Ahrefs Reviews: 4.5/5 — Highly Rated

Whenever we want to do competitors' analysis, we just paste the website in Ahrefs and it gives all the data. Also, I like its keyword research, link analysis rank tracking programs.

I don't know it is possible or not but I am facing a difficulty to remove projects from Rank Tracker.

Competitors Analysis

Backlinks tools. We can get thousands of backlinks to your project or other projects.

Their pricing is a little higher than the competitors but you can definitely get what you pay for.

This tool can do everything you need to checkout your situation with SEO and PPC for your project and also give an analysis for competitor's projects.

This website has made robust articles so much more plausible for me and my team. We use ahrefs to find topic ideas, topics our competitors are writing about, phrases we should be using in our articles and so much more.

There are a lot of clicks to get the information I'm looking for and it takes a while to load sometimes. So it's buried, but at least it's all there.

Our articles were based on our interpretation of customer interest. Ahrefs gave us better insight into our customers' needs and is helping us rank better online!

Ahrefs is a robust platform with all kinds of datum you may need. I got to them through a blog-post which detailed "keyword research". I liked the details and tried a weekly subscription. It is fairly simple on UI. Also, their customer success team rocks. refunded some extra charges made by mistake straightaway..no questions asked..ill keep buying

That there are 2-3 competing products and I shall have to be spoilt for choices..for now its Ahrefs conclusively though..:)

keywords research, SERP analysis, backlink analysis, SEO generally

The tool has everything. Rank tracking, site audit, link research etc. And all the tools inside ahrefs are really powerful unlike ahrefs' competitors which add new tools for new tools sake. I particularly like the backlink research feature as ahrefs lets you slice and dice the data in many ways.

I don't the limits they have placed. They should increase the limits a bit.

The number one problem It solves is finding backlink opportunities for my clients which is vital to any SEO campaign.

Ahrefs data turned SEO game to the next level. Using content explorer you can find a lot of fresh data and useful content. Backlink tracker work almost perfectly. Beside tool which is better from day to day, is you are new in this game Ahrefs team shares very useful information on their blog and Facebook group. Well done!

Recently they announce new rank tracker limitations, but this is not crucial.

In depth backlink analysis, finding new and qualified prospects.

There are a lot of SEO tools out there and many of them are exceptionally competitive but AHrefs is always my go-to tool when I'm not using more than one. One of the things that AHrefs is best at is helping with a content marketing strategy. Though it's best known as a backlink index (which it's great at and I'll get into that), coming up with good content ideas is one of the things I get the most use out of it with using the content explorer. I find articles that do well for the topics I want to target and it's clear what already resonates with your audience which is powerful. The backlink index is one of the best too though at the time of writing, Moz has just improved their index. Regardless of index size, which theirs is large enough, the type of data they provide is the most useful. The broken links data is probably the most useful that isn't easily matched by other tools. Additionally, going back to the content explorer, you can find unlinked mentions, a feature that appears to have been removed in Moz's "new" tool (I may just not be able to find it). The rest of the tools are generally matched by other competitors to some degree though, in general, AHrefs understands what you intend to do with that data and presents the most useful information first.

The only feature that seems to "lag" compared to it's competitors is their site audit tool. This only launched a few months ago but in my experience experimenting with this tool, it's not the most effective.

I'm the biggest AHref's proponent in my agency, we do use the other tools but the biggest benefit that we get is more accurate data to cross-reference with other SEO tools.

In-depth data and very user-friendly. Backlink data is truly superior.

Can't complain they have updated and produced features that have dominated competitors.

Need to find an SEO tool that would help find links and keep track of link portfolio.

Nothing beats the backlink research on Ahrefs. The ability to find where literally all of the backlinks from a competitor is amazing.

There is a steep learning curve that can take some time to learn, but once you learn all you can do it’s a piece of cake.

Competitor research and reverse engineering what my competitors are doing for SEO

Of the three popular backlink reporting tools (Majestic, Moz, Ahrefs), Ahrefs provides the most useful link data. Even in other areas of SEO, Ahrefs seems to always keep their toolsets fresh. They continually add in useful tools and features that make other software suites less relevant. The most recent addition is their site audit tool which provides a beautiful visualization of technical site issues. The tool I like best within Ahrefs is the content explorer. It provides quick analysis of relevant and popular content for your topic of choice. I primarily use it to determine what kind of content will perform well in social and SEO.

