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Ahrefs SEO Software logo
Ahrefs
Empower Your SEO Strategy
4.5

( 508 )

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Ahrefs Reviews: 4.5/5 — Highly Rated

Ahrefs Overview
What is Ahrefs?

Ahrefs is an SEO software that offers competitive analysis, provides keyword suggestions, shows keyword difficulty, and generates new keyword ideas from a single platform. Simply enter your URL and Ahrefs can check the quality of all of its backlink profiles. It’ll show what keywords are being targeted and which landing pages are delivering the most traffic. You also have the option to input your competitor’s URL to see the keywords that they are ranking for and how much traffic their target keywords bring them. Ahrefs claims to have the fastest backlink crawler in the world with a live backlink index of over 14 trillion links.


Ahrefs is also often used as SEO of choice in Indie Hacker and SEO tech stacks.

Company Ahrefs Pte. Ltd.
Year founded 2010
Company size 51-200 employees
Headquarters Singapore
Social Media
Managed by:
Axel Grubba
Founder
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Ask Questions about Ahrefs
What Ahrefs is best for?
How does Ahrefs compare to Semrush?
What are the pros and cons of Ahrefs?
Ahrefs Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Training Documentation
Languages English
Ahrefs Pros and Cons
Pros
  • One of the most robust backlink crawlers in the industry
  • Clean user interface that works great for beginners and pros
  • Advanced filter options make it easy to find the exact data you need
Cons
  • The base plan, Lite, does not include key features like Content Explorer and Domain Comparison
  • All plans only include 1 active member so you’d have to pay for every additional member
Ahrefs Features
AI agent / copilot
AI / AI-powered content suggestions
AI-powered content editing (inline, images)
API access / developer tools
Automated implementation of fixes
Backlink Analysis
Broken Link Checker
Bulk editing & global meta controls
Citation tracking
Competitor Analysis
Competitor analysis / benchmarking
Competitor Keyword Analysis
Ahrefs Media
Ahrefs video thumbnail
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Ahrefs Screenshots
Ahrefs screenshot 1
Ahrefs screenshot 2
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Ahrefs screenshot 5
Ahrefs Expert Review

Ahrefs has the backlink data everyone benchmarks against, a genuinely useful free tier for your own site, and a per-seat model that surprises teams. Every paid plan, including the $449 Advanced tier, includes exactly one user. Extra seats cost $40 to $80 per month each, which means a three-person team pays substantially more than the headline suggests.

  • What it is: An SEO platform built on one of the largest independent web crawls, covering backlinks, keywords, rank tracking, site audits, and content research.
  • Best for: SEO specialists, agencies, and in-house teams where backlink and competitor data drive decisions.
  • Pricing: Free Webmaster Tools for your own verified site. Starter $29, Lite $129, Standard $249, Advanced $449, Enterprise $1,499 per month. Up to 17% off annually. Verified in July 2026.
  • The honest catch: One user per plan, and AI visibility indexes for ChatGPT, Perplexity, and Google AI Overviews are sold as separate add-ons rather than included.

What Is Ahrefs?

Ahrefs’ homepage presenting its AI marketing platform powered by big data.

Ahrefs launched in 2010 as a backlink index and expanded outward from there. Its defining asset is infrastructure: Ahrefs runs one of the largest web crawlers outside the major search engines, and that crawl is why its backlink data is the reference point most SEOs cite when they disagree about link profiles.

The product range now covers Site Explorer for competitor and backlink analysis, Keywords Explorer, Rank Tracker, Site Audit, and Content Explorer. In 2026 it has added Brand Radar, which tracks what people and AI assistants say about a brand, alongside custom prompt tracking.

The independent ratings are strong: roughly 4.7 out of 5 on Capterra across 578 reviews and 4.5 on G2 across 667. Smaller samples than Semrush’s, but consistent, and data quality is the most frequently praised attribute.

How Ahrefs Works

  • Site Explorer. The core tool. Backlink profiles, referring domains, organic keywords, and traffic estimates for any domain. This is what most subscriptions are actually for.
  • Keywords Explorer. Keyword research with difficulty scoring and clickstream-informed volume estimates.
  • Site Audit. Technical crawling against 100+ checks, with crawl credits metered by plan from 100,000 to 1,500,000.
  • Rank Tracker. Daily position tracking, from 750 keywords on Lite to 5,000 on Advanced.
  • Brand Radar and tracked prompts. Monitoring what people and AI systems say about a brand, with 5, 10, and 20 tracked prompts by tier.
  • Ahrefs Webmaster Tools. Free for verified site owners, providing site audits and backlink data for your own properties.

Ahrefs Pricing

Five tiers, and two structural details matter more than the headline numbers. Figures verified in USD on Ahrefs’ pricing page in July 2026, on monthly billing.

Ahrefs’ pricing page showing Lite at $129, Standard at $249, and Advanced at $449 per month, each including one user with additional users at $40, $60, and $80 per month, alongside a tooltip noting that AI visibility indexes are available as separate add-ons.

