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Keap Logo
Keap
4.3
(1,468)
(Formerly Infusionsoft)
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Keap Reviews & Product Details

Keap Overview
What is Keap?

Formerly known as InfusionSoft, Keap is an all-in-one, cloud-based sales, and marketing software option offering customer relationship management (CRM), marketing automation tools, and eCommerce features. Keap is the preferred platform for small businesses that rely on the platform to streamline sales and manage customer experiences in a single suite. Using Keap, users can segment contact, manage and track customer interaction, send emails, and create tailored campaigns with personalized communication triggers. Users can also use Keap to manage eCommerce with inventory management features, payment gateways, and purchase fulfillment features.

Company Keap
Year founded 2001
Company size 201-500 employees
Headquarters Chandler, Arizona, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Keap Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Keap Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Keap Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Keap Media
Keap video thumbnail
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Keap Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: June 10, 2025
Keap Logo
1,468 Keap Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Jan 20, 2020
 Source
Overall Rating:
5.0
Marian S. avatar
Marian S.
Owner, Hypnotist
Share
"Love this software"
What do you like best about Keap?

I love the phone app, I love the calendar integration, and most of all I love the email automation. It's taking my business to the next level. I like that the plans are designed for small business owners and it allowed me to get my foot in the door with automation without having to pony up for Infusionsoft. I like that my clients can put themselves on my calendar -- it saves me a lot of back-and-forth communicating with them. What is amazing about the phone line is that it syncs with the email contacts, so if someone has emailed me prior to phoning me, I can know exactly who they are.

What do you dislike about Keap?

There is a learning curve, for sure. It takes some time to set up. I have tried to get friends to sign up for it and they were daunted by the learning curve, and the price. And the time investment required to make it work right. Also it can be very slow to load which is a bit of a pain when doing things that require clicking around.

What problems is Keap solving and how is that benefiting you?

I love the way that keap allows me to stay in touch with my clients and stay top of mind. I love it that I can remind myself to follow up with people and offer more personal service.

Small Business (50 or fewer emp.)
Jan 07, 2020
 Source
Overall Rating:
5.0
CJ
Colin J.
Founder
Share
"an extra pair of hands"
What do you like best about Keap?

Auto-magic... like an assistant that does what you want, the way you want it without needing to tell it over and over again. Great for those functions that are important but highly repetitive.

What do you dislike about Keap?

Takes a lot of quiet time to design something that does feel personal when, in fact, it isn't. We do need to watch when a campaign is no longer relevant and continues to be sent. That's on us, but there are some old, less tech savvy people here who forget.

What problems is Keap solving and how is that benefiting you?

Mastering a process and bringing up checklists for specific routines so details are not missed. We find it useful to create a process that can be deployed by new hires without the need for in depth traning.

Small Business (50 or fewer emp.)
Jan 01, 2020
 Source
Overall Rating:
5.0
MC
Maureen C.
Founder
Share
"This program has proven to be astonishing!"
What do you like best about Keap?

Where do I start? This program has all the technology i need to run my small business. It saves me so much valuable time that i need to he with my clients. The invoicing and accepting payment system has been a huge help to me.

What do you dislike about Keap?

I still struggle a little with segmenting my contacts list but that is more about me than the program.

What problems is Keap solving and how is that benefiting you?

I am able to easily send out email blasts, newsletters and marketing campaigns myself...quickly and efficiently! And they look professional!

Small Business (50 or fewer emp.)
Dec 29, 2019
 Source
Overall Rating:
5.0
Melina Y. avatar
Melina Y.
Founder & Director
Share
"Great CRM for my Business"
What do you like best about Keap?

I find it easy to use, comprehensive and the Automation is great!

What do you dislike about Keap?

It does not integrate with Stripe so I am unable to use the whole E-Commerce side

What problems is Keap solving and how is that benefiting you?

I have been able to cut down the time it takes to do simple repetitive automation tasks

Mid Market (51-1000 emp.)
Dec 29, 2019
 Source
Overall Rating:
5.0
SY
Sherri Y.
Founder
Share
"Wow!"
What do you like best about Keap?

We love the database function and the customization of all the fields. Also, the broadcast function allows us to send very professional looking e-mails to our members and the public.

What do you dislike about Keap?

Sometimes certain things are not super intuitive, like how to delete a broadcast draft after one is created.

What problems is Keap solving and how is that benefiting you?

We can eliminate duplicate entries. We can keep track of all our members and assist them when they encounter problems.

Small Business (50 or fewer emp.)
Dec 24, 2019
 Source
Overall Rating:
5.0
DB
Doug B.
Founder
Share
"Best Service Ever!"
What do you like best about Keap?

