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Contentful
4.3

( 295 )

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Contentful Reviews & Product Details

Contentful Overview
What is Contentful?

Contentful unifies content via a central hub and helps structure it for use across various digital channels. It also easily integrates with numerous other tools through open APIs. Contentful lets users bring their content anywhere using our APIs, and completely tailor their content structure while using your preferred programming languages and frameworks.

Company Contentful GmbH
Year founded 2013
Company size 201-500 employees
Headquarters Berlin, Germany
Social Media
Contentful Categories on Findstack
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What Contentful is best for?
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Contentful Product Details
Capabilities
API
CLI
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Contentful Features
A/B Testing
API Access
Analytics and Reporting
Asset Management
Backup and Restore
Collaboration Tools
Content Editor
Content Scheduling
Content Staging
Content Taxonomy
Customizable Templates
Drag and Drop Interface
E-Commerce Integration
Form Builder
Media Library
Mobile Preview
Multi-Channel Publishing
Multilingual Support
Personalization
Responsive Design
Role-Based Access Control
SEO Management
Search Functionality
Social Media Integration
Template Management
Third-party Integrations
User Permissions
Version Control
WYSIWYG Editor
Workflow Management
Contentful Media
Contentful video thumbnail
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Contentful Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: February 06, 2026
Contentful Logo
295 Contentful Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
May 29, 2023
 Source
Overall Rating:
4.5
Michael M. avatar
Michael M.
Manager It Architecture
Share
"Great headless CMS, which is easy to use"
What do you like best about Contentful?

Contentful is a really nice headless CMS which gives an easy start, but supports you also when you are growing. The Rest based integration into your frontend works well and the SDKs which are provided make it even easier with the integration. Even users which haven't used a CMS before were really easy to onboard and it was easy to integrate also customized previews.

What do you dislike about Contentful?

Contentful provides a nice branch functionality for changes within the structure of your CMS. And allows to merge them with each other. Unfortunately something like that doesn't exists for the content itself. Therefore I would wish an easier way to release content to production. The release feature improves this however already a lot.

What problems is Contentful solving and how is that benefiting you?

As a non profit skiing club we are offering to our members and customers skiing lessons and events in a non profit manner. Contentful helps us thereby to keep our webpage always up-to-date in an easy manner and allows several volunteers to contribute to it.

Small Business (50 or fewer emp.)
May 22, 2023
 Source
Overall Rating:
4.5
SC
Silvia C.
Founder
Share
"Easy to use and with a fast learning curve"
What do you like best about Contentful?

- It has a large number of functions to enrich text (bold, italic...). - It allows adding new fields to already functional structures as well as modifying existing ones quickly and efficiently. - It allows monitoring the existing links between the different content created, being able to understand at a glance the consequences of possible content modifications. - It offers a wide variety of filters that make it easy to locate specific content. - It is user-friendly for users with basic experience in CMS platforms, with a smooth learning curve and key functionalities at the click of a button.

What do you dislike about Contentful?

- If the text entered in certain fields contains remains of any previous format, the text is not interpreted correctly. If this problem were solved, hours of revision would be saved. - It could incorporate the use of AI for translations so that the user only has to fill the inputs in one language and the rest of the languages are filled in automatically.

What problems is Contentful solving and how is that benefiting you?

I can have all the content centralized and available for different outputs.

Small Business (50 or fewer emp.)
Apr 04, 2023
 Source
Overall Rating:
4.5
AB
Alfonso B.
Founder
Share
"One platform to rule them all"
What do you like best about Contentful?

We picked Contenful over other headless CMS for a number of reasons, flexibility and integration options being the main ones. We had to cater for a very specific scenario presenting complexity around single sign on, multi-tennanted data architecture and integration with other data APIs, all with the goal of allowing the final users to handle all of their web and mobile contents from one place. That's where Contenful and it's framework(s) really shine!

What do you dislike about Contentful?

Pricing model could be improved in order to allow access to the full functionality during development stage without impacting the financial side too much, especially for startups or prototype-stage projects.

What problems is Contentful solving and how is that benefiting you?

Providing one unified place where customers of our platform can login and manage all aspects of their content and sales lifecycle, in a seamlessly integrated workflow and UI.

Enterprise (> 1000 emp.)
Mar 30, 2023
 Source
Overall Rating:
4.5
LS
Liam S.
Founder
Share
"Empowers marketing teams to publish content w/o web developers"
What do you like best about Contentful?

As someone who is not able to code, I enjoy being able to leverage standard templates through Contentful to publish content quickly and efficiently. I typically use contentful to publish blogs, product updates, webinar registration pages, documents, and more - all without the incremental help of the already extremely busy web team that supports the marketing org.

What do you dislike about Contentful?

Although Contentful continues to improve, I desire more standardized templates that I can use to create new web pages in an agile manner. I also desire the ability to change text and images on existing webpages without affecting the structure of the layout.

What problems is Contentful solving and how is that benefiting you?

Contentful makes it easy for non--technical users to publish content to the web using standardized templates. As a result, I, the user benefit from the ability to publish content to the web without the help of the web team.

Enterprise (> 1000 emp.)
Mar 08, 2023
 Source
Overall Rating:
4.5
ronald b. avatar
Ronald B.
Project Manager
Share
"allows you to reach more customers"
What do you like best about Contentful?

