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iContact Logo
iContact
Effortless Email Marketing
4.1
(1,237)
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iContact Pricing Overview

iContact Pricing Plans
Free plan
Subscription
iContact has 2 pricing 2 plans , from $0.00 to $23.00. Look at different pricing plans below and see what tier and features meet your budget and needs.
Free
Free plan
Advanced
$23.00
/ month
Pricing information for iContact is supplied by the software vendor or retrieved from publicly accessible pricing materials. The pricing details were last updated on February 18, 2024 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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iContact Pricing Reviews

Small Business (50 or fewer emp.)
Jun 27, 2019
 Source
Overall Rating:
3.5
Edward R. avatar
Edward R.
Edward Reed
Share
"iContact, one of the best platforms in the market that offers marketing services by email and other "
What do you like best about iContact?

iContact, is one of the best platforms that are currently on the market for mail marketing. Below are some features that I find very positive about this tool. I find that the prices of iContact are very accessible, and the price quality ratio is considerably good. I like to offer a 15% discount when paying the subscription in advance, that is, annually. I also like that it offers a free test with a duration of 30 days, with an option for 100 subscribers and 400 emails. I also like that this platform offers integration with Salesforce, although the price of this is a bit high. Another thing that I like about iContact is that it offers the function to choose between two designers, according to which fits better. In addition, they offer around 700 free templates, giving a series of options to modify to my liking.

What do you dislike about iContact?

As mentioned above iContact offers integration with Salesforce. But I find that the price is really exaggerated. I also do not like that the platform only offers 5MB of storage for images, this is really very little and will be done in the blink of an eye, and you have to pay to expand the storage capacity.

What problems is iContact solving and how is that benefiting you?

iContact is a great marketing solution in the company. It has many functions that streamline all the work making it very useful. The price is accessible which does not generate faults in our budget and by paying it annually we can save some money. You also have many options. Many functions, reports, edit the prefabricated templates is quite easy, among others.

Small Business (50 or fewer emp.)
Jul 15, 2014
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Intuitive, comprehensive, and affordable"
What do you like best about iContact?

The interface is extremely easy and intuitive to use for a new customer and in particular an SMB or non-expert. iContact offers all of the standard features that any moderate to power user would need, and has supplemented these features with some nice integrations. Overall, it's a great value priced solution, that should meet most mid-sized users needs and budget.

What do you dislike about iContact?

For the price, iContact offers an extremely good value for most customers or business. However, if you need to run advanced nurturing campaigns, or need vertical specific capabilities there are more sophisticated solutions (Bronto - retail), or Marketing Automation solutions (Marketo).

What problems is iContact solving and how is that benefiting you?

Primary business application is to send out monthly newsletters to our customers and users.

Small Business (50 or fewer emp.)
Dec 04, 2014
 Source
Overall Rating:
3.5
KJ
Keith J.
Co Owner
Share
"Some Good, Some Bad"
What do you like best about iContact?

I have used iContact since 2008. The interface for building messages is pretty simple, the reporting tells us a lot about what happens when a campaign is sent. I especially like being able to re-use old messages; it's a huge time-saver.

What do you dislike about iContact?

I don't like the limitation on images; considering how cheap storage is, it seems nickel-and-dimey to me to charge so much extra for additional space. We've also had cases in the past where our list was called into question and we've had to revalidate large numbers of email addresses, which resulted in many lost contacts.

What problems is iContact solving and how is that benefiting you?

My customer has been printing a catalog of their products for many years, but the costs for printing have risen to the point where it is no longer profitable. Recently they asked if we could switch from a catalog request form on their website to an email-only request. We were able to tap into iContact's API so we can check to see if an email address already exists in the database, then issue an auto-generated coupon code for a 15% discount if it's a new address. Our customer will save thousands each year and we hope to build their contact database by a significant number.

Small Business (50 or fewer emp.)
Apr 23, 2022
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"A Solid Email Campaign Software"
What do you like best about iContact?

iContact offers a knowledgeable staff that will assist you with setup, any issues, concerns etc. The system is relatively easy to use and executes easily.

What do you dislike about iContact?

I feel that iContact could simplify the software to make it easier for novice users. There is a small amount of ramp-up time to learn how to use it thoroughly and seamlessly. The pricing model is high for startups and small businesses making it difficult for them to purchase a monthly subscription on an ongoing basis. Other software is more competitively priced and has a shorter ramp-up time. They do offer a free account; however, it's very limited in how many contacts you can send to each month.

What problems is iContact solving and how is that benefiting you?

The software checks off many boxes; we can create newsletters, coupons, and landing pages quickly. It has saved us time when creating new creative copy for prospects and current clients.

Small Business (50 or fewer emp.)
Aug 22, 2018
 Source
Overall Rating:
4.0
CV
Christina V.
Founder
Share
"A great platform to get your customers attention "
What do you like best about iContact?

I like the functionality and the ability to create different looks with emails. Uploading contacts is easy and I am also using the auto responder.

What do you dislike about iContact?

The cost - mail chimp is free and I’m unfortunately considering switching. As a small business looming at ways to reduce expenses is important.

What problems is iContact solving and how is that benefiting you?

I feel like people no longer want long emails so moving to a short blog like set up is best with clickable links.

Enterprise (> 1000 emp.)
Sep 14, 2023
 Source
Overall Rating:
4.5
Kellie M. avatar
Kellie M.
Foundation Financial And Operations Analyst
Share
"Transition was quick and easy, and easy functionality!"
What do you like best about iContact?

I like how easy it is to upload contacts, segment lists and customize the fields that are connected to each contact. The system is very simple and logical in it's use, and easy for new users to learn.

What do you dislike about iContact?

Uploading separate lists have a tendency to combine when there are duplicates between list sets, and when one list is deleted the duplicate is also deleted from the second list (whether you want it to be or not). Multiple users are only available when paid for and set up in a higher-level subscription which can become pricey very quickly in comparison to the base price per subscriber.

What problems is iContact solving and how is that benefiting you?

Our old online communications system was sunsetting, and we needed to find a new (and hopefully less expensive!) option for our email communications. iContact has allowed for that simply and effectively-- and at a substantially smaller cost than our previous system!

Small Business (50 or fewer emp.)
Feb 09, 2017
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Good but got pricey"
What do you like best about iContact?

Loved the statistics and ease of use, once I got use to it and pretty easy to navigate. Lots of templates to use and I know there were lots of things we could do if we had more time to work with it but not enough staff to do it.

What do you dislike about iContact?

Price was too much once we surpassed 2500 clients and for our small bookstore, it just became unafforable for the amount of use we got from it.

What problems is iContact solving and how is that benefiting you?

We need to email to the masses at low cost and get statics that are trackable quickly. This did support that and we did have a good open rate of 25-40% usually, which was good for us.

Enterprise (> 1000 emp.)
Mar 15, 2017
 Source
Overall Rating:
2.0
AG
Verified Reviewer
Founder
Share
"Affordable, but missing key tools"
What do you like best about iContact?

Low price, non-profit discount, decent templates, and access to full archive of sent messages, draft, and data

What do you dislike about iContact?

No mobile interface, low-quality HTML editing experience, and miserable pre-send experience of flagging existence of errors without directing user to specific error or assisting in any resolution.

What problems is iContact solving and how is that benefiting you?

Low-cost broad outreach to membership