Amplitude Analytics Reviews & Product Details

the range of thing and reports you can you

that you can not connect it with a sheet and take some time to be really usefull

give me insights of what platforms are doing well

Oh, I really like how Amplitude Analytics provides in-depth insights into user behavior and helps me understand how people interact with my website or app. The real-time analytics and user-friendly interface make it easy for me to track key metrics and make data-driven decisions. Plus, the platform's flexibility allows me to create custom reports and analyze specific events, giving me a comprehensive view of user engagement. Overall, it's a powerful tool that greatly enhances my ability to optimize and improve the user experience.

Well, one thing that can be a bit challenging with Amplitude Analytics is the learning curve. It took me some time to fully grasp all the features and functionalities the platform offers. The abundance of options and settings can be overwhelming for beginners, and I wish there were more comprehensive tutorials or guides to make the onboarding process smoother. Additionally, while the basic features are user-friendly, some advanced functionalities may require a deeper understanding of analytics concepts. Sometimes, I find myself spending extra time figuring out how to set up more complex analyses or interpret certain data points. Lastly, the cost can be a consideration for smaller businesses or startups. The pricing structure may be a bit steep for those on a tight budget, especially as the scale of data and usage increases. It would be great to see more affordable plans or flexible options tailored to the needs of smaller businesses.

Amplitude Analytics is instrumental in solving several crucial problems related to understanding user behavior and improving the overall performance of my website or app. Here are a few key benefits: Insights into User Behavior: Amplitude helps me gain deep insights into how users interact with my platform. By tracking user journeys, identifying popular features, and analyzing drop-off points, I can make informed decisions to enhance the overall user experience. Data-Driven Decision-Making: With Amplitude, I can base my decisions on real-time, accurate data rather than relying on assumptions or gut feelings. This ensures that any changes or updates I make to the platform are backed by solid analytics, increasing the likelihood of success. Optimizing User Engagement: Understanding user engagement patterns allows me to optimize the content, features, and overall design of my website or app. This helps in retaining users, increasing session durations, and ultimately driving business goals. Personalization and Targeting: Amplitude enables me to create targeted marketing campaigns and personalized experiences. By analyzing user segments and behavior, I can tailor messages and promotions to specific audiences, improving the effectiveness of my marketing efforts. Identifying and Fixing Issues: The platform's ability to track events and user interactions helps me quickly identify any technical issues or bottlenecks within the application. This proactive approach allows for prompt issue resolution, ensuring a smooth user experience. In summary, Amplitude Analytics is a valuable tool for me as it provides the insights needed to refine and optimize my digital presence, ultimately leading to better user satisfaction and business success.

The analytics are comprehensive, but it's the rest of the package I have found distinctly beneficial. First, the Support documentation is well-organized and complete. 9 times out of 10 I can pretty easily find what I am looking for when I hit a wall. I self-taught Amplitude from just thier UI and some reliance on Support, starting from kind of zero user behavior analysis skills. Articles and blogs are especially helpful in giving me the context for my data quieries. They help me describe what I am doing and why to others. Last, I really need ot point out the in-app prompts that make it all work. Hover tooltips are extremely well done to keep me oriented, not going down a blind path. They really nail to in-app instrucive nature. (I oversee in-app instruction in my own software so I know what I am talking about with this).

There are several ways to get an analysis done, or best approaches. I miss having a CS person or ready-available guideperson who can get me over a hump to put me on the right path. I know what I want to know, but not always sure how to get it done. It's usually specific and I would benefit from a human being (NOT an AI) who can understand what I am trying to do and suggest a more streamlined course. Sometimes it is hard to know if I can really trust my results.

I can can data-driven statements to help influence our design and development work.

The best thing about amplitude is to create a number of different types of charts as per your need which actually helps us to track customer experience and improve our product and it is effortless to implement the charts.

There is no such downside but yeah chart types can be improved further.

By using amplitude, we are able to track our customer experience and journey on our product, and with those data we are improving our product to meet customer needs.

