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Brand24
Real-Time Online Reputation Monitoring
4.6

( 283 )

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Brand24 Reviews & Product Details

Brand24 Overview
What is Brand24?

Discover the power of media monitoring. Get instant access to brand mentions across social, news, blogs, videos, forums, reviews and more.

Company Brand24 Internet Monitoring
Year founded 2011
Company size 51-200 employees
Headquarters Wrocław, Dolnośląskie, Poland
Social Media
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What are the pros and cons of Brand24?
Brand24 Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Brand24 Features
API Access
Ad Management
Analytics and Reporting
Audience Targeting
Automated Publishing
Brand Tracking
Campaign Management
Competitor Analysis
Content Curation
Content Library
Content Scheduling
Customer Engagement
Customizable Dashboards
Engagement Tracking
Hashtag Tracking
Influencer Tracking
Message Archiving
Mobile App
Multi-Account Management
Post Automation
ROI Tracking
Sentiment Analysis
Social Listening
Social Media Integration
Social Media Monitoring
Team Collaboration Tools
Third-party Integrations
Trend Analysis
URL Shortener
User Segmentation
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 22, 2025
Brand24 Logo
283 Brand24 Reviews
4.6 out of 5
Enterprise (> 1000 emp.)
Oct 16, 2015
 Source
Overall Rating:
5.0
MP
Maciek P.
Founder
Share
"Great tool for a corporate Brand Manager"
What do you like best about Brand24?

I love B24 just being there as a daily routine in brand manager's life. Everyday starts with coffee, sales results and B24 report. The key value to us is the REAL social listening. This gives us an instant but also systematic overview of the brand's social presence as well as valuable insights for brand development, including new creative ideas and communication platforms. I love it's real time, not only it gives me a sense of confidence we're controlling any crisis situation that may occur but enables lots of authentic occasions for our brand character to interact with consumers.

What do you dislike about Brand24?

When you monitor a big global consumer brand like we do, you might want more synthetic reporting providing you with more insightful knowledge clusters rather than information stream. When there's too many discussions going on you might need a full time agency capturing insights for you. Lots have been improved in total reach estimation but they're half way there to be a comparable source to AGB, Nielsen media panel or any other media flowchart.

What problems is Brand24 solving and how is that benefiting you?

Crisis management Social listening Insight generation Proactive discussions Reach measurement

Small Business (50 or fewer emp.)
Oct 16, 2015
 Source
Overall Rating:
5.0
TD
Tomasz D.
Ceo, Coach, Mentor
Share
"People crazy enough in order to think that they can change world, are the ones which are changing hi"
What do you like best about Brand24?

Words are describing my experience from brand24, thanks to the favour of the monitoring I managed to win many customers. People crazy enough in order to think that they can change world, are the ones which are changing him. Walter Isaacson

What do you dislike about Brand24?

There is no such thing:) Brand24 is fine-tuned to the perfection, their customer service is a guiding light.

What problems is Brand24 solving and how is that benefiting you?

Getting to know the opinion of the customer about my company, searching for the key prospects in the Internet, facebook, tweeter, websites. Reaching the destination business partner is speeding up - of consumer.

Small Business (50 or fewer emp.)
Feb 27, 2024
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Excellent app for monitoring what is being said about the brand"
What do you like best about Brand24?

Brand24 helps us a lot in understanding what users are talking about the brand in real time. It was our first Social Listening app, and it is very useful for measuring the work of Public Relations with earned media and the client sentiment.

What do you dislike about Brand24?

I really like the AI reports. I think it would be good for them to enable them for the PRO version.

What problems is Brand24 solving and how is that benefiting you?

Brand 24 helps us monitor the media and how the different company agenda topics impact on social networks and others.

Mid Market (51-1000 emp.)
Feb 05, 2024
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great social tool & easy to use"
What do you like best about Brand24?