Plan Monthly Projects Tracked keywords Historical data Extra users
Webmaster Tools Free Your verified sites
Starter $29 Limited Limited
Lite $129 5 750 6 months +2 at $40/mo each
Standard $249 20 2,000 2 years +5 at $60/mo each
Advanced $449 50 5,000 5 years +10 at $80/mo each
Enterprise $1,499 Custom Custom Unlimited Custom

The two things that change your real cost:

  • Every plan includes one user. Not one per tier band, one full stop, including the $449 Advanced plan. A three-person team on Standard pays $249 plus two seats at $60, which is $369 per month, roughly 48% above the sticker price. This is the single most common surprise in Ahrefs budgeting.
  • AI visibility is an add-on, not an inclusion. Ahrefs’ own tooltip states that the web visibility index starts at Standard, and that AI visibility indexes for Google AI mode, AI Overviews, ChatGPT, and Perplexity are available as separate add-ons. That is a materially different model from Semrush, which bundles AI tracking into its $199 Starter tier, and from Surfer, which includes it on every paid plan. If AI search visibility is a priority, compare total cost rather than plan price.

Other details worth knowing:

  • Historical data scales sharply. Six months on Lite against five years on Advanced. For competitive analysis over time, this often forces the upgrade more than keyword limits do.
  • Credits per user differ. 1,000 credits per user on Lite, unlimited on Standard and above, which is an underrated reason Lite frustrates heavy users.
  • Annual billing saves up to 17%.
  • Enterprise requires an annual commitment at $1,499 per month.

Who Should Use Ahrefs

  • SEO specialists and consultants. The clearest case. Backlink data quality is the reason this tool exists and the reason people pay for it.
  • Agencies doing competitive analysis. Site Explorer on competitor domains is the most-used workflow in practice, and 20 or 50 projects supports client work.
  • Anyone with a site and no budget. Ahrefs Webmaster Tools is genuinely useful rather than a crippled upsell, running the same site audit checks as the paid product against your own verified properties.
  • Link-building teams. No competitor’s index is more widely trusted for this specific job.

It fits poorly for solo bloggers who need more than their own site’s data, since there is no free competitor research, for teams of three or more on a budget, given per-seat pricing, and for content optimization specifically, where Surfer does that job better and far cheaper.

Honest Pros and Cons

Strengths

  • The best backlink index. The most consistently praised aspect, and the industry reference point.
  • A genuinely valuable free tier. Webmaster Tools gives real site audit and backlink data for verified sites, running the same checks as the paid product.
  • Clean, learnable interface. Widely considered easier to navigate than Semrush’s broader dashboard.
  • Excellent ratings. 4.7 on Capterra and 4.5 on G2, with data quality the recurring theme.
  • Deep historical data at the top tiers. Five years on Advanced supports genuine trend analysis.
  • Independent crawl infrastructure. Ahrefs owns its data pipeline rather than licensing it, which is why the index holds up.

Limitations

  • One user per plan. The defining cost issue. Extra seats at $40 to $80 per month push team pricing well above the headline.
  • AI visibility costs extra. Sold as add-ons while key competitors bundle it, which makes plan-price comparisons misleading.
  • No free competitor research. The free tier covers only sites you own, unlike Semrush’s limited but general free plan.
  • Expensive at entry. $129 for Lite with 6 months of history and 1,000 credits per user is restrictive for the price.
  • Narrower than Semrush. No advertising research, weaker local SEO, and less content tooling.
  • Credit limits on Lite. 1,000 credits per user constrains real research work at the tier most small buyers start on.

Ahrefs Alternatives and How It Compares

  • Semrush is broader, covering advertising and local SEO, and bundles AI visibility from its $199 tier. Now owned by Adobe following the 2026 acquisition.
  • Surfer SEO does on-page content optimization better and much cheaper, with no backlink data. A complement rather than a substitute.
  • Writesonic competes on AI search visibility specifically, from $79 per month.
  • Google Search Console is free and authoritative for your own site’s performance, and Ahrefs Webmaster Tools complements it rather than replacing it.
  • Ubersuggest and Mangools are considerably cheaper for small sites, with smaller indexes and less reliable data.

For a broader survey see our guide to the best SEO software.

The Verdict

Ahrefs remains the tool to beat on backlink and competitor data, and the 4.7 Capterra rating reflects that reputation being earned rather than inherited. If link building or competitive analysis drives your SEO work, the data quality justifies the price, and Site Explorer alone is worth the subscription for most specialists.

Budget for seats, not the plan. One user on every tier, including the $449 Advanced plan, is the detail that catches teams out, and extra seats at $40 to $80 per month can add half again to your bill. Work out your real headcount before comparing Ahrefs against Semrush, because the sticker prices are not comparable once seats are included.

Then check how you intend to handle AI search visibility. Ahrefs sells those indexes as add-ons while Semrush bundles them from $199 and Surfer includes them on every paid plan. That is a legitimate choice on Ahrefs’ part, and it means the tool that looks cheapest on plan price may not be once you add what you actually need. If your budget is tight and you only need data on your own site, start with the free Webmaster Tools, which is a genuinely good product rather than a lead magnet.

FAQ

How much does Ahrefs cost in 2026?

