Schema Markup

TL;DR: Schema Markup is a code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. It makes it easier for web crawlers to understand the contents of your page.

Schema markup refers to a semantic tag or code added to a site to help search engines understand the website’s content better and provide users with a more transparent and more precise definition. Structured data is the other name for schema Markup, and it improves the rich snippets visible on the search engine results under the page title.

Updated February 17, 2024

Axel Grubba is the founder of Findstack, a B2B software comparison platform, with his background spanning management consulting and venture capital where he invested in software. Recently, Axel has developed a passion for coding and enjoys traveling when he is not building and improving Findstack.