The leading visual social marketing platform for Instagram, Facebook, Twitter, Pinterest, and TikTok. Plan, publish, and analyze your media.
Segment |
|
---|---|
Ease of use |
|
Deployment | Cloud / SaaS / Web-Based |
Support | Email/Help Desk |
Training | Documentation |
Languages | English |
Simple to use, drag and drop to auto schedule based on your preferences, add text, crop, and share to twitter and facebook all options when posting or scheduling. It also has plenty of free options!
I honestly have nothing bad to say about this software!
I am able to schedule my social media posts across all platforms with ease using Later. I started using this in 2016 and it has saved my HOURS of time! I absolutely love it and would be lost without it.
Easiest social media schedule solution I have used in 30+ years of business. I like the simplicity of the drag and drop social media assets to calendar and scheduleing the best.
The paid tiers create limitations to social media sharing accounts, and found it difficult to connect both personal and professional as well as company social media accounts. The free version when using it, would constantly require reconnecting accounts and limited the posts. But that is to be expected with free accounts.
Fast easy posting of social media assets. Includes the ability to easily recycle evergreen content. Posts to many social media accounts from one platform. Enables single inbox communications for all platforms.
Later is one of the more affordable social media schedulers available. All schedulers pretty much have the same capabilities when it comes to the type of accounts you can post on as well as it's limitations. API keys created by social platforms only allow so much. However, Later's commitment to growth and ease of use keeps me a loyal user. Having used other scheduler's in the past, I feel I get the most ROI out of Later.
Honestly, the one thing I didn't like about Later was recently addressed. Their Linkinbio integration is awesome but had a few features that were not (IMO) at max efficiency. The addition of button groups, custom feature banners, and overall focus on continuously making that integration better has not gone unnoticed. The only thing I can think of now that can be kind of annoying is how often I have to refresh our connection to accounts, but I'm not sure if that's a Later thing or API key thing.
Posting on each individual account would be extremely time-consuming. Using a scheduler allows me to create the post once and it pushes it to all accounts. It would be a waste of company time and resources to have a director spending 1hr+ a day posting on each social media account. (Not including the actual content creation) Having a scheduler frees up time to focus on more complex projects. Later eliminates the need for an entry-level marketing employee or intern to handle the mundane task of posting content. Saving the company a lot of money in salary expenses.
I love using Later for social media scheduling! My small business uses it for Instagram ad Facebook scheduling daily. Thanks to Later, we are able to schedule out a months worth of content in just a few hours saving us hours and hours every week. It's so easy to use, easy to check the traction of a post, and helps us stay sane during busy season when social media is the last thing we want to worry about.
The only thing that's slightly less than perfect about Later is the scheduling option. Sometimes I wish I could unschedule a post or access a formally posted image and bring it back as a new post to re post myself. But that is a small feature, everything else I love!
Later saves me hours a week by letting me schedule out my social media content in advance and plan out every post so I am making the most of the day of the week and trends.
The layout. The layout is clean and pleasing to the eye, making the platform enjoyable and easy to use.
The limitations of the free version. It should be 20 posts a month instead of just 10. It;s quite limiting.
I love how clearly it presents Instagram analytics. It's much better than Instagram's analytics pages.
One-stop shop....posting is easy and prompts are super helpful for an amateur like me.
Everything is great! Of course, I'm an amateur, so I may be missing something.
social media posting in a time-constrained culture.
I love that you can schedule post based on good timing.
I don't like that you can use it for everything yet!
My posts are scheduled out for months
We have being using Later platform daily for our social media management especially for post publishing and scheduling. We love the suggested hastag feature which saves alot of time when publishing on Instagram. Later also have a very clean UI and its affordable.
All good. It's a wonderful product. We highly recommend it.
Later was able to link very well with our Instagram platform. It's makes easy to schedule post on Instagram unlike other products. It's very much affordable and customer support team is very reliable.
I love the way it's easy to connect with both Facebook and Instagram profiles. It's aslo easy to schedule posts using mobile or browser application. It's easy to add a link in bio and aslo I like the way it's have a very modern user interface.
Honestly this application works as expected. No dislike.
Scheduling of posts has been easier using this application. Technical support is very responsive. Later is very affordable for any company size and configuration and implementation are very simple.