Lite is $129 per month, Standard $249, Advanced $449, and Enterprise $1,499 with an annual commitment. A limited Starter plan is $29. Paying annually saves up to 17%. Critically, every plan includes only one user, with additional seats at $40 per month on Lite, $60 on Standard, and $80 on Advanced.

Does Ahrefs include AI visibility tracking?

Partially, and less than competitors. Plans include a number of tracked prompts, from 5 on Lite to 20 on Advanced, and Brand Radar for brand monitoring. But Ahrefs’ own pricing page states that the web visibility index starts on the Standard plan and that AI visibility indexes for Google AI mode, AI Overviews, ChatGPT, and Perplexity are separate add-ons. Semrush bundles comparable tracking from its $199 tier.

Is Ahrefs Webmaster Tools actually free?

Yes, and it is unusually generous. Verified site owners get site audits running the same 100+ checks as the paid product, plus backlink data from Ahrefs’ main index, at no cost. The limitation is scope rather than depth: it covers only sites you own and verify, so competitor research and keyword exploration still require a paid plan.

Is Ahrefs better than Semrush?

They lead in different areas. Ahrefs is generally regarded as stronger on backlink data and simpler to navigate. Semrush is broader, adding advertising research, local SEO, and content tools, and it bundles AI search visibility that Ahrefs charges extra for. Specialists focused on links and rankings tend to prefer Ahrefs; teams needing one platform for everything tend to choose Semrush.

What is Ahrefs best for?

Backlink analysis and competitor research, where its independently built crawl produces the data most SEO professionals treat as the benchmark. It is best suited to specialists and agencies rather than casual users, and its per-seat pricing means it works out most economical for individuals and small, senior teams.

Last reviewed: · Our methodology
Founder & Software Review Editor
Axel Grubba is the founder of Findstack, a B2B software comparison platform, with his background spanning management consulting and venture capital where he invested in software. Recently, Axel has developed a passion for coding and enjoys traveling when he is not building and improving Findstack.
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Last updated: September 14, 2026
Ahrefs SEO Software logo
508 Ahrefs Reviews
4.5 out of 5
Small Business (50 or fewer emp.)
Jan 17, 2024
 Source
Overall Rating:
5.0
TA
Tristen A.
Founder
Share
"Great software"
What do you like best about Ahrefs?

ahrefs has a deep database of keyword and statistic plus an endless amount of filters and crawling abilities

What do you dislike about Ahrefs?

They have a usage limit and if you exceed it you are charged extra

What problems is Ahrefs solving and how is that benefiting you?

It allows me to do keyword and competitor research very quickly

Small Business (50 or fewer emp.)
Dec 12, 2023
 Source
Overall Rating:
5.0
MB
Michael B.
Founder
Share
"Invaluable SEO Data and Research"
What do you like best about Ahrefs?

The solution provides us with analytics and data on our website health and link profile that is accurate and up to date. The setup was easy and we use it daily. Have not reached out to them for support as the tool is intuitive and they have a great knowledge base. If you are focused on SEO, you will live in this tool.

What do you dislike about Ahrefs?

We have an older subscription which does not automatically update to the latest plan features.

What problems is Ahrefs solving and how is that benefiting you?

Accurate research on Domain Rank and link tracking and research. We also use the tool to monitor site health.

Small Business (50 or fewer emp.)
Dec 10, 2023
 Source
Overall Rating:
5.0
JZ
Jim Z.
Owner
Share
"Required tool if you are doing SEO"
What do you like best about Ahrefs?

Great at finding keywords to target. There are cheaper tools, but this is the best I have found for keyword research. It is also great at watching your websites and giving you a great analysis of how you are doing.

What do you dislike about Ahrefs?

It is expensive, especially for the number of times I use it each month. I wish they had another plan one tier lower.

What problems is Ahrefs solving and how is that benefiting you?

Keyword research, organic traffic analysis, domain rating, etc. It helps me see the SEO trends for my sites

Small Business (50 or fewer emp.)
Dec 08, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Ahrefs is an extremely powerful tool"
What do you like best about Ahrefs?

Ahrefs is like a suped-up personal browser into the technical aspects of the web - and if you know how to handle the power under the hood, you can power pretty much any kind of online commerce using Ahrefs as your primary tool.

What do you dislike about Ahrefs?

The learning curve is relatively steep compared to the competition. This is mitigated heavily by a thorough content marketing strategy that includes a hefty share of product-use articles.

What problems is Ahrefs solving and how is that benefiting you?

The problems being solved with Ahrefs are the SEO problems of our day - keyword research, content strategy and optimization, backlink analytics and acquisition - it functions as a fairly comprehensive one-stop-shop and the benefits are great! All of those problems can be overcome using the tool suite.

Small Business (50 or fewer emp.)
Dec 04, 2023
 Source
Overall Rating:
5.0
V. S. avatar
V. S.
Publisher
Share
"Best SEO Audit Tool"
What do you like best about Ahrefs?

I have used many SEO analysis tools for many of my SEO projects but since last 1 year I have been using Ahrefs for all my SEO related activities like website analysis, keyword research, backlinks and more. And I found Ahrefs to be a wonderful tool for doing these tasks. I have fixed many of the errors I identified through this tool and it has really improved my website's SEO score.

