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Ahrefs
Empower Your SEO Strategy
4.5

( 508 )

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Ahrefs Reviews & Product Details

Ahrefs Overview
What is Ahrefs?

Ahrefs is an SEO software that offers competitive analysis, provides keyword suggestions, shows keyword difficulty, and generates new keyword ideas from a single platform. Simply enter your URL and Ahrefs can check the quality of all of its backlink profiles. It’ll show what keywords are being targeted and which landing pages are delivering the most traffic. You also have the option to input your competitor’s URL to see the keywords that they are ranking for and how much traffic their target keywords bring them. Ahrefs claims to have the fastest backlink crawler in the world with a live backlink index of over 14 trillion links.


Ahrefs is also often used as SEO of choice in Indie Hacker and SEO tech stacks.

Company Ahrefs Pte. Ltd.
Year founded 2010
Company size 51-200 employees
Headquarters Singapore
Social Media
Managed by:
Axel Grubba
Founder
Ahrefs Categories on Findstack
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Crevio
Sponsored
5.0

( 1 )

$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Ahrefs
What Ahrefs is best for?
How does Ahrefs compare to Semrush?
What are the pros and cons of Ahrefs?
Ahrefs Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Training Documentation
Languages English
Ahrefs Pros and Cons
Pros
  • One of the most robust backlink crawlers in the industry
  • Clean user interface that works great for beginners and pros
  • Advanced filter options make it easy to find the exact data you need
Cons
  • The base plan, Lite, does not include key features like Content Explorer and Domain Comparison
  • All plans only include 1 active member so you’d have to pay for every additional member
Ahrefs Features
Backlink Analysis
Broken Link Checker
Competitor Analysis
Competitor Keyword Analysis
Content Ideas
Content Optimization
Crawl Diagnostics
Google Analytics Integration
Heatmaps
Keyword Research
Keyword Tracking
Link Building Tools
Local SEO
Mobile SEO
On-Page SEO
PPC Keyword Tool
Page Speed Analysis
Rank Tracking
SEO Dashboard
SEO Performance Tracking
SEO Recommendations
SEO Reporting
SERP Analysis
Schema Markup
Site Audit
Social Media Integration
Technical SEO
Voice Search Optimization
Website Analytics
XML Sitemaps
Ahrefs Media
Ahrefs video thumbnail
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Ahrefs Screenshots
Ahrefs screenshot 1
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 13, 2025
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508 Ahrefs Reviews
4.5 out of 5
Small Business (50 or fewer emp.)
Apr 24, 2018
 Source
Overall Rating:
5.0
Josh H. avatar
Josh H.
Co Founder
Share
"Excellent for tracking mentions"
What do you like best about Ahrefs?

I use ahrefs pretty much every day to track new mentions of our product. It's awesome for seeing who is talking about us.

What do you dislike about Ahrefs?

The jump from free to paid is pretty enormous. I think a more granular pricing model would make sense.

What problems is Ahrefs solving and how is that benefiting you?

Tracking mentions of our product.

Small Business (50 or fewer emp.)
Apr 24, 2018
 Source
Overall Rating:
5.0
JL
Joey L.
Search Engine Optimization Specialist
Share
"I don’t know how anyone in digital marketing does it without Ahrefs"
What do you like best about Ahrefs?

The features of Ahrefs are practically endless. It’s one of the few softwares I truly use each and everyday and it’s so incredibly easy to use.

What do you dislike about Ahrefs?

Some of the buttons/ fields are not the easiest to follow and the side bar could have different labels. Always forget where certain things are hidden

What problems is Ahrefs solving and how is that benefiting you?

One of the best features I use is the backlink profile. I always see who my competitors are linking too and what is a popular topic to discuss.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"My go-to SEO tool"
What do you like best about Ahrefs?

It's hard to pinpoint one specific thing that I like about Ahrefs. I mean not only does the product do a deep dive into everything SEO, but the blog is one of the most educational blogs out there.

What do you dislike about Ahrefs?

It's not cheap, and the amount of features of the cheapest level is pretty restricted. The real power of the platform opened up to me when I upgraded and got more features.

What problems is Ahrefs solving and how is that benefiting you?

