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Litmus Logo
Litmus
Optimize Email Campaigns Instantly
4.6
(382)
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Litmus Pricing Overview

Litmus Pricing Plans
Free trial
Subscription
Litmus has 3 pricing 3 plans , from $99.00 to $199.00. A free trial of Litmus is also available. Look at different pricing plans below and see what tier and features meet your budget and needs.
LITMUS BASIC
$99.00
/ month
LITMUS PLUS
$199.00
/ month
LITMUS ENTERPRISE
Contact Us
Pricing information for Litmus is supplied by the software vendor or retrieved from publicly accessible pricing materials. The pricing details were last updated on February 18, 2024 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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Litmus Pricing Reviews

Enterprise (> 1000 emp.)
Jan 29, 2022
 Source
Overall Rating:
4.5
HV
Helen V.
Contract Executive
Share
"Protect your brand, avoid costly mistakes"
What do you like best about Litmus?

Tests the email for critical elements like missing links, broken links, and images. A fre trial is available for 7 days and the prices will be less if you are billes annually

What do you dislike about Litmus?

The difference in cost between the Basic plan and the Plus plan is huge. Also I find the cost to be high if you are billed monthly

What problems is Litmus solving and how is that benefiting you?

Sending HTML to any email address for testing the design and debugging. It performs Spam testing and provides email analytics as well and has templates for email designing

Mid Market (51-1000 emp.)
Jul 31, 2023
 Source
Overall Rating:
4.5
KL
Krister L.
Founder
Share
"With Litmus, you can improve the design of your email campaigns."
What do you like best about Litmus?

Litmus design modules are very sophisticated and attractive, the email management using their templates makes me feel very pleased, you can even manage the modules and save them to be reused later. The design templates are well-structured, it is quite comfortable to program HTML or CSS language, it is a very versatile tool. Litmus also offers a lot of default templates, so if you want to save design time, it is very rewarding to use the ones they offer for you. It is also powerful email verification tool, you can handle up to 100 clients and the tests are extraordinary, in fact, you can organize emails by desktop, supporting Apple mail servers, Outlook, Thunderbird 60 among others.

What do you dislike about Litmus?

I would like more productivity and workflow integrations so far I have only integrated with Slack, but I would like to support other services that I use regularly. On some occasions the email test previews can take a while to load, it may be the internet connection, however I have checked this issue. Another point to consider is its price, the most basic plan costs much more than other similar services. The interface in future versions will hopefully be more intuitive, it has few customization options.

What problems is Litmus solving and how is that benefiting you?

We usually manage a large amount of customer emails, thanks to Litmus we can preview and test how the response email will look like to the target customer. We can generally make better decisions when testing our email campaigns, litmus is versatile allowing us to do all of this with just one click, cutting down on workflow and getting better results in our promotions. Litmus' corporate verification filters always guarantee that emails will reach the customer's destination, verifying ISP and device.

Mid Market (51-1000 emp.)
Jul 08, 2020
 Source
Overall Rating:
4.0
JC
James C.
Founder
Share
"Advanced Email Capability Makes Litmus a Must For Serious Email Marketing"
What do you like best about Litmus?

Litmus helps supplement the capabilities of marketing automation by allowing you to preview email rendering in every major email client and also allows you to track engagement metrics marketing automation tools don't provide. Litmus provides a very secure platform that allows us to manage multiple users. The way data is displayed is very useful, I'm looking forward to experimenting with more of the features.

What do you dislike about Litmus?

I'd like to see even more advanced email analytics beyond what we get now. We're paying a high price to use Litmus. Litmus should probably change their pricing options to better reflect what people are using. We're only using two of the features we're paying for and so the price is really the only thing we're not thrilled about.

What problems is Litmus solving and how is that benefiting you?

Litmus does two primary jobs for us 1. Allows us to see what our emails will look like in each email client before we send them. 2. Allows us to measure advanced engagement metrics.

Mid Market (51-1000 emp.)
May 10, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Love the service, wish price could be better"
What do you like best about Litmus?

Best UI and widest rendering offerings compared to similar services

What do you dislike about Litmus?

Price could be better. Not as accessible for smaller business and not cost effective for very large businesses

What problems is Litmus solving and how is that benefiting you?

Email client debugging, internal and external QA processes, and maximizing building capabilities with modular design

Small Business (50 or fewer emp.)
Jul 18, 2023
 Source
Overall Rating:
5.0
MD
Michelle D.
Designer & Developer
Share
"Great"
What do you like best about Litmus?

Allows me to easily and seamlessly review email templates on all platforms.

What do you dislike about Litmus?

Pricey. The pricing structure I find is outrageous for freelancers/small businesses.

What problems is Litmus solving and how is that benefiting you?

Allows me to test emails easily and all platforms.

Small Business (50 or fewer emp.)
Jan 21, 2019
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Litmus Review"
What do you like best about Litmus?

The best thing I like about it is that It gives you all the email previews you could ask for. It has an editor built out just for developing emails. It is very cost effective.

What do you dislike about Litmus?

The interface could be better. And the pricing is a little too expensive for a small company or a start up.

What problems is Litmus solving and how is that benefiting you?

We don't have a developer in our team. So it's very handy when we can easily code stuff without any breaks in our emails or links.

Mid Market (51-1000 emp.)
Jan 28, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Fix any email deliverability problems prior to hitting send"
What do you like best about Litmus?

Allows us to audit our IP address and domain we are sending from against industry blacklist. Effective first line in defense for email testing allowing accessibility to users lacking technical knowledge Scalable , allowing us to send large quantity of emails at once

What do you dislike about Litmus?

Everything else is top_notch apart from their pricing ,I hope they can offer a more competitive price.

What problems is Litmus solving and how is that benefiting you?

Litmus Builder enables checking and testing of various codes against different email clients Effective testing all aspects of our emails and checking the formatting before it gets to our clients

Small Business (50 or fewer emp.)
Feb 11, 2020
 Source
Overall Rating:
4.5
AK
Ashley K.
Email Marketing Specialist
Share
"Litmus is Essential for Email Teams"
What do you like best about Litmus?

I use the builder feature almost every day, but I love Proof! It's excellent for team and client communication.

What do you dislike about Litmus?

There are some weird inconsistencies with naming documents, but overall, I am incredibly impressed by the product.

What problems is Litmus solving and how is that benefiting you?

We are using Litmus to create emails across a global team and to attain client review. The platform is really versatile and offers a wide range of features to help us grow. We use a wide Litmus to create a wide variety of campaigns, localized in many different languages geared toward hundreds of different segments and using a great tool like Litmus helps keep the entire team organized. Our team first got know Litmus at the Litmus Live conference in San Francisco a couple of year ago. Working with a trusted industry leader ensures that we are on the front lines of the latest trends. We've also worked with Litmus on user testing, which was an immensely helpful experience for our team. I love working with a group that values user feedback in order to improve their product. We are in our second year of our contract and I hope our use continues! If you are a team of one or a team of many, Litmus provides a wide range of tools to help everyone succeed. We have yet to implement analytics -- I think that would be a great next step in taking full advantage of the Litmus experience. Thanks to the team for all they do!