What do you dislike about Ahrefs?

There is nothing that I don't like about this amazing software. They have all the features that a SEO tool should have.

What problems is Ahrefs solving and how is that benefiting you?

From SEO audit to backlink analysis, it helped in every aspect. Many of my projects now have improved organic presence after using Ahrefs.

Mid Market (51-1000 emp.)
Nov 28, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"One of the Best Keyword Research Tools out there"
What do you like best about Ahrefs?

This tool makes keyword research easy and effective.

What do you dislike about Ahrefs?

When showing referring domains, it can be dangerous because you can click on a site that can give you a virus.

What problems is Ahrefs solving and how is that benefiting you?

I primarily use this tool for keyword research and backlink analysis.

Mid Market (51-1000 emp.)
Nov 12, 2023
 Source
Overall Rating:
5.0
Ghanshyam B. avatar
Ghanshyam B.
Sql Server Developer
Share
"The Most Powerful SEO Tool for Detailed Investigation"
What do you like best about Ahrefs?

Ahrefs's backlink analyzing feature is one of its strongest points. I can see which websites are linking to mine, which websites are linking to my competitors, and which websites are broken on my site. Thanks to this, I was able to locate fresh prospects for bolstering my website's authority through link development.

What do you dislike about Ahrefs?

One of my primary gripes with Ahrefs is the price you have to pay to use their service. It is possible that some new businesses and individuals won't be able to afford it.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs helped me find new backlink opportunities, optimize my website's content for profitable keywords, and measure my website's performance versus my competition. I can make data-driven judgments and increase my website's search engine ranking using its extensive data and insights.

Small Business (50 or fewer emp.)
Nov 07, 2023
 Source
Overall Rating:
5.0
Jean L. I. avatar
Jean L. I.
Outreach Specialist / Va
Share
"Ahrefs Review"
What do you like best about Ahrefs?

All the features on Ahrefs I like the most

What do you dislike about Ahrefs?

nothing, all features are the best and work for me

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs solve my backlink research and prospecting

Mid Market (51-1000 emp.)
Oct 30, 2023
 Source
Overall Rating:
5.0
BO
Basheer O.
Team Lead Seo
Share
"My 8 years of experience using Ahrefs Tool"
What do you like best about Ahrefs?

My very first website in my office is opening Ahrefs and checking our service pages traffic. It has become my handy tool to do competitor analysis for finding potential key terms for the B2B and B2C.

What do you dislike about Ahrefs?

I would like to mention negatives about Ahrefs: The credit system has been difficult for me to ensure my search never go vain. Each and everytime, I have to check it and make a decision. So, if you could remove it. It would be better to freely access your database.

What problems is Ahrefs solving and how is that benefiting you?

Before this tool used to be the best in terms of finding competitors backlinks. Now, I am totally working on topical authority based. So, backlinks is of no use in my case. But, the keywords explorer section is of my HELP. I am greatful for this wonderful features. Also, the link oppurtunities section is the new one that is helpful me to find the exact anchor text to link in my internal articles.

Small Business (50 or fewer emp.)
Oct 25, 2023
 Source
Overall Rating:
5.0
John S. avatar
John S.
Founder
Share
"Potentially the best SEO tool out there"
What do you like best about Ahrefs?

Ahrefs plays a crucial role in my marketing tasks, simplifying the search for high-traffic, reputable domains that meet our requirements. I also can perform competitor analysis and find a domain's top-performing pages.

What do you dislike about Ahrefs?

It is SO extensive that it can be a bit hard to get your grasp on it at first. Luckily, they provide a vast majority of educational content

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs helps us to analyze competitors' domains and their top pages. Also, it helps us to find backlink opportunities.

Enterprise (> 1000 emp.)
Sep 27, 2023
 Source
Overall Rating:
5.0
JV
Junela V.
Founder
Share
"Prospecting just got easier with Ahrefs"
What do you like best about Ahrefs?

Ahrefs is really helpful in finding article contents with reputable domain ratings with high traffics. As a marketer, I am tasked to find domains in this criteria to connect to. With Ahrefs, it's easier to find them and how they rank among it's competitors using oganic competitors. I love how you can find the top pages of a domain as well.

What do you dislike about Ahrefs?

I think the least helpful tool for me in Ahrefs are the ones under the Paid search. This is only because we are more focused on finding competitors and prospects that grow sites organically.

What problems is Ahrefs solving and how is that benefiting you?

It is helpful in analyzing the top pages from our competitors globally. Ahrefs has been a vital in our link building project so far.

Small Business (50 or fewer emp.)
Sep 24, 2023
 Source
Overall Rating:
5.0
Francisco de Paula S. avatar
Francisco De Paula S.
Web Developer
Share
"Ahrefs is amazing, and essential for SEO, the world of SEO would be another one with out it"
What do you like best about Ahrefs?

Its a difficult to choose since really the site explorer gives you all the information you need on competitor, the keywords that you should go for, rerlasted words, automatically detects the competition, its quite a thin really.

What do you dislike about Ahrefs?

Dont see any downside to ahrefs other than the fact they do put shiny bells and whistles on feastures that are not included in the lower plans, but that alright Im sure one day an enterprise account will be within my grasp

What problems is Ahrefs solving and how is that benefiting you?

