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BuzzStream Media and Influencer Targeting Software logo
BuzzStream
Streamline Your Outreach Efforts
4.1

( 161 )

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BuzzStream Reviews: 4.1/5 — Solid Choice

BuzzStream Overview
What is BuzzStream?

BuzzStream is a link-building and digital PR software that lets users manage media relationships. BuzzStream facilitates better relationships with influencers and publications through tools such as email outreach, link-building tracking, and media list management—all of which help grow high-quality links to improve a business’s online visibility.

Company BuzzStream
Year founded 2008
Company size 11-50 employees
Headquarters Austin, TX, USA
Social Media
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Sponsored
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Ask Questions about BuzzStream
What BuzzStream is best for?
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What are the pros and cons of BuzzStream?
BuzzStream Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Training Documentation
Languages English
BuzzStream Features
API Integration
Audience Analysis
Automated Outreach
Brand Mention Tracking
Budget Management
Campaign Management
Campaign ROI Calculator
Collaboration Tools
Competitor Analysis
Content Approval Workflow
Content Scheduling
Custom Alerts
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 02, 2026
BuzzStream Media and Influencer Targeting Software logo
161 BuzzStream Reviews
4.1 out of 5
Mid Market (51-1000 emp.)
Mar 31, 2023
 Source
Overall Rating:
5.0
IG
Igor G.
Marketer
Share
"Super versatile and easy to use"
What do you like best about BuzzStream?

I use it for a limited set of tasks (mostly maintaining a database of contacts) and I'm happy with everything I get to use. The interface is very intuitive and does a great job of leading a user in the right direction.

What do you dislike about BuzzStream?

I've had issues merging contacts from different projects but the support helped me resolve it. Other than that I can't say I've found anything wrong with it.

What problems is BuzzStream solving and how is that benefiting you?

I'm using it as a database of my contacts, a starting point for marketing campaigns that involve bloggers/influencers. Keeping the profiles in buzzstream helps me keep a ton of information out of my head, simple outreach is an added bonus for me.

Mid Market (51-1000 emp.)
Mar 31, 2023
 Source
Overall Rating:
5.0
Harsh S. avatar
Harsh S.
Search Engine Optimization Executive
Share
"Best bulk email sender"
What do you like best about BuzzStream?

Buzzstream has the best feature of creating multiple nest, sequence and templates. Easy to use. It's best feature is to add people under a drip campaign and send them bulk emails or individually.

What do you dislike about BuzzStream?

In free plan, we can send limited emails in a day.

What problems is BuzzStream solving and how is that benefiting you?

I can able to send bulk emails to more then 50 people in one go. And after that I can even check open rate.

Small Business (50 or fewer emp.)
Jun 16, 2022
 Source
Overall Rating:
5.0
David F. avatar
David F.
Professional White Hat Link Builder
Share
"Excellent software for email campaigns."
What do you like best about BuzzStream?

Easy to use. Fast. Records all of the data we need to test everything we need. Fantastic price point for the features and value that you get.

What do you dislike about BuzzStream?

There are some features that we do not use which we work around but besides this we like everything.

What problems is BuzzStream solving and how is that benefiting you?

Sending emails for our clients link building campaigns and lead generation email campaigns.

Small Business (50 or fewer emp.)
Jun 08, 2022
 Source
Overall Rating:
5.0
Marivic D. avatar
Marivic D.
Outreach Specialist
Share
"The BuzzStream is so useful to me in the sending"
What do you like best about BuzzStream?

The most helpful is the Bulk send to that I can send as many as possible because it's automatic sending and there's email, names directly and im thankful of that

What do you dislike about BuzzStream?

I recently use the Bulk send because it's easy and automatic but sometimes the bulk send is not really okay so that I can use any of the tricks in buzz stream like buzzmarker in the extension

What problems is BuzzStream solving and how is that benefiting you?

When I'm sending in the bulk send sometimes there's wrong like the email of not the same in the URL is very problematic to me but I can manage because i can use the buzzmarker

Small Business (50 or fewer emp.)
Jun 08, 2022
 Source
Overall Rating:
5.0
DH
Devin H.
Executive Assistant
Share
"I used it in a past job and it worked wonderfully!"
What do you like best about BuzzStream?

I love the Chrome extension and how that is integrated into the program itself. It is quite useful if you are a small or large SEO company. Plus, the CEO is nice when communicating and helpful with fixing app issues.