When I had their lite plan, I ran into the problem of having to spread SEO research over a few days because of the daily limits. It would have been useful to have an aggregate monthly limit since I don't do SEO research more than once per month. This was easily solved by upgrading to a higher plan.

Ahrefs paired with ScreamingFrog and a few other tools provides for most of the data that SEO needs to do a great job. Switching to smaller but more focused tools like these has allowed us to save on costs for enterprise tools.

I use ahrefs pretty much every day to track new mentions of our product. It's awesome for seeing who is talking about us.

The jump from free to paid is pretty enormous. I think a more granular pricing model would make sense.

Tracking mentions of our product.

The features of Ahrefs are practically endless. It’s one of the few softwares I truly use each and everyday and it’s so incredibly easy to use.

Some of the buttons/ fields are not the easiest to follow and the side bar could have different labels. Always forget where certain things are hidden

One of the best features I use is the backlink profile. I always see who my competitors are linking too and what is a popular topic to discuss.

It's hard to pinpoint one specific thing that I like about Ahrefs. I mean not only does the product do a deep dive into everything SEO, but the blog is one of the most educational blogs out there.

It's not cheap, and the amount of features of the cheapest level is pretty restricted. The real power of the platform opened up to me when I upgraded and got more features.

Everything SEO. Ahrefs tells us what keywords we rank for, where they rank, and a huge amount of information about backlinks and referring domains. It's helped us grow organic traffic and create the content funnel that turns into sales.

I love that you can track hundreds of keywords with their most basic plan. You have the ability to learn what's working and create new systems with their product.

I wish more options were available for the basic plan.

Growing my domain authority and obtaining linkbacks. I have been able to find opportunities for new links that most people pass up.

Customer care and loyalty nourishment. Great attitude and community building!

The pros are more than the cons here and I would not complain, to be honest.

I am using Ahrefs in one too many ways! It's an awesome tool.

I love the content explorer for seeing what content competitors are getting traction from and the content explorer is awesome.

I find the keyword volume is hard to analyze without the ability to drill down to a city level because my clients are all local.

Keeping track of new backlinks.

Dashboard is incredibly intuitive and easy to set up. Keyword tracking works very well, the alerts are always informative and valuable.

The pricing is a bit expensive, it's a fantastic product but I wish they had a cheaper version.

Following our search engine optimization progress. Without ahrefs we would have no guidance on what to invest in. This gives us very informative ideas of what to invest to improve our SEO.

No other tool comes close to the quality of competitor analysis offered by Ahrefs. Simply the best backlink analysis tool in the market.

The Rank Tracker. I have had it give a few inaccurate results at times, but it could easily be due to Google's personalization.

Building backlinks isn't an easy job. With Ahrefs, I can see what my competitors are doing to get their backlinks and whether I can replicate those for my benefit.

I like how accurate link and keyword tracking is. I also like how I can see the top performing pages of my completion so I can make better versions

I dislike the price jumps when you need more features

We can track multiple sites to see rank, links and much much more.

As a relatively newbie to marketing industry i quickly got aquainted with the interface and abilities of this great service. It realy gives a feeling of a product made for user not for market. Great blog with usefull reviews and advices.

The information provided in this service is slightly different from what you see in google search console, but the service is regularly updated and becomes more and more functional

I'm using this service to build up my marketing strategy, monitor progress and research on competitors activity.

I love how easy it is to use Ahrefs to track our backlinks, referrals and those of our competitors' websites. I used this tool for link building to boost our search engine optimization and found it incredibly useful - allowing me to see which sites were linking to our competitors and then approaching those sites to links for our website.

I wish that more features were available with the free version. There is very little your can do without upgrading to a paid service, and the fees are fairly high.

We are using Ahrefs primarily for link building and search engine optimization research. The site has allowed us to review the backlinks and referrals that our competitors get, which has informed our own link building work.

Everything. Seriously. BACKLINKS--Ahrefs is the king of backlinks. KEYWORDS--Ahrefs has a great sense of related keywords. I find it more helpful than the same feature in Moz. RANKINGS--Ahrefs excels at this, too.

This is honestly very difficult to answer. One thing that comes to mind--I've had difficulty figuring out where in the interface to manage my email preferences.

Ahrefs allows us to stay on top of our rankings. It also helps us to discover new opportunities and spot issues immediately through a weekly review of Ahrefs. It helps us track our backlink profile. It also helps us spy on our competitors from an SEO perspective. High value all around.

Ahrefs makes it easy to track rankings on specific pages using their toolbar. Tracking organic keywords and top pages comes easily.

