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Salesforce Marketing Cloud
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At a Glance
Overview
Salesforce Marketing Cloud is a comprehensive digital marketing platform that enables businesses to create and manage personalized customer journeys across multiple channels, including email, social media, mobile, and web. It leverages AI to automate marketing processes, analyze customer data, an... Learn more
Capabilities
- AI Enabled
- API Available
- Open Source
- CLI Available
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Capabilities
- AI Enabled
- API Available
- Open Source
- CLI Available
Images
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Pricing
Free trial available
Free plan available
Billing type
Recurring Subscription
Marketing Cloud Engagement
$1250.00
per / month
Marketing Cloud Account Engagement
$1250.00
per / month
Marketing Cloud Growth Edition
$1500.00
per / month
Marketing Cloud Intelligence
$3000.00
per / month
Data Cloud for Marketing
$108000.00
per / year
Marketing Cloud Personalization
$108000.00
per / year
Free trial available
Free plan available
Billing type
Recurring Subscription
Starter
$99.00
/ month
Silver
$199.00
/ month
Gold
$299.00
/ month
Platinum
$449.00
/ month
Pros and Cons
- Comprehensive suite covering multiple marketing channels.
- Advanced AI capabilities for personalized customer engagement.
- Seamless integration with Salesforce CRM and other platforms.
- Robust analytics and reporting tools.
- Scalable to meet the needs of large enterprises.
- High cost, potentially prohibitive for small to midsize businesses.
- Complex setup and steep learning curve.
- Additional costs for training and support services.
- User interface can be overwhelming for new users.
- Limited flexibility in pricing models.
- Sales funnel builder and automation
- Add in-video CTAs and opt-in forms
- Email automation based on customer behaviour, email templates, and split testing
- Organise your client database in lists and custom tags
- No current white-label options
- Bit of a learning curve
Reviewer's Segments
Insufficient data to show segment split
Small Business
90.91%
Mid Market
5.45%
Enterprise
3.64%
Deployment
- Cloud based
- Desktop based
- Mobile based
- On-premise
- Cloud based
- Desktop based
- Mobile based
- On-premise
Support
- 24/7 (Live rep)
- Chat
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
Training
- Documentation
- In Person
- Live Online
- Videos
- Webinars
- Documentation
- In Person
- Live Online
- Videos
- Webinars
Integrations
Total integrations:
12
- Asana
- Automizy
- Box
- Dropbox
- EasyWebinar
- EverWebinar
- Google Analytics
- Google Calendar
- Google Drive
- Hotjar
- HubSpot
- Jira
- Kajabi
- PayPal Payments Pro
- Plivo
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- SurveyMonkey
- Trello
- Twilio
- Twilio SendGrid Email API
- WebinarJam
- Zapier
Total integrations:
13
- Asana
- Automizy
- Box
- Dropbox
- EasyWebinar
- EverWebinar
- Google Analytics
- Google Calendar
- Google Drive
- Hotjar
- HubSpot
- Jira
- Kajabi
- PayPal Payments Pro
- Plivo
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- SurveyMonkey
- Trello
- Twilio
- Twilio SendGrid Email API
- WebinarJam
- Zapier
Top Alternatives
Categories
Common categories include: Marketing Automation Software.
Company Details
- By Salesforce
- Located in San Francisco, California
- Founded in 1999
- By Genesis Digital, LLC
- Located in La Jolla, California, United States
- Founded in 2013
