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BuzzStream Reviews: 4.1/5 — Solid Choice
BuzzStream is a link-building and digital PR software that lets users manage media relationships. BuzzStream facilitates better relationships with influencers and publications through tools such as email outreach, link-building tracking, and media list management—all of which help grow high-quality links to improve a business’s online visibility.
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based |
| Training | Documentation |
| Languages | English |
Clean interface for managing outreach. The ability to segment by project.
When you look to pause using the tool, your only option is to cancel your account and lose all your information. "Canceling your account is permanent. All of the information in your account will be immediately deleted. This is not reversible." We are without someone internally who can manage the tool and it would have been nice to pause it until we can effectively use it. After seeing this is how they operate we will most likely not return.
Was a nice tool at the time for managing outreach.
I like how easy and straightforward the software is to use.
Its very bare bones. Not much to see. Design is bland.
Drafting and publishing content on a regular basis.
Data is easily entered and moderately easy to organize information
Sometimes it takes too long to go back and add information
Easy platform to build links and promote media
One of the key aspects of BuzzStream is that we religiously follow it to track the effectiveness of our link building activities to measure our ROI and results. I also appreciate the email management functions, which enable us to quickly and effectively track our outreach efforts.
The only real complaint is that it does not automatically track backlinks. This adds a little extra time to my day to manually track if the links were added on the marked pages.
We had an issue of keeping track of email outreach and backlinks all in one place. This immediately solved that problem. But most importantly, BuzzStream allowed us to blast out our product and services content to large amounts current and prospective clients in a quick and very optimal manner.
Buzzstream is an excellent software to compile data from the sites and influencers who are important to our business on the fly.
We have had some difficulty with sending emails directly from Buzzstream, thus we use Pardot for email campaigns and Buzzstream as a research tool.
Buzzstream allows us an easy way to compile and verify industry-specific research.
The software is easy to use and beneficial. I can maneuver its features without much difficulty and it performs better than others I've used in the past. BuzzStream is affordable and works well for the price. It does a good job of linking users to different networks and the social media components are good.
The software's layout design could be better but other than that I do not have too many complaints when it comes to BuzzStream. One additional thing is that the data could be improved, as I've had issues when it comes to e-mailing people and having those emails not being read or delivered properly.
It's efficiency has made the business improve and has satisfied our clientele in terms of networking and overall outreach.
Promociono mis productos con esta herramienta sin ningún problema
Nada, es perfecta. No conozco otra, por lo que tampoco puedo comparar
He promocionado multitud de productos sin tener ningún problema.
Buzzstream ia a very powerful tool, and I used it for a while, but it was not my favorite platform. I found I could do some of the same things on my own in an easier way.
There were too many notifications, too much "noise" really. It seemed like instead of working with other software I was using Buzz Stream wanted to be my only go to.
It is actually a good product for tracking certain marketing and PR efforts. It did solve those issues. However, when using a project management software as well, Buzzstream felt like an extra step.
The capabilities that this software offers
I don't dislike anything about this software
It offers me a lot of easy solutions to navigate things at work and making things easier for our company
Its very efficient and easy to see the social impact individuals have
I have nothing to complain about this site.
Easy to see contacts and their impacts
Buzz Stream has a lot of utility because it essentially hot keys tasks that usually take a number of steps to complete.
As with all software applications, there are bugs. Buzz Stream can lose contacts or not report info correctly. It was fairly manageable for me (or an IT professional) to retrieve information but maybe not so for bigger companies.
Outreach and organization of responses.
Able to target a large audience at the same time.
I have not experienced anything that I dislike.
Trying to target our large group of coworkers, colleagues and agency partners.
I love the collecting data feature. It makes it extremely easy for me to make contacts, connect with people and network.
The cost is a little high for my business budget.
The organization of my email lists and sending out and collecting information in an easy and seemless fashion.
BuzzStream is a much more streamlined and organized platform than tradition email.
Emails and contact information don't always pull in correctly.
It helps keep track of everything and everyone for our blog.
I love how easy it is to navigate the platform and how easy it is to reach out and contact influencers.
I hate that the platform doesn't have very many emails of the influencers. I was under the impression that it would.
They have made it more efficient to contact influencers. I have definitely saved time.
Web based software, don't need to download. I can have one parent project with several other initiatives going and trust that if we ask for a feature to help us do our jobs better, they'll be receptive to it. We train all of our staff members on this product because it plays such an integral role in our outreach process.
We have about 17,000 writers in the system, it can be difficult to load sometimes. I've also had Buzzstream: Lose contacts Lose data on my email campaigns Freeze in the middle of mass outreach and Creates a culture of spam;
We wanted to promote our content as much as we could to help people find our product, which we believe would be extremely beneficial for them. t has helped me achieve the goals that I was after pretty easily without a ton of effort.
It's an easy way to organize journalists and keep track of who we're reaching out to. Additionally, the relationships stage feature is hugely helpful. I'll also say that the team is working on implementing new features, which has been great to see. Additionally, the support team is great and is always super responsive when we have questions.
It can be buggy. The open/response rate features aren't always reliable, which can make it difficult to use the product for any data analytics purpose. Additionally, having a huge database of journalists on the service can be difficult. We have about 17,000 writers in the system, it can be difficult to load sometimes.
We're able to keep track of the social presence of a journalist and previous articles they may have written. Additionally, the "notes" feature helps with improving our targeting. You can make note of someone's beat, which allows PR people to quickly find the right person. Additionally, the ability to customize the program as needed is a huge plus.
