Mixpanel Reviews & Product Details

The queries are very useful. The funnels let you understand user workflows.

JQL has a steep learning curve, it is not intuitive

We are trying to understand the customer experience on the website. We have a clearer picture of the user journey.

Very helpful to understand customer conversion, I like how easy to use the dashboards and charts are

There needs to be more customization, including conversion for steps 2 - 4 for example (rather than just 1-2 or 3-4 for example).

Customer conversion, what the customer sees, trends in our top of funnel data

I like the many options and functionalities

It's sometimes a bit complicated to use certain functionalities

I can follow much more insightful metrics. It's also enables me to make informed decisions since I can use many filters and breakdowns

The ability to create custom dashboards, compare anything in an instant, and allow teams to dig into the data themselves!

Easy to get overwhelmed with data and report on similar but different metrics.

Understanding customer journeys, behaviour, and drop off points.

We can get to know user behaviour by creating funnels so that we can track the trend of the users.

Although there are lot of good feature in mixpanel but I would like to highlight one dislike which I have faced couple of time is that sometime events are not in sync with real time due to which sometime we don't found the real time events and we get the duplicate events.

It is used to to evaluate our products.... how our product is performing basis of which we can make improvements in product.

once you learn how to use reports it's pretty straightforward to run reports for what you're looking for

I can't see the rich info I can in the live view also in a report format There's no way for me to the actions of my authorized users when they are using the tool to present to customers

usage of the tool by our customers (we are part of the same company, we're the tech team of the same parent company)

Real time logging of user activities, ability to segment users, funnel visualization and the ease of using the tool in general

Even though the development process is very simple, it still took some time. I wonder if codeless implementation is better than the current instrumentation

Funnel visualization, user segmentation, and real time logging are three gaps that our internal tools don't offer. Mixpanel offers these three things that are valuable to teams

1. UI 2. The ability to understand customer usage and behavior

1. The ability to have a walkthrough for new mixpanel users dont exists today and would be very helpful.

1. Adoption 2. Feature usage 3. Help with Roadmapping future features 4. Retention 5. Understand user behavior 6. Conversion rate 7. Building better stickiness of the product

the way you present the data is awesome.

I miss the dark mode in UI. this can give me better experience

Real time analysis

Custom tracking based on existing buttons or based on website location

Not a great UI or ability to export the data fields, so learning it or onboarding a new employee may be difficult

Customer engagement with various pages within our product. Clicks, page views, etc

I like that there are so many filters available for us to narrow down results to exactly what we are looking for.

Sometimes, when refreshing results, it resets the option selected on the right side of the screen.

Mixpanel makes it so we don't have to log into our customers databases to see usage.

I really like the funnel and flow functions. I think it delivers great insight into how visitors are reacting to things on your site. I like the overtime comparison widget because the funnel function is really nice, but seeing how it has changed over time is really important as well.

It takes a lot of set up for certain conversion points from our dev team. I think that making that function a little more user-friendly would be nice. I feel like for UTM parameters they don't always show up correctly.

We're tracking conversion on certain elements on our website.

I love how easy their dashboard it - it makes it so that anyone with or without technical experience can understand what is going on within our platform at any time with ease.

The implementation takes a lot of dev time.

We use Mixpanel for everything data - user information, retention, email marketing, and more.

allows me to see insights into how potential customers are interacting with my websites

takes a lot of time to set up funnel, but i know funneling does help

allows me to see insights into how potential customers are interacting with my websites, allowing me to optimize based on the insights i get

I love that there are so many ways to segment the data and get a high level view or drill down to the nitty gritty

You should have a naming convention established prior to creating reports otherwise it gets really, really difficult to decipher what the reports are for until you open it and run the report

reporting and tracking, especially as we continue to test more

Really easy to add to our website and track custom events and properties. We use it with Sentry in order to recreate user issues.

Some of the conditional logic in insights isn't straightforward to use. For example, if I want to display events that have a certain property against other events.