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Pipedrive Reviews: 4.2/5 — Solid Choice
Pipedrive is a web-based sales CRM platform that provides users full visibility of all active sales pipelines. It’s best known for its interactive user interface that displays detailed progress stages for every deal, along with key details an actionable items. The platform was specifically built using activity-based selling-methodology. Its mailing system also seamlessly integrates with major email service providers.
Pipedrive is also often used as CRM of choice in Venture Capital and Sales tech stacks.
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Ease of use |
Beginner
Intermediate
|
| Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation, In Person, Live Online, Videos, Webinars |
| Languages | Dutch, English, French, German, Italian, Polish, Portuguese, Spanish, Turkish |
Pipedrive Pros and Cons
- Straightforward and intuitive user interface
- Unlimited custom fields for collecting customer information
- Easily track deals, values, and win probabilities
- Access custom reports to track recurring revenue
- Examine individual sales calls, emails, and demos
- Limited functionality for bigger businesses
- Problems with list separation
Pipedrive Review: Does This Popular CRM Live Up to the Hype?
Sales reps need to be able to juggle a lot of information—especially on high-velocity teams where they’re dealing with 400+ leads per month. How do they manage?
By using a reliable sales CRM to help them manage the work better.
One of the more popular CRM options out there is Pipedrive—but does it live up to the hype? In this Findstack review, we’re taking a deep dive to answer that very question.
What is Pipedrive?
Pipedrive describes itself as “the first CRM designed by salespeople, for salespeople”.
While it probably isn’t the first, the rest is true—it’s a CRM specifically designed to fit a sales team’s unique needs and processes. The software is designed to help teams better manage their sales pipelines, making it easier to track leads and opportunities, manage customers, and automate busywork—all in one place.
Getting Started with Pipedrive
Getting started with Pipedrive is a super easy process. Before diving into the tool’s actual features, there are only really three things you need to do:
- Set up your pipeline stages. Stages are fully customizable, so they can reflect the specific process you have in place.
- Add deals and contacts. You can add deals and contacts manually, import them via a CSV file, or import them from another tool.
- Invite your team and set access controls. You can invite users to the platform via bulk email invitations. You can also choose which team members will have access to certain data points.
Once you’ve completed these three steps, it’s time to start exploring the platform.
Pipedrive Key Features
Sales Pipeline & Deals
Pipelines and deals are Pipedrive’s (and every other sales CRM’s) bread and butter. They’re visual representations of your sales process, including stages, deal flow, and the status of your current deals.
In Pipedrive, pipelines are completely customizable. You can easily add new stages to the pipeline and adjust the order of stages by dragging and dropping—just click “Edit Pipeline” in the upper right-hand corner.
You can also easily add new deals and view existing ones from the pipeline view. The option to review every deal’s details is especially useful and accessible simply by clicking on it in the pipeline. This includes:
- Contacts
- Labels
- Notes
- Products
- Communication history
You also have the option to define custom fields for your deals. These can either be marked optional or required—perfect for helping your sales team prioritize key pieces of information in their talks. The “Deals” tab is also where your team will write notes, schedule sales activities, and track availability.
Communication Tracking
Pipedrive’s communication tracking features are great.
For starters, the underlying organizational system is super intuitive—contacts are organized by dividing them into “people” and “organizations”. You can then link these to the deals they’re associated with and easily check your history of calls, emails, and activities with any of your contacts or deals.
Pipedrive’s email inbox is sales-focused and super intuitive, too. It has a ton of features that speed up the process of managing and sending emails, including:
- Email synch
- Email tracking
- Email distribution groups
- Email scheduling
There’s also Scheduler—a feature that helps you set up meetings without annoying back-and-forths by sharing your availability and letting invitees book time slots that work for them. You can also automatically set up video calls for scheduled time slots on Zoom, Microsoft Teams, and Google Meet.
Last, but (definitely) not least, Pipedrive integrates with a ton of great phone tools, so you can place calls from within the platform. This makes it easy to track your activity, record data, and even automate certain call-related processes—but more on automation in a moment.
Automation
One of Pipedrive’s main selling points is its automation features. There are quite a few to unpack here, but there are two main types:
- Sales automations
- Workflow automations
Sales automations are features designed to help you optimize your business’ sales process. Take Sales Assistant, for example—this automation tool creates custom behavior-based cards with performance tips, notifications, and progress updates for each team member on your roster. It also notifies everyone affected by changes to settings and deals, so no one’s left wondering where their recent deals went.
