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Unbounce
4.4
(359)
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Unbounce Reviews & Product Details

Unbounce Overview
What is Unbounce?

Unbounce is a flexible and powerful landing page builder for all screen sizes. It offers two solution categories. While it offers code-free drag-and-drop functionality for solopreneurs and lean teams with limited development resources, it also allows for custom JavaScript and CSS programming for more experienced users. Unbounce offers two major product categories – Classic Unbounce and Conversion Intelligence Platform. Classic Unbounce allows marketers to design pages in minutes with its 300+ built-in templates and integration with theme stores, plus an array of marketing-focused capabilities such as offer targeting, A/B testing, and content gating just to name a few. The newer Conversion Intelligence Platform leverages AI and machine learning that empowers businesses to create high-converting marketing campaigns. It offers industry-specific, goal-based, and data-driven page templates, content delivery based on traffic sources and visitor attributes, and AI-assisted copywriting capability.

Company Unbounce Marketing Solutions Inc.
Year founded 2009
Company size 51-200 employees
Headquarters Vancouver, British Columbia, Canada
Social Media
Managed by:
WD
WILLIAM DE OLIVEIRA
Creat
Unbounce Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Unbounce Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Unbounce Pros and Cons
Pros
  • Extensive guides and resources
  • Excellent natural copy generation, with minimal editing required. 
  • Multiple template options for product descriptions, ad copy, landing pages, Facebook ads, and more
  • Chrome extension to automatically create content on social channels. 
  • Excellent A/B testing functionality
Cons
  • Not ideal for creating long-form copy, due to limited output options.
  • No options to help you organize your content.
  • It needs better analytics tracking
  • Price is uninviting unless you’re making money
  • Responsiveness and mobile optimization could be improved
Unbounce Pricing

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Unbounce Awards
Findstack 2024 General Badge
Unbounce Features
A/B Testing
API Access
Audience Targeting
Automated Experimentation
Behavioral Targeting
Campaign Management
Conversion Tracking
Customizable Templates
Drag & Drop Editor
Dynamic Content
E-Commerce Integration
Exit-Intent Technology
Feedback Collection
Form Analytics
Funnel Analysis
Goal Setting / Tracking
Heatmaps
Mobile Optimization
Multivariate Testing
Personalization
Real-time Data
Reporting & Analytics
Session Replays
Social Proof Notifications
Split URL Testing
Surveys/Polls
Traffic Allocation
User Segmentation
Visitor Journey Mapping
Visitor Recording
Unbounce Media
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Unbounce Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: August 15, 2025
Unbounce Logo
359 Unbounce Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Apr 26, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use tool to create beautiful website forms"
What do you like best about Unbounce?

It is easy for all levels to create website forms and integrates well with other tools (ie Salesforce).

What do you dislike about Unbounce?

I don't have any dislikes about Unbounce.

What problems is Unbounce solving and how is that benefiting you?

We are able to make multiple landing pages for our email campaigns, see the analytics easily, and it integrates with other tools we use (Salesforce, Make, ect.)

Enterprise (> 1000 emp.)
Oct 05, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Best landing page platform out there."
What do you like best about Unbounce?

What I liked best about Unbounce compared to other landing page platforms is its user experience. It is just flawless, everything feels robust and you never feel lost.

What do you dislike about Unbounce?

I had to think about this haha since I like Unbounce so much. I think the only thing I dislike is that the free plan wont allow me to connect a custom domain!!!

What problems is Unbounce solving and how is that benefiting you?

I've built landing pages for enterprise software solutions with over $100k monthly ad spent. We were building landing page for different campaigns and a/b tested them to increase conversion rates.

Small Business (50 or fewer emp.)
Jul 07, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"User Friendly & Effective"
What do you like best about Unbounce?

I really like the transparency and analysis side of Unbounce. You can easily see which variants are performing well and see which ones are underperforming, allowing you to maximize the champion variant and build off of what your consumers are feeding off of the most. The collection and presentation of data is effective and makes my job a lot easier.

What do you dislike about Unbounce?

There's not a lot of downsides to Unbounce, however I do think there could be improvements within the web design aspect of it. I've seen other platforms with a little more options on that front, but overall, there's not much to complain about.

What problems is Unbounce solving and how is that benefiting you?

It solves the pain of data collection and organization. Having all the data for our landing pages in one spot makes it easy on us. We didn't have to design a system, the system was already in place.

