0
GN
Ginny N.
Share
"Great piece of kit for any SEO'er"
What do you like best about Ahrefs?

The link intersect tool is extremely helpful for spotting outreach opportunities

What do you dislike about Ahrefs?

It's not very intuitive but once you get to grips with it it's great

What problems is Ahrefs solving and how is that benefiting you?

Understanding where links have dropped in and out, understanding what competitors are doing from an outreach perspective and helping create thorough disavow files.

Mid Market (51-1000 emp.)
Nov 28, 2019
 Source
Overall Rating:
5.0
CC
Callum C.
Share
"The most comprehensive SEO tool out there."
What do you like best about Ahrefs?

The user interface and easy to use tools. The tools are never-ending and you can drill down into as much data as you wish.

What do you dislike about Ahrefs?

Sometimes the data is a little overkill, it could do with a better "snapshot" overview of certain things (E.G Rank Tracker, SERP Analysis)

What problems is Ahrefs solving and how is that benefiting you?

SEO Site audits combined with their To-Do list, makes my life incredibly easy.

Small Business (50 or fewer emp.)
Nov 17, 2019
 Source
Overall Rating:
5.0
William B. avatar
William B.
Seo Specialist
Share
"Great for Content Planning and Backlink Research"
What do you like best about Ahrefs?

For me, I find the Backlink Overview Checker to be the among the best out there. I can research any domain and gain a detailed understanding of their Domain Authority and how they got it. It helps me strategize my linkbuilding plan.

What do you dislike about Ahrefs?

Overall the UI can use some work. It feels archaic in a way where tons of information is laid out in front of you excessively. It's hard to keep focus with the amount of data in one page.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs helped me solve my linkbuilding research issue. It helped me find some of the best links that my clients initially lacked. With the layers of customizable info, I was able to create my own analysis worksheet for linkbuilding thanks to Ahrefs. It's quick to use and consistently reliable.

Small Business (50 or fewer emp.)
Nov 12, 2019
 Source
Overall Rating:
5.0
Lisa L. avatar
Lisa L.
Editorial Director
Share
"Ahrefs provides a map into the future "
What do you like best about Ahrefs?

Ahrefs helps give a very large yet detailed picture of your SEO standing. From your backlink profile to your unique organic keywords, ahrefs tells you how you rank on your site for each keyword, and against the competition. Ahrefs is also one of our top tools for keyword research and competitive analysis. When thinking of how to describe ahrefs, an oil painting comes to mind - the more you look at it, the more you notice, and the more familiar you are with it the more information you are able to gather.

What do you dislike about Ahrefs?

Ahrefs is a map to the future, because it’s not a direct representation of where you stand right now, but more a helpful tool to know where you’re going. At least that’s what I’ve found on the organic side. The data tells me if I need to continue doing what’s working, or if I need to strategize and problem solve.

What problems is Ahrefs solving and how is that benefiting you?

The best problem we’ve solved with ahrefs is the ability to identify our blog posts that are gaining or losing ranking, and acting on those terms to help save them or strengthen them as needed. My work is in organic traffic, and we’ve found this approach crucial to our growth.