Smart Contact Data is another sales automation tool that pulls in data from sources like LinkedIn, Google, and X to help you get a better understanding of your contacts.
On the workflow side, Pipedrive’s Automations let you create custom actions and processes that are triggered automatically when a certain action is taken (e.g., when a deal changes pipeline stage). These are great for cutting down on admin work and freeing up your team to focus on bigger and better things (like actually closing deals).
Insights & Reporting
Finally, it’s time to talk about Pipedrive’s reporting features.
Starting with the basics, Pipedrive’s sales reports are totally customizable. You can track whatever data points you need, and cut out the ones you’re not s interested in. Plus, there are a few pre-built reports you can use, including:
- Revenue forecasts
- Performance reports
- Conversion reports
Pipedrive’s Insights dashboard is great, too—you can turn all your data and metrics into beautiful, interactive charts and graphs that are easy to read (and share).
If you want to set goals for your team, Pipedrive has you covered there, too. You can create goals based on deals or activities, and specify them by adding key details like assignees, types, pipelines, durations, and intervals.
Oh, and if you’re looking for even more customization, Pipedrive has an open API. That means you’re free to build custom integrations that meet even the most specific of reporting requirements.
What Makes Pipedrive Stand Out from Other Platforms?
Time-Saver
Pipedrive is one of a select-few CRMs that genuinely feels like it’s saving you time. Its automation features and intuitive interface make it easier to manage contacts, deals, emails, calls, and activities—all without having to manually enter every single piece of data.
Visualization & Reporting
It always helps to see information presented visually—and that just so happens to be an area where Pipedrive excels. From the visual pipeline to the Insights dashboard and interactive reports, Pipedrive is packed with features that make it easier to interpret your data.
Impressive Integrations
Pipedrive’s Marketplace is massive. At the time of writing, there are more than 300 integrations available. Plus, the listed tools range from video calling platforms to lead generation tools, so you’re sure to find something that fits your needs.
Pipedrive Pricing
Pipedrive has four paid plans that you can choose from.
- _ Essential _ includes lead, deal, calendar, and pipeline management, simple data import and customization, and 24/7 support with over 300 integrations.
- _ Advanced _ offers all the features of Essential, plus full email synch with templates and scheduling, group emailing with open and click tracking, and customizable automations with an in-depth automation builder.
- _ Professional _ includes all the features of Advanced, plus the ability to create, manage, and eSign documents and contracts, revenue projections, forecasts, and enhanced custom reporting.
- _ Enterprise _ includes all the features of Professional, plus unlimited user permission and visibility settings, additional and heightened security preferences, an implementation program, phone support, and no feature usage limits.
See Pipedrive pricing for current rates.
Still on the fence? Don’t worry—all four plans come with a 14-day free trial. No credit card required.
It’s not all good news, though. In addition to the plans, you’ll also need to think about which add-ons you need. Quite a few great features (e.g., Scheduler) are pay-walled behind pricey add-ons that don’t come packaged with the base plans.
Pipedrive Pros & Cons
Pros
- Highly customizable pipelines and fields
- Highly visual dashboards
- Massive selection of integrations
- Easy-to-use automation builder
- Extensive reporting capabilities
- Affordable paid plans
- 14-day free trial (no credit card required)
Cons
- No free plan for light users
- Automations not available on the Essentials plan
- The add-on system increases the cost dramatically
- No ticketing system and spotty customer support
What’s the Verdict?
Pipedrive is one of the top sales CRMs for a reason—a few reasons, actually. It packs in a lot of features designed with sales teams in mind, and most features are executed well.
The only real downsides are the result of the company behind the product, not the product itself. If you can overlook them, you’re in for a great experience.
Overall, Pipedrive’s well worth considering if you’re shopping for a CRM—but it isn’t even close to the only option.
If you haven’t found the CRM you’re looking for, Findstack can help. We’ve compiled a list of the best CRMs (complete with reviews and comparisons), all in one place. Start browsing for your new CRM today!
Compare Pipedrive with other popular tools in the same category.
The way it tracks your work flow and how it intergrates into IE.
I don't like when a deal is roting when the deal is far out.
Pipedrive is stremmlineing my sells proess.
very easy to use and understand. Projects are great to use and has great features. Customer support is great.
Not much as it is very easy to implement.
Pipeline management and followups
Using is simply good, UI is perfect, supportive staff, quick responses, kind request for work
Finding perfect user difficult, need more verified method
Solve problems related work, finding prospect
I can manage my deals relatively easily.
