Kissmetrics Pricing Overview

I've been using Kissmetrics for about a year now, and it has considerably transformed how we analyze and interpret our customer data. Features: Kissmetrics shines when it comes to its features. The ability to track, analyze, and segment our customers' online behavior is unrivaled. It's also extremely helpful that Kissmetrics allows us to integrate data from multiple platforms, making it a one-stop shop for all our analytics needs. The funnel and cohort analyses provide invaluable insights into our customers' journey and behaviors, helping us make informed decisions to improve our marketing strategies. Ease of use: Kissmetrics comes with great onboarding support to help get start. This is especially great for those not well-versed in data analytics. The interface and capabilities are super simple and now has become an indispensable tool. The platform is well-designed, and the various charts and visualizations make it easier to understand complex data. Customer service: The customer service team at Kissmetrics is prompt and helpful. Whenever we've had issues or needed clarification, their team was quick to respond and resolve our concerns. Value for your money: Kissmetrics definitely is the best value for your money compared to its competition. We have tried other solutions but Kissmetrics has become a team favorite in terms of cost and usage. Room for Improvement: I would like to see new features coming out like AI and Heatmaps which was told to me that it is in the works so will be getting most of the product. Overall, I would highly recommend Kissmetrics to any business seeking an in-depth understanding of their customers' behavior. It's a powerful tool that, when used correctly, can have a significant impact on your business's marketing efforts and, consequently, its success.

The only problem we ran into with Kissmetrics was that sometimes the data analysis would take about 10-20 minutes. This also depends on how big your report range is or the type of report we are running. Sometimes we run Yearly ones and those are the ones that take a bit longer. I have brought this up with their support and sounds like they are making improvements to speed up longer range reports. Other than that no issues.

The primary problem that Kissmetrics solves for us is the ability to understand our customers' behavior at a granular level. Before Kissmetrics, we were limited to surface-level analytics, which didn't provide us enough information to make informed decisions. We were essentially making marketing decisions in the dark.

I like being able to monitor my company's marketing by conducting a geographic study of consumer behavior concerning services, including which services are the most viewed, which are the best sellers, and what people's criteria are for these things. Kissmetrics is significantly better than competitors in terms of quality, and I like that I can quickly analyze the data and use it to identify important information in statistical distribution frequencies. Kissmetrics has an amazing user interface that makes everything simple to visualize.

One thing I don't like is that they charge extra for simple services, lack qualified support staff to handle all customer inquiries, and sometimes take a long time to respond to requests for information.

The main objective of Kissmetrics in the company is to promote the examination of data in volume before making any decision. It has involved statistical data with qualified management levels. The result of all its development is seen in intelligence as it modifies management procedures. I use it to research my company's monthly and annual Internet revenue, best-selling services and customer reviews to improve the quality of my offerings. Since I started using this platform, my sales have increased dramatically.

In a world flooded with analytics tools and dashboards nobody seems to focus on the value of simplicity and the usefulness of defining your own specific web-based business goals. KISSmetrics is not a flood of information, it's quite the opposite: a no bullshit tool that will uncover the honest truth about the results of the your marketing campaigns.

Nothing, in all honesty. At no point was I dissatisfied with the service, or felt that kit wasn't justifying it's cost in term of business value.

We spent a lot on advertising to drive more people to our website and (hopefully) get them to sign up for our service. Here are the specific problems/questions that KISSmetrics allowed us to answer: 1. Who does and doesn't sign-up? 2. Where did those who signed up come from when they first found us? 3. How many times did they come back, and what pages did they visit during the research/exploration process? 4. What was the last page they saw before they converted? 5. How long do our customers stay signed up for our service? 6. We just spent a ton of money re-designing our website, and the board of directors loves the way it looks, but does it actually drive more sales of our product?

I love the raw data manipulation ability that KISS provides. Even if we have no clue what we will use the data for, we pass the properties into KISS for future use. Time and time again we have thought "oh thank God we passed that value in", because at some point KISS releases a new feature that makes data we passed invaluable! The metrics dashboard, power reports, funnel reports, ab test reports, (and the ability to then segment the reports by any property value for further drill down) are beyond valuable! The new path reports, engage, and the other features just put this analytics tool as our MUST for any client engagement. Not joking, its a 100% requirement for our agency, no KISS, no deal! I am available for anyone who would like to ask best practice questions or possible use scenarios. In 15 years of media buying, this is the ONE tool that has the largest impact on our ROI through intelligent analysis.

The name is a lie. KISS is anything but "simple". Its like trying to describe a formula one racecar as "a car" that anyone can drive. Sure we can all drive, but only some of us have the skill and knowledge to know how to get the most out of it. Here is my list of things I don't like: 1. Needs better set up documentation on WHY you are doing all of the events, properties and values you are setting and HOW you will use these in the future. 2. The new filters are great, but only ONE filter in the "metrics" area is frustrating (will likely be updated soon though). 3. Emailing only five metrics is a joke. Come on guys, let me email as many metrics as I want to anyone I choose. 4. No deletion of past events for good "housekeeping" is a huge PITA. We have now told all clients, "set up the first site knowing you will delete it and make a new one that is not screwed up". 5. Have outsourced people who really get it and can set KISS up would be awesome! Not sure if Ive missed this somewhere?? BUT even with these issues, its still recommended and required for our agency. Its just too damn valuable.

its hard to identify a single problem we solve because we use KISS for everything. We identify and optimize media buys by reviewing placements, targeting, and any tags we can pass into the system. We also identify weak points in tech that had previously been thought to be "perfect" by tech teams. Optimizing mobile has become a dream with KISS reporting. And of course with the API level pass through, our optimization that we use to count on VWO or Optimizely, we now ONLY look at KISS data as definitive due to the increase insights (income from day 0 - day 180, etc). Its not just about what did that test do for our CR, its how did that test affect overall value per customer or lead. I can geek out on this all day long, but the real value has to be experienced for yourself and will only be there if you know how to pull the right reports from KISS. Hire someone who gets and lives numbers to help you!

Kiss is very flexible and powerful-- it does a great job of giving you a view of how things are interacting deep within the product/site. They've also added some channel tracking capabilities that are really good so you can see how many of your Google SEO visitors converted vs paid search vs direct visits, etc.

The results don't always foot with what I validate with my database, which makes it more of a "general idea" tool rather than the holy bible. Also, I dislike that when I want to download a report I have to wait for an email (which might end up in the junk mail filter) then click that, rather than having a report center I could download from when it's ready.

It solves so many problems-- we did a lot of testing of pricing, site features, etc, and it could track responses for test and original cases through all the metrics you could want. I also use it to pull a monthly marketing report to see the effectiveness of different spend.

The low cost and high performance

Implementation can be tricky

More targeted email campaigns

User my user tracking and the ability to greatly manage and adjust the amount of content I track so that it is tailored to my needs.

I would like to ability to more broadly see people who did xx also went on to do yy

We are now able to track our cost of customer acquisition vs our customer value numbers to better utilize online advertising and content marketing.

Contribution to customer acquistion gradually increasing since it's integration. Mapping customer acquisition volumes with customer acquistion cost

ABV of customers acquired through SKU6 is significantly lower than those acquired through other deltas Frequency fluctuates rapidly

After using and integration Kissmetrics, we have been able to improve Acquisition channels Acquisition by product categories Customer value