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Semrush
4.5
(1,903)
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Semrush Reviews & Product Details

Semrush Overview
What is Semrush?

SEMRush is an all-in-one content marketing solution that comes with content optimization tools, an SEO writing assistant, and real-time content grade as well as a keyword research tool. The platform is a great tool for topic research, and content grading for readability, SEO, tone of voice, and originality. It can also reliably recommend keywords and track the impact of your article given the SEO improvements that were implemented. Pricing for SEMrush is more on the higher end, given the feature-rich options of tools available and the fact that it’s an all-in-one solution.

Company Semrush Inc.
Year founded 2008
Company size 501-1000 employees
Headquarters Boston, Massachusetts, United States
Social Media
Semrush Categories on Findstack
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Crevio
Sponsored
5.0
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$29.00/month
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Semrush Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Semrush Pros and Cons
Pros
  • Intensive keyword analysis
  • Reasonably priced platform
  • Offers demographic insight
  • Identifies spammy backlinks
  • It’s an all-in-one solution for keyword research and content optimization software.
Cons
  • Reports of inaccurate data on ad spend
  • Requires a steep learning curve
  • Only one user login
  • Only available via SEMrush plans
  • Asks you to pay $45/month per additional user
Semrush Awards
Findstack 2024 General Badge
Semrush Features
Backlink Analysis
Broken Link Checker
Competitor Analysis
Competitor Keyword Analysis
Content Ideas
Content Optimization
Crawl Diagnostics
Google Analytics Integration
Heatmaps
Keyword Research
Keyword Tracking
Link Building Tools
Local SEO
Mobile SEO
On-Page SEO
PPC Keyword Tool
Page Speed Analysis
Rank Tracking
SEO Dashboard
SEO Performance Tracking
SEO Recommendations
SEO Reporting
SERP Analysis
Schema Markup
Site Audit
Social Media Integration
Technical SEO
Voice Search Optimization
Website Analytics
XML Sitemaps
Semrush Media
Semrush video thumbnail
Semrush 0
Semrush 1
Semrush 2
Semrush 3
Semrush Screenshots
Semrush screenshot 1
Semrush screenshot 2
Semrush screenshot 3
Semrush screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 29, 2025
Semrush Logo
1,903 Semrush Reviews
4.5 out of 5
Mid Market (51-1000 emp.)
Jul 27, 2022
 Source
Overall Rating:
5.0
Shouvik C. avatar
Shouvik C.
Search Engine Optimization Analyst
Share
"Mastermind of all seo tools!"
What do you like best about Semrush?

The best thing about semrush is they always been upgarding the tool and Iistening to the community, what else do you expect? The last thing was a gamechanger, we can copy the selected keywords. Always awwed by their marketing and implementation.

What do you dislike about Semrush?

Lack of data coverage i would say, and it would be better they can provide a better solution so we can gauge the metricss of ad campaigns in terms of landing page, keywords and postions.

What problems is Semrush solving and how is that benefiting you?

Gauging the metrics of social media, SEO, and whole marketing and analytics for our website and helping us to understand our web presense, and how to improve it by showing useful numbers backlinks. and competitors.

Small Business (50 or fewer emp.)
Jul 27, 2022
 Source
Overall Rating:
5.0
Rupinder R. avatar
Rupinder R.
Insurance Advisor
Share
"A Must have SEO Tool for Marketers"
What do you like best about Semrush?

When I started SEO then at that time I was not aware of these terms like Keyword research, website audit, etc. Now I complete my SEO tasks such as website audit, Keyword research, backlink analysis, etc. Being a business owner, the backlink analysis feature of Semrush I enjoy the most.

What do you dislike about Semrush?

No dislike of this SEO tool as the reason is very simple "It is the industry's top SEO tool". This tool helps you in optimizing your website for search engines.

What problems is Semrush solving and how is that benefiting you?

I am using Semrush on daily basis to fill out the optimization gap in my website. Till now I only got positive results from this SEO tool and this ultimately helps in the business growth.

Small Business (50 or fewer emp.)
Jul 21, 2022
 Source
Overall Rating:
5.0
AK
Arbaz K.
Marketing Associate
Share
"Awesome SEO Tool"
What do you like best about Semrush?

All the features in it like keyword research, writing assistance, website audit, etc are very easy to use.