SEO keyword research is now for me a whole new world, really changed my perspective seeing every sites ranking since one might be surfing the web unaware that you are in a powerhouse SEO site ,they seem so harmeless sometimes.

Enterprise (> 1000 emp.)
Sep 22, 2023
 Source
Overall Rating:
5.0
Nitin R. avatar
Nitin R.
Vice President Seo
Share
"Fantastic Software to Work with SEO Projects"
What do you like best about Ahrefs?

Ahrefs is very good to start with SEO projects as it gives all the detailes of any website by just putting its domain name under backlink profile, Organic search details and paid details in one go and compare organic traffic with competitors on the fly. I can easily found the top pages of any website which can help in devising the content strategies for our websites. Another feature I like is Keyword Explorer which provides the keyword with its difficulty and click ratio. Click ratio is very important for us its the true metric which makes us understand to make it primary or secondary keyword.

What do you dislike about Ahrefs?

There are not as such downsides of using the Ahrefs but the product can be improved by integrating AI to create articles or its outline when you doing keywords research.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs is solving our problems in following ways: 1) Finding the competitors backlinks for adding them in our outreach program. 2) Expansion of Keywords. 3) Audit of website to see how we are performing. 4) Tracking our rankings on Mobile and Desktop seperately

Mid Market (51-1000 emp.)
Sep 07, 2023
 Source
Overall Rating:
5.0
Rihant K. avatar
Rihant K.
Senior Associate
Share
"Excellent Ahrefs - A Game Changer for SEO!!!`"
What do you like best about Ahrefs?

Ahrefs tool has helped us a lot like competitor analysis, backlink analysis, and website audit for technical SEO to improve our online visibility and organic search rankings.

What do you dislike about Ahrefs?

There is nothing to dislike in this tool. This is the best analysis tool I ever use.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs solves many critical problems such as indepth keyword research, website technical audit, content planning and rank tracking.

Small Business (50 or fewer emp.)
Aug 31, 2023
 Source
Overall Rating:
5.0
Shivam A. avatar
Shivam A.
Content Manager At Ai Sensy
Share
"Most complete SEO monitoring tool"
What do you like best about Ahrefs?

Ahrefs is very underrated given that it has every feature needed to track SEO including keywords, backlinks, page authority and so on. It is a complete SEO performance monitoring tool that helps us analyze our shortcomings in the website SEO and rectify the errors.

What do you dislike about Ahrefs?

There's not much to dislike in this software except for the fact that at times it feels difficult locating a particular feature given it has so many features in one place.

What problems is Ahrefs solving and how is that benefiting you?

We use Ahrefs to track the entire SEO health of our website and see if there are any shortcomings in the page. We also use it to do a comprehensive site audit to know more on website health and where to improve.

Mid Market (51-1000 emp.)
Aug 28, 2023
 Source
Overall Rating:
5.0
Rahul J. avatar
Rahul J.
Digital Marketing Strategist
Share
"Best & Most Accurate SEO Tool For Digital Marketer’s In Market"
What do you like best about Ahrefs?

I find Ahrefs incredibly helpful. Its accurate information keeps me on top of website errors, tracks my keyword rankings, and suggests content-enhancing keywords. It's an all-in-one tool that works perfectly for my needs.

What do you dislike about Ahrefs?

I've seen Ahrefs sticking to domain scores, even though Google doesn't care much about them. The count of referring domains isn't always accurate because it includes links that don't matter anymore. Also, it's a bit pricey and you don't get too many search Credit. That could be better.

What problems is Ahrefs solving and how is that benefiting you?

It helps me by solving a range of problems. Ahrefs gives me accurate info about website errors and keyword rankings. It suggests great keywords for my content. Although Google may not agree, domain scores indicate my site's strength. However, the cost is a bit high, and searches are limited. Overall, it's beneficial for improving my website.

Small Business (50 or fewer emp.)
Jun 07, 2023
 Source
Overall Rating:
5.0
Sanjay G. avatar
Sanjay G.
Head Content Strategy
Share
"One of the all time greatest SEO tool for Digital marketers"
What do you like best about Ahrefs?

Well, there's quite a bit to admire about this comprehensive SaaS tool, but let me break it down into chunks to explain better. First off, Ahrefs makes keyword research incredibly smooth and straightforward. I mean, I can look up any keyword, and within seconds, I get a well-rounded view of its search volume, keyword difficulty, and even the potential click-through rates. Plus, the Keyword Explorer tool dives deep, offering related keywords, phrases, and questions that are being asked around that topic. So, it's not just about finding a keyword; it's about understanding the entire ecosystem around it. Next, the content gap analysis feature is nothing short of brilliant. I can easily find out what keywords my competitors are ranking for that I'm not, which helps me figure out what content I need to produce next. It's like having a roadmap to winning the SEO game! Moving onto site audits - wow! I've never seen such an in-depth yet easy-to-understand breakdown of my website's health. From performance issues to broken links, from security issues to content quality, Ahrefs' site audit tool gives me a detailed report, with suggestions for fixes. It's almost like having a personal SEO consultant! Speaking of which, the 'Top Pages' feature is like a crystal ball. I can see the top-ranking pages for my domain and even those of my competitors. This gives me a glimpse into what's working and what isn't, helping me devise an effective strategy. The 'number of keywords ranking' feature is another gem. It's really fascinating to watch the number of my keywords climbing up the Google ladder. Plus, the detailed metrics, including the position history, give me a good sense of how my SEO efforts are paying off over time. Finally, I cannot not mention the backlink profile. This tool is excellent for checking the quality and quantity of backlinks both for my website and my competitors'. Seeing the link growth over time, the top referring domains, and the overall backlink profile helps me fine-tune my link-building strategies. So, overall, Ahrefs is a powerhouse of SEO tools that gives me a comprehensive view of my online presence and the direction I should head. I'd say it's like having a well-oiled, super-efficient SEO team at your fingertips!

