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Similarweb
4.5
(975)
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Similarweb Reviews & Product Details

Similarweb Overview
What is Similarweb?

SimilarWeb is a digital intelligence platform that provides web analytics services, including website traffic data, audience insights, and competitive analysis. It enables users to measure and compare the online performance of websites and apps, assisting in market research and digital strategy planning.

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Similarweb Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Ease of use
Intermediate
Advanced
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Email/Help Desk, Knowledge Base
Training Documentation
Languages English
Similarweb Features
API Integration
Collaboration Tools
Competitive Analysis Templates
Competitive Benchmarking
Competitor Tracking
Content Discovery
Customer Segmentation
Customizable Dashboards
Data Aggregation
Data Enrichment
Data Import/Export
Data Visualization
Email Notifications
Geospatial Analysis
Heatmaps
Historical Data
Influencer Identification
Keyword Monitoring
Market Analysis
Mobile Access
Multi-language Support
Predictive Analytics
Real-Time Alerts
Report Generation
SWOT Analysis
Sentiment Analysis
Social Media Monitoring
Trend Analysis
User Access Controls
Web Scraping
Similarweb Media
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 14, 2024
Similarweb Logo
975 Similarweb Reviews
4.5 out of 5
Enterprise (> 1000 emp.)
Jul 14, 2022
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Decent interface and features"
What do you like best about Similarweb?

Decent interface and features. Decent interface and features.

What do you dislike about Similarweb?

Not much. Everything was easy to use. Not much. Everything was easy to use.

What problems is Similarweb solving and how is that benefiting you?

Bussiness interligence. Competition performance and tactis.

Small Business (50 or fewer emp.)
Jul 08, 2022
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Great analytics tool to optimise web performance"
What do you like best about Similarweb?

Very good tool to analyse all aspects of the performance of website, including benchmarking

What do you dislike about Similarweb?

Very descriptive in nature, hard to gain any unique, original or specific insights

What problems is Similarweb solving and how is that benefiting you?

Understanding more about the characteristics of an audience visiting specific websites

Mid Market (51-1000 emp.)
Apr 19, 2022
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"A great tool to get more insights on your website traffic data and benchmark against competition."
What do you like best about Similarweb?

The ability to compare against almost any other website in the world, looking at key metrics such as website visits, unique visitors, number of pages visited, etc

What do you dislike about Similarweb?

There is a limitation to the geographical split of the data. The overall metrics are not available at a country level and when compared against other websites.

What problems is Similarweb solving and how is that benefiting you?

Ability to benchmark ourselves against competitions and help support sales narrative.

Enterprise (> 1000 emp.)
Nov 15, 2023
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"SW user"
What do you like best about Similarweb?

Flexible API calls with robust documentation

What do you dislike about Similarweb?

Difficult to export files from platfrom Mobile vs desktop data split often noisy

What problems is Similarweb solving and how is that benefiting you?

Understanding relative performance of digital news publishers

Small Business (50 or fewer emp.)
Sep 20, 2023
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Modest"
What do you like best about Similarweb?

Its quick and convenient. Its quick and convenient

What do you dislike about Similarweb?

so far nothing. so far nothing. so far nothing

What problems is Similarweb solving and how is that benefiting you?

it helps with a broader market insight into certain matters

Enterprise (> 1000 emp.)
May 04, 2023
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Limited use for PR teams"
What do you like best about Similarweb?

Similarweb provides current numbers/stats for websites, helping PR teams vet if an opportunity is worth it.

What do you dislike about Similarweb?

Outside of insight on visitors, there isn't much information for PR teams to use to add their outreach/campaigns.

What problems is Similarweb solving and how is that benefiting you?

Provides more up to date numbers than other platforms.

Enterprise (> 1000 emp.)
Sep 30, 2022
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"The information is useful, but sometimes I struggle with figuring out how to navigate the site."
What do you like best about Similarweb?

I like seeing traffic, volume, and month over month change. It'ls also helpful to see by industry what are top search terms.

What do you dislike about Similarweb?

However, 1) I wish the default would be the US instead of Canada, 2) I wish I could see day by day change to know if a term spikes on a certain day of the week.

What problems is Similarweb solving and how is that benefiting you?

Helping me see from a consumer journey lens what consumers are searching for when they're thinking of certain industries.

Small Business (50 or fewer emp.)
Apr 13, 2022
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Simple beginner analytics tool that is easy to pick up and get started on"
What do you like best about Similarweb?