Brand24 has a user-friendly interface made onboarding quick and easy. Implementing with other Project Managers takes no time at all. Exporting data functionality makes reporting simple. You can easily removing mentions making data more accurate. Customer support is very responsive, knowledgeable, helpful, and friendly.

What do you dislike about Brand24?

Historical data access can be a challenge

What problems is Brand24 solving and how is that benefiting you?

Tracking social impact of marketing campaigns

Small Business (50 or fewer emp.)
Jan 24, 2024
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Social Media Monitoring"
What do you like best about Brand24?

Brand24 is one of the only platforms online that offers comprehensive social listening when it comes to TikTok.

What do you dislike about Brand24?

Being able to respond within the application itself would be very useful.

What problems is Brand24 solving and how is that benefiting you?

Other monitoring tools online don't offer as much of a comprehensive analysis of TikTok as Brand24 does which is really useful when it comes to Social Listening on the platform, especially because it is so popular and thousands of videos are uploaded a day so it is easy to narrow down and analyse.

Small Business (50 or fewer emp.)
Jan 21, 2024
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great Social Listening Tool"
What do you like best about Brand24?

Thoughtful and easy to use UI. Helpful insights about brand and topics brand would be interested in. Affordable entry point to social listening tools. Great non-profit discount. Easy to use reporting and regular auto-reports. Active customer support line ready to assist even with small accounts

What do you dislike about Brand24?

Not a lot of historical data available if that's something your business needs. Definitely not a messaging tool and visiting posts could be better integrated to website (would be nice to look at all of a social post, like tiktok videos without having to open in new tab)

What problems is Brand24 solving and how is that benefiting you?

Learning what topics are important to our audience and how they feel about recent news related to those topics. Finding competitors and collaboraters for social media. Saving a lot of time with social media strategy.

Small Business (50 or fewer emp.)
Jan 19, 2024
 Source
Overall Rating:
4.5
KS
Kate S.
Founder
Share
"A robust platform that collects most mentions across the internet"
What do you like best about Brand24?

It's fairly user-friendly once you get a tutorial. I love that it categorizes all mentions as positive and negative if it can be determined. Also, it estimates the advertising value which is super great for impact reports. Customer service really fast as well.

What do you dislike about Brand24?

It's not cheap. Every keyword is an additional $7/month, so that's the only downfall there.

What problems is Brand24 solving and how is that benefiting you?

We had no way of tracking everyone who mentions us and our platform. This solves that.

Enterprise (> 1000 emp.)
Jan 19, 2024
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Brand 24 helps me pull quick data metrics and provides invaluable insights!"
What do you like best about Brand24?

Daily reporting right to my inbox and the sentiment tracking tool is amazing!

What do you dislike about Brand24?

I wish the product had connectivity with Next Door.

What problems is Brand24 solving and how is that benefiting you?

Sentiment ratings have been incredible, as well as sharing call-outs for community engagement with our brand, calling out things that may need to be addressed from a crisis management standpoint, and helping to drive data-driven decision-making.

Mid Market (51-1000 emp.)
Jan 18, 2024
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"satisfied, addressing problems in a quick way"
What do you like best about Brand24?

That must be the Comparison function and the user-friendly interface

What do you dislike about Brand24?

Some functions are only on for Enterprise (a bit pricey) and I never tried them

What problems is Brand24 solving and how is that benefiting you?

Monitoring the brand content and also the competitor; Helping me to output monitoring report (monthly and yearly)

Small Business (50 or fewer emp.)
Dec 20, 2023
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great tool for marketing teams!"
What do you like best about Brand24?

It helps us a lot when it comes to tracking brand mentions from all over the internet. That's why we use it on a daily basis.

What do you dislike about Brand24?

Nothing in particular - sometimes mentions are delayed (they show up in the app some time after going live).

What problems is Brand24 solving and how is that benefiting you?

We especially value Brand24 when running a PR or marketing campaign to see its effects and buzz around our brand name. Without it we won't be able to track all those mentions that quickly and effortlessly.