What do you dislike about Semrush?

There is no such thing in this tool to dislike.

What problems is Semrush solving and how is that benefiting you?

This tool makes all the SEO-related technical problems very easy and it acts as a helping hand.

Small Business (50 or fewer emp.)
Jul 20, 2022
 Source
Overall Rating:
5.0
MK
Margaret K.
Online Marketing Director
Share
"LOVE the intell I get on our competitors sites!"
What do you like best about Semrush?

I really need to know how my competitors are getting all their traffic.

What do you dislike about Semrush?

I wish I had enough traffic to get audience insights, but we still don't get more than 10K visitors a month.

What problems is Semrush solving and how is that benefiting you?

By gaining intelligence, We are competing very strongly with our competitors and earning more money.

Small Business (50 or fewer emp.)
Jul 12, 2022
 Source
Overall Rating:
5.0
Sande N. avatar
Sande N.
Project Development Manager
Share
"User Friendly And Productive Tool"
What do you like best about Semrush?

Semrush has the tools for productivity within the digital space. We have used their keyword tracking tool, which allowed us to grow and succeeded a lot of our competitors

What do you dislike about Semrush?

Nothing at the moment, but from my experience and the results we got from using the platform, i must say i am 100% positive about the tool, we got the SEO tool that we've been looking for, for a very long time

What problems is Semrush solving and how is that benefiting you?

As a small business marketing specialist and has tried various tools which did not work for us, Semrush has come into handy in terms of competitive research, keyword research and link building. which has been a nightmare for our team before we found Semrush

Small Business (50 or fewer emp.)
Jun 22, 2022
 Source
Overall Rating:
5.0
Sagar T. avatar
Sagar T.
Head Of Marketing
Share
"Best Third Party SEO Tool I Have Used"
What do you like best about Semrush?

I like the keyword research and competitor analysis most in the Semrush. Semrush magic tool helps me to find out the best keywords for my website.

What do you dislike about Semrush?

I felt the site audit tool need to improve in semrush. I have audited my site on Semrush and they show me the pages that have issues and errors. but I don't find out in detail what exactly the issue is. So, I think they need to be more specific about errors and issues.

What problems is Semrush solving and how is that benefiting you?

Semrush solving competitor analysis, keyword research, and backlink finding. I regularly use Semrush for Keyword research and competitor analysis, which help me a lot to rank my website on SERP Result.

Small Business (50 or fewer emp.)
Jun 19, 2022
 Source
Overall Rating:
5.0
Parvati G. avatar
Parvati G.
Customer Retention Manager
Share
"Great tool for all SEO associated tasks"
What do you like best about Semrush?

SEMRush is undeniably the best tool that caters to all SEO needs. SEMRush is a dense feature tool and second to none for SEO Requirements and suggestion to improve as we progress. It is much more reasonable and easy to use than its competitors. It provides in-depth keyword analysis for example frequency of people searching for our keywords, establishing if our competitors are ranking on those keywords, difficulty of ranking on those keywords, recommending other similar ones with less competition. For enhancing our PPC Campaigns on Google ads, we often take help of Keyword Magic feature of SEMRush and it has significantly boosted out Conversion rates.

What do you dislike about Semrush?

Owing to lockdown, we had scaled down our marketing efforts and wanted to discontinue the subscription for a month but it was a difficult task and had to fill out a form and reach out to support team for doing so. This can be made more flexible otherwise SEMRush is the best tool to use.

What problems is Semrush solving and how is that benefiting you?

We use SEMRush for all our SEO needs, like doing regular site audits and providing us with suggestions on have we can improve our site health. With interactive dashboards, it allows us to keep check of all your competitors in one place. It helps us improve our search rankings and helps shape our phrases into meaningful keywords, which we use in our blog posts and articles to appear on top of our search results. SEMRush allows us to indulge in backlink exchanges by suggesting similar businesses worth approaching.

Small Business (50 or fewer emp.)
Jun 13, 2022
 Source
Overall Rating:
5.0
Bryan P. avatar
Bryan P.
Head Of Marketing
Share
"Hands down the best SEO software on the planet"
What do you like best about Semrush?

There's a lot! Customer service is great and everyone has been super friendly. The software is provides me with everything I need to offer the right advice to my clients.