The modules are easy to set up. The interface is easy to get around and there is little barrier to quickly set up a simple dashboard for high level overview monitoring.

What do you dislike about Similarweb?

The dashboards cannot be shared with their full interactive functionality to other people without them having a seat on my account. I want to be able to let others see the full data and data points (not necessarily make changes)

What problems is Similarweb solving and how is that benefiting you?

Viewing site traffic without a full Google Analytics or Adobe Analytics setup. I can view quick high level data right away without having to do a whole complex set up first.

Mid Market (51-1000 emp.)
Jan 11, 2018
 Source
Overall Rating:
2.0
AG
Verified Reviewer
Founder
Share
"Most of the details are over rated but it's good for initial research"
What do you like best about Similarweb?

You can get a bit idea about how great a website is. Also, you can decide your potential competitors with it.

What do you dislike about Similarweb?

Most of the data is overrated. Where the actual monthly traffic will be 15K, this platform shows more than 1 lakh per month. So you actually can't rely every time on this. Also, their support system is very poor and the guys are full of attitude. The way they greet the customers is pathetic. The worst part is you have to wait for 2 months to get your things done.

What problems is Similarweb solving and how is that benefiting you?

Competitor Research

Mid Market (51-1000 emp.)
Sep 20, 2019
 Source
Overall Rating:
1.5
AG
Verified Reviewer
Founder
Share
"BROKEN & NOT FIXED"
What do you like best about Similarweb?

When Similar Web was working, the extension could give you a good idea on a website's web traffic. Both US only and international. It gave so much useful data to help me decide if a company is worth reaching out to.

What do you dislike about Similarweb?

The extension does not work and when you plug in a url on the website, it gives 2 points of data, nothing compared to what it did before.

What problems is Similarweb solving and how is that benefiting you?

After seeing the web traffic, it helps me estimate how many orders they are getting a month. This allows me to decide if they are in our wheel-house and worth reaching out to.

Small Business (50 or fewer emp.)
May 16, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Expensive Misleading Software"
What do you like best about Similarweb?

Easy to use for basic uses , then it get

What do you dislike about Similarweb?

Complicated, misleading, Over Priced Tool

What problems is Similarweb solving and how is that benefiting you?

Problems: Competitors analysis. Benefits: nth that the other alomst free solutions

Small Business (50 or fewer emp.)
May 12, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Love selling to you but no responses when you have an issue"
What do you like best about Similarweb?

Live chat doesn't work and neither do their emails.

What do you dislike about Similarweb?

Cost is prohibitive and there's a complete lack of customer service

What problems is Similarweb solving and how is that benefiting you?

no benefits - I've gone to spyfu instead

Small Business (50 or fewer emp.)
Jul 04, 2021
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Support does not respond. Can't access half the data on a Trial after giving credit card"
What do you like best about Similarweb?

I'm not sure. Because I'm not even sure the data is very accurate.

What do you dislike about Similarweb?

I have attempted to contact support multiple times to try and get a fair trial to see data. It's been nothing but crickets for about four days. They are very keen on setting up a 1 to 1 chat with you on an automated calendar but not letting you try the software even after taking your credit card for absurdly high subscription fees.

What problems is Similarweb solving and how is that benefiting you?

Market insights

Mid Market (51-1000 emp.)
May 16, 2021
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"SW has very inaccurate data or no data at all for many regions"
What do you like best about Similarweb?

Easy User Interface and supposedly promised good features, that in reality wasn't refelcted in terms of data availability or accuracy.

What do you dislike about Similarweb?

Once subscribed, most of the regions we subscribed to had no data or the data we got was laughed at by clients as the discrepancies were unrealistically high. Such a high price and still couldn't get the job done that I was using the free version of other solutions that were even moore helpful. Waited for weeks for a solution or response from the account management and got no response nor our problem was solved.

What problems is Similarweb solving and how is that benefiting you?

We were trying to understand potential clients' traffic and competitive landscape.

Mid Market (51-1000 emp.)
Feb 16, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Don't pay for premium"
What do you like best about Similarweb?

The free extension and our CSM is definitely trying to make us happy.

What do you dislike about Similarweb?

This is not a technology, but a service. You enter domains in a spreadsheet that can do look-ups. You cannot easily do a list build and the way they do look-ups eats into your API calls, which are limited every month. My CSM is definitely trying to be helpful, but the technology is just not there. If you are in the US, they are based in Israel, so you will usually get a response the following day. So far, I am disappointed that I moved from free to premium.

What problems is Similarweb solving and how is that benefiting you?

Finding website traffic

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