The scheduler feature is super easy to use and we are able to schedule posts a month in advance. Instagram analytics were very helpful in growing the company followers. Their pricing is aslo reasonable as compared to their competitors.
Later has no issues at all. It's a well developed program with very minimal downtime. We like using the application alot.
Customer support are doing a very great job in case an issue arises. It's easy to schedule post even months in advance using this application. Their pricing is aslo fairly good compared to other products in the market.
The desktop tool is my favourite. The hashtag finder is GOLD
I wish I could tag directly from the desktop
Time saver, better planning.
There are many functional features, such as post scheduling across all different social media platforms, being able to monitor all of your communications (direct messaging, comments, etc.), being able to check your Analytics, best posting times, and posts with the most engagement.
There are often glitches with the platform where features will be temporarily down while it is being fixed by Later. This could get frustrating if you go on the platform to use such features.
The convenience of having everything social media related in one place. The Analytics tab is beneficial to know when it is best to post as well.
I really like that there is a Free option for smaller companies like ours. I upload a month's worth of content on the days I need them to be on, then I have my boss go in and fill out the captions. I am hoping to convince them of the time savings, so I can hopefully get on the paid version and really start to learn the analytics side of Later.
Nothing to report. I want more Later.com
We are able to be more consistent with our posting times to allow for a more
I'm still fairly new and am still learning. I do like the media content and the scheduling availability the best. The ease of navigating through the website is great.
I would like to be able to make one schedule post for multiple platforms in one location, not go to each platform. Like I mentioned earlier, I am fairly new and could be ,missing a step. Is there a way to schedule a post on Instagram and it links to Facebook, and twitter ?
I am gaining a presence on my social media platforms due to more frequent post. I have realized the benefits of having quality photos. They are key to your business profiles.
It feels very now. They listen to their audience, they adapt, and have their pulse on what we - as creatives or marketers or business owners - should know about the platforms we exist on (ex. newsletter always relevant and keeping me in the know).
Nothing comes to mind! Some of things I didn't love, inability to schedule text posts or swap images in existing ones, have been added since - shows that they listen and adapt and I didn't need a mega ultimate pro account to access those features.
Later helps us all keep in know about what we are putting out there on social media, what it looks like, and allows us to collaborate with the items if needed. It's so great.
Later makes it very easy to plan out content, I love the calendar feature and how you can preview how your feed will look after posting. They also send great tips through email and host events like Later Con
There isn't anything I dislike.I think the product is continuously improving
It has been super helpful to keep our content on track. I also like the easy access to stock photos and regular marketing tips
I love that I can auto post and schedule posts in later for my social media. Previewing and curating have never been funner or easier as they are using this service!
To pair to mul;tiple acct, you have to pay for service but it is a minimal fee at least.
I am able to post one post/picture across multiple social media platforms at a time, saving time and having fun while doing it!
Later has a very user-friendly interface, it is very easy to use and they are constantly rolling out new features that make social media scheduling easy! Their customer service is very responsive and helpful.
The connection to the different social channels expire frequently but it is probably due to API updates and not a Later issue. The free plan offers very basic features.
Later really keeps up with the most recent social updates. With Later we are able to schedule out Instagram stories and posts, add location, tag people and even add the first comment to posts. You can even edit images in the app!
Not only is Later affordable for all small business, but it allows us to schedule across multiple social platforms, sends us reminders, and provides detailed analytics. It also connects to Link in Bio, which is an awesome integration!
You still can't schedule carousels in Instagram or tag in locations/other pages on Facebook, but I'm not sure if that's a limitation of Later or of Meta.
We do all of our social media post batching through Later on both Instagram and Facebook. This allows us to just be responsive on social media once the posts launch versus having to live post!
I am a huge Later fan when it comes to social media scheduling. There are so many things I like about Later are; *Grid previews for Instagram posts *Its ability to schedule Instagram Stories *Supports Instagram, Facebook, Twitter, and LinkedIn *Can schedule content on TikTok and Pinterest as well *Powerful Link-in-bio tool *Team feature and affordable pricing *User-generated content and Instagram hashtags *Drag and drop calendar feature and so on
There are a few things if Later can add to their platform, then it would be just awesome. Those are: *If they can add bulk scheduling to social media channels * Allow uploading files of any size *
With Later, I manage the social media channels of my agency and clients. This tool proved to be a real-time saver. You can schedule content months before and chill and focus on other aspects of your business.