Can't think of anything now. I like my current usage.
Helping me with my sales pipeline and manage my deals.
It is very easy to setup, you can easily create different pipelines with different stages and even import your data using a spreadsheet if you are using another solution. The API is great so you can extract any useful data to create custom reports (on a spreadsheet, google data studio, etc) or even automate processes to save time and make your team more efficient. It also has useful dashboards to keep track of the results of your team. It was the best tool I have ever used for pipelines and offers a lot of third parties integration so you can even automatically call your leads as soon as they are created if you combine it with other solutions. You can also adapt a pipeline to manage your customers lifecycle and with some work from your developers try to build a Customer Success tool without having to subscriber to an expensive CS solution.
It is really focused on the pipelines so I miss having just one system to manage and concentrate all kinds of interactions with your leads and customer. You will have to have another solution for CRM or e-mail marketing and is not so simple to identify whose are engaged with your solution or who should you prioritise the sales contact based on engagement.
First idea was to have our entire sales pipeline and we build an integration so as soon as the user subscribers to a trial of our system the lead was automatically created on the pipeline so the sales team will start to lead with them and keep going with the whole sales process. After that working well we started to manage also the entire customer lifecycle inside Customer Success department, so we had a pipeline for Activation, another one for Retention and the last one for Expansion (Upgrades and Upsell), we tried to build inside pipedrive a Customer Success tool and it worked well.
1. Simple to sign up. 2. Incredibly easy to configure my workflow as opposed to having a workflow thust upon me 3. Seamlessly able to inegrate with my email and other business systems 4. Extrememly reasonably priced and significantly cheaper than Salesforce. 5. Evaluated Pipedrive against Salesforce and Hubspot. Pipedrive won!
Nothing I dislike about it. Ticks all the boxes for me.
Compeltely streamlined my sales management and engagement processes, with a solid CRM system, integrated with my Shopify, Xero and other systems. Now my sales and quoting process is fully automated.
You don't need professional services or having 1 sales ops to be able to set things up, automate your prospection and your sales pipeline. The UX/UI is simple. I repeat, it is simple and perfect for sales guys. The deal view and the contact/company views are just simple and easy to work with. Anyone can just customize or add new fields if required.
Insights aren't that flexible, but you can still manage to build great reporting. You can't merge a new lead to an existing deal, which can be useful sometimes.
Managing our inbound leads Managing our sales/deals pipeline.
Easy to use, knowledge base and academy were easily accessible and was able to quickly learn how to use different aspects quickly. Also love that you could associate a note, call, or email to multiple locations at the same time.
The outlook integration for email could be better, loved the way the Gmail integration worked but when our company switched to Outlook it wasn't as smooth and user friendly.
Pipe drive helped track customers in the customer success path, as well as tracking deals and opportunities
Ultimately we appreciate Pipedrive for the fact that it delivers great value for the price, at all subscription levels. It is fast, easy to use and is focussed on the experience of real salespeople. The sales manager can also drill down to obtain the reports she/he will need.
There are a couple of capabilities missing, which we find bothersome. In particular, one may not (yet) use dates, past or future, as triggers for the otherwise very-good automations in the product. This won't affect many users, but we miss it. Pipedrive says it will be available as a feature in H1 2024.
Pipedrive is a CRM, first and foremost. It performs this job perfectly well. When used correctly, the user can always see what to do next... and that is the most important benefit.
What I like the most about Pipedrive is that it is so easy to use. One does not need a lot of experience to be able to use Pipedrive and create contacts, leads, deals, or a sales pipeline. You can easily create and be able to track where certain deals or leads are and can view all the activities, and touchpoints that have been made to that lead, deal, or contact. I also love how easy it is to move things around Pipedrive and it's so easy to customize your pipeline to suit your sales process in your company. Another favorite feature would be the analytics or reporting side of Pipedrive. The system provides a detailed report for sales teams/sales leaders and provides great analytics on the team's performance and provides insights on the areas that need some improvement.
One thing I do not like the most about Pipedrive is limited branding. Inasmuch as one can easily customize their Deals, Leads, and Pipeline, Pipedrive doesn't have a lot of options to brand the platform to specific organization brand colors and logos. It might also be a little difficult for one to fully learn the platform and use it to its full potential if one doesn't have any background in using a CRM before. Besides that, there is nothing else I do not like about Pipedrive
We mainly use Pipedrive for CRM and Sales Analytics. As a sales team, we do prospecting, find and qualify leads and turn those leads into a deal after a series of Discovery Calls etc. To be able to create and track all these leads and deals, we use Pipedrive from the first point of contact to the end of our sales process. Pipedrive has made it easier to have a central source of truth/single truth for the team to be able to easily see what stage certain deals are on, and all the communication or activities with that specific lead or account.
