The flows, you can automate your email flows very easily. Even creating campaigns are easy and can send email easily. Customer support is also good. It also offers SMS marketing feature.
It's little bit expensive, they charge you to save your email profiles/contacts.
I have used Klaviyo on ecommerce site for automation email and also to send our subscribers a promotions email of products.
The free feature is plenty for a small business
Contact pricing is quite expensive compared to others.
Klaviyo is letting me send SMS marketing to my customerss.
It is such a software which can be used even by people who are not so tech friendly. Also this is a cost friendly software. You can consider it above other softwares available in the market.
Nothing as such to dislike. It just needs to be more error free when it comes to updating some fields. There is no more cons about using klaviyo. It's the best marketing automation software.
It is helping to build a strong customer data platform which helps to segment customers accordingly. It is a powerful analytics program and allows accurate omnichannel attribution.
I value the simplicity of creating an email with the flow editor. I like the simplicity with which you can update email corroborations and funnel emails, plus the good integration it has with Shopify. In order to make the distribution lists we have with us, and also the automation, expand and easier to manage, we can link Klaviyo with all the marketing tools we use in Shopify. Figuring out how to start a new campaign or where to find or develop customer information lists is pretty easy. It's complex and packed with features that make it possible for us to customize our marketing to the most current business circumstances. The automation of the mail distribution network is excellent. Klaviyo exhibits the usefulness of planning in order to target an audience in various time zones, such as missed carts, arrival streams, etc., as you reflect on the norms of your internet marketplace.
It is feasible to have added a mobile responsive alternative when creating e-books, this would have been more helpful. We would like to incorporate loyalty points at the bottom of the page of personalized emails. PostScript integration could be improved. Most of the diversity of creativity can be seen quite limited in the email sender.
If you are adapting your email marketing strategy to a new platform, it won't take you long to learn how to use Klaviyo because its interface resembles those of other email marketing tools. To get beyond templates and generate marketing traffic, you don't need to have coding skills or have had a lot of experience in the area. It includes automation, fixed templates and a variety of layouts that is enough to distinguish your commerce. Klaviyo meticulously takes into account each of the organization's requirements, including first-class customization.
One of my favorite things about Klaviyo is just how easy it is to use. They have done a great job making it user friendly and at the same time it has many powerful features. I love using it for abandoned cart follow ups.
There's not really anything I don't like in terms of the features Klaviyo offers. It would be nice if they could bring the pricing down some. But overall it's a great ESP and is the best in it's class for what it does.
We use it for abandoned cart follow ups and keeping in touch with our customers. It's much more powerful than some of the other solutions on the market. I would highly recommend them for SMB's.
It has excellent integration with our other Marketing tools and Ecommercoe website. Our account manager is super helpful too.
The technical documentation for custom integration API's isn't great. Creating custom transactional emails to be triggered elsewhere isn't great, either.
It's easier to build segments for more personalized, less "One Size Fits All" emails.
Klaviyo is not just an email platform. It's a full marketing app that allows customer targeting in thoughtful ways to make their experience the best it can be.
Klaviyo is a chunk of my monthly marketing budget but the analytics and Feedback I get from it allow me to justify the expense. Revenues are going up and my management are happy with the results Also would love to have a phone app to manage and perform basic tasks.
It allows us to personalize our communication and content that we serve our customers. By doing this it shows we are listening and care about our customers.
Segmentation, the tracking ability and also the flows.
pricing. The pricing model which was changed to is a lot more than what we used to pay before.
customer reach out and commnication.