What do you dislike about BuzzStream?

While the issues were fixed when presented, the application tended to be a bit buggy and did not always work exactly as desired. The Chrome extension definitely lacked some features.

What problems is BuzzStream solving and how is that benefiting you?

They help a lot with contacting all contacts for SEO outreach. The templates option and scheduling are perfect for doing mass outreach to potential customers. Business performance would be 0 without them.

Small Business (50 or fewer emp.)
May 19, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Favorite outreach companion just got better!"
What do you like best about BuzzStream?

The Chrome/Addon is delicious :) Scheduling emails & sequences. Ease of use and overall feel of BuzzStream. The new CSV uploading features. The Hunter email finder integration

What do you dislike about BuzzStream?

Sometimes, with no-fault from the platform, my email gets disconnected when it gets 'too hot'. If somehow miraculously Buzzstream would fix that, it would be great (no way this is possible, but just to blow off some steam :)

What problems is BuzzStream solving and how is that benefiting you?

Handling thousands of emails every day is not easy, but Buyzzstram helps keep things clean & organized. The entire team can work on the same projects without stepping on any toes.

Mid Market (51-1000 emp.)
Mar 11, 2022
 Source
Overall Rating:
5.0
Karim H. avatar
Karim H.
Gestionnaire Projets Web Marketing
Share
"The Best Software for Outreach / Linkbuilding"
What do you like best about BuzzStream?

I've been using Buzzstream for 2 year now and I can say that it's the best software for automating outreach and building backlinks, it's a great time saver and the features are pretty easy to use. You won't realize the full potential of Buzzstream until you actually use and get concrete results

What do you dislike about BuzzStream?

all looks good, maybe the tool can interconnect with other tools to search for additional websites such as the Ahrefs content explorer. The contact form feature that was added lately is also very useful

What problems is BuzzStream solving and how is that benefiting you?

automating outreach and follow up emails have proven to be a great time saver for me personnally, I used to spend hours reaching out manually to websites to publish guest posts but with Buzzstream I have reduced this time by 70 %

Mid Market (51-1000 emp.)
Sep 21, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Awesome link building workflow management tool"
What do you like best about BuzzStream?

This tool is great for managing multiple direct reports or freelance contacts. Super easy workflow once you get the hang of it.

What do you dislike about BuzzStream?

The interface can be a little confusing at first. The design is a little bit confusing, but that's really my only complaint

What problems is BuzzStream solving and how is that benefiting you?

Working with multiple people on link building projects can result in a lot of redundant work. Buzzstream makes it easy for my team to know who needs to do what and when they should do it.

Mid Market (51-1000 emp.)
Aug 31, 2021
 Source
Overall Rating:
5.0
Marya K. avatar
Marya K.
Seo Manager
Share
"Good solution for your outreach campaigns"
What do you like best about BuzzStream?

ease of use many useful configurations Buzzstream Discovery

What do you dislike about BuzzStream?

a little bit complicated and unintuitive interface

What problems is BuzzStream solving and how is that benefiting you?

covers all my team's outreach campaign mailing needs convenient maintenance of all contacts and viewing the history of interaction

Small Business (50 or fewer emp.)
Aug 17, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"BuzzStream Review"
What do you like best about BuzzStream?

The pitching help! I feel like I am now better than ever.

What do you dislike about BuzzStream?

No dislikes - I would recommend to others quickly.

What problems is BuzzStream solving and how is that benefiting you?

Currently using for link building and content promotion, and it works great all around.

Small Business (50 or fewer emp.)
Jun 27, 2021
 Source
Overall Rating:
5.0
VP
Vaibhav P.
Growth Marketer
Share
"Best Link Building tool in the market"
What do you like best about BuzzStream?

BuzzStream has all the features that are required to complete the link-building campaign. You can send personalized mass emails, Find relevant websites and keep track of your leads.

What do you dislike about BuzzStream?

There is a learning curve, and new users will need to complete the BuzzStream University to understand the product. Also, the BuzzStream Discovery, which is a tool for finding Influencers, requires many upgrades.

What problems is BuzzStream solving and how is that benefiting you?

Reaching out to website owners for getting a link and asking them to promote our business was the biggest problem that we solved using BuzzStream.

Small Business (50 or fewer emp.)
Jun 18, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Not just for email"
What do you like best about BuzzStream?