I have all my leads, clients, and prospects in one place. I can communicate with my leads and prospects directly from my CRM. It is very compatible with many other software for integration as well.
I don't like the fact that it doesn't give you a sounded notification directly on the web app as well as they don't provide you with a desktop app, instead only a web app.
It helps me keep all my data in one location for daily follow-ups of leads and prospects. I also keep my customers listed within Pipedrive, which allows me to remember my clients with all the needed information.
Pipedrive is a very powerful CRM for business with easy access for users, i am currently using this CRM and its help to manage leads and customer on daily basis.
There is nothing in this software to dislike, they are excellent in every features
Improved customer relationships Increased sales and revenue Streamlined business processes Improved collaboration Better data management and analysis.
VERY MUCH USER FRIENDLY AND EASY TO ACESS, LEADS SEGREGATION IS VERY EASY WITH DIFFERENT STAGES, ONE CLICK FLITERS MAKE IT MORE RELAIABLE.
THERE IS NOTHING TO DISLIKE ABOUT PIPEDRIVE AS OF NOW.
LEAD DISTRIBUTION, CHANGE IN LEAD OWNER AND STAGES ON ONE CLICK, ASSIGNING LEADS AT ONE CLICK, CHECKING UP THE STATUS OF CUSTOMERS.
Pipedrive is very useful and esy to use software for sales individuals as well as for managers. It allows us to download the report very easily and ghe filters to use is also very convenient.
I don't think pipedrive has any features which users can dislike, you have to customize the software as per your team size and requirements. Mobile UI could be better.
My work is to manage the leads and this allows me to do the same in an effective manner, Allows me to filter out my data according to sales value, lead stage and much more.
The ease of use, no real learning curve. Just gives you what you need.
Does not have an automated follow-up scheduler
Allows me to have all the information about my client in plain view
The best thing about pipedrive is It's User friendly UI.
Overall it is an amazing software but it can work on its filters for better insights
Pipedrive is helpingin create a streamline CRM which in turn in helping for better sales growth of an organisation
I find the user interface user-friendly, the available choices to be versatile, and the lead's potential for growth at each stage impressive. Overall, I am pretty satisfied with everything.
Perhaps you could consider incorporating a wider range of possibilities and incorporating more connections, as well as including promotional activities and initiatives, more precise evaluations, and in-depth analysis.
Maintaining a log of all interactions between the seller and the lead enables us to gather valuable information and derive meaningful metrics.
I liked that it tracked the whole time frame of your lead from the initial call all the way to getting the contract signed or payment. It made it easier to track leads!
I honestly liked everything about pipedrive. It reminded me when to make calls and when to follow up - what step i was on and was so easy to navigate and keep track
It was helping keep track of sales and leads and differentiating between the two.
Pipe drive is extremely easy to use and is an intuitive software. Everything works, it hardly breaks, and all the stages are easy to see in the main dashboard.
There isn't much I don't like about Pipedrive to be honest. It's a little plain and bland looking, so updating the UI could be nice for the user experience. Nothing more outside of that
Keeping all our customers, potential clients, and everything else organized. Using the pipeline tool to get data for what we could forecast as expected to close and not.
In my opinion, it's fantastic. Since I'm working in sales, I have the chance the see the history of my deals, update their status, and have their details separately, and my favourite is that I can create meetings and see emails directly in the lead.
One subjective thing is its association with Excel, from colours to organization. I know it's a simple and efficient way to organise the deals, but sometimes it can make it complicated, and for every big chance happening in it, it'll need some time to assimilate.
Mainly the fact that is tells me by colours when I should check the deals and has specific triggers to get my attention so I can prioritise my leads in terms of time, importance and status.
Let's you organize your leads flow, knowing everything about your interactions with them and reminding you when to do it again.
So far, nothing in particular. It's been a great experience.
It's helping me keep track of all my leads and what actions I should take next to avoid losing contact with them.
É um ótimo gerenciador de tarefas. funciona muito bem como uma forma de agenda e ajuda muito na organização das tarefas do dia a dia. Recomendo para todos pois é uma ótima ferramenta.
