The software is easy to use, easy to understand, and easy to customized. Also, provide high level analytics that are valuable to any business.
Thresholding when the page or website don't get a lot of traffic. The length of data storage is also short.
Evaluating campaign performance, blog performance, acquisition strategy, cost of acquisition, and optimization opportunities.
Google analytics provides so many features . Creating self and custom reports as per our view of the data. Customizing reports on the panel . The ease of most of the basic metrics getting tracked and calculated.The integration part is much easier on gtm as well as on the website.
The limitations in creating custom dimension and metrics also the change of definations of the engagement and bounce rates of the website.
The different types and number of data insights we get from GA is exceptional that too free of cost. Whole organisation can access the property and build their own custom reports of their is the best part.
Free of cost in depth visitors analysis. Handles even large scale websites. Good for remarketing Google ads campaign. Funnel visualization is awesome. Report customisation and visualization integration with looker studio is easy to setup and helps in informed decision making.
GA4 data are inaccurate and miss some events and actions triggered on the website. So, it is 4% inaccurate and 96% accurate (I believe).
I can create more engaging content and can gain insights of how users are interacting with my website and for how long. Their entry exit and all the stuffs.
GA is the best tool availvale to track and analyse data, we can even track phone and email clicks, even the time user spent on each page. GA shows site data in much detailed like - user clicks to bounce rate..and its free of cost!
Using Google analytics have no downside, In some cases it slows down your side like some miliseconds.
With the help of Google Analytics...we can ensure what type of quality traffic we are getting.
This tool by google gives a detail analysis of the website ,also about the traffic analysis from where the traffic is coming on website, the sources, and create a detail report to analyse where to work more for better results. This great tools gives this free of cost nothing incurred which make it lucrative to use with fine details.
Their is no such dislike only some more feature of navigating can give brither insights analysis according to the new user.
The big problem which google analytics is solving is the user analysis, input which are doing in digital world on websites, marketing measures used for traffic are they are bringing the results or not that decision power is giving after analysis , this is the major benefits and resolving the problem by google analytics.As it is product from google so its trustable, analysis is also live with good support and learning process solves major problems in digital analysis.
Google Analytics is the best platform to get a detailed analytics of the website and applications visitors or users. Google Analytics is the most popular platform to which providing a very good features at free of cost. Iam using Google Analytics from last 5years iam happy to say none of the similar platform can replace Google Analytics. Google Analytics is the easy to Implementation and very easy to use platform, and its providing real time geographical report tracking its very use full for my company. Google Analytics is having a very good customer support and iam using google analytics on daily basis to track the real time users report. Atleast 3days a week i use it for tracking Google Analytics is very easy to Integration in the website and application we just need to copy past the meta tag in the header section and verified with google analytics. Thank you
Google Analytics is the best platform available in the market in my 5years of expireance i did not for any better alternative for Google Analytics.
Google Analytics is very use full for me on the realtime tracking and improving my bussiness in real time.
Recently GA got an wonderful update now Universal Analytics is no longer it has now been upgraded to GA4 Which bring lots of new features along with it, The thing i like most about GA4 is now you can get data more accurately and also now you can customise dashboard as per your need and can keep a proper track on user journey so overall this tool is best to keep a complete track of your website that too in free of cost.
What I don't like about GA is that it can be hard to figure out how to get the most useful information from it. When a new version is released, your old data is removed without your permission. And even though it's simple to set up, it's also easy to make mistakes that result in duplicated data or strange bounce rate numbers.
It solves the biggest problem for tracking user data very accurately, its not like other too once you get it you can completely you can optmize your data and use your seo technique to boot traffic of your site and also its feature of making custom events is very usefull for me to track conversion and also now in ga4 i can make exploration report to see the data i want in a well optmize manner
The ease of the reporting interface and the level of exacting detail on demographic data about our website visitors
I don't have any major dislikes except when you are pulling a report, you have to re-enter your "date range" for each menu section you pull up. It would be great if it remembered your set date range for a few pages...rather than reverting to the current date each page.
We need to know information about who our audience is and what they are interested in seeing on our site! It's wonderful to get this level of user data and website flow with no cost!