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Klaviyo Reviews & Product Details
Klayviyo is an all-in-one customer platform that empowers users to grow their businesses through personalized experiences delivered by their extensive features. The platform’s goal is to create high value customer relationships through tools that can help automate personalized communications and deliver extensive marketing promotions that make customers feel seen, not targeted. Overtime, Klayviyo can also help gather important insight into your audience preferences and behavior.
| Capabilities |
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|---|---|
| Segment |
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| Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
| Training | Documentation |
| Languages | English |
Compare Klaviyo with other popular tools in the same category.
The number of tools and data Klaviyo has to offer.
SMS needs to catch up a little. Using Attentive currently.
Email and segmentation, and flows
I like being able to be broadcast campaigns, and automate flows.
I wish I could see how many total subscribers I had in past months, I think the interface is a bit boring.
Automation Marketing, broadcasting campaigns. Segmentation and Analytics.
Easy to send emails and make specific lists and segments. Very detailed and awesome. Best email platform
pricing can sometimes be a lot but still a great app overall
Being able to bulk send emails and segment them based on different definitions is awesome. Love that it integrates with Google ads
The best email marketing platform out there. So easy to use and is perfect for anyone
Pricing can be an issue. Making a popup can be kind of hard
Creating emails using templates and sending them. Making segments of customers
Klaviyo is one of, if not the top email marketing solutions out on the market right now. Their plans are reasonably priced and the product is great.
Their SMS plans need some work to be comparable to their email solution. We recently decided to go with a different competitor for that reason (only for SMS).
Email marketing, audience segmentation, automation.
Klaviyo is super simple to follow through on the website. The menus and the entire process are laid out clearly and efficiently. It pushes you to do better by showing tips and examples; it makes you want to click on more to learn; it helps you to look bigger and better; it develops a sense of 'marketing' instead of just emails. It is super easy to connect with other apps if needed and the support is always there!
Not a lot of dislikes in the 2 years of us using Klaviyo.
It benefits us by assisting us to create beautiful marketing emails that create growth both in sales and in the brand side. It pushes to be better by developing itself.
eCommerce-focused email marketing platform, mini CRM, tight integration with Magento.
Support can be slow when needed (rarely).
Sending marketing emails reliably and getting detailed insights on each subscriber.
Klaviyo has a robust campaign and automated flow process, along with great customer service, an attentive customer success team. The integrations with our tech stack flow seamlessly.
It take a little bit of getting used to, and some research to truly customize. Sometimes flows can be a bit confusing depending on how in depth you wish to get with them
Klaviyo allows us to segment our customer base and send them emails at the right time, with the right content base on their specific behavior with our brand. The analytics behind it helps tremendously as well.
Klaviyo for email blows MailChimp and SendinBlue out of the water. The Automations, tagging, and template systems are the smoothest to use. Blocks helps with the look and feel of emails without being overly complex to use.
Some parts of Klaviyo are not intuitive - for example, to change the color of bullet points, you have to change them in Styles, as opposed to the block editor itself. Sometimes, things don't save properly, so you must double-check to ensure things are as you intended before sending your campaign out.
Klaviyo solves dynamic tagging and segmenting of our customer base, as well as a relatively simple interface for creating email campaigns and flow automations. The sign-up forms are pretty decent too.
The fact that you are able to customize the unsubscribe message section
It's a great platform, nothing really I can find that I dislike
None that I have encountered