What do you dislike about Ahrefs?

When it comes to areas where Ahrefs could improve, there are a couple of things that come to mind. Firstly, while I admire the wealth of data Ahrefs provides, I have noticed that the numbers sometimes don't align perfectly with Google Analytics. Of course, different tools have different data sources and algorithms, so some discrepancies are to be expected. But when there's a significant gap, it can be a bit disconcerting. It's like having two different compasses pointing slightly off from each other - which one do you follow? Another aspect of Ahrefs that's not my favorite is the pricing. Now don't get me wrong, I completely understand that you're getting a bunch of powerful tools all bundled into one platform. However, the cost can be a bit steep, especially for small businesses or freelancers who are just getting started with SEO. I think it would be awesome if Ahrefs could introduce some more affordable plans or even just a free trial to let users explore the platform before committing to a subscription. That said, even with these minor quibbles, I still believe Ahrefs is an incredibly valuable tool. It's not perfect, but when it comes to the sheer power and range of SEO features it offers, it's hard to beat. And hey, nothing's perfect, right? But overall, I'd say the pros far outweigh the cons when it comes to Ahrefs.

What problems is Ahrefs solving and how is that benefiting you?

Alright, let's talk about the problems Ahrefs solves and how that's benefiting me. When it comes to keyword research, Ahrefs is an absolute game-changer. It's not just about finding keywords; it's about understanding their difficulty, search volume, and click potential. This insight has helped me craft content that's not only relevant to my audience but also stands a chance in the competitive world of SEO. It's like having a map to the treasure of organic traffic! Next, the content gap analysis feature. This tool lets me peek into my competitors' success stories. I can see what keywords they're ranking for, which I am not, and then strategize my content accordingly. It's not about copying; it's about learning from the best and adding my own unique spin to it. And the best part? It's data-driven. So, no guesswork, just pure, actionable insights. The site audit feature is like my personal health check tool for my website. It spots the issues that could be dragging my site's SEO performance down, from broken links to security issues. The benefit? I can fix these issues before they escalate, keeping my website healthy and Google-friendly. Then comes the 'Top Pages' feature. This tool helps me understand what's working, both for my site and my competitors'. It's like getting a sneak peek into the success mantra of top-performing pages. This insight has helped me fine-tune my own content strategy to create high-performing pages. The 'number of keywords ranking' feature is another problem-solver. It gives me a clear view of how many of my keywords are actually making it to Google's SERP and their respective positions. This has been really beneficial in tracking the impact of my SEO efforts and tweaking them for better results. Lastly, Ahrefs solves the backlink mystery. With its backlink profile tool, I can monitor the quality and quantity of my backlinks, understand the link growth, and even check out the top referring domains. This has helped me build a solid backlink strategy, focusing on quality over quantity. In a nutshell, Ahrefs is solving a myriad of SEO problems, helping me to make data-driven decisions and craft effective SEO strategies. The benefits? More organic traffic, better search engine rankings, and ultimately, more business growth. It's like having a personal SEO guru guiding me towards success.

Small Business (50 or fewer emp.)
Jun 07, 2023
 Source
Overall Rating:
5.0
VK
Vedant K.
Founder
Share
"The most powerful SEO Audit Tools"
What do you like best about Ahrefs?

I'm a free user of Ahrefs SEO Tool since my Startup can't afford to pay for the tool at the moment, but we are still offered 10,000 page limit/credits on the free tier, out of which quite a few are still left! Ahrefs is one of our main SEO Optimization Tools that we use, and it is the only one an agency, or a startup could ever need. It's awesome

What do you dislike about Ahrefs?

I dislike that there is no direct integration with No-code Tools like Webflow, Wix, etc, similar to how YoastSEO integrates directly with Wordpress to perform on-page optimization at the click of one button.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs is the only SEO solution my Startup requires, that too the only SEO solution offering 10,000 page scans/credits. We use this tool to SEO Audit our website, and then make the necessary improvements based on the suggestions given by Ahrefs. From Meta Title Optimizations, to lack of alt text for Images, Ahrefs detects all sorts of SEO issues

Mid Market (51-1000 emp.)
May 23, 2023
 Source
Overall Rating:
5.0
Allan N. avatar
Allan N.
Digital Team Lead
Share
"Industry Standard for SEO's"
What do you like best about Ahrefs?

