What is the difference between Klaviyo and Omnisend?

Klaviyo: Klayviyo is an all-in-one customer platform that empowers users to grow their businesses through personalized experiences delivered by their extens.... Omnisend is a comprehensive email marketing platform that offers a wide range of features to help you grow your eCommerce brand. The platform is popular for its personalization features, tailored a....

Which is better, Klaviyo or Omnisend?

Based on user reviews, Klaviyo has the highest rating at 4.6/5 from 1010 reviews. The best choice depends on your specific needs — compare features, pricing, and integrations above.

Is Klaviyo or Omnisend free?

Klaviyo and Omnisend each offer a free plan. Check the pricing comparison above for details on what's included.

Klaviyo vs Omnisend

Take a look at how Klaviyo and Omnisend stack up against each other across pricing, features, and support using feedback from real users like yourself. Klaviyo scores 4.6 out of 5 from 1010 reviews, while Omnisend has been rated 4.6 out of 5 from 846 reviews.

Advertising disclosure: Findstack offers objective, editorially independent comparisons to help you find the best software. Some links on this page are affiliate links — we may earn a commission when you visit a vendor through our links, at no additional cost to you. Affiliate relationships never influence our ratings, rankings, or reviews. Disclosure policy | Methodology

Klaviyo

4.6

( 1,010 )

Visit website

Omnisend

4.6

( 846 )

Visit website

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At a Glance

Klaviyo

Starting at:

$45.00/month

4.6

( 1,010 )

Marketing Automation Software

Omnisend

Starting at:

$16.00/month

4.6

( 846 )

Email Marketing Software

Overview

Klaviyo

Klayviyo is an all-in-one customer platform that empowers users to grow their businesses through personalized experiences delivered by their extens... Learn more

Klayviyo is an all-in-one customer platform that empowers users to grow their businesses through personalized experiences delivered by their extensive features. The platform’s goal is to create high value customer relationships through tools that can help automate personalized communications and ... Learn more

Capabilities

AI Enabled
API Available
Open Source
CLI Available

Images

View 5 images

Omnisend

Omnisend is a comprehensive email marketing platform that offers a wide range of features to help you grow your eCommerce brand. The platform is po... Learn more

Omnisend is a comprehensive email marketing platform that offers a wide range of features to help you grow your eCommerce brand. The platform is popular for its personalization features, tailored automation flows, and comprehensive tracking and reporting. The platform offers great value for money... Learn more

Capabilities

AI Enabled
API Available
Open Source
CLI Available

Images

View 5 images

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Pricing

Klaviyo

Free trial available

Free plan available

Billing type Recurring Subscription

Email Free

$0.00

/ month

$45.00

/ month

Email and SMS

$60.00

/ month

See all pricing

Omnisend

Free trial available

Free plan available

Billing type Recurring Subscription

Free plan

$0.00

/ month

Standard plan

$16.00

/ month

Pro plan

$59.00

/ month

See all pricing

Pros and Cons

Klaviyo

Pros

Not enough data available.

Cons

Not enough data available.

Omnisend

Pros

Impressive ‘product picker’ feature
Lots of automation features
Effortless signup and streamlined UI
Supports native integrations with top ecommerce platforms
Great customer service

Cons

Email design options are limited
Manual input of data every time users launch a social media campaign

Reviewer's Segments

Klaviyo

Small Business

82.48%

Mid Market

15.84%

Enterprise

1.68%

Omnisend

Small Business

91.96%

Mid Market

7.21%

Enterprise

0.83%

Deployment

Klaviyo

Cloud based
Desktop based
Mobile based
On-premise

Omnisend

Cloud based
Desktop based
Mobile based
On-premise

Support

Klaviyo

24/7 (Live rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support

Omnisend

24/7 (Live rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support

Training

Klaviyo

Documentation

Omnisend

Documentation

Integrations

Klaviyo

Total integrations: 49

AdCreative.ai
Affluent
Amplitude Analytics
Appy Pie
Attentive
Automate.io
BigCommerce Enterprise
Bold
Carbon6
Dropified
Easyship
Eventbrite
Flippa
Folderly
Google Forms
Gorgias
Hello Bar
Helpdesk
Impact
Involve.Me
Jotform Apps
Justuno
Kibo Order Management
Litmus
LiveChat
LoyaltyLion
ManyChat
Meta for Business
OptinMonster
Packhelp
PartnerStack
PayHip
Pinecone
Postscript
Remarkety
SMTP.com
Salesforce Commerce Cloud
Segment
Sellfy
Sendowl
Shift4Shop
ShipStation
Shogun Frontend
Shopify
Stamped.io
Stripe
Supermetrics
Survey Junkie
Survicate
Thinkific Plus
ThriveCart
Tidio
Wix
Wix Ecommerce
Zapier
Zesty.io
rasa.io

Omnisend

Total integrations: 14

AdCreative.ai
Affluent
Amplitude Analytics
Appy Pie
Attentive
Automate.io
BigCommerce Enterprise
Bold
Carbon6
Dropified
Easyship
Eventbrite
Flippa
Folderly
Google Forms
Gorgias
Hello Bar
Helpdesk
Impact
Involve.Me
Jotform Apps
Justuno
Kibo Order Management
Litmus
LiveChat
LoyaltyLion
ManyChat
Meta for Business
OptinMonster
Packhelp
PartnerStack
PayHip
Pinecone
Postscript
Remarkety
SMTP.com
Salesforce Commerce Cloud
Segment
Sellfy
Sendowl
Shift4Shop
ShipStation
Shogun Frontend
Shopify
Stamped.io
Stripe
Supermetrics
Survey Junkie
Survicate
Thinkific Plus
ThriveCart
Tidio
Wix
Wix Ecommerce
Zapier
Zesty.io
rasa.io

Top Alternatives

Klaviyo

See all alternatives

Omnisend

See all alternatives