MarketMuse Reviews & Product Details

MarketMuse helps us to know where our content has gaps and how to write better articles that our audience and Google both will love.

I wouldn't say I dislike anything, but the one struggle is the software is just so comprehensive and powerful it's hard to fully make use of it without a little training. But it is so so so worth it to get fully up to speed on all of the features. You don't want to miss any of these.

We use it for keyword research, or what we use to call keyword research. Now we identify content opportunities, get briefs for our writers, and then incorporate all of the suggestions to make our articles exhaustively complete.

We have written (and revised) better content than ever before due to guidance from MarketMuse. We are using MarketMuse to not only guide content we intend to write, but also to go back and revise content for better SEO.

Would be good to have a keyword research tool integrated in so that you can create new AdWords campaigns based on research.

MarketMuse is helping us rank better in search results against competitors vying for similar terms.

Writing a brief for a writer sometimes feels like it's easier to simply go ahead and write the darn post myself. With Market Muse I not only give my writer what to write about, I also know that what I'm asking her to do is going to guarantee I go head-to-head with my competitors. I no longer have to guess or "put myself in my readers' shoes" to know what to write about.

I would love for the price to come down a bit as we're a small company with lots of other marketing expenses.

Being able to find the right topics, backed by actual AI-driven research.

MarketMuse is a fantastic tool for speeding up content research, planning, writing and editing. Their platform is the most advanced solution for creating in-depth, relevant, high quality content that connects with your audience and gets traffic from Google.

The tool can log you out at times when the cookies expire, which can be a bit annoying.

Content research, planning, and editing. This tool allows me to get briefs for my copywriters so they create content that actually covers a topic in depth and ranks in organic search.

When I compare MM to a service such as OnPage.org, I have to say these guys de-mystify the whole process of LSI and Topic Relevancy.

Bugs that I encounter sometime, but I have to admit, the development team is quick to respond and resolve.

Let me give you an example. I am a skeptic. So I researched a keyword that had about 10000 searches per month average on Google. I taught my assistant how to use MM and had her write a 3000+ words article on that keyword. 15 Minutes after I published that article, we were ranking 4 for a keyword variation that had 3000+ searches and 16 for the main keyword. This month alone that article has made $1824 in affiliate sales.

I appreciate both the insights they've provided over the years as well as the rapid development and product improvement cycle they've displayed.

Sometimes a little slower than I'd like but when you're running AI/machine learning I understand it can take a bit. Not a huge negative for me.

MarketMuse helps me better understand how to create the most relevant content on a particular topic, better answering search intent while providing the kind of content search engines will rank.

The Optimize category is fantastic for making sure your content is properly optimized for SEO

The interface is not very intuitive. To optimize and research topics for a single article, you end up jumping around from tool to tool in a way that feels like the UI could be improved upon. The content scores and topic research can crash or take a while to load.

Helping me find topics for and ideas for content

We mostly use it to create both new content and to optimise existing content. We especially use it to order content briefs on a regular basis which can be easily shared with anyone within and outside of your organisation and which are super easy to understand and work with. The AI integration is great to create an outline for a piece of content or to structure the back end of a content piece, or even to add some insights and ideas when being stuck! I can definitely recommend! :)

Sometimes it crashes which is a little frustrating while writing, but it saves in between so you shouldn't loose any content.

It really helps in optimising our existing website content to make sure it is relevant and high ranking. We're currently creating a lot of new informational content supporting our product pages and we're really enjoying using MarketMuse for that. The content gap feature is a nice plus when prioritising when to publish a piece of content.

I love that I get direct insights on keyword research, personal difficulty, topic clusters, and so much more. It's a great tool to build out our existing SEO content strategy. It's been pretty easy to pick up, and the onboarding has been amazing. Implementing MM has been a game changer for our SEO.

There aren't many reporting/insight metrics, but they said that's on the radar.

We had reached a point in our SEO strategy where we weren't sure where to go. I found MM at a conference and it's been helpful in getting us out of this content rut and directing us toward greater Google rankings.

MarketMuse is great for optimizing content. I use it almost daily, both for finding quick win SEO opportunities and ensuring the content I'm creating will rank for target keywords. It's great for finding related keywords to target as well. The content brief feature is also super helpful and easy to use when creating quality content.

The UX is not the most user-friendly and definitely takes some getting used to

MarketMuse takes the guesswork out of content marketing and allows for easy creation and optimization of content to easily enhance SEO efforts.