MarketMuse background blur-sm
MarketMuse Logo
MarketMuse
AI-Driven Content Optimization
4.6

( 212 )

Why Findstack is free?
Findstack is free for users because vendors pay us when they receive web traffic and sales opportunities. Findstack directories list all vendors — not just those that pay us so that you can make the best-informed purchase decision possible.
Findstack offers objective and comprehensive comparisons to help you find the best software. We may earn a referral fee when you visit a vendor through our links. Learn more

MarketMuse Reviews & Product Details

MarketMuse Overview
What is MarketMuse?

MarketMuse combines the power of AI with human creativity to help users plan, research, and write content. The software automatically creates outlines with natural language generation to create unique, long-form content that is perfectly optimized for SEO. Included in

Company MarketMuse Inc.
Year founded 2013
Company size 11-50 employees
Headquarters Boston, MA, USA
Social Media
MarketMuse Categories on Findstack
Crevio Logo
Crevio
Sponsored
5.0

( 1 )

Free plan available
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about MarketMuse
What MarketMuse is best for?
How does MarketMuse compare to Semrush?
What are the pros and cons of MarketMuse?
MarketMuse Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
MarketMuse Pros and Cons
Pros
  • Offers a 7-day free trial that includes all features and unlimited usage
  • Allows users to create first drafts
  • Gives users ideal keyword count as they write
  • Provides suggestions for internal and external linking
Cons
  • Costly given their credit system.
  • There’s no way to review the reading difficulty of your content
MarketMuse Features
Backlink Analysis
Broken Link Checker
Competitor Analysis
Competitor Keyword Analysis
Content Ideas
Content Optimization
Crawl Diagnostics
Google Analytics Integration
Heatmaps
Keyword Research
Keyword Tracking
Link Building Tools
Local SEO
Mobile SEO
On-Page SEO
PPC Keyword Tool
Page Speed Analysis
Rank Tracking
SEO Dashboard
SEO Performance Tracking
SEO Recommendations
SEO Reporting
SERP Analysis
Schema Markup
Site Audit
Social Media Integration
Technical SEO
Voice Search Optimization
Website Analytics
XML Sitemaps
MarketMuse Media
MarketMuse video thumbnail
MarketMuse 0
MarketMuse 1
MarketMuse 2
MarketMuse 3
MarketMuse 4
MarketMuse Screenshots
MarketMuse screenshot 1
MarketMuse screenshot 2
MarketMuse screenshot 3
MarketMuse screenshot 4
MarketMuse screenshot 5
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 12, 2025
MarketMuse Logo
212 MarketMuse Reviews
4.6 out of 5
Small Business (50 or fewer emp.)
Dec 06, 2022
 Source
Overall Rating:
5.0
Myryl P. avatar
Myryl P.
Project Manager
Share
"MarketMuse helps me write SEO content that ranks immediately in Google SERP."
What do you like best about MarketMuse?

I used MarketMuse to write landing pages and blog articles for my clients. I was amazed at how easy it is to rank the keywords that I used to optimized them.

What do you dislike about MarketMuse?

Paid version is VERY EXPENSIVE. I am only using the free version which means that I cannot access all features.

What problems is MarketMuse solving and how is that benefiting you?

topic ideation, content planning and content creation

Small Business (50 or fewer emp.)
Dec 05, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great for optimizations and creating the best content we can!"
What do you like best about MarketMuse?

I like the ability to compare to top competitors and see how our content stacks up against the rest

What do you dislike about MarketMuse?

I think there are some bugs with the optimize section that sometimes have to be worked around, which can be annoying

What problems is MarketMuse solving and how is that benefiting you?

It's helping us prep powerful content for our audience without having to go check out the competition elsewhere; it's all condensed in one place

Mid Market (51-1000 emp.)
Dec 05, 2022
 Source
Overall Rating:
5.0
Sam S. avatar
Sam S.
Marketing Content Manager
Share
"Awesome SEO tool!"
What do you like best about MarketMuse?

The tool-specific dashboards are extremely helpful and easy to use, and the in-software document editor helps ensure a holistic, context-driven approach to SEO.

What do you dislike about MarketMuse?

Sometimes it can take a minute or two for MarketMuse to analyze the keyword/phrase you input and provide you with results. I've even had to refresh the page after a minute or two.

What problems is MarketMuse solving and how is that benefiting you?

Keyword stuffing is a thing of the past. MarketMuse helps us get a clear, holistic picture of what the top pieces in the SERP are ranking for and how we can tailor our content to be more engaging and helpful.

Mid Market (51-1000 emp.)
Dec 05, 2022
 Source
Overall Rating:
5.0
FS
Faith S.
Content Writer
Share
"Market Muse Makes it Easy"
What do you like best about MarketMuse?

I like the easy-to-follow recommendations that are adjusted in real -time so I do not have to guess.

What do you dislike about MarketMuse?

The premium version is costly and the free version is a little on the glitchy side somethings and pretty limited.

What problems is MarketMuse solving and how is that benefiting you?

I don't have to guess or spend hours doing research for SEO. MarketMuse does it all for me and lays it out in an easy to follow manner.

Small Business (50 or fewer emp.)
Dec 04, 2022
 Source
Overall Rating:
5.0
Bernadette Y. avatar
Bernadette Y.
Freelance Writer
Share
"Easy-to-use for SEO writing"
What do you like best about MarketMuse?

