I like the data about companies visiting our website and the ability to segment and automate tasks for sales. I consider the tool more of a middleware, but it works.
There is nothing to dislike about it, it works just fine and the possibilities are endless. Ok, maybe the coverage could be bigger, but it's mostly small companies, niche industries that the data is missing.
We are solving two problems. First is about better understanding our audience and how different segments of our website visitors respond to our messaging, pricing, etc. Second is about identifying ICP website visitors to guide our sales team to in-the-market accounts.
Clearbit has made it easier for us to find and understand our ideal customer segments. The data provided by Clearbit has been invaluable in helping us personalize our outreach and close more deals. The platform's user-friendly interface and accurate data have made it a valuable addition to our tech stack.
The customer support response time can be slow at times. Some of the data provided can be outdated. The cost can be a bit steep for smaller businesses.
Clearbit Data Activation Platform is a data management solution that helps businesses to collect, store, and activate customer data across different marketing and sales channels. It solves the problem of disconnected customer data by providing a centralized system for managing customer information. The benefits of using Clearbit are: Better Data Quality: The platform enriches and verifies customer data, leading to better data quality and accuracy. Increased Efficiency: By centralizing customer data, Clearbit streamlines data-driven processes, such as lead generation and lead scoring, reducing manual effort and increasing efficiency. Improved Personalization: With enriched customer data, businesses can deliver more personalized experiences across different touchpoints, leading to improved customer engagement and loyalty. Data Privacy: Clearbit is GDPR and CCPA compliant and provides businesses with tools to manage customer data privacy, reducing the risk of data breaches and data privacy violations.
Love how I can put in any company name or website and a email is available it will provide it.
Not enough company’s full information. Some companies are not on file
Find who is in charge at the company makes it easier to call them
Fills a clear need in a very simple way, adding new features over time. Great integrations with Marketo, SFDC, Drift, and even Facebook.
Pricing was a differentiator before, and the reason why I had originally chose it. Over time that has become less of a differentiator.
Allows the team to uncover more customer insights, allowing us to be better informed in our decision making process.
Our sales process was very valuable in understanding our needs and providing solutions that we wanted. When we signed and onboarded the process was seamless and we were seeing value in a ver short time. The product is great, and we're getting tremendous value already.
No negatives that we've found yet. Some minor field mapping issues but support helped us very quickly on that.
Real-time data appending, company size and revenue information, and getting info on inactive and invalid email addresses
It works automagically. I don't have to do anything.
The price 🤑 it's too expensive for me as an end user.
Less time on data entry. More time prospecting leads.
Easy to use, get all the information I could want. Couldn't ask for more.
Can't think of anything! If I had to nitpick I'd ask for a cheaper cost!
Great for lead generation and will be using the API internally as a data source.
The ability to find up-to-date email addresses and titles for prospects has tremendous value in the sales world. You can't communicate with your target audience if you're not able to reliably reach them in their business domain.
There are some integration issues with other Chrome/gmail extensions, such as Ghostery. Though the workaround is quite simple: just disable the uncooperative app.
Identifying decision makers is the first crucial step in sales, and Clearbit offers the widest and most accurate database for that purpose.