Later Reviews & Product Details

It is easy to use and affordable. I'm able to handle scheduling for multiple clients on multiple channels with ease. It can handle photos and videos and allows me and the client to schedule to the calendar.

I haven't found any specific problems with the software. There are occasional delays in interacting with new features on the social media channels, but that seems more of a Meta problem than the Later software.

Their LINK IN BIO feature, which allows me to create a landing page on Instagram, solved the problem of just one link in the bio. This enables me to direct every post and video directly to the link/page on the client's website as needed. That is a huge benefit.

Simple to use, drag and drop to auto schedule based on your preferences, add text, crop, and share to twitter and facebook all options when posting or scheduling. It also has plenty of free options!

I honestly have nothing bad to say about this software!

I am able to schedule my social media posts across all platforms with ease using Later. I started using this in 2016 and it has saved my HOURS of time! I absolutely love it and would be lost without it.

I have for many years now signed up new clients on their own Later account. It is one of the best for those new to social media posting. It has been successful at keeping the UI simple and kept up with the latest necessities when social posting.

I have nothing to say about it. The free layer means that its a no cost option. Thats a plus.

Preparing business clients to run their own Social Media in the future we needed a reliable platform to hand them over. Rather than locking in our clients we preferred to help them learn how it works. Later.com has been the go to for us for helping our clients learn how to use a dashboard to cover content creation and posting schedules. Its great.

Easiest social media schedule solution I have used in 30+ years of business. I like the simplicity of the drag and drop social media assets to calendar and scheduleing the best.

The paid tiers create limitations to social media sharing accounts, and found it difficult to connect both personal and professional as well as company social media accounts. The free version when using it, would constantly require reconnecting accounts and limited the posts. But that is to be expected with free accounts.

Fast easy posting of social media assets. Includes the ability to easily recycle evergreen content. Posts to many social media accounts from one platform. Enables single inbox communications for all platforms.

Later is one of the more affordable social media schedulers available. All schedulers pretty much have the same capabilities when it comes to the type of accounts you can post on as well as it's limitations. API keys created by social platforms only allow so much. However, Later's commitment to growth and ease of use keeps me a loyal user. Having used other scheduler's in the past, I feel I get the most ROI out of Later.

Honestly, the one thing I didn't like about Later was recently addressed. Their Linkinbio integration is awesome but had a few features that were not (IMO) at max efficiency. The addition of button groups, custom feature banners, and overall focus on continuously making that integration better has not gone unnoticed. The only thing I can think of now that can be kind of annoying is how often I have to refresh our connection to accounts, but I'm not sure if that's a Later thing or API key thing.

Posting on each individual account would be extremely time-consuming. Using a scheduler allows me to create the post once and it pushes it to all accounts. It would be a waste of company time and resources to have a director spending 1hr+ a day posting on each social media account. (Not including the actual content creation) Having a scheduler frees up time to focus on more complex projects. Later eliminates the need for an entry-level marketing employee or intern to handle the mundane task of posting content. Saving the company a lot of money in salary expenses.

I love using Later for social media scheduling! My small business uses it for Instagram ad Facebook scheduling daily. Thanks to Later, we are able to schedule out a months worth of content in just a few hours saving us hours and hours every week. It's so easy to use, easy to check the traction of a post, and helps us stay sane during busy season when social media is the last thing we want to worry about.

The only thing that's slightly less than perfect about Later is the scheduling option. Sometimes I wish I could unschedule a post or access a formally posted image and bring it back as a new post to re post myself. But that is a small feature, everything else I love!

Later saves me hours a week by letting me schedule out my social media content in advance and plan out every post so I am making the most of the day of the week and trends.

The layout. The layout is clean and pleasing to the eye, making the platform enjoyable and easy to use.

The limitations of the free version. It should be 20 posts a month instead of just 10. It;s quite limiting.

I love how clearly it presents Instagram analytics. It's much better than Instagram's analytics pages.

One-stop shop....posting is easy and prompts are super helpful for an amateur like me.

Everything is great! Of course, I'm an amateur, so I may be missing something.

social media posting in a time-constrained culture.

Easy to use, several network options, price is OK

Fewer networks for the basic plan than others

Saves a lot of time

I love that you can schedule post based on good timing.

I don't like that you can use it for everything yet!

My posts are scheduled out for months