Great UI, great visuals, lots of charts for all kind of needs, reliable experimentation platform (this one I'm going to miss actually!), as a data-driven PM I can't be happier honestly.

Quotas don't really make sense for in-house analytic, leading to cases when PMs are forced to decide what events they absolutely need to track and when is nice-to-have but probably won't feed into current quota limits so out of question. And it might get very expensive very fast, justifying a move to another alternative solution, which there are plenty on the market.

For us it's solving all business needs, apart from actually storing event (we ue clickhouse for that). Experimentation, data analysis, trends, dashboards for each domain/surface/feature. Basically whole analytics is done in amplitude and it's a go-to place for insights into each step of user journeys.

I like how I am able to find conversion rates promptly. When I am putting together data charts, everything is so identifiable.

I do wish documents can manually save when putting together charts.

It's solving how I make decisions on what needs to be promoted on a consistent basis.

The out-of-box features and data amplitude comes with blows competitors out of the water. I was hesitant to use amp but so glad i did.

I haven't found a downside outside of not being able to record sessions. The feature exists but its turned off on amp's side.

Amplitude is allowing us to understand member and non member behavior, and identifying TOF attributes to a good vs not good user of our product.

I like that anyone can use it, from the development team to the marketing team. Its easy to create dashboards, funnels, and user cohorts. Its really easy to analyze data

Finding a user can be sometimes a little annoying if you try to use the mail or the phone. In the format email = mail

Knowing the an event is not being send from the app or the backend

Amplitude Analytics impresses with its user-friendly interface and powerful data analysis. It's a valuable tool for understanding user behavior and making data-driven decisions. Highly recommended!

While Amplitude is highly customizable, there are times when we wished for even more flexibility in creating custom events or tracking specific user actions. Also, We need more customizable Table visualisation.

In the banking sphere, optimizing conversion is crucial for web and mobile apps. With Amplitude we analyze user behaviour and metrics, which directly impacts revenue and business growth.

-> Analytics: You can learn too much about your digital product with conversion drivers, user journey, or even a funnel chart. With a powerful data governance process providing a scalable Taxonomy for self-service usability inside the platform. With an important point: Export public links of our notebooks analyses. -> Implementation: Completely ease to use Ampli CLI -> Integrations: Insane PLUG AND PLAY Integrations. -> Frequency: Every single day. -> Amazing Support by Product Minds and Amplitude Team

It's really difficult to find something that I don't like inside Analytics, but nowadays the complexity of deep analyses like Personas. It is really difficult to expand for all teams.

-> Understanding why the users are dropping off the funnel. -> Understanding conversion drivers -> Propagating self-service insights, analyses and data for all my coleagues.

I love the variety of charts in the system

The UI feels busy and sometimes hard to navigate

what do users do in our platform and how can we understand patterns

You can have a really good overview of your difrent funnels and analys it's performance. Also the date filter so you can compare difrent coversionrates on the things you've changed. Even the possibiliy to see every user in the part the funnel is really helpfull

You sometimes can get lost in the many difrent possibilities. But i would say this is not a bad thing from Amplitude it self

We are now able to really dive deep into our user funnels. Also the insight in reasons of cancelation helps us out to get some good journeys to reactive those users

It is really easy to use and it has really easy integrations with external tools.

Visualizations can be tricky to use at first

Streaming data to Amplitude from different tools is straightforward, and it is incredibly intuitive to build dashboards and cohorts. It is a fantastic tool for mobile applications lifecycle monitoring and user behaviour tracking.

Flexibility is outstanding. You can do extremely complex reports in no time. Funnels and cohorts are quite complicated concepts when attempted from SQL or raw data. Amplitude greatly liberalized those concepts. - Funnel reports - the depths there are incredible, from simple drop-offs to digging deep into time to convert - analyzing time between events. Understanding user progress within the app is essential. - User journeys, flows - an essential tool for understanding user flows, discovering irregularities or on the contrary common flows. - Dashboards - day-to-day monitoring is an important part to maintain a healthy product. Amplitude helps you build flexible and blazing fast dashboards or receive email alerts. - Integrations - revenuecat, onesignal, appsflyer, export to amazon bucket. Even though the native functionality is extensive - integration capabilities extend utility even more. - Bridging the gaps between web and mobile - Amplitude allows building omnichannel analytics. When building complex journeys web to app and app to web capability to track to build reports covering both projects is extraordinary.