Wealth of data available and constant updates with new features

What do you dislike about Ahrefs?

Pricing, it is expensive! And they applied limits how many actions you can take per month. Generally, it is enough but sometimes you can run out if you have a larger project.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs offers a clear picture of how the business is performing online as well helping the team find opportunities online to grow the company being able to analyse competitors and use a keyword gap analysis to see what is missed.

Small Business (50 or fewer emp.)
May 08, 2023
 Source
Overall Rating:
5.0
Hanu R. avatar
Hanu R.
Digital Marketer
Share
"I Use ahrefs from last 5 years"
What do you like best about Ahrefs?

keywords research and bulk analysis is best tool for my use

What do you dislike about Ahrefs?

CPC estimate is not correct and also traffic estimate

What problems is Ahrefs solving and how is that benefiting you?

if the are tell me in keywords total results on google like semrush

Mid Market (51-1000 emp.)
May 01, 2023
 Source
Overall Rating:
5.0
ME
Mike E.
Founder
Share
"Ahrefs for everyday SEO research"
What do you like best about Ahrefs?

The depth of the results. I use the DR, UR, Referring Domains and Do follow, Keyword Explorer, Organic Keywords and Top Pages,

What do you dislike about Ahrefs?

Times out too quickly. I constantly have to sign back in while researching a project.

What problems is Ahrefs solving and how is that benefiting you?

I use it to help complete SEO audit for potential clients.

Small Business (50 or fewer emp.)
Mar 02, 2023
 Source
Overall Rating:
5.0
DW
Dhiraj W.
Founder
Share
"Ultimate Tool for content marketing specialists and SEOs"
What do you like best about Ahrefs?

Ahrefs is an essential tool for optimizing our search engine presence, providing detailed insights into search volume, SEO rankings, backlinks, and social shares that guide our business decisions. The Site Audit and Keyword Explorer tools are particularly effective in identifying our target keywords and evaluating our site's performance. Ahrefs is a crucial tool for digital marketing experts seeking to track keyword rankings and conduct keyword research with accurate data. The platform's comprehensive feature set and easy-to-use interface make it an ideal choice, with the backlink analysis feature especially valuable for competitor research. Even first-time users can quickly get up to speed with the tool's intuitive interface.

What do you dislike about Ahrefs?

Ahrefs is a versatile tool that enables you to monitor various aspects of your website's performance, including its health and linking structure. Although I don't have any negative feelings toward Ahrefs, I would appreciate being able to view keyword intent in the same manner as Semrush.

What problems is Ahrefs solving and how is that benefiting you?

With Ahrefs, we can quickly and thoroughly examine our rivals' linking strategies, enabling us to replicate their techniques and achieve favorable outcomes.

Small Business (50 or fewer emp.)
Feb 26, 2023
 Source
Overall Rating:
5.0
Chandan M. avatar
Chandan M.
Marketing Consultant
Share
"Great tool for all your SEO needs"
What do you like best about Ahrefs?

Tools like ahref are great for SEO people and marketers in the digital marketing space. The best part is tracking the weekly keyword targeting system and backlink audit tool.

What do you dislike about Ahrefs?

There's nothing to dislike about at Ahrefs, although Ahrefs is a premium tool, and its pricing is relatively higher compared to other SEO tools available in the market. Its pricing plans may not be affordable for small businesses or individual bloggers.

What problems is Ahrefs solving and how is that benefiting you?

Basically, Ahref helps me with backlink analysis, audit, content analysis, competitor analysis, keyword research and website audit. These are the must to have tools for any digital marketer, and Ahref does it at its best!

Small Business (50 or fewer emp.)
Dec 09, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"excellent product to use for keywords research and link building"
What do you like best about Ahrefs?

Have updated latest data about google search engine and google SERPs results and its ranking

What do you dislike about Ahrefs?

Ahrefs is a little bit costly to use this can be reduced

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs helps you find what your competitors are doing to bring more website traffic.

Small Business (50 or fewer emp.)
Dec 07, 2022
 Source
Overall Rating:
5.0
Ammar S. avatar
Ammar S.
Mechanical Design Engineer
Share
"My All-in-One Tool for Link Building"
What do you like best about Ahrefs?

Ahrefs is a handy tool to help me with competitor analysis, backlink monitoring, and lead generation. Keywords Explorer and Content Explorer support me in attaining more effective and targeted lead generation efforts, while the most useful feature and what I love about it is ''Ahrefs SEO Toolbar''.

What do you dislike about Ahrefs?

The only flaw I can think of is that it's pretty expensive. For me, Ahrefs SEO Tool is quite expensive especially compared to other similar SEO tools. Although its features are robust, some users may find it hard to justify the high cost associated with using Ahrefs. Apart from the price, there aren't really any major issues with Ahrefs SEO Tool that I can point out.

What problems is Ahrefs solving and how is that benefiting you?

There are probably multiple reasons for using Ahrefs. The more accurate it is, the live backlinks, audits, and all other tools help us fix the site's problems, allowing us to concentrate on the areas in which we should make improvements. This is valuable for the site's credibility, search position, backlink profile, and an overall increase in revenue.

