Mixpanel Reviews & Product Details

I really love the user interface of the software. It is very easy to use and one can easily extract insights to get to know about the overall activities which are happening on the app and use this to grow the app.

Not really anything specific. But, it sometimes delays showing the data which hampered the real-time data analysis. It would be an issue for those who would like to know the app's performance on a real-time basis.

We are in the business of providing news through memes. We wanted to see the different metrics like post views, likes, shares etc. to get a better understanding of whether the people are loving our app or not. Mixpanel provides all this data which helps us to get the data easily from one software. Now, we don't need to go on other software to get the same data.

- Very quick to get started - especially if you have a development team in-house. I think for us, we were up and running in a few hours (with some essential first events) - I feel that I am, for the first time, able to do good, data-driven product management - There are very few questions on the data I have that I can't answer with Mixpanel. Its highly configurable

- It feels like statistical data does not work so well with Mixpanel. With that, I mean data that is not an event from Users - for example, how long an upload takes,... - It would be great if Mixpanel could also send surveys to customers directly in-app. For example, NPS surveys or similar...then the NPS score could be directly linked to the user in Mixpanel...allowing quite powerful analytics

- Making better, data-driven decisions - Understanding product and feature usage and reacting to it in real-time - Making our actions and objectives more quantifiable

Easy to learn, easy navigation, multiple filters to narrow down metrics of experiments, customizable according to time, and many data metrics, different types of charts to refer to like funnels, charts etc.

Nothing as such, sometimes data inaccuracy happens, but that is a rare case. It takes time to learn initially, like a week or 2, but once somebody is thorough with the basics then it is easy to operate every day.

Measuring the success of experiments of our product, measuring data by knowing the dropoffs at every stage, it also tells about user engagements at every step by time, number of sessions and also the geography of the users.

The graphical representation and variety of filters

Sometimes, it's difficult to understand what the feature or new feature is about

Availing us at Free Now to compare results of A/B testing

Almost everything about Mixpanel is spot on. It lets you analyze your customer's entire journey while they use the product. It's the best product visualization and analytics tool out there, allowing you to create funnels, trendlines, and retention charts within just a few minutes. They have the best docs to learn product analytics; once you have learned what events and properties are, it just takes a day or two for anyone to master visualization using mixpanel. There is a ton of customization in almost all the charts. Within just a few weeks of implementing Mixpanel with your product, you'll have customer insight that no other tool will be able to provide you with this ease.

I'm not too fond of three specific things about Mixpanel. One is the price point. It's freakishly expensive and can be a severe bottleneck if the number of events grows. Every time you think of adding a new event to Mixpanel, you will have to decide if it is essential because otherwise, you'll be just using up the allotted event count of the package you are using. Secondly, dashboards could have been a lot better; there is minimal interactivity in dashboards, and Mixpanel could learn from Tableau regarding dashboard capabilities. Thirdly, they sunsetted their customer communication division back in 2020, I don't know why they did it, but it is a severe feature gap in Mixpanel now. Mixpanel already has all the customer journey data. It could easily be used to communicate with customers. Because the feature is unavailable, you need to send the same data to another tool like Clevertap or braze to communicate with your customers. Maintaining two third-party applications and ensuring data is always synch can sometimes be time-consuming and painful for your analytics team.

Mixpanel helps us understand our customers and their product journey like no other tool can, which has benefitted us immensely. Every product manager uses it daily to know how their feature is doing and how customers interact with their product. It has allowed us to gauge the impact of new features we roll out and make decisions about scaling up or down the feature. It helps us to constantly measure the health of the features that have been live for some time. It also helps us be proactive; if there is any unusual dip in any funnels or trendlines, we know something has broken in the product app without customers telling us about it. This way, we are always ahead of the curve in fixing any critical bugs.

Nice reports and filters and very user-friendly. Easy to layer filters and see your data

I don't dislike anything at the moment. I'll update my review as I use it more

Track app enagement and usae

Mixpanel is undoubtedly the best tool for product analytics, especially if you have a SaaS platform. I use it in every project. Its 4 types of reports allow you all the flexibility to show complex data in a simple way. Its interface and ease of use, unlike other tools, makes the learning curve incremental and virtually anyone on the team with minimal knowledge can get the most out of it.

Previously there was a solution to send in-app messages and emails from the platform itself. The truth is that I liked it a lot, but I understand the decision to eliminate it because it was practically a different product. There is nothing I don't like about it.

I can extract the data I want from my software and easily display it in attractive charts and dashboards that the whole team can use and understand. Used in conjunction with Segment, the results and ease of implementation are incredible.

The UI is super intuitive - even with a ton of data I am able to pull the insights I need to inform decisions. But the best part is my ability to easily share those insights with others.

Sharing insights is an important part of my company's MixPanel experience. The permissions settings are tucked away and often forgotten about. I ran into a situation where I created all my insights & dashboard but didn't want to share until they were complete. When it came time to share I had to individually go into the permissions for each insights to invite. A bulk share/invite users to view all the things I created would be useful

Tracking usage of our clients on our product. Before MixPanel this data and information was blind to us. Now we can rely on actual numbers vs. qualitative data and feedback on usage.

Mixpanel automatically tracks events and properties such as device info, app version, session length, app updates and geolocation data. Their dashboard is informative and quickly generates graphs/charts with our custom property filters.

No complaints regarding their service. Although adding user properties is straightforward, some events triggered by iOS users don't have their properties in place.

We constantly check trends and DAU/MAU via Mixpanel. Their service made it easier to get a birds-eye view of what's happening on our app and where the most traction is. We heavily rely on Mixpanel events while testing new features with a set number of users. These events help us decide the changes to make before publicly releasing said feature.

The visualization tools on MixPanel are easy to use, colorful, and simple in look but able to communicate large amounts of complex data in a simple format. It's also straightforward to pipe data into the tools.

This is a given, but obviously the initial overhead setup required to have helpful dashboards is very time consuming but a necessity for a tool of this type. Mixpanel makes this process much easier but still will always be a pain point.

Mixpanel allows me as a user to visualize complex data in easy to digest formats. We are trying to be a more data-driven company and MixPanel is helping us succeed.