It is easy to write blog posts with MarketMuse because the words included for SEO are relevant. Compared to other SEO programs, I like how Market Muse doesn't "penalize" writers for using words multiple times or above the recommended amount.

What do you dislike about MarketMuse?

I haven't encountered anything that I didn't like.

What problems is MarketMuse solving and how is that benefiting you?

It takes the guessing game out of doing research for keywords to include in blog posts. It makes it easier to write and I save time on doing keyword research.

Small Business (50 or fewer emp.)
Dec 03, 2022
 Source
Overall Rating:
5.0
DB
Darek B.
Sales
Share
"The tool I can't live without, the tool I can't afford to use."
What do you like best about MarketMuse?

What makes MarketMuse stand out from the competition is the quality of data it brings back during the research. Unlike other tools, MarketMuse focuses on topics and clusters, not individual keywords. This approach simplifies content writing and helps me create better content faster. I especially enjoy the simplicity of the Optimize application and its Related Topics section. I don't think there's another tool with such an amount of data.

What do you dislike about MarketMuse?

The only thing I dislike is the price. MarketMuse is like the Rolls-Royce of content optimization software. It's the perfect software many wish to use, yet very few can afford it. Or maybe many do use it, and it's just me who can't afford it. Either way, the software is amazing, and I'll keep using their free version until I'm able to take advantage of their premium offering.

What problems is MarketMuse solving and how is that benefiting you?

MarketMuse makes it easy to distill the SERP data to write the perfect piece of content. It's a simple yet powerful tool that provides me with all the data needed to create high-performing content. The software isn't bloated with unnecessary information, such as the number of images, headers, or paragraphs. Instead, it allows me to focus on a topical coverage of a website and how an article fits into that coverage.

Small Business (50 or fewer emp.)
Dec 02, 2022
 Source
Overall Rating:
5.0
MM
Mike M.
Ceo And Founder
Share
"Recently started using MarketMuse, and loving it so far"
What do you like best about MarketMuse?

I recently started using MarketMuse to help our business refine posts on our blog. We were drawing decent web traffic for several key terms and phrases, but we also felt like we could do better. Using the tools available within MarketMuse, we could easily see how to refresh our content (or add new content) to better align with what people are searching for answers. I believe this is a win-win. We draw better, more focused traffic to our site, and users more quickly find the information which they find helpful.

What do you dislike about MarketMuse?

Overall, we like MarketMuse. We have some challenges with the initial onboarding. The online help was not as straightforward as it could be and sometimes directed us into a learning path that did not meet our needs. We resolved that fairly quickly and started using the tools within MarketMuse quickly.

What problems is MarketMuse solving and how is that benefiting you?

As mentioned before, our main intention for using MarketMuse has been to better align content on our website with what users are searching for. We are already seeing positive growth in the content and posts we have used MarketMuse to refine and update.

Small Business (50 or fewer emp.)
Nov 16, 2022
 Source
Overall Rating:
5.0
KH
Karen H.
Writer
Share
"Easy to use and effective"
What do you like best about MarketMuse?

With Marketmuse, I have increased the number of keywords in just a few months.

What do you dislike about MarketMuse?

Sometimes it gives words that aren't relevant to the article.

What problems is MarketMuse solving and how is that benefiting you?

It gives a better flow to an article without keyword stuffing.

Small Business (50 or fewer emp.)
Nov 16, 2022
 Source
Overall Rating:
5.0
BH
Brian H.
Owner
Share
"An excellent SEO tool that is helping me get much better Google ranking!"
What do you like best about MarketMuse?

Marketmuse is easy to use and intuitive. I love that there is a FREE option to let you try the tool before you buy it.

What do you dislike about MarketMuse?

Nothing I dislike but I have only used Marketmuse for a month and I'm early in my learning curve! I may have a different opinion after a year!

What problems is MarketMuse solving and how is that benefiting you?

I have good traffic to my site, but I want AMAZING traffic! My site is monetized and I've already seen an increase to my traffic after using Marketmust for just a month.

Enterprise (> 1000 emp.)
Nov 15, 2022
 Source
Overall Rating:
5.0
Zoe H. avatar
Zoe H.
Principal Content Manager
Share
"Turns days of work into hours, plus it's fun and reliable"
What do you like best about MarketMuse?

By far the best optimization tool out there. I love getting the range of recommendations - not just which keywords to use, but how often to use them. Combine that with the ability to compare with competitors on the fly, while writing, and it feels like magic. The inventory tool is a game changer for finding which pieces are "low hanging fruit" or other easy wins for optimization. I recently started using plans and I'm sorta loving them as a way to organize my projects and my thinking.

What do you dislike about MarketMuse?

The tool can do so much that the learning curve can be a bit high. I'm onboarding a large team and I'm not sure that everyone truly knows or feels confident with the platform. Thankfully, MarketMuse provides ample training/onboarding, but it can take a bit to learn.

What problems is MarketMuse solving and how is that benefiting you?

Making sure that the content on our website is consistently of the highest quality. Whether it's new content or optimizing existing content, MarketMuse makes it easy to produce better content, and consistently achieve better results in the rankings.