Small Business (50 or fewer emp.)
Nov 22, 2022
 Source
Overall Rating:
5.0
Matt R. avatar
Matt R.
Director Of Operations
Share
"Ahrefs is the SEO tool that gets the job done quickly and correctly."
What do you like best about Ahrefs?

I've been using Ahrefs now for about 6 years now. The dashboard is well-designed. The data it gives is phenomenal. Their index is amazing, competing with the computing power and crawling ability of Bing and Yahoo. They are the second most active crawler after Google, outperforming Bing, Yahoo, Yandex, Baidu, and everyone in between. Crawling the web 24/7 allows them to collect petabytes of data in the process, then analyze, and display it in an attractive manner such that they extract insights in record time, for even the most in-depth SEO crawl or question. The breadth and depth of their links, domains, & URL's are unbelievable. The freshness of the data is impressive, the site audit feature is packed with features. Overall, the tool is easy to use and highly recommended.

What do you dislike about Ahrefs?

The pricing for the Tracked keywords could be better. It gives a low amount of keywords available per plan for tracking. For similar tools, I'd be expecting a few thousand tracked keywords, updated daily, but instead, it updates every 5 days and on my plan it only gives 1,500 keywords. For larger comparisons, such as analyzing weather.com or wikipedia.org, the tool is a bit slow. The referring domains and referring pages graph loads slowly or times out. There are often times where I see keywords with no search volume or competition info. I'd love for the API to be avalable for use, even if I don't subscribe to a separate API plan.

What problems is Ahrefs solving and how is that benefiting you?

It helps me run client website audits. It enables me to see traffic, volume, keywords, links, and much more for a given website. The backlinks features, outgoing links, and ranking keywords part of the tool is second to none and enables me to make better educated decisions when researching clients or choosing keywords and ideas

Small Business (50 or fewer emp.)
Oct 03, 2022
 Source
Overall Rating:
5.0
Pablo P. avatar
Pablo P.
Seo Specialist
Share
"La mejor herramienta para hacer SEO"
What do you like best about Ahrefs?

Lo que más me gusta de Ahrefs es la cantidad de información que puede aportar sobre un dominio. Hace años tenía Ahrefs como referencia para link building y Semrush para keyword research. Hoy todo ese trabajo lo hago con Ahrefs.

What do you dislike about Ahrefs?

Lo que menos me gusta quizás es el precio. Aunque tienen una herramienta gratuita que aporta mucha información sobre tus propios proyectos, quizás el precio del plan más básico es demasiado caro para un consultor que está empezando.

What problems is Ahrefs solving and how is that benefiting you?

Me facilita el diseño de estrategias de link building, análisis de la competencia y elaboración de keyword research. Una funcionalidad que uso muy a menudo es la de "Content Gap" y "Links Gap".

Small Business (50 or fewer emp.)
Sep 14, 2022
 Source
Overall Rating:
5.0
AKHAND PRATAP S. avatar
Akhand Pratap S.
Seo Executive
Share
"Perfect Solution For All SEO Problem"
What do you like best about Ahrefs?

Everything Like Backlinks, Keywords, content gap and many things Backlinks section shows all the backlinks available on the website you can also filter like which one is created a few hours ago.

What do you dislike about Ahrefs?

I think it's Pricing, I have to pay a huge amount of money to access the ahrefs account.

What problems is Ahrefs solving and how is that benefiting you?

Competitor Analysis is one of the important things I am doing right now. All the things related to Competitor backlinks, anchor tag optimization, Keywords.

Small Business (50 or fewer emp.)
Sep 09, 2022
 Source
Overall Rating:
5.0
Manoj S. avatar
Manoj S.
Seo & Smo Analyst
Share
"Ahrefs beneficial for me"
What do you like best about Ahrefs?

We use Ahrefs to know the DR of many websites. Which helps us a lot in doing guest posts. The best thing is that through this we find out the data of our competitor's backlink. This helps us a lot in creating backlinks.

What do you dislike about Ahrefs?

I have no reason to dislike it but I would like to give a suggestion that if you add a feature to index backlinks then Ahrefs will really be a great tool.

What problems is Ahrefs solving and how is that benefiting you?

This gives me the data of my competitor's website backlink. By which I create high-quality backlinks to my website.

Small Business (50 or fewer emp.)
Sep 05, 2022
 Source
Overall Rating:
5.0
Nishant M. avatar
Nishant M.
Seo | High Authority Link Building
Share
"One of the best SEO tool I ever used"
What do you like best about Ahrefs?

I have been using Ahrefs for the last 5 years it helps me to complete and achieve SEO goals, there is no such tool that competes the Ahrefs. One of the best features I liked is the link intersection and competitor analysis..Just wow a single click can give you SEO information of your competitor.

What do you dislike about Ahrefs?

Sometimes there is a technical issue that like google analytics shows website traffic is downside and Ahrefs shows up movement in traffic. But I don't have a problem because every tool has some technique issue and Ahrefs solves their technique issue very quickly.

What problems is Ahrefs solving and how is that benefiting you?

One of the best is competitor analysis, I get many SEO information regarding my competitor or my client's competitor and that can help me improve SERP ranking and gain more revenue for my business.