Everything SEO. Ahrefs tells us what keywords we rank for, where they rank, and a huge amount of information about backlinks and referring domains. It's helped us grow organic traffic and create the content funnel that turns into sales.

Small Business (50 or fewer emp.)
Apr 10, 2018
 Source
Overall Rating:
5.0
JM
Jc M.
Co Founder
Share
"Best Product For Building Links"
What do you like best about Ahrefs?

I love that you can track hundreds of keywords with their most basic plan. You have the ability to learn what's working and create new systems with their product.

What do you dislike about Ahrefs?

I wish more options were available for the basic plan.

What problems is Ahrefs solving and how is that benefiting you?

Growing my domain authority and obtaining linkbacks. I have been able to find opportunities for new links that most people pass up.

Mid Market (51-1000 emp.)
Apr 10, 2018
 Source
Overall Rating:
5.0
DK
Dimitr K.
Senior Seo Executive
Share
"Absolutely pleased"
What do you like best about Ahrefs?

Customer care and loyalty nourishment. Great attitude and community building!

What do you dislike about Ahrefs?

The pros are more than the cons here and I would not complain, to be honest.

What problems is Ahrefs solving and how is that benefiting you?

I am using Ahrefs in one too many ways! It's an awesome tool.

Small Business (50 or fewer emp.)
Apr 05, 2018
 Source
Overall Rating:
5.0
JH
Joy H.
Owner/President
Share
"Amazing tool for SEOs"
What do you like best about Ahrefs?

I love the content explorer for seeing what content competitors are getting traction from and the content explorer is awesome.

What do you dislike about Ahrefs?

I find the keyword volume is hard to analyze without the ability to drill down to a city level because my clients are all local.

What problems is Ahrefs solving and how is that benefiting you?

Keeping track of new backlinks.

Small Business (50 or fewer emp.)
Mar 20, 2018
 Source
Overall Rating:
5.0
Ben L. avatar
Ben L.
Angel Investor
Share
"Best SEO tool"
What do you like best about Ahrefs?

Dashboard is incredibly intuitive and easy to set up. Keyword tracking works very well, the alerts are always informative and valuable.

What do you dislike about Ahrefs?

The pricing is a bit expensive, it's a fantastic product but I wish they had a cheaper version.

What problems is Ahrefs solving and how is that benefiting you?

Following our search engine optimization progress. Without ahrefs we would have no guidance on what to invest in. This gives us very informative ideas of what to invest to improve our SEO.

Mid Market (51-1000 emp.)
Mar 04, 2018
 Source
Overall Rating:
5.0
GS
Gurbir S.
Founder
Share
"You are losing if you aren't using Ahrefs"
What do you like best about Ahrefs?

No other tool comes close to the quality of competitor analysis offered by Ahrefs. Simply the best backlink analysis tool in the market.

What do you dislike about Ahrefs?

The Rank Tracker. I have had it give a few inaccurate results at times, but it could easily be due to Google's personalization.

What problems is Ahrefs solving and how is that benefiting you?

Building backlinks isn't an easy job. With Ahrefs, I can see what my competitors are doing to get their backlinks and whether I can replicate those for my benefit.

Small Business (50 or fewer emp.)
Jan 29, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Perfect to audit your site and the competition "
What do you like best about Ahrefs?

I like how accurate link and keyword tracking is. I also like how I can see the top performing pages of my completion so I can make better versions

What do you dislike about Ahrefs?

I dislike the price jumps when you need more features

What problems is Ahrefs solving and how is that benefiting you?

We can track multiple sites to see rank, links and much much more.

Small Business (50 or fewer emp.)
Jan 19, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Absolute game changer on the market"
What do you like best about Ahrefs?

As a relatively newbie to marketing industry i quickly got aquainted with the interface and abilities of this great service. It realy gives a feeling of a product made for user not for market. Great blog with usefull reviews and advices.

What do you dislike about Ahrefs?

The information provided in this service is slightly different from what you see in google search console, but the service is regularly updated and becomes more and more functional

What problems is Ahrefs solving and how is that benefiting you?

I'm using this service to build up my marketing strategy, monitor progress and research on competitors activity.