Salesforce Marketing Cloud
Elevate your marketing with AI-driven, personalized customer engagement.
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Salesforce Marketing Cloud Overview
What is Salesforce Marketing Cloud?
Salesforce Marketing Cloud is a comprehensive digital marketing platform that enables businesses to create and manage personalized customer journeys across multiple channels, including email, social media, mobile, and web. It leverages AI to automate marketing processes, analyze customer data, and deliver targeted content, enhancing customer engagement and driving business growth.
| Company | Salesforce |
|---|---|
| Year founded | 1999 |
| Company size | 10,001+ employees |
| Headquarters | San Francisco, California |
| Social Media |
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What Salesforce Marketing Cloud is best for?
How does Salesforce Marketing Cloud compare to Brevo Marketing Platform?
What are the pros and cons of Salesforce Marketing Cloud?
Salesforce Marketing Cloud Product Details
| Capabilities |
|
|---|---|
| Ease of use |
|
| Deployment | Cloud / SaaS / Web-Based |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation, In Person, Live Online, Videos, Webinars |
| Languages | Chinese, Dutch, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish |
Salesforce Marketing Cloud Pros and Cons
- Comprehensive suite covering multiple marketing channels.
- Advanced AI capabilities for personalized customer engagement.
- Seamless integration with Salesforce CRM and other platforms.
- Robust analytics and reporting tools.
- Scalable to meet the needs of large enterprises.
- High cost, potentially prohibitive for small to midsize businesses.
- Complex setup and steep learning curve.
- Additional costs for training and support services.
- User interface can be overwhelming for new users.
- Limited flexibility in pricing models.
Salesforce Marketing Cloud Pricing
Salesforce Marketing Cloud Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
Popular comparisons
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 29, 2026
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