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Wix vs Unbounce Comparison

Wix vs Unbounce Comparison

At a Glance

4.2

Website Builder Software

Starting at $4.50

per month

3.6

Conversion Rate Optimization Software

Starting at $99

per month

Overview

Wix

Whether it’s starting a blog, opening an online store, showcasing a portfolio, or promoting a business, Wix provides a versatile platform to build websites and create content. A unique feature of Wix is its ADI or Artificial Design Intelligence which allows users to launch customized pages just by a…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Unbounce

Unbounce is a flexible and powerful landing page builder for all screen sizes. It offers two solution categories. While it offers code-free drag-and-drop functionality for solopreneurs and lean teams with limited development resources, it also allows for custom JavaScript and CSS programming for mor…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Pricing

Connect Domain

$4.50

per month

Combo

$8.50

per month

Unlimited

$12.50

per month

VIP

$24.50

per month

See Pricing Details

Deals Available

Pricing Available

Launch

$99

per month

Optimize

$145

per month

Accelerate

$240

per month

Concierge

$625

per month

See Pricing Details

Deals Available

Free Trial Available

Pricing Available

Pros & Cons

Wix Pros

  • Automated SMS notifications and email reminders to limit no-shows
  • Host public events, sell tickets online and scan them from the Wix Owner app
  • Wix ADI lets you instantly build a website based on simple questions
  • Over 500 templates with extensive editing tools and features
  • Offers modern-looking templates
  • Easily customizable
  • Uses artificial intelligence to design pages
  • Lots of great themes with customization options built-in
  • AI enhanced functionality to help with building your store
  • On-page support to help you make the most of the service
  • Lots of apps and plugins for extra functionality
  • Various secure payment options and SSL certificate

Wix Cons

  • Built-in analytics are only available on the highest tier
  • Product subscriptions aren’t available on the lowest plan
  • It can get expensive
  • You can’t change templates easily
  • Not the best at SEO
  • Lacking some advanced automation and upselling features

Unbounce Pros

  • Lots of helpful guides and resources to help you use the tool effectively
  • Excellent natural copy generation, with minimal editing required. 
  • Multiple template options for product descriptions, ad copy, landing pages, Facebook ads, and more
  • Chrome extension to automatically create content on social channels. 
  • You get access to Industry-specific templates
  • The landing page builder is so easy to use
  • Unbounce has excellent A/B testing implementation
  • Huge toolkit at your fingertips
  • A highly intuitive drag-and-drop builder
  • Comprehensive metrics for A/B testing, and solid integration for third-party apps

Unbounce Cons

  • Not ideal for creating long-form copy, due to limited output options.
  • No options to help you organize your content.
  • It could use more template options
  • There are some issues regarding mobile responsiveness
  • It needs better analytics tracking
  • Price is uninviting unless you’re making money
  • Responsiveness could be improved
  • Mobile optimization could also be better 

Screenshots

Wix

Unbounce

Videos

Wix

Wix Fit | Unlock the full potential of your fitness business

Unbounce

Unbounce Acquires Snazzy AI

Top Alternatives

ClickFunnels

4.7

Starting at $147

per month

Leadpages

4.2

Starting at $49

per month

Carrd

4.5

Starting at $9

per year

ClickFunnels

4.7

Starting at $147

per month

Instapage

3.9

Starting at $199

per month

Landingi

4.9

Starting at $29

per month

Deployment

Cloud, SaaS, Web-Based

Cloud, SaaS, Web-Based

Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

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