The research feature. You can type in your target keywords, see potential targets for outreach, and filter them as you go with BuzzStream.

What do you dislike about BuzzStream?

Importing people and linking them to domains was a bit confusing at first.

What problems is BuzzStream solving and how is that benefiting you?

With Buzzstream, I am not only able to reach my contacts but find new prospects across different industries as well.

Small Business (50 or fewer emp.)
Jun 07, 2021
 Source
Overall Rating:
5.0
TF
Tabby F.
Senior Account Manager
Share
"The best tool for digital PR outreach!"
What do you like best about BuzzStream?

Open and click rate tracking on outreach emails is invaluable, and the ability to send during particular windows of time depending on the campaign is so useful for international outreach. Shared inbox and ability to reply as a colleague also really useful for when people are off sick or on annual leave, to ensure nothing gets missed

What do you dislike about BuzzStream?

Like most outreach tools, automated prospecting can be a bit off - e.g searching for UK sites and it pulls in USA ones, but not really an issue if you're using a media database (and the buzzmarker tool really speeds up manual prospecting anyway). Customer service is also great, they're really responsive and helpful, and are quick to implement suggested new features and services that are suggested by users

What problems is BuzzStream solving and how is that benefiting you?

Ability to test out different headlines so we can pitch most broadly with the ones that have best open rates, ability to see if emails haven't been opened so we can re-pitch without fear of duplication, ability to send only during appropriate hours for international campaigns - have had much more digital PR success since moving to buzzstream and am a huge fan

Small Business (50 or fewer emp.)
Jan 24, 2021
 Source
Overall Rating:
5.0
AP
Abhishek P.
Digital Marketing Executive
Share
"10/10 recommendation for Buzzstream"
What do you like best about BuzzStream?

The upside of using BuzzStream is that I really like the features

What do you dislike about BuzzStream?

It's been a wonderful experience and there hasn't been anything that I disliked about BuzzStream

What problems is BuzzStream solving and how is that benefiting you?

It's been a wonderful experience and there hasn't been anything which can be quoted as problems.

Small Business (50 or fewer emp.)
Dec 08, 2020
 Source
Overall Rating:
5.0
JK
Jane K.
Founder
Share
"I like having everything in one place"
What do you like best about BuzzStream?

I like that you can create separate projects.

What do you dislike about BuzzStream?

It takes type to understand how everything works.

What problems is BuzzStream solving and how is that benefiting you?

It's mostly about media outreach. I love that you can create projects, use tags, and add as much information to every profile as you need. A huge advantage is that you can download your data with one click — it saves so much time!

Small Business (50 or fewer emp.)
Jul 28, 2020
 Source
Overall Rating:
5.0
Anthony S. avatar
Anthony S.
Owner/Dj
Share
"Buzz is the best"
What do you like best about BuzzStream?

Buzzstream is awesome in giving people easy way to market and build the best way to digital market business opportunity as well as market myself as a DJ to make a name for myself and promote myself to the fullest.

What do you dislike about BuzzStream?

the only thing that I dislike about buzz stream is the fact that the price is somewhat high for what I can afford right now with the Covid-19 outbreak.

What problems is BuzzStream solving and how is that benefiting you?

Digital marketing to the fullest is what I'm solving with using BuzzStream and the benefits that I have realized from it is that I don't have to higher someone to digital market myself as an entrepreneur and cutting cost that help me with gaining things that I need to help me improve as an up & coming DJ.

Small Business (50 or fewer emp.)
Jul 31, 2019
 Source
Overall Rating:
5.0
Maura C. avatar
Maura C.
Senior Brand Manager
Share
"Finding Influencers and Websites to Promote Has Never Been Easier!"
What do you like best about BuzzStream?

You can manage and store contacts at ease and the chrome plugin helps you to go very quickly. Our productivity increased 3 fold with not much effort. Our link building strategy has manifested fastly with this tool as contacts are stored centrally and you can just rapidly send out emails quickly.

What do you dislike about BuzzStream?

Buzzmarker often glitches, we already contacted support regarding this and they are fast in helping us. We really do not know if it is our system or from their end.

What problems is BuzzStream solving and how is that benefiting you?

Link Building made easier. Finding Legit Social Media Influencers made easier.

Mid Market (51-1000 emp.)
Jun 02, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Buzz"
What do you like best about BuzzStream?

Buzzstream is very user friendly and my go to program. It is easy to navigate and to teach new employees how to use , no contract is also a plus.