The ability to be on a site and immediatly scrape all the ionfo into this ecellent database - game changing
To set up was quite a project, we are not supper teccy, nor ludites but we nearly didn't perservere, This was 6 months agao and I suspect this has been improved. I am pleased we got there in the end.
Collating outreach, responses and monotoring this in a timly manner.
User friendly design that allows our company to scale to new users. It makes it easy to track all your connections and maintain in contact with them- perfect for someone in PR. The BuzzStream team that we work with is amazing and very helpful and very detailed oriented.
Sometimes the buttons on the dashboard freeze and I have to refresh the screen but other than that we haven't experienced many issues.
Perfect for conducting content marketing outreach and is helpful at recording conversations that both my colleagues and I have had with our existing contacts.
How easy it is to promote my products and services. When I first started out using the product I thought I was going to be overwhelmed by everything but the learning curve was very small and I was able to get up and running in no time. I also really really like the support that BuzzStream offers. I also really like that BuzzStream's price point is not too high and even small companies can afford it, at $29 a month that will not break the bank.
I have not found anything that I dislike enough to mention in here.
I am solving the problem of getting our product in front of a larger audience by using Buzzstream.
I like the way the link partner profiles pull contact information from the site automatically. I also really love the email scheduling feature, as outreach tends to be most effective on certain days and times.
Notifications through BuzzStream are hit or miss - mostly, response emails go straight to my Gmail and do not register in BuzzStream at all. This makes it difficult to keep track of which of my link partners are progressing in the process and which are stagnant.
I use BuzzStream to conduct content marketing outreach. BuzzStream is particularly helpful in allowing me to access my colleagues' existing contacts, even being able to see the conversation they had, and with whom. The BuzzStream BuzzMaker is, hands down, my favorite feature of the software. It allows me to seamlessly add sites to my link partner lists (and take down any notes, such as relevant contact info) without leaving the page.
It does a very good job of tracking your history and stages of communication with contacts you are working with online, aka "Link Partners." The best way to do this is to use the email application and send messages through BuzzStream. It will update contact information, stage, and last communication.
The system can be glitchy, especially when you doing a lot of email outreach over a long period of time. It also is not the best at crawling websites for email address or contact person. I also wish the BuzzStream bar tool offered more of the unctions of the regular site.
I am improving the brand recognition, online presence, and SEO rank of the University and College I market for online. Reaching out to the number of websites and blogsites that is required to build links would be chaotic and inefficient without a tool to store, organize, manage, and archive their information. It makes the process of sending out mass, yet customizable emails easier and faster!
I would have to give this review a rating of 6 since it's easy to use and organized
What I dislike about it is its so slow and not very professional
I write reviews I deal with finances and organize all paperwork
I can bulk upload contacts and URLs into the database and then have the option of individually sending each email in a campaign to tweak the message for each contact to make the CTA and email personalized.
Cluttered. Hard to navigated. Having people, companies and link fields, the tags get confusing because if you tag a link it wont appear under the tag for the person. It's like tracker is shitty. The influencer tab seems like it would be useful, but every time I explore the feature it is of no use.
Backlink Outreach and Management
I like the fact that you could add items and easily display them
I don’t like that you have to go through so many steps to get to where you want to go
I am solving the problems of marketing with buzzstream
Easy to learn and works off of automation.
Creates a culture of spam. As in it encourages it.
Reaching large amounts of bloggers and influencers in a particular industry in semi-automated fashion.
I like how Buzzstream gives you the ability to organize your contacts into multiple projects. You can also track how and when they were contacted, and send emails directly from the application. You can create multiple templates with interactive elements able to pick up on website names and other information entered into each project.
I wish the organization of the contacts was more intuitive. Sometimes we are reaching out to an individual as opposed to an organization, and I find that templates are not always available across projects.
Sending emails to contact directly from your email can make it difficult to track responses and other communications. Buzzstream helps you organize all of this in one place so that you can qualify contacts and build relationships all in one place.
Easy to import/export contact, reduces time spent finding contact info, easy to manage outreach templates, easy to see where you're at in the relationship with the contact, easy to filter by person assigned, tags, etc.
Interface is clunky, even after the most recent update. It's not user friendly for new users - takes too much time to learn the ins and outs. Not a great way to manage multiple contacts for a website. Search function isn't great - you need to use the exact words, name, or URL to find anything. I haven't figured out how to search by email address, which would be most helpful overall.
Outreach to gain links for clients. We've been able to keep track of contact history, which is helpful when we need to pitch content for a different client to the same site.
I like that they are working on a beta Discovery option to help you find bloggers to reach out to. It still needs a little work, but I am sure it will be beneficial when it's rolled out.
Everything is so manual in the system. It can be frustrating because some people use contacts, while others use websites. If you cannot get your whole team to use one process you will have websites with contact info but no people attached and if there are people attached to the website, they can be in a different project and you can't actually reach out without copying and pasting their email address. Also, email templates cannot be updated at once, you will have to create a new template or edit the email every time you want to send it out.
We wanted a system where all our SEOs and outreach specialists could have insight into the outreach process. It has proven helpful because now all stakeholders can log in and view the status of their projects and add/remove contacts as they wish.
Emails can be tracked and team members can check them
The interface is clunky and not very user friendly. It makes getting information difficult
Very few.