Small Business (50 or fewer emp.)
Jun 30, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Unbounce makes landing pages, integrations, split testing, and reporting easy."
What do you like best about Unbounce?

Really easy to duplicate pages to set up easy split tests. Easy to set up integrations and hooks. Reporting is simple but effective. Good templates.

What do you dislike about Unbounce?

Mobile page creation could be easier to set up and more mobile templates would be better. But good enough for our needs.

What problems is Unbounce solving and how is that benefiting you?

Unbounce makes it easy to quickly replicate and split test landing pages.

Mid Market (51-1000 emp.)
Jun 30, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great tool, easy to use, fast deployment"
What do you like best about Unbounce?

I like how easy it is to pick up using Unbounce from using other tools prior. We primarily use Unbounce for Google paid landing pages, and the performance has been stellar so far in terms of page load times as well.

What do you dislike about Unbounce?

I wish the HubSpot forms integration could filter work only emails natively, other than that everything is great with Unbounce, looking forward to upcoming updates in the platform.

What problems is Unbounce solving and how is that benefiting you?

Unbounce is helping us deploy landing pages and subsequent variations at lighting speed. It also helps us intelligently direct the right people to the right variant through the use of AI technology.

Small Business (50 or fewer emp.)
Jun 30, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Love it!"
What do you like best about Unbounce?

I like the ease of building a landing page.

What do you dislike about Unbounce?

Sometimes the interface seems a little clunky,

What problems is Unbounce solving and how is that benefiting you?

Perfect solution to send our Adwords traffic from. Helps us keep a tightly focused sales funnel.

Small Business (50 or fewer emp.)
Jun 30, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"BEST Landing Page Platform I've Used!"
What do you like best about Unbounce?

Designing coherent landing pages is a breeze. Easy to create variations and conduct A/B testing. High conversion rates. Easy to integrate to website and domain.

What do you dislike about Unbounce?

Limitations on the number of pages in the freemium model - although the success we had with Unbounce made it easy to upgrade. Mastering the design elements took longer than expected, but that is not an Unbounce problem.

What problems is Unbounce solving and how is that benefiting you?

We wanted to craft a series of targeted email marketing landing pages for the launch of a new service - it literally took less than 48 hours and we were watching our strategy being executed and already making improvements to it.

Enterprise (> 1000 emp.)
Apr 05, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Unbounce has helped us tremendously!"
What do you like best about Unbounce?

I like that it's easy to create landing pages and I have control over things like font, colours, images and text. I also like being able to view the mobile version at the same time as desktop and to optimize my pages for conversions.

What do you dislike about Unbounce?

I dislike that I cannot make changes in mobile exclusively from the desktop version, only some changes are allowed.

What problems is Unbounce solving and how is that benefiting you?

Unbounce has allowed my team to solve outdated landing pages that were not mobile optimized and functional.

Small Business (50 or fewer emp.)
Apr 05, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Powerful and simple tool"
What do you like best about Unbounce?

The first time I used it, I was able to figure out how to create a landing page and get it all set up quickly and neatly. I loved the drag and drop feature, too.

What do you dislike about Unbounce?

I can't think of anything. Once I messed around with it, I picked it up quickly.

What problems is Unbounce solving and how is that benefiting you?

This allowed me to build a landing page quickly and integrate it with my site in no time.

Small Business (50 or fewer emp.)
Mar 30, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"I love this landing page tool! I have tried a lot, and this is my favorite."
What do you like best about Unbounce?

I like the drag and drop capabilities. It makes it very design-friendly, especially when you have a specific project in mind they may not fit with general templates. The templates they do provide are all really nice as well

What do you dislike about Unbounce?

I wish that there was a grouping feature for elements

What problems is Unbounce solving and how is that benefiting you?

Creating quick marketing tests to build low cost lead lists

Small Business (50 or fewer emp.)
Jan 11, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Love this product!"
What do you like best about Unbounce?

This tool makes it super easy for Marketers to spin up landing pages quickly with no dev help required. Perfect for messaging / content testing!

What do you dislike about Unbounce?

Nothing! I only have good things to say.

What problems is Unbounce solving and how is that benefiting you?

We're able to spin up A/B tests super quickly on the Marketing side which gives us data on what to integrate on our website.

Small Business (50 or fewer emp.)
Mar 10, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"My go-to tool for marketing"
What do you like best about Unbounce?