Acredito que seria muito interessante incluir uma notificação quando o tempo programado para a tarefa estiver perto do fim, ajuda a controlar o que ainda precisa ser feito.
Conseguimos organizar as tarefas. criar tarefas recorrentes e controlar melhor as atividades realizadas por todos da equipe. Para o colaborador é um ótimo gerenciador de tarefas e para gestão é ótimo para organizar as demandas de cada colaborador.
It is especially important that we can customize processes the way we want. It's also great to be able to move offers or requests between streams using drag and drop.
It would be better if the data visualization tools are better and enable the user to create reports with the desired chart types. In other words, I would like to prepare our reports as we want with a feature such as a business intelligence tool.
Thanks to the Pipedrive program, we can easily manage offers and requests. The drag-and-drop method and using a mobile phone were important reasons for choosing Pipedrive.
The Kanban-like sales pipeline and overall pipeline management make it easy to manage and track the progress of various deals at different stages. Also, the automatic prompt to schedule a "next action" with an individual leads helps to clarify the next steps that should be taken with each lead and "always close" deals. Contact management is excellent overall.
The mobile application is good, but calendaring can be an issue. Also, the booking tool provided by Pipedrive is not very intuitive to navigate or modify, especially if you are trying to set up multiple booking links. Some integrations with third parties have been buggy at times, but these issues generally seem to get fixed over time. The sales pipeline can get crowded and become difficult to navigate when working on a large number of leads but it is still generally manageable. I wish the application had better or limited features for project management for account managers on small teams to keep track of work on projects and stay in touch with clients while projects are being worked on to better ensure customer satisfaction and customer success.
Pipedrive is solving our sales management problem, and it is benefiting me by helping me to keep track of multiple deals in my sales pipeline. It also helps me to make sure that I am proactively following up with leads.
Pipedrive is one of the easiest CRMs to use and configure. The simplicity in the UI and the feature-rich options are a great combination. The support chat is awesome and the tutorial videos cannot get easier!
The user interface does not have a native dark mode. One has to use dark mode extensions on their browser to enable this. I think the experience is best if the CRM has a dark mode toggle somewhere.
When excel charts are not good enough to manage your customer interactions and notes, pipedrive not only replaced the spreadsheets and tables, but also added great value to our entire ecosystem. With the Zapier integration, a huge number of other data sources helped in adding contacts, deals and products. I found it so easy to manage leads and other notes within pipedrive, it is hard to think that any desktop application could take care of such complexities in a simple fashion.
I like the activity setting ability that syncs with my google calendar. Helpful for organization. I think the layout is user friendly overall and was super easy to learn.
Some of the personalization features are poorly placed within the platform. For example, it is strange that you have to open a blank email to set your signature and you can't access it through your mail settings.
I don't personally deal with business issues but it is effective in organizing our customers, visual aids to keep your tasks up to date, and decent syncing with google ability.
Pipedrive is extremely easy to use and a great tool for managing a sales funnel. The platform is extremely user-friendly, which makes getting new team members integrated and equipped to start selling right away with minimal training. The customer service is also excellent and reliable, and prompt. I highly recommend the platform.
Limited use cases for marketing and other departments, which made competing platforms more desirable.
Training new sales executives can be time consuming, but Pipedrive is so easy to use that new team members can start working right away.
- Excellent front-paged dashboard which prioritizes important tasks + deals - Top-notch reporting across activities + results - One layer into any deal - Integration with Proposify - Marketing automation is excellent I created a video testimonial of how it's helped our company here: https://www.youtube.com/watch?v=LGQIP9qLCEM
- MRR sales reporting for monthly deals - Advanced integration with third party tools allow it to pull/push data. Pipedrive is built around receiving information, not sending it.
- Managing sales pipeline + deal activities - Tracking team success and KPI's - Bringing all communication together into one place for deal evaluation and diagnosis
A facilidade em conseguir usar a ferramneta de e-mail, ligação, agendamento em uma unica e excelente plataforma
Formatação do e-mail talvez não seja uma das melhores
Problemas como praticidade. O PipeDrive ajuda muito ao conseguir juntar várias e diversas ferramentas em uma única plataforma
Being able to have a pipeline for different scenarios, and being able to have integrations with other platforms makes my life easier, and loving the facility it gives me to enter information.
duplicates deals, but that's it. there is not too much to say about this.
The tracking when someone opens my emails, clicks, etc, and the ability to be notified makes me remember that I need to follow up with a specific deal or check whats going on.