Looking for specific pages prompts the dashboard to always show first, which i find irritating. I wish that it would keep to the analytics I'm looking for when changing a URL.

Tracking organic keywords and ranking movements. I like that they send us daily emails with losses and gains on rankings and back links.

This is my favorite marketing tool! I like Ahrefs because it allows me to track backlinks and keywords for our niche. Since we're creating software, there are quite a few competitors that we have. And thanks to Ahrefs, I'm able to see what the competition is doing which allows us to improve what we are lacking SEO-wise.

The biggest downside I think is the inaccurate keyword volume sometimes. Previously, I was only using Google's keyword planner and it gave us more precise volumes. I guess it's easier for Google since it's their own tool and they can give better numbers. This confuses us because in Ahrefs we may see potential in various keywords but in the long run, after our articles are published – the traffic is not what we expect sometimes. Though, it's accurate enough for the most part.

We are getting quality data for keywords, competition and using their backlink checker – we get an idea on what websites link to our competitors and what we should focus on. We use Ahrefs for all of our SEO needs. Biggest benefit I find is that rich data we can get for content creation. It definitely pays off!

The easy interface for tracking many keywords, as I didn't have minimums.

The graphs seem to be the inverse of what you'd expect the y-axis to be. So, as a rank improves, the graph goes down instead of up

Tracking our rankings, plus other useful tools. Knowing which keywords and page combinations are working best and resulting in better traffic.

Their site explorer feature is just amazing for competitor research. Doesn't matter if it's a page or the entire domain, you just put the URL and it gives you their organic keywords and backlinks in a jiffy. Their content explorer is also one fine feature for content/influencer research. The filters to refine the results come in really handy.

There's nothing really to dislike but I think their keyword explorer can get a bit better if it can provide some more keyword ideas based on a seed keyword.

Getting started with keyword research and backlinking gets difficult for agencies since our clients belong to various industries/domains. Ahrefs has helped us in kickstarting these two things for any client as soon as they sign up.

I love Ahref's backlink archive. I honestly think it's the best and most accurate in the business at giving you the backlink profile of a website. Yes, better than Moz and SEMRush.

I dislike the UR and DR metrics for I sometimes feel like they aren't accurate. I have yet to see very much consistency from these 2 metrics.

Ahrefs provides tremendous opportunity to help you in your quest to acquire backlinks, whether it may be for yourself or for a client website. It helps by telling you who, when, and where all the backlinks are coming from on almost any given website.

From the new Keyword explorer to Rank tracker – Ahrefs is definitely an essential service for our marketing strategy. Our organic traffic depends on our brand and SEO presence. With Ahrefs we were able to track down the backlinks our competitors have and aim into the proper internet space. Here's our situation – we sell software for Mac and Windows. The problem we solve with our software is directed at those who have a pain and search for a solution to this pain on Google. Long story short – SEO is the weapon we use to help our target audience find our products. We've made a big chunk of articles that target particular keywords. In this articles, we provide tutorials on how to solve a particular problem that users were having after they typed it in their search engine. And this is where Ahrefs comes in. We can analyze our competitors and analyze the keywords we already use to get new ideas for articles, including long tail keywords. This results in us getting more traffic, more installs and more sales. Totally recommend it!!

One thing I don't like is that Ahrefs sometimes does not provide exact keyword search volume. Instead – it provides approximate numbers which confuses us in cases when we think a keyword should get more traffic that it actually does once the SEO content is published. To get the most up to date and exact numbers, you'd better off use Google's keyword planner.

Ahrefs provides solutions to the problems related with SEO ranking and backlink generation. It's a must-have tool if you are serious about having your content at the top of search results.

Keyword finder. I like it better than using google keyword planner...by a long shot.

I think the UX is a little wonky. The software isn't super user-friendly, if you don't know what you are doing.

Keyword research and discovery. Uncover potential linking issues and opportunities.

The index is huge and always has plenty of info, even for smaller, less known sites. There's always backlink info. Shows date gained, dates lost, etc. Shows broken backlinks. Great ability to view gained/lost links for specific periods of time, specific days, etc. Makes it very easy to analyze your sites or your competitors' sites.

Nothing really. Very happy with this overall. There's so much info and capabilities that I would say it can be a tad confusing. But they have a great collection of how-to videos that will pretty much solve that!

Ability to analyze competitor backlinks. Ability to analyze your site's backlinks. I've realized the benefit of finding broken backlinks to handle those and re-capture those links.