Klaviyo Reviews & Product Details

The automated flows are easy to set up and they implement very nicely; lots of options to customize messaging for customers

Not email template categories could be more robust with more options

We have a very small marketing team, and I'm able to do more with fewer people using Klaviyo

Easy to integrate with Shopify and ample templates inside.

Maybe a bit costly compared to other autoresponders in the market.

Automate my email flow to my customer. It helps me to solve some customer services issue efficiently.

All my data lives in one place and I can build unlimited flows based on the user's data history to target them specifically.

Not the most aesthetically pleasing, but the function is more important than looks.

Personalized targeting of customers. They only see things that are relevant to their purchase history and views.

Klavyio has been easy to use and directly impacts our daily sales. We are a small business and also find the many webinars and speakers offered by Klavyio essential to our growth.

An improvement to see is more types and detailed reporting. I'd like to see the best times and days of the week for our open rate and click rate. Also best conversion campaign.

We are solving problems of customer retention and loyalty. After watching a Klavyio seminar on Flow emails we started implementing browse abandonment emails by product and including triggers to help customize even further. We have seen an increase in our own customer retention.

Easy to use and self-service platform while also providing amazing customer support.

It would be great to get more frequent newsletters about new product launches/updates.

Email marketing is one of our largest sources of revenue, so we need an easy and effective tool to work with. Klaviyo delivers that and much more! We also love being able to see SMS and email performance in one platform.

Drive lots of revenue in a creative and fun way

No custom fonts but I know they are working on this

Engage with customer

I love That I am Able to set my email and sms on auto pilot. As a business owner who's busy sometimes I lose Track of time and this is very convenience for me.

I dislike That there is an extra charge for sms photos and media. Most of our customers can relate more to visuals then just texting words.

The problem I having is that we have over 5000 subscribers but yet it doesn't same like our emails are getting send out to everyone, even after we select the audience and segments

Klaviyo is a great way to collect subscriber emails and phone numbers for marketing.

The price is a bit high and the backend can be a bit overwhelming for small businesses.

it allows me to market my audience via sms text msgs and email effectively each month.

the flows + the courses we can get + the Shopify intergration

The fact that we can't have 2 shopify store in the same account and have to re create every single email in both account

the flows are really good, we are getting a lot of benefits from it, the number of returning customers we get thanks to Klaviyo is really good

Great data, decent attribution model but a little rich, Attentive text is better but we had some issues with data sharing between the platforms so we are back

Text is not that robust, pop ups for klayvio are week cant do that much or make them look sick, needs better text features for sure

Building better flows better retention the automation in email is amazing, text not so much

Automations with A/B Testing (like abandon cart follow-ups, review reminder, etc.) Timezone based campaign scheduling User segmentation Smooth integration with multiple marketing tools (ex Aftership, reviews.io, gleam etc.)

Reporting and benchmarking More modern pre-built template library Pre-built automation library so we avoid spending times building even a basic one

We were able to reduce the ratio of our abandon cart customers by following up with them We were able to schedule an email and increase our reviews by mail[ing] them about feedback after a certain time period We reduced the number of package status requests from customers by connecting it with Aftership, so it sends an update every time the shipment moves from one place to another Email delivery issues with previous mail services [was] poor, we were able to land more emails [in] everyone's inbox

Klaviyo offers robust functionality for email marketing and comprehensive reporting.

The interface can be difficult to navigate and there's a definite learning curve.

We have been happy with Klaviyo for our email marketing needs.

What do we NOT like best? It integrates seamlessly with Shopify, with Attentive, and with most of the other tools in our tech stack. Analytics are clear and easy, user experience is great.

We tried the SMS function and found that it wasn't robust enough for our needs. We switched to Attentive and have appreciated having a tool that was built for the ground up for that function.

We needed an email system where flows were better than our previous host (MailChimp). We find everything in Klaviyo so much more intuitive and design-friendly. Our CTR rates and conversions have gone up significantly.

I like that the email flows are available to free users and that they are very easy to set up. I've used some other programs where the flows were only available to paid users.

It is not easy to set up emails that are not marketing emails, like order notifications. You have to do some extra steps that you don't have to do on other platforms that I have used.

I am able to easily capture sales that would have otherwise been lost using followup emails like abandoned cart emails. I save time because I dont have to manually set up several different emails since flows are available to me as free user.

The email builder is easy to use. The workflows are visual and easy to build.

As a fairly new company, they continuously improve the tool, which comes with some bugs each time something new is rolled out.

Klaviyo allows us to customize our comnunication workflows to increase conversion.

What I like best is the ability to segment in any way possible. Klaviyo is also super flexible and lets you pull any kind of report that helps you understand what works and what doesn't.

Integration with ReCharge could be improved. Revenue from recurring orders often gets attributed to an email or SMS campaign which distorted actual results.

Mostly to understand ROI from campaigns and creating segments that can be targeted in a highly personalized manner.

I love that Klaviyo allows us to do A/B Testing for our campaigns and integrates with our Shopify store! This has allowed us to build campaigns around specific purchasers based on their spending history and product preferences.

I don't particularly appreciate that Klaviyo has no phone support for paid customers, and chat wait times can be high. This includes 30 - 40 minute wait times for chat support and 24 hour response times for email.

Klaviyo is helping is bridge the gap between our sales and our customer support. It has helped us create sale flows that target different customer groups based on their shopping behavior, what questions they've emailed about, their destination country, and more. It has increased our store sales, revenue, and customer satisfaction.

Often times it felt like Klaviyo was more of a CRM with all the fields and customization you could house. It made segmenting easy. Best eComm email I've used to date!

I wish their texting solution offered responsive back and forth texting as opposed to just blasting out mass messages and not having reply monitoring capabilities like some others.

Personalization and segmentation that's highly customized based on proprietary data we were collecting. We were able to double email revenue YoY compared to our last software.

My favorite feature Klaviyo offers is the custom flows that you can create for email and SMS campaigns.

I hate that you can't embed videos into your email campaigns.

With Klaviyo our goal was to minimize the number of platforms needed to engage with our customers. With the Klaivyo tools, we are able to manage all touchpoints in one platform.

Klaviyo is a great marketing platform to reach your consumers through email. Klaviyo is unlike any other email platform. Our Team has enjoyed using Klaviyo and it is essential in our marketing business.

We think that Klaviyo could use updates more often. We think Klaviyo has a lot of potential and think they should be continuously be improving their platform, every week.

We are reaching our clients audience by sending emails through Klaviyo. We use Klaviyo to create email captures to gather information through our clients websites.