Similarweb Reviews & Product Details

Competitor Analysis Seach Market shares Website Analysis

Not able to download all the data in the dashboards in Competitor analysis

Providing insights to what where we winning and how to differentiate ourselves from our competitors, give us a competitive edge

The reports and drilldown in Similarweb are helpful in figuring out where the competition has an advantage and also where we can improve.

Most useful reports are still available for Desktop platform only. Mobile and overall reports will be very useful.

SImilarweb helps us fill gaps in understanding of the changes in traffic trends and content preferences of users across the industry and our competition groups.

The best feature of Similarweb is being able to deep dive into competitors and how they are performing across different marketing channels. It gives a unique insight that is really helpful in measuring and laying out the landscape.

It's hard to find anything to dislike about this tool, but there are some features that haven't been fully developed to include both mobile and desktop traffic so a user is forced to analyze them separately, whereas other features offer a view of aggregate (both desktop and mobile combined).

Similarweb is solving many problems including but not limited to analyzing a web properties search visibility, comparing and contrasting competitor performance, and benchmarking industry performance online.

Their Shopper tool is significantly better than the other tools in the market right now (compared with StackLine, AnalyticIndex). I primarily use this versus the normal Pro tool but both are strong.

Their normal Pro tool is also very strong but the different plans can be quite limiting. The pricing is very much based on timeframes and for example if you only get the 12-month plan for SW Pro then you don't get Y/Y data which is annoying.

Analyzing departments, sub-categories, and then digging into competitors to best understand what drives performance and how the whole ecosystem looks / performs.

The capacity of the platform to deliver thorough and precise statistics on website traffic, audience behavior, and marketing channels is what we enjoy best about Similarweb. With the help of Similarweb, we can monitor how well our clients' websites perform.

The accuracy of the data is sometimes limited, especially when the websites are new. Comparting 5 websites is the limit which should be maybe reconsidered. Providing flexibility in this area could be useful.

Our marketing performance and data extraction process has significantly improved, with the help of SimilarWeb. We have been able to track the success of our competitors, better understand our audience, and find new growth opportunities thanks to SimilarWeb's extensive data and insights.

The insights are very useful for our clients. They like to see how they fare against competitors in various things such as traffic, channels, media mix, creative and spend.

Because the metrics are estimations, some clients get hung up on the fact that the traffic or device distribution shown in SimilarWeb doesn't match the metrics in Google Analytics. It can cause real issues with some clients, although most understand!

Similarweb encourages our clients to spend more by showing them what their competitors are doing e.g. investment in social, display or content. As a result of this we upsell new services or increase channel spends.

I like how the tool shows my market and competitors

I like the competitive tracker's function, but when I click on some of the charts, I would like to have the chance to play with other functions as the dashboard function allows

It help me to understand market share and how our competitors can beat us on our back yard. Also, Understand what we need to improve in channels that we are not strong enough.

Similarweb is an incredibly comprehensive market intelligence tool, which is great for analysing website performance against industry competitors and whole industries. Each section of the platform has useful features from Competitive Research to Market Analysis, providing users with all of the information you need.

Similarweb is an incredible platform, but the only area, which has already been recognised by Similarweb, is the ability to analyse website traffic for all devices, in particular through their Website Segment Analysis feature. However, new features are constantly being released by Similarweb with US mobile data already available, so hopefully this will be expanded to other markets in the near future.

Similarweb helps us benchmark brands against industry competitors. Through applying a one size fits all methodology approach to measuring website traffic, Similarweb is a very useful tool for any agency to use.

I like the demographic and the new demographics 2.0 the most. This is the one tools that I know that provide this kind of insights and help us as a media agency to idetify the right media channel for our client.

Most of the feature on Similarweb is good for me. If I may ask, I would ask for more comprehensive SEO, advertising features and more apps insights especially on IOS that will make our life as an agency media planner work much easier.

SimilarWeb is primarily useful for website & application traffic analysis and audience insights, offering wide range of data on website traffic, user engagement, and online audience behavior. It heps us gain competitive and market digital intelligence to service our client. Keyword research and SEO auditing in Similarweb also beneficial to me as it is an another feature that provide us more search insight and help us improve our serach plan and capability to provide strategic keyword direction to our paid search campaign more that just using Google search planner.

Easy to use and navigate - it is quite self-explanatory on how to use the tool The comparison option is also very helpful when deciding which partner performs best according to website analysis data.

when comparing websites that you yan only compare a max. of 5 sites It would be more helpful to compare more than that if one has to decide from a portfolio of websites to choose the best possible site. Furthermore, it would be nice if the website category could be changed by request because some classifications do not match. Was not able to find the source of the metrics visits, etc. as they do not seem to match eg. Google Analytics Data from the sites.

Similarweb solves the problem of not being able to compare smaller, local websites as they are often not measured by eg. ÖWA or other studies. This is quite helpful when clients want to have an offer evaluation of special interest cooperations.