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Referral
In digital marketing, a referral is an act of referring a partner’s product or service to friends or relatives. You can do this through word...
Redirect
People use a URL redirect or forwarding to send users that want to access an old page to the new URL. Proper redirecting is beneficial for S...
Quality Score
Quality Score is a crucial ingredient in identifying the CPC of an ad campaign on Google Ads. A quality score helps determine the relevance...
PHP
PHP stands for Hypertext Preprocessor. It is a free and popular scripting language that was developed in 1994 by Rasmus Lerdorf. It is an op...
Pay-Per-Click (PPC)
A Pay-Per-Click (PPC) is an advertising method that only allows the publishers or website owners to receive a payment from the advertisers a...
Parked Domain
A parked domain is a type of domain that is already registered but isn’t live or connected with any website or hosting. People buy parked do...
Paid Search
Paid search is the opposite of organic search. Paid search is a marketing and advertising tactic where a business pays search engines to sho...
PaaS (Platform as a Service)
PaaS (Platform as a Service) also known as cloud platform services, provides framework developers can use to modify, test, update, and build...
Omnichannel Marketing
An omnichannel marketing approach utilizes multiple channels and platforms to connect and promote a specific product or service. The Omnicha...
Nofollow
Nofollow links are types of website links that are ignored by search engines as they didn’t pass the qualification of Google PageRank. They...
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