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Methodology
Iconosquare
4.5
( 119 )
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At a Glance
Overview
Iconosquare is a SaaS social media management platform focused on analytics-first workflows. It provides profile and post analytics, reporting and dashboards, content scheduling and publishing, social listening and engagement (inbox/DMs), AI-assisted caption writing and content ideation, media li... Learn more
Capabilities
- AI Enabled
- API Available
- Open Source
- CLI Available
No images available
Planable is a cloud-based social media content planning, collaboration, approval and scheduling tool built for agencies and marketing teams. It provides visual previews, multi-platform scheduling (Facebook, Instagram, LinkedIn, X, YouTube, TikTok, Pinterest, Google Business Profile, Threads), tea... Learn more
Capabilities
- AI Enabled
- API Available
- Open Source
- CLI Available
No images available
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Pricing
Free trial available
Free plan available
Billing type
Recurring Subscription
Free
$0.00
/ month
Launch
$33.00
/ month
Scale
$69.00
/ month
Excel
$116.00
/ month
Custom / Agency
Contact Us
Free trial available
Free plan available
Billing type
Recurring Subscription
Free
$0.00
/ month
Social Inbox / Engagement (add-on)
$9.00
/ month
Analytics (add-on)
$14.00
/ month
Basic
$39.00
/ month
Pro
$59.00
/ month
Enterprise
Contact Us
Pros and Cons
- Strong analytics and reporting capabilities with detailed dashboards and history
- AI tools (caption writing, content ideation) streamline content creation
- Multiple social networks supported across plans
- Flexible user and profile scaling in higher tiers
- Dedicated Customer Success and priority support available for higher tiers
- Free plan is limited (2 profiles, 1 user, limited history, may exclude some networks)
- Pricing increases significantly as more users or profiles are required
- White-label, API and unlimited retention only available on higher tiers
- Integrations beyond Zapier are limited or not heavily documented
- No native ad campaign creation/management (only analytics for promoted posts)
- Strong collaboration features: comments, annotations, internal vs client roles
- Visual previews and drag-and-drop calendar for fast planning
- Tiered approval workflows including multi-level approvals in Enterprise
- Built-in AI content assistance for captions, hashtags and rewrites
- Unlimited users per workspace (pricing per workspace, not per seat)
- Analytics and engagement features require paid add-ons
- Post limits on Basic and Pro may constrain high-volume users
- No built-in social listening or competitive benchmarking
- No direct CMS/blog publishing; Universal Content is planning-only
- Add-ons and per-workspace pricing can increase cost when scaling across many brands
Reviewer's Segments
Small Business
61.34%
Mid Market
26.05%
Enterprise
12.61%
Small Business
94.69%
Mid Market
4.81%
Enterprise
0.5%
Deployment
- Cloud based
- Desktop based
- Mobile based
- On-premise
- Cloud based
- Desktop based
- Mobile based
- On-premise
Support
- Chat
- Email/Help Desk
- Knowledge Base
- Chat
- Email/Help Desk
- Knowledge Base
Training
- Documentation
- Live Online
- Videos
- Documentation
- Live Online
- Videos
Integrations
Total integrations:
3
- Canva
- Slack
- TikTok for Business
- Zapier
Total integrations:
3
- Canva
- Slack
- TikTok for Business
- Zapier
Top Alternatives
Categories
Common categories include: Social Media Management Software.
Company Details
- By Positive Iconosquare
- Located in Limoges, Nouvelle-Aquitaine, France
- Founded in 2011
- By Planable
- Located in Transylvania, Romania
- Founded in 2016