Highly recommended, The notes sector helps me keep up with all my business conversations and gives me detailed information that is vital to my work position.

What do you dislike about Keap?

I really don't have any dislikes at present

What problems is Keap solving and how is that benefiting you?

Customer Service Issues and Sales Proposals

Small Business (50 or fewer emp.)
Dec 09, 2019
 Source
Overall Rating:
5.0
Gail S. avatar
Gail S.
Owner
Share
"Keap - not just a CRM"
What do you like best about Keap?

I really like the accounting system. It's one of many features that keeps me with Keap

What do you dislike about Keap?

Well, that would have to me the cost... lol

What problems is Keap solving and how is that benefiting you?

I have yet to solve my sales funnel problem. I don't have a lot of stock so it's a bit of a challenge.

Small Business (50 or fewer emp.)
Dec 05, 2019
 Source
Overall Rating:
5.0
Grant V. avatar
Grant V.
Van Dyke Group | Team Leader
Share
"Keap keeps our team on task and production moving forward."
What do you like best about Keap?

It's ability to track our database and it's email management.

What do you dislike about Keap?

It's a robust system, lot's of features we do not use.

What problems is Keap solving and how is that benefiting you?

Increasing our communication with customers, clients and past clients.

Small Business (50 or fewer emp.)
Sep 26, 2019
 Source
Overall Rating:
5.0
AM
Adam M.
Coo
Share
"Great Automated Marketing and Sales Followup"
What do you like best about Keap?

Infusionsoft just makes everything a breeze as far as following up with clients on initial purchase times. Their campaign builder is super intuitive and easy to use.

What do you dislike about Keap?

My least favorite thing with them is that every now and then they release and update and you have to relearn a few things. Another thing that bothers me sometimes is their reporting. There are plenty of plugins out there that pretty much solve any reporting issue you need. Their built in reports just sometimes don't get down to the really detailed information we need sometimes.

What problems is Keap solving and how is that benefiting you?

Fulfillment of purchased items. People want things instantly. Infusionsoft makes that a reality with campaigns and API to connect with your web services.

Small Business (50 or fewer emp.)
Aug 15, 2019
 Source
Overall Rating:
5.0
MM
Merwyn M.
Head Of Marketing
Share
"Infusionsoft experience"
What do you like best about Keap?

I like the email nurture marketing which keeps leads in the loop and maximises conversions

What do you dislike about Keap?

Email interface. Email template should be more dynamic

What problems is Keap solving and how is that benefiting you?

Conversions. I have been able to convert enquiries by 25%

Small Business (50 or fewer emp.)
Aug 08, 2019
 Source
Overall Rating:
5.0
KS
Kate S.
Ceo
Share
"Our all-in-one solutions"
What do you like best about Keap?

Lots of functionality that allows us to automate many business processes.

What do you dislike about Keap?

At first, the learning curve. It took time to get our heads around how to make it work best for us.

What problems is Keap solving and how is that benefiting you?

Automating emails, following up with customers, the onboarding process for new clients, progression through our online courses.

Small Business (50 or fewer emp.)
Aug 08, 2019
 Source
Overall Rating:
5.0
Lynne (Johnson) R. avatar
Lynne (Johnson) R.
Vice President Operations
Share
"Infusionsoft CRM - Works Better for us than Dynamics"
What do you like best about Keap?

We changed to Infusionsoft about a year ago from Dynamics and because we are a small company, Infusionsoft is a much better fit with our company. It's very user friendly, intuitive and less expensive than our previous CRM software - and we LOVE the fact that all of our marketing is now being done exclusively through Infusionsoft.

What do you dislike about Keap?

After a year with the software, I can honestly say there is nothing we don't like about the software.

What problems is Keap solving and how is that benefiting you?

Now that we have been able to use Infusionsoft for our marketing campaigns, we have actually increased the number of marketing pieces we send out each month.

Small Business (50 or fewer emp.)
Aug 01, 2019
 Source
Overall Rating:
5.0
Ryanne S. avatar
Ryanne S.
Operations Manager
Share
"Easy to Use for Everyone! Great Customer Service"
What do you like best about Keap?

I love that the site is easy to navigate for experienced and non-experience users and if we have any questions, the customer support team is always responsive and helpful!

What do you dislike about Keap?

I haven't found anything so far that I don't like

What problems is Keap solving and how is that benefiting you?

With Infusionsoft we have been able to make contact with our partners and vendors more easily by having automated campaigns. It has also allowed our team to sit down and really think about our marketing campaigns to attract new business.