What do you dislike about Semrush?

Sometimes it feels like a bunch of little apps that have been glued together, and the data from one side of the product doesn't connect to another—for example, having to connect Google Analytics & Search Console continually.

What problems is Semrush solving and how is that benefiting you?

Identifying what keywords my clients should focus on next. This helps me create a successful strategy for them to rank. Unlike other software in this space, I find SEMrush is more accurate for the niches I service.

Small Business (50 or fewer emp.)
Jun 07, 2022
 Source
Overall Rating:
5.0
Milos M. avatar
Milos M.
Web Developer
Share
"They do a great job, that's why they are the best!"
What do you like best about Semrush?

Everything about this company is fantastic, particularly a fantastic SEO tool that has changed my life, and I thank you for that!

What do you dislike about Semrush?

Nothing, everything is brilliant and perfect!

What problems is Semrush solving and how is that benefiting you?

He helped me solve SEO problems

Small Business (50 or fewer emp.)
Jun 03, 2022
 Source
Overall Rating:
5.0
AK
Austin K.
Marketing And Advertising Creative Solutions Specialist
Share
"So much is available to a user!"
What do you like best about Semrush?

Keyword research, site audit, and content template. Those are also the only options I have really used so far.

What do you dislike about Semrush?

The fact that the pages associated with my URL are from an old website instead of the new website that has been indexed for a few months. I am currently working with customer service to solve the issue. This could be an issue on my behalf but am unsure at this point.

What problems is Semrush solving and how is that benefiting you?

If someone were to spend time learning this software and then apply it to a business whose website has been up and running for at least a few months, then the results they would get from using Semrush would be really positive.

Small Business (50 or fewer emp.)
May 30, 2022
 Source
Overall Rating:
5.0
Vamsi Krishna G. avatar
Vamsi Krishna G.
Sr Digital Marketing Executive
Share
"Best tool for SEO Audit"
What do you like best about Semrush?

Site Audit, page issues are the best useful things

What do you dislike about Semrush?

Reporting to email everytime, make me little irritating

What problems is Semrush solving and how is that benefiting you?

Site Audit, for my clients. Gives me correct results

Small Business (50 or fewer emp.)
May 30, 2022
 Source
Overall Rating:
5.0
VB
Vikas B.
Digital Marketing Manager
Share
"Amazing tool for SEOs"
What do you like best about Semrush?

I like the detailed stats they provide and how helpful they are for SEOs.

What do you dislike about Semrush?

There is nothing I dislike. I like the tool very much. The one thing they can improve is the pricing. Sometimes it seems the price is on the very higher side.

What problems is Semrush solving and how is that benefiting you?

They are solving problems related to SEO. It helps in analyzing competitors, and their stats, and from there you can learn and improve yours.

Small Business (50 or fewer emp.)
May 29, 2022
 Source
Overall Rating:
5.0
Derren D. avatar
Derren D.
Cfl 1
Share
"SEO without SEM Rush is like peanut butter without jelly"
What do you like best about Semrush?

The ease of having multiple projects and being able to share data between simliar businesses.

What do you dislike about Semrush?

I wish there were more ability to manage PPC campaigns in the platform, but that's just me being lazy!

What problems is Semrush solving and how is that benefiting you?

Keeping projects organized. Utilizing data from GMB,PPC and web analytics along with social media data to create full marketing reports for our clinents.

Small Business (50 or fewer emp.)
May 26, 2022
 Source
Overall Rating:
5.0
TJ
Todd J.
Owner
Share
"SEM Rush Review"
What do you like best about Semrush?

The Rank Checker - it's so thorough! The amount of keywords that you can rank for a client is amazing.

What do you dislike about Semrush?

Nothing. SEM Ruch is Awesome! I have changed from the BrightLocal SEO package because it is so advanced.

What problems is Semrush solving and how is that benefiting you?

I am solving on-page optimization issues for my clients. I am amazed that SEM Rush has the Voice Search option.

Small Business (50 or fewer emp.)
May 25, 2022
 Source
Overall Rating:
5.0
JV
Jack V.
Insurance Agency Owner
Share
"Semrush Is the Best!"
What do you like best about Semrush?

They offer a complete line of well-designed SEO tools in one solid package. Their telephone tech support is first class, and the support agents know their business!

What do you dislike about Semrush?