What do you dislike about BuzzStream?

Having a custom plan it is quite expensive - around $999 a month, however there are different plans.

What problems is BuzzStream solving and how is that benefiting you?

Custom plans, built list of influencers, maintaining relationships, and managing campaigns.

Mid Market (51-1000 emp.)
May 31, 2019
 Source
Overall Rating:
5.0
RH
Rena H.
Marketing Manager
Share
"BuzzStream Review"
What do you like best about BuzzStream?

The likelihood of having the option to import venture since I can work with both my very own layouts and others to proceed or rethink a thought, particularly the email formats that can be altered to our very own preferring. Computerized advertising whoever works it will require however an application like Buzzstream a comparable one. It permits the development of connections and subsequent meet-ups, we can likewise confirm influencers and acquire clear readings of a natural traffic. Yet, all I like about Buzzstream is that SEO is an essentially impeccable apparatus. It enables you to have clear readings and have the option to position the brand you need. The stage is quick and the straightforward arrangement incorporates very well with informal organizations and different projects that utilization, the supplier is amicable however its expenses are fairly high and it is a shortcoming of the program they ought to oversee lower costs of rest the program is fantastic.

What do you dislike about BuzzStream?

There isn't generally whatever I detest about the product. On the off chance that I have an issue I simply email client administration and they generally get ideal back to me. I have attempted to discover some kind of problem with Bzz Stream, however I truly can't.

What problems is BuzzStream solving and how is that benefiting you?

It is a decent apparatus to take care of issues in the organization, with it you will abandon the extra installment by research staff, with it you can have magnificent outcomes on your exploration and have an immediate projection of what you are doing. I had the option to connect with enormous gatherings of individuals through messages and BuzzStream simply spared my time. It would take hours on the off chance that I were doing it independent from anyone else physically.

Small Business (50 or fewer emp.)
May 25, 2019
 Source
Overall Rating:
5.0
BT
Bradley T.
Assembler
Share
"Wonderful "
What do you like best about BuzzStream?

Software works well very helpful efficient works very well for my needs

What do you dislike about BuzzStream?

Na I currently have no dislikes at this moment for this item

What problems is BuzzStream solving and how is that benefiting you?

Tons saves me alot of time and makes my job easier

Mid Market (51-1000 emp.)
May 17, 2019
 Source
Overall Rating:
5.0
Cynthia G. avatar
Cynthia G.
Telecommunications Specialist
Share
"Able to create team projects "
What do you like best about BuzzStream?

On Buzzstream you can create team projects and assign tasks to certain team members. You can also create calender to do items as well as create reminders.

What do you dislike about BuzzStream?

There is nothing that I dislike about this product.

What problems is BuzzStream solving and how is that benefiting you?

Able to communicate with other team members to create projects and assign tasks .

Mid Market (51-1000 emp.)
Apr 12, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great program!"
What do you like best about BuzzStream?

I love everything about Buzzstream. It’s easy to use and easy to follow! I’d suggest that everyone uses Buzzstream for their media needs.

What do you dislike about BuzzStream?

I don’t have any complaints about it! I love it! Maybe add a little bit more contact information for the reader and writer but that’s about it.

What problems is BuzzStream solving and how is that benefiting you?

I solved the reaching out to the public problem. I’m able to get a grip on what they want to see and execute it perfectly.

Mid Market (51-1000 emp.)
Apr 05, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great e-mail outreach platform"
What do you like best about BuzzStream?

The ability to create hundreds of templates based on project needs. This software also allows me to add multiple e-mail addresses for campaigns.

What do you dislike about BuzzStream?

user-friendliness of the platform. Some tabs are not clear to what it can do for users.

What problems is BuzzStream solving and how is that benefiting you?

We're able to save costs and times by easily managing our e-mails and contacts in one platform. This has been a game-changer for my team.

Small Business (50 or fewer emp.)
Apr 02, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great for building email templates and brand marketing"
What do you like best about BuzzStream?

I like how easy it is to create and use email templates for both long term campaigns and special, personalized emails. I also like how easy it is to keep track of sent emails and save contacts. It is very good for individual marketing as well as for larger groups. I highly recommend it.

What do you dislike about BuzzStream?

Though some of their features are very handy and unique, I feel like some of them take time to learn and get used to. For me, it was the project folders. They were useful once I got used to them, but I feel like I would have appreciated them more if they were easier to use.