Small Business (50 or fewer emp.)
Jun 05, 2019
 Source
Overall Rating:
5.0
Jessica M. avatar
Jessica M.
Co Owner
Share
"All in one solution"
What do you like best about Keap?

Infusionsoft has so many functions that help me stay organized and create a better experience for my clients. It will help me scale my business and provide excellent customer service.

What do you dislike about Keap?

There is a lot to learn when using the software program and some of the functionality was confusing at first.

What problems is Keap solving and how is that benefiting you?

Automating and keeping all the moving pieces of my business organized is easily done with Infusionsoft. I have grown my reach and what I can accomplish in a day using the software.

Small Business (50 or fewer emp.)
Jun 04, 2019
 Source
Overall Rating:
5.0
Josh F. avatar
Josh F.
Founder And President
Share
"Best CRM I have used"
What do you like best about Keap?

Ease of understanding how to set up workflows and enter contact information. Integration with Zapier makes this do so much more than the basics!

What do you dislike about Keap?

Some of the files choosers take some trial and error to understand them fully.

What problems is Keap solving and how is that benefiting you?

Solving marketing communication, website form building.

Small Business (50 or fewer emp.)
Jun 03, 2019
 Source
Overall Rating:
5.0
CD
Colin D.
Dealer Services Manager (Canada) And Eastern United States
Share
"Very unique, organized, brilliant! "
What do you like best about Keap?

Easy to stay organized, keep tasks in front of you, and close them when you're done with them. Easy for someone with a poor attention span to really create resolutions!

What do you dislike about Keap?

It was difficult to catch on to at first, was hard to find a demo on how to use (problem seems to now be solved.)

What problems is Keap solving and how is that benefiting you?

I love being able to follow up on jobs and quotes in a specific time window.

Mid Market (51-1000 emp.)
Apr 22, 2019
 Source
Overall Rating:
5.0
JC
James C.
Marketing Specialist
Share
"Complete suite available for sales and advertising."
What do you like best about Keap?

Infusionsoft is an adaptable apparatus for the business segment designed from the cloud, you can make a wide range of requests on the web. Infusionsoft offers an assortment of valuable highlights including email battles and email communicates. These have enabled us to effectively monitor our customers and to convey our planned messages to them dependent on a few unique details and work processes.

What do you dislike about Keap?

Perfectly good for our campaign and nothing to dislike at the moment.

What problems is Keap solving and how is that benefiting you?

Infusionsoft's email configuration instruments have made making messages a lot more straightforward and all the more fascinating that on the off chance that we utilized our own structure apparatuses to convey messages to contacts, which incorporates leads and to see understanding on the communications and intrigue our contacts have in the messages. With infusionsoft the development of our organization is improving well ordered which clearly prompts more benefit.

Small Business (50 or fewer emp.)
Feb 27, 2019
 Source
Overall Rating:
5.0
Marc "Rosie" R. avatar
Marc "Rosie" R.
Coo
Share
"Great Product tied to Great Pricing "
What do you like best about Keap?

It is very easy to use. They also have AMAZING online video tutorials that make anytihing challenging to understand a lot easier.

What do you dislike about Keap?

This is an odd thing to write - sometime I feel like their is TOO much in IS and not sure what to use and what not to

What problems is Keap solving and how is that benefiting you?

streamlined communications with members, central place for all payments to process which has saved us time and money by using 1 tool

Small Business (50 or fewer emp.)
Jan 21, 2019
 Source
Overall Rating:
5.0
DD
Dana D.
Gmb Account Manager
Share
"Infusionsoft keeps my clients organized "
What do you like best about Keap?

I like how I am able to keep my clients organized and use tags, so all of my clients are organized where they are supposed to be. I also like the format and sending broadcast e-mails, It's easy for me to keep track of my client's e-mail responses and see if they've opened their mail.

What do you dislike about Keap?

I don't like how the internal forms button is near the bottom of the page, I've had trouble filling out the Strategic Planning Session form simply because I couldn't find the button.

What problems is Keap solving and how is that benefiting you?

I think the best problem to be resolved using Infusionsoft is improved communication with my clients. I like how I am able to see whether or not they have opened my e-mails.

Small Business (50 or fewer emp.)
Jan 02, 2019
 Source
Overall Rating:
5.0
EF
Elizabeth F.
Director New Business Development
Share
"Working with Infusionsoft"
What do you like best about Keap?

A great tool for record keeping and tracking all levels of marketing campaign. Great mapping and sequencing tool!

What do you dislike about Keap?

A little busy on the main page and navigation could be overwhelming when first starting

What problems is Keap solving and how is that benefiting you?

Many more leads are generated and cleaner campaign submission and executioon

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