Reports based on user property are still to be improved. When switching report types cohort settings break. Amplitude is still incredibly fast for building reports covering millions of events. However recent performance has been gradually slowing down from update to update. Web performance - complex dashboards use a lot of memory and can get sluggish pretty fast. Initial onboarding - for a seasoned specialist everything is extremely logical and easy to grasp. But for someone greener, the amount of information you are expected to know might be overwhelming.

What teams use amplitude: Product team - from health metrics to feature reports help build a continuous process of improvement and analytics. Quality assurance - investigating journeys and content that may lead to a failure - this is something amplitude helps as well. Customer support - understanding how users really use the product is paramount ___ Flexibility is outstanding. You can do extremely complex reports in no time. Funnels and cohorts are quite complicated concepts when attempted from SQL or raw data. Amplitude greatly liberalized those concepts. - Funnel reports - the depths there are incredible, from simple drop-offs to digging deep into time to convert - analyzing time between events. Understanding user progress within the app is essential. - User journeys, flows - an essential tool for understanding user flows, discovering irregularities or on the contrary common flows. - Dashboards - day-to-day monitoring is an important part to maintain a healthy product. Amplitude helps you build flexible and blazing fast dashboards or receive email alerts. - Integrations - revenuecat, onesignal, appsflyer, export to amazon bucket. Even though the native functionality is extensive - integration capabilities extend utility even more. - Bridging the gaps between web and mobile - Amplitude allows building omnichannel analytics. When building complex journeys web to app and app to web capability to track to build reports covering both projects is extraordinary.

It's very easy to dig on your user behaviour to analyze in depth your activation, retention, engagement within the product. As opposed to only have SQL queries which are longer to make, requires a great setup if you want to be able to segment easily, hence ask for time to be maintained, with Amplitude you can easily go and dive into whatever actions you want, segment them, create cohorts and analyse every kind of drivers for every lifecycle part of your users.

Sometimes it's hard to understand how the cohorts are calculated. There are a lot of options to build your cohorts but it's not like with SQL where you can be sure of what's happening under the hood. Although the support is pretty great and you can feel the Amplitude team is aware that the product can be quite complex at the beginning so there is a lot of education all around every screen. It can be sometimes a bit heavy to update charts titles and so on. Loading time + back and forth. The product is improving a lot over time so heading in the right direction. I lack the ability to structure dashboards a bit more (like in notebooks)

Amplitude helps to understand what drives conversion within your product. Non tech people can also have a look which is great for data-driven culture.

From all Amplitude feature the more accurate and user friendly is the Analytics! Does not require a super technical background

Some concepts are still kind of hand to undestand

Democratizing Data

I love how easy and user friendly the tool is. I use this to create new dashboards for new features, and monitor the progress of existing features.

Sometimes it seems a bit messy when I want to combine some metrics.

It helps me to see the ussr flows, identify any possoble UX issues and act accordingly.

it's pretty easy to use. I've adopted that program just in a few days. Also, Amplitude's FAQ helps me to understand how reports work (except retention report - I'm still not sure how it works)

I don't like the way how retention reports. even after reading FAQ I still don't understand how it calculates the data and if I can trust that data to make decisions.

Dive into analytics. It helps me to understand how users use our products, what is the growth points and which type of users we have. Also, we use it during A/B tests to compare the groups and make a decision.

We can visialise all of our data efforlessly

It can be a bit limited in terms of what tyes of analysis one can perform.

Amplitude helps us take data driven desicions based on end user usage patterns

I like the easy way you can make really greats and usefull analytics

I would like to have more types of graphics and import easily events with data to make analytics mix with existing events

Easily import new events