I don't dislike anything at all. Everything works great!

What problems is Semrush solving and how is that benefiting you?

I use Semrush for SEO improvements on my websites. My Google ranking has steadily been going up due to this software.

Small Business (50 or fewer emp.)
May 24, 2022
 Source
Overall Rating:
5.0
JW
Joe W.
Seo Trainer And Coach
Share
"Gold Standard in SEO Tools"
What do you like best about Semrush?

Keyword research has always been a strength of SEMRush, and I particularly like the historical keyword ranking and volume data when diagnosing SEO issues and researching keywords.

What do you dislike about Semrush?

As an SEO specialist, there are a lot of features for other marketing disciplines that I don't need. The interface feels a bit cluttered and not intuitive to navigate at times.

What problems is Semrush solving and how is that benefiting you?

SEO audits, keyword research, backlinking opportunities etc

Mid Market (51-1000 emp.)
May 22, 2022
 Source
Overall Rating:
5.0
PR
Prerna R.
Seo Consultant
Share
"Best SEO Tool For Website Analysis and Content Optimization"
What do you like best about Semrush?

Best SEO Audit Tool to find website recommendations. Find On page SEO issues using Semrush SEO Tool. Competitor Analysis feature gives a detailed analysis report. Good Searches long tail keywords for business websites. Bulk keywords Ranking for clients and Own website. Take Ideas for Google Adword campaigns for better results.

What do you dislike about Semrush?

We can easily check a client website's SEO and fix website issues easily using the Semrush tool. It provides the best features like competitor analysis, good search keywords, ranking check, backlink track, and more.

What problems is Semrush solving and how is that benefiting you?

Semrush is the best SEO audit tool on the market to analyze business websites online. It is used by our digital marketing professionals to check the website health and backlink data of business websites. Semrush is also a powerful SEO tool that can be used to improve our business website's on-page SEO issues. Additionally, Semrush's competitor analysis feature allows us to see how our website stacks up against competitors. Our clients are happy because everyone wants good results and Semrush is the best one to give the best results. Semrush's keyword research tool is one of the best in the business, allowing us to easily find high-quality, long-tail keywords that we can use to improve your website's ranking in Google search results.

Small Business (50 or fewer emp.)
May 16, 2022
 Source
Overall Rating:
5.0
SS
Stuart S.
Owner
Share
"SEMrush Delivers Value for Me"
What do you like best about Semrush?

Consistent ongoing development and enhancement of capabilities

What do you dislike about Semrush?

The link building tool is over-engineered and could use some simplification

What problems is Semrush solving and how is that benefiting you?

Monitoring search visibility for existing clients; analyzing competitors for clients and prospects; preparing site audits for clients; identifying SEO risks for clients and prospects

Mid Market (51-1000 emp.)
May 13, 2022
 Source
Overall Rating:
5.0
Bence B. avatar
Bence B.
Manager Of Amazon Growth
Share
"Incredibly useful, particularly valuable backlink analyser for Amazon Associate research for Sellers"
What do you like best about Semrush?

The tool is universally useful but my favourite feature is the Referrals section under Traffic Analyser. The output of this report can help us identify Amazon Associate outreach opportunities to help us grow the off-Amazon digital footprint of our products/brands and to help us diversify our traffic sources. With CPCs going up and up on Amazon, this can be particularly handy to offset/cushion that phenomenon. Highly recommended tool!

What do you dislike about Semrush?

Currently the tool is focusing on the biggest, US market. Understandable, but for professional, multi-market sellers this can be a bit of a hindrance as they need to source different tools for UK and other European marketplaces.

What problems is Semrush solving and how is that benefiting you?

Finding Amazon Affiliate partners to grow our off-Amazon traffic.

Mid Market (51-1000 emp.)
May 12, 2022
 Source
Overall Rating:
5.0
Jason B. avatar
Jason B.
Online Specialist
Share
"Excellent Customer service"
What do you like best about Semrush?

I love the tools and the pricing is very competitive.

What do you dislike about Semrush?

The Yext tool needs all of the bells and whistles that you get from Yext directly. I want the feature to add my own duplicates to scan and remove.

What problems is Semrush solving and how is that benefiting you?

I work in Local SEO so I need to do a lot of duplicate removals as we are taking over old businesses.

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