Mixpanel Reviews & Product Details

It make every insight preparation like a snap with one condition which is giving it a clean data, which should be our responsiblity in fact.

Mixpanel is updating how the product looks not what the product offers, no new things in graph types or reporting types, even the new AI module it takes too much time comparing with other competitors.

I am a power bi user for almost 5 five year till now, I thought power bi was the easiest tool ever, then I tried Mixpanel, with Mixpanel it was my first time to get introduced to event data and attributes, and actually Mixpanel made it easy to me to learn fast and manipulate the data much faster to get whatever insights I need.

Detailed event tracking and user funnels.

While it's incredibly powerful, Mixpanel can be a bit complex to configure all the options correctly.

Tracking user behaviour in our marketing funnel to identify blockers to conversion/purchase.

The easy to use interface, possibility to add and share different boards. Also retention and funnel reports are very helpful.

Flows report is not very accurate as timing of events is sometimes not correct. Also there should be option to play around with colors of reports.

Enhancing onboarding optimization and also understanding user behavior and adoption

I keep Mixpanel in an open tab at all times. It's powerful, simple to use and keeps giving me great insights that improve the performance of our platform immensely. I can drill right down into our data and come up with answers to complex problems really quickly

Mixpanel isn't optimised for a mobile experience, but I rarely use it on mobile. In time, it would be nice to see the experience optimised for mobile, but understandable that its not a priority.

With Mixpanel, I'm able to analyse and test UI performance, and quickly point to improvements we can make. Before we started using Mixpanel, everything was just hypothesis, now we have solid data to back up all of our decisions.

- Set up and analyze the data you want in detail. - Supports detailed cohort analysis.

- I usually like a lot of things. By the way, it would be more helpful if you could indicate when the AB Test was finished.

- Look at the mix panel data to find out what to improve!

Mixpanel is extremely easy to use. None of us did need a significant amount of time to understand how to use it. Quickly implemented and go.

Currently there aren't any Downsides for us.

We were searching for an analytics tool that scales with our business. With mixpanel we found the perfect solution.

It’s really powerful for AB testing. Data quality is surprisingly good. Fast query results when ploting insights. Love the flow charts! Overall it's a very successful product compared to other companies.

Cohort is sometimes confused me. Sometimes we will have duplicate events when doing ab testing. Need a easy way to remove duplicate events for ab testing. On filter we could remove duplicate users

Maximize user engagement for our website. It really helps on analyzing the website traffic. I'm definitely more productive. We found some ways to increase business performance.

Intuitive platform and thousand of templates (tat using AI) to bring a nice and complete analyses from the product, fucntion and more.

Sometimes, features are hided and you need to read articles and some tips on the community to understand better.

Customer behaviour and gaps through the digital journey

Features are updated frequently in a way that satisfies customer needs. I can tell that they're listening to customers' feedback.

I've been using Mixpanel for about a year now and I'm pretty satisfied with the product.

We want to see if users actually use our app's newly added feature and Mixpanel just excels in what it's supposed to do.

The detailed information it provides includes geographic location, type of device used, most visited pages, statistics and graphs, and other details that have allowed us to track our website more accurately. This information has been beneficial when making strategic decisions to improve the web experience for visitors and optimize our websites. Mixpanel has become child's play for everyone involved thanks to its easy-to-use, easy to configure and easy to get used to designing.

The lack of a real-time reporting tool on the website is the only thing I don't like.

My company uses Mixpanel to monitor and analyze website traffic. I must admit that it has been beneficial in providing detailed data on where our traffic is coming from, the most popular pages and which browsers users prefer. In terms of customization, I love its flexibility: we can set our own targets and segments and our own reporting and tracking mechanisms. The most significant benefit of analyzing visitor behavior is that it has helped us strategically optimize our website.