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MarketMuse Logo
MarketMuse
AI-Driven Content Optimization
4.6

( 212 )

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MarketMuse Reviews & Product Details

MarketMuse Overview
What is MarketMuse?

MarketMuse combines the power of AI with human creativity to help users plan, research, and write content. The software automatically creates outlines with natural language generation to create unique, long-form content that is perfectly optimized for SEO. Included in

Company MarketMuse Inc.
Year founded 2013
Company size 11-50 employees
Headquarters Boston, MA, USA
Social Media
MarketMuse Categories on Findstack
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Crevio
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5.0

( 1 )

$29.00/month
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Ask Questions about MarketMuse
What MarketMuse is best for?
How does MarketMuse compare to Semrush?
What are the pros and cons of MarketMuse?
MarketMuse Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
MarketMuse Pros and Cons
Pros
  • Offers a 7-day free trial that includes all features and unlimited usage
  • Allows users to create first drafts
  • Gives users ideal keyword count as they write
  • Provides suggestions for internal and external linking
Cons
  • Costly given their credit system.
  • There’s no way to review the reading difficulty of your content
MarketMuse Features
Backlink Analysis
Broken Link Checker
Competitor Analysis
Competitor Keyword Analysis
Content Ideas
Content Optimization
Crawl Diagnostics
Google Analytics Integration
Heatmaps
Keyword Research
Keyword Tracking
Link Building Tools
Local SEO
Mobile SEO
On-Page SEO
PPC Keyword Tool
Page Speed Analysis
Rank Tracking
SEO Dashboard
SEO Performance Tracking
SEO Recommendations
SEO Reporting
SERP Analysis
Schema Markup
Site Audit
Social Media Integration
Technical SEO
Voice Search Optimization
Website Analytics
XML Sitemaps
MarketMuse Media
MarketMuse video thumbnail
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MarketMuse Screenshots
MarketMuse screenshot 1
MarketMuse screenshot 2
MarketMuse screenshot 3
MarketMuse screenshot 4
MarketMuse screenshot 5
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: October 19, 2025
MarketMuse Logo
212 MarketMuse Reviews
4.6 out of 5
Mid Market (51-1000 emp.)
Nov 15, 2022
 Source
Overall Rating:
5.0
FR
Fara R.
Head Of Content Marketing
Share
"Love MarketMuse"
What do you like best about MarketMuse?

I love the ease of use, the team, and the fact that it gives you all the information to optimize your content.

What do you dislike about MarketMuse?

I've seen the product evolve quite a bit. There is a slight learning curve, but it's 10x easier to grasp today than it was a few years ago.

What problems is MarketMuse solving and how is that benefiting you?

Scaling our content program by simplifying how we create and optimize keywords and content.

Mid Market (51-1000 emp.)
Nov 15, 2022
 Source
Overall Rating:
5.0
Estefania G. avatar
Estefania G.
Marketing Content Specialist
Share
"Powerful tool for content marketers"
What do you like best about MarketMuse?

The ability to benchmark the quality of my content before publishing. It allows producing in-depth content that will rank well and contains the right keywords to be interesting for my audience.

What do you dislike about MarketMuse?

The names of the sections can be a bit confusing. I don't get the difference between the projects and plans. I would love to have a section for saved keywords to keep track of related content.

What problems is MarketMuse solving and how is that benefiting you?

I can create content with the SEO best practices, including internal linking. It helps me develop a content strategy that is SEO focused, with content that ranks well.

Mid Market (51-1000 emp.)
Nov 15, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Top-notch keyword and market research tool"
What do you like best about MarketMuse?

MarketMuse is the only keyword and market research tool I use. While it does have a bit of a learning curve, once you get the hang of it, it's very intuitive and easy to read.

What do you dislike about MarketMuse?

I wish the questions had tiers attached to them. When you research questions people ask, it simply provides a list, without providing any idea which questions are searched the most.

What problems is MarketMuse solving and how is that benefiting you?

Being a content writer, I have to do lots of SEO research to ensure that whatever material I write (blogs and landing pages, mostly) will rank high on search results.

Small Business (50 or fewer emp.)
Nov 15, 2022
 Source
Overall Rating:
5.0
Joseph W. avatar
Joseph W.
Ceo
Share
"Indispensable content tool"
What do you like best about MarketMuse?