Unbounce’s WYSIWYG user experience makes everything easy to use for anyone on your team. The AB testing capabilities helped increase my conversion rates significantly. The support is also great for when you are trying to get more technical within the tools. Creating a beautiful page is quick and easy. Launch tests is just as easy.

What do you dislike about Unbounce?

Sometimes the templates don’t allow you to customize exactly how you’d like. You will sometimes need to adjust HTML and CSS. That may cause friction for some users.

What problems is Unbounce solving and how is that benefiting you?

Definitely improving conversion rates. My AB tests are much stronger.

Small Business (50 or fewer emp.)
Mar 09, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Fast way to get landing pages deployed - with quality."
What do you like best about Unbounce?

Great authoring capability with solid templates.

What do you dislike about Unbounce?

Sometimes components will change formatting or disappear unexpectedly. I am assuming a browser compatibility issue perhaps?

What problems is Unbounce solving and how is that benefiting you?

Rapid authoring of landing pages and being able to get feedback from the market on concepts quickly with the ability to refine and relaunch in minutes.

Mid Market (51-1000 emp.)
Mar 02, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Our experience"
What do you like best about Unbounce?

Functionality and reporting, easy to use

What do you dislike about Unbounce?

Nothing so far. New to the tool. but works great so far.

What problems is Unbounce solving and how is that benefiting you?

Design functionality and restrictions

Small Business (50 or fewer emp.)
Mar 02, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Effective"
What do you like best about Unbounce?

Simple and efficient, you see the goals in real time

What do you dislike about Unbounce?

I need more templates and more integrations

What problems is Unbounce solving and how is that benefiting you?

Generate quality Leads

Mid Market (51-1000 emp.)
Dec 02, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Very easy to use page builder. Decent reporting. Love the A/B testing features."
What do you like best about Unbounce?

The ability to very easily create page variants with A/B testing reporting. Also the speed at which you can create pages really saves a lot of time and can quickly make the service pay for itself, if you're currently doing this manually.

What do you dislike about Unbounce?

Some of the features for mobile-formatting are a bit clunky, but even this is far superior to other page building tools.

What problems is Unbounce solving and how is that benefiting you?

Quickly reproducing pages from a template for specific influencer landing pages.

Mid Market (51-1000 emp.)
Jul 14, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Custom Landing Page Creator - Plays well with others"
What do you like best about Unbounce?

Their annual CTA conference in Vancouver is a hoot! But I love that the editor is so fluid. They have great templates, but you can customize pages to your liking. Customer service is on point. They're responsive and helpful.

What do you dislike about Unbounce?

You get all the features you want, but it is a little more pricey than some other options.

What problems is Unbounce solving and how is that benefiting you?

I used UnBounce to help create funnels for online lead generation. We gained a better understanding of how our customers behave and ultimately were able to fine tune an experience that provided us with quality online leads.

Mid Market (51-1000 emp.)
Jun 25, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Amazing landing page design software - non dev user"
What do you like best about Unbounce?

It's so simple and easy to get going with. I am able to build amazing landing pages that help improve out CTR and conversions. The pages are much faster than the standard website and are great for digital ads. They have a range of templates you can use or copy parts of, or you can start again and design one from scratch. We also use a PPC agency who has done some custom work for us so they look amazing. It's easy to set up and edit goals - allows a/b testing and its a must have!! Such a fair price for what you get!

What do you dislike about Unbounce?

They don't have animation or animated elements which would take it to the next level. otherwise amazing!

What problems is Unbounce solving and how is that benefiting you?

Landing pages, lack of control on our website and slow loading content that increased out bounce rates.

Mid Market (51-1000 emp.)
Nov 22, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Landing pages or all level"
What do you like best about Unbounce?

you don't need to be an expert, really nice templates and user-friendly app. No need of any HTML knowledge

What do you dislike about Unbounce?

sometimes you need to touch the java-when you duplicate a page and this is a bit annoying

What problems is Unbounce solving and how is that benefiting you?

everyone in the team can do a landing page which is also mobile responsive

Small Business (50 or fewer emp.)
Apr 23, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Super great for transactional lead flow"
What do you like best about Unbounce?

Fantastic for transactional lead flow. Big fan of it.

What do you dislike about Unbounce?

Not great for b2b stuff. Only works for small potatoes.

What problems is Unbounce solving and how is that benefiting you?

Was trying to get conversions and lead flow but it didn’t work for b2b.

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