Professionally I must add that the tool is quite necessary for operations in terms of content management in a complete way, I like it mainly because I do not consider it a difficult tool to use or expensive, its functions allow you to create a more specific content model of ours. brand as well as being precise and punctual when giving some type of message and that it captures the attention of our clients, allows us to create tickets at our convenience and be more customizable

What do you dislike about Contentful?

In general, I have not presented any option that requires this system or that I consider does not work well, it is easy to understand it, so it is much easier for a professional to work with it.

What problems is Contentful solving and how is that benefiting you?

When we talked about having a system that would improve operations, the need arose to have a program that would allow content to be shared quickly and it is something that this system has allowed in recent years, as well as how to distribute it quickly.

Small Business (50 or fewer emp.)
Feb 12, 2023
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Clean user-friendly interface"
What do you like best about Contentful?

Super clean and fast interface. Easy to build content types and content models. Fantastic community/free plan that helps get started.

What do you dislike about Contentful?

some internal search capabilities are a little clunky

What problems is Contentful solving and how is that benefiting you?

Headless cms which allows easy content editing and addition, super fast website and improvements in Core VItals and Google rankings

Small Business (50 or fewer emp.)
Jan 26, 2023
 Source
Overall Rating:
4.5
JD
Jan Jaap D.
Accessibility Developer
Share
"We built an accessible website by using Contentful"
What do you like best about Contentful?

I like how Contentful forces you to think about the way the content is structured. You need to create a Content Model for each different piece of content. For example, we built a website that is heavily based on code samples. We have created a CodeSample object, which contains one or more CodeBlock objects. A CodeBlock is written in a certain ProgrammingLanguage, and that ProgrammingLanguage is available on a certain Platform. This setup allowed us to write multi-platform code samples in a structured way. Our team also liked that Contentful comes with a GraphQL API to retrieve content in any way you can think of. Plus, we saved time by using the Typescript client library in our project. It also helped us a lot that the features of Contentful are documented extensively.

What do you dislike about Contentful?

When we started using Contentful, there was no support for tables. This was a big downside for us, as we heavily used tables in our old website. You had to create your UI extension to create tables. In April 2022 we were delighted to read that Contentful now supported Tables in Rich Text. When you have a lot of content, finding the exact piece of content you need to edit can become difficult. It helps to filter based on Content Model and to write good internal names for your content pieces. You often need to click through multiple levels of content to reach the piece you are looking for. Each level overlays the other, once you have 5+ levels it becomes challenging to remember each underlaying layer in the editor.

What problems is Contentful solving and how is that benefiting you?

Contentful helped us to structure our content, and is now helping us to keep our website accessible because we have full control over the data which needs to be entered. For example, we have made it opt-out to write an alt-text for each image, instead of opt-in like most Content Management Systems.

Mid Market (51-1000 emp.)
Dec 07, 2022
 Source
Overall Rating:
4.5
RH
Robert H.
Weather Editor
Share
"One of the most capable and stable content managers."
What do you like best about Contentful?

- The ease of use; - It is very unlikely to experience a crash, freeze or some unknown error while using Contentful; - Modifying an existing article or writing and publishing a new one is very easy; - The possibility of sending pushes (notificiations) to mobile devices; - More stable compared to other content managers; - Working with the different versions is excellent as well;

What do you dislike about Contentful?

- Uploading and editing the details (title, description, link, alt attribute etc.) of an image is not so straightforward and probably requires too many clicks - It would be helpful if the image workflow process were redesigned.

What problems is Contentful solving and how is that benefiting you?

- Trying to edit an already published article is much easier with Contentful; - Sending a mobile notification (push) only to users in a particular geographical area; - Recovering older versions of an article;

Mid Market (51-1000 emp.)
Dec 05, 2022
 Source
Overall Rating:
4.5
Cristina J. avatar
Cristina J.
Software Engineer
Share
"An easy course for promoting sites"
What do you like best about Contentful?

Contentful guarantees that amateurs don't need to stress over overseeing and redoing content. It is adaptable. Reproducing the structures has never been an issue with Contentful. It is a cloud-based CMS and has a solid content tool.

What do you dislike about Contentful?

Taking everything into account, it doesn't offer palatable channels. It is costly for presenting functionalities. More updates should be made to meet the contenders. Also, a public guide ought to be broadcast for impending highlights in the deliveries that are to be made. Recommendations:

What problems is Contentful solving and how is that benefiting you?

Contentful brings to the table a demonstrated connection point that is natural and easy to understand for each client, in any event, for those people who do not have experience with creating sites. It requires no kind of coding. It permits different groups to team up with one another on a specific undertaking/task.

Small Business (50 or fewer emp.)
Nov 15, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"helps our teams do more"
What do you like best about Contentful?

Lets our developers and product teams work seamlessly and efficiently together, which frees both up to do what they do best. Also help integrate our marketing efforts creating alignment across the organization

What do you dislike about Contentful?

no issues for us so far, would have to defer to our team leads to give ideas on what they would like to see in terms of new features or functionalities. Anything which creates more alignment and visibility on what each part of the org is doing is good

What problems is Contentful solving and how is that benefiting you?

Aligning engineering, product and marketing teams so don't need to duplicate efforts across organization and everyone knows where and how their pieces fits together