MarketMuse is a powerful tool for writing any content. I like most how it gives suggestions on how to rank your article higher than those of your competitors'. Also, their MarketMuse Academy provides excellent tutorials on using their products.

What do you dislike about MarketMuse?

There's not anything I dislike. If I must pick one, it's that there's no prompt (that I have seen) to save my work. Once, I accidentally closed the tab; when I logged back in, I found my article had been deleted. I now manually save my work at least once (it auto-saves afterward). It's more a user error than anything.

What problems is MarketMuse solving and how is that benefiting you?

MarketMuse is helping my team create content with a better chance to rank high in search.

Small Business (50 or fewer emp.)
Nov 15, 2022
 Source
Overall Rating:
5.0
CL
Chloe L.
Freelance Writer
Share
"A fantastic resource"
What do you like best about MarketMuse?

I love the MarketMuse briefs. Headings, content tips, keyword suggestions, and title suggestions make writing an article simple. I especially love the tool when writing about subjects I'm not familiar with.

What do you dislike about MarketMuse?

Very rarely, I'll get a brief that doesn't include key words or topics I'd like to see covered. In this case, I do a little editing and add it in myself.

What problems is MarketMuse solving and how is that benefiting you?

When I first started writing, I wasn't familiar with the subject matter my client covers. MarketMuse briefs made writing much simpler for me and freed me up to learn about the topics.

Small Business (50 or fewer emp.)
Nov 12, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Just amazing!!"
What do you like best about MarketMuse?

The optimise tab! It helps me optimise my articles before publishing them, even though The Google Algo works in mysterious ways.

What do you dislike about MarketMuse?

Nothing!! I believe the app is well done.

What problems is MarketMuse solving and how is that benefiting you?

It makes me see where I'm standing related to my competitors.

Small Business (50 or fewer emp.)
Nov 09, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"My MarketMuse Experience"
What do you like best about MarketMuse?

MarketMuse is continuously my favorite tool for running keyword gaps, competitor gaps, and getting semantics. I use it to score my posts and determine word count as well. Such a great tool, and unlike all the competitor tools - MarketMuse doesn't bug out and delete all my progress 3 times per session.

What do you dislike about MarketMuse?

TBH I recently swapped to a free account because the pricing is just way too much for me right now at a small company :( Wish I still had some of those premium features, but honestly the free account still pretty much gets the job done for me.

What problems is MarketMuse solving and how is that benefiting you?

SEMANTICS!! It's so helpful for optimizations.

Small Business (50 or fewer emp.)
Nov 04, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Detailed SEO Made Easy"
What do you like best about MarketMuse?

The MarketMuse briefs are a must! At my company, along with listicles, I write detailed articles about health issues requiring research and the briefs easily create an outline and suggest related links. The brief lays out questions people are asking, what titles and subheadings are ranking, and suggests SEO keywords. Following the brief and checking my SEO targets with the optimization application makes writing so much easier!

What do you dislike about MarketMuse?

The only thing I dislike is that sometimes there are issues with the software itself and it can be difficult to get an answer. Things change at the company and our contact has changed a few times without notification. Though I know they're doing their best and while it might take a few days to figure out an answer I understand and it's always figured out within a few days.

What problems is MarketMuse solving and how is that benefiting you?

MarketMuse is making tracking SEO keywords easy and lets me know that I'm on the right track with an article from the beginning. I don't second guess if the article will be successful because I have a clear outline and goals laid out in front of me.

Small Business (50 or fewer emp.)
Nov 01, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Excellent SEO ranking tool"
What do you like best about MarketMuse?

I really like the ability to quickly see where my content ranks among others with the same keywords before publshing

What do you dislike about MarketMuse?

In the free version, I can't organize the keywords alphabetically or by density. I also can't download an excel version to do it on my own.

What problems is MarketMuse solving and how is that benefiting you?

Market Muse makes the process of ranking content much easier compared to other tools

Mid Market (51-1000 emp.)
Nov 01, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Content Marketing Manager"
What do you like best about MarketMuse?

Optimization of written content using keyword targeting

What do you dislike about MarketMuse?

Load time of results when searching for briefs and keywords

What problems is MarketMuse solving and how is that benefiting you?

SEO optimization speeds up editing process for our longform content