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Drip Marketing Automation Software logo
Drip
Automate Your Marketing Flow
4.4

( 459 )

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Drip Reviews & Product Details

Drip Overview
What is Drip?

Connect, engage, and relate to every customer on a personal level with smarter ecommerce marketing automation by Drip.

Company Drip Global, Inc.
Year founded 2013
Company size 51-200 employees
Headquarters Minneapolis, Minnesota, USA
Social Media
Drip Categories on Findstack
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Ask Questions about Drip
What Drip is best for?
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What are the pros and cons of Drip?
Drip Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Drip Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
Drip Media
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Drip Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 23, 2026
Drip Marketing Automation Software logo
459 Drip Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
EB
Eugene B.
Founder
Share
"Great ESP and Automated Marketing Tool"
What do you like best about Drip?

Ease of use and results. With their Automated Marketing system, we now send the right email, with the right message, at the right time to the right subscriber. It also helps us create synergies between the emails we are sending to our subscribers and the ads we are showing to our Social Media audiences. We immediately implement the Welcome On-boarding Campaigns (with a 60-day series of ±10 emails), Blueprint (Shareable) Automated Workflows & Rules (shopping cart & category abandonment, Facebook Lead Generations & Custom Audience integration, etc.) and initial Lead Scoring.

What do you dislike about Drip?

I ran into an issue with Drip and Shopify, where Spam email addresses were sneaking through. The staff at Drip had a solution at hand and that solved the issue.

What problems is Drip solving and how is that benefiting you?

Getting right email, with the right message, at the right time to the right subscriber. Automated email marketing is such a time saver! Converting abandoned shopping carts!

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
Marinka B. avatar
Marinka B.
Coach En Inspirator
Share
"Easy to use, very efficient"
What do you like best about Drip?

The ease with which I can create campaigns and broadcasts. The way everything is set up just makes sense. I love that they've recently added a workflow feature, so creating funnels gets even easier. I've contacted customer service a couple of times and they've always helped me really well - they're quick to reply and I actually feel like I'm talking to a human being instead of a computer. They really try and help you and are quick to come up with solutions.

What do you dislike about Drip?

It's a little hard to connect with some other apps, but most of the time I just use Zapier to connect Drip with whatever I want and that works really well. It's also hard to re-add an unsubscribed user when they've bought something with you, but customer service always helps me out with that.

What problems is Drip solving and how is that benefiting you?

I'm much more connected to my audience, I'm sending automated e-mail sequences, which saves me a lot of work. And I get a quick overview of my income and the way my e-mail marketing has contributed to that. It's also very easy to find loyal customers in the statistics - so I can target those specifically.

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
Matthew C. avatar
Matthew C.
Founder
Share
"Drip is the best eCommerce email marketing platform, handsdown"
What do you like best about Drip?

Drip's 'Shopper API' and deep integration with Shopify, WooCommerce and Magento is exceptional. It allows us to target any conceivable customer segment based on their shopping activity and geography. Their ROI reporting is outstanding.

What do you dislike about Drip?

There is very to dislike. The only area for improvement would be in improving formatting of emails in Outlook but that's largely a Microsoft issue and one that all email marketing tools have to deal with

What problems is Drip solving and how is that benefiting you?

Growing ecommerce customer life time value. Typically the cost of acquisition in ecommerce is very high. Drip allows us to maximize LTV by implementing automated and personalized growth campaigns.

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
MG
Mathilde G.
Founder
Share
"The best e-commerce marketing automation"
What do you like best about Drip?

I love how modern and easy to use Drip is. It integrates seamlessly with my shop.

What do you dislike about Drip?

Customer service is slower than I’d like.

What problems is Drip solving and how is that benefiting you?

I can create custom experiences for my customers and increase shop sales via email.

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Powerful and intuitive"
What do you like best about Drip?

It’s easy to segment your audience and creat workflows

What do you dislike about Drip?

No app and the interface is not mobile responsive

What problems is Drip solving and how is that benefiting you?

Auto responding and issuing reminders and signups for a webinar

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
EL
Eric L.
Certified Profit First Professional
Share
"Great experience for a non-tech user"
What do you like best about Drip?

Everything in Drip is fairly intuitive and easy to follow. I love that I don't have to hire help to get small things done.

What do you dislike about Drip?

None to report right now. It does everything I need it to do.

What problems is Drip solving and how is that benefiting you?

Better follow-up with prospects and clients. Easy to kick off new marketing initiatives.

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"I used Drip's Custom Dynamic Content feature and it was great for my company!"
What do you like best about Drip?

I like Drip's Custom Dynamic Content feature.

What do you dislike about Drip?

The support team was slow at times. Also if you use the live chat, you can't click away or you will lose your chat history and place in line.

What problems is Drip solving and how is that benefiting you?

Customer support is slow at times. Custom Dynamic content is great.

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
Amy W. avatar
Amy W.
Founder
Share
"I love the Segmenting and Visual Workflows"
What do you like best about Drip?

The visual workflows allow me to see the flow that the subscriber will go through. This makes it easier to think about a specific case or set of actions and know exactly what will happen next. Imagining this stuff is just too overwhelming, you need to see it.

What do you dislike about Drip?

The pricing tiers are pretty steep between levels. The difference between 2499 and 2500 subscriberes is almost double. That is not ideal for small businesses with smaller lists just starting out.

What problems is Drip solving and how is that benefiting you?

The automation rules and visual workflows allow you to have specific segmenting and to send very targted emails. This is something that MailChimp was not able to achieve. I needed something better. The improvements with allowing more split testing are also a huge benefit to figure out what your audience is interested and to get more click throughs in every email. Additionally, you can easily exclude subscribers by adding tags and recognize the path of actions that they have taken to have a very clear view of their journey

Small Business (50 or fewer emp.)
Aug 25, 2020
 Source
Overall Rating:
5.0
EF
Emma F.
Founder
Share
"Love Drip and Their Customer Service"
What do you like best about Drip?

Their customer care team and reps always go above and beyond to help. They're constantly releasing updates and their dashboards are so user-friendly and are great for screen-shotting and sharing in presentations.

What do you dislike about Drip?

They integrate really well with some platforms, like Shopify, and not as great with others. The more use use their preferred integrations, the better it is.

What problems is Drip solving and how is that benefiting you?

Revenue attribution to email has been greatly simplified. We're growing our email list and keeping various types of subscribers engaged and moving toward purchase.

Small Business (50 or fewer emp.)
Aug 21, 2020
 Source
Overall Rating:
5.0
HK
Hunter K.
Founder
Share
"Drip does what I need fo sho"
What do you like best about Drip?

The format for typing emails and creating engaging messages that help convert is super easy to use and fun to get creative with.

What do you dislike about Drip?

Really nothing. It's low on tech-jargon so I can handle it. That would be the only thing, but it's not!

What problems is Drip solving and how is that benefiting you?

oh man, the best thing is that I can use drip to sell tickets to people in specific cities around the world. That's clutch. I can target a campaign for people only in X city to say, "hey, we're coming your way, buy a ticket!" I'm a musician, in case that helps to clarify.