What problems is BuzzStream solving and how is that benefiting you?

This program really helps with customer and collaborative outreach. It keeps contacts and templates organized and makes outreach much easier.

Small Business (50 or fewer emp.)
Feb 28, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Good"
What do you like best about BuzzStream?

Researching, Finding email addresses, Send follow-up messages, Track replies.

What do you dislike about BuzzStream?

Ease of use, It can sometimes show outdated information, sometimes it does not fill in all of the information for you.

What problems is BuzzStream solving and how is that benefiting you?

Researching clients, Finding info and Sending messages

Enterprise (> 1000 emp.)
Feb 27, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Buzz stream "
What do you like best about BuzzStream?

Buzz stream saves me so much time! There are many valuable add ons as well and ways to simplify the work that needs to be done. The free trial is convenient for checking it out as well.

What do you dislike about BuzzStream?

I’ve had issues loading sometimes, other than that nothing

What problems is BuzzStream solving and how is that benefiting you?

Buzzstream has helped a lot with organization with emails as well as making tracking them easier

Small Business (50 or fewer emp.)
Feb 22, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"BuzzStream Makes My Life Easy"
What do you like best about BuzzStream?

I REALLY like the fact that BuzzStream does all the work for me and then makes it extremely easy to navigate and use! You can add easily add contacts, you can easily flip between sites and add the best opportunities to your account, You can develop a larger outreach when using Buzzstream, and if you do need more information on a website you are looking at, BuzzStream will provide any information needed.

What do you dislike about BuzzStream?

The pricing can be a little steep to get the best usage of BuzzStream, but if you are needing more outreach to your audience then the prices won't be such a problem. If you are a smaller business though, it can exceed certain budgets.

What problems is BuzzStream solving and how is that benefiting you?

We are solving the business problem of wasting time on researching and outsourcing, so we save time. Buzzstream can help you outsource and even suggests new outcomes to research that you be doing already. We are a more influential Company then what we started off with.

Enterprise (> 1000 emp.)
Jan 14, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"The Future of Marketing "
What do you like best about BuzzStream?

BuzzStream is a one of kind marketing software that helps marketers build relationship with influencers. The program is visually appealing and easy to navigate. It is a game changer to how marketers can approach projects and complete assignments.

What do you dislike about BuzzStream?

The software tends to glitch from time to time. Unsure if it is my computer or the actual software

What problems is BuzzStream solving and how is that benefiting you?

Buzzstream helps our business to connect with influencers, improve search performance and increase awareness. It increases the effectiveness of communication between the people our business would like to work with.

Small Business (50 or fewer emp.)
Jan 09, 2019
 Source
Overall Rating:
5.0
SE
Steven E.
Seo Specialist
Share
"Saves me so much time and has proven invaluable "
What do you like best about BuzzStream?

The best feature, in my opinion, is the Chrome browser add on. While you are doing link building and you find a site that seems to fit your needs, you just click the button. Upon doing that it extracts the website, email, phone, and all social media. You then have the choice to pick a particular email if you want, as well as make notes, enter the contact person's name, etc.

What do you dislike about BuzzStream?

With the browser add-on it does have one annoying (to me) feature. While it does scrape the info you need from a website, you have to be on the particular page with the correct person's info on it. For instance, if you scan a homepage you may only get the social media stuff, where if you were on the contact page it will find the email from there. So, while it is saving me some time and doing a better job of keeping track of these people, I wish it would grab the emails from a site a little faster.

What problems is BuzzStream solving and how is that benefiting you?

Recently, we had started to do an outreach campaign. We are looking for blogs/news sources that deal with a particular profession. We want to make a big of a list as possible. Buzzstream allows me to move quicker through the sites finding contact info as well as make notes that will be important to me and the rest of the team when they work with the list.

Small Business (50 or fewer emp.)
Jan 03, 2019
 Source
Overall Rating:
5.0
GB
Gerald B.
Gerald Brown
Share
"BuzzStream Review"
What do you like best about BuzzStream?

BuzzStream is a remarkably easy platform. BuzzStream has many functions that can help the day-to-day. It also helps to manage link-building.

What do you dislike about BuzzStream?

There is nothing to dislike about BuzzStream.

What problems is BuzzStream solving and how is that benefiting you?

BuzzStream is a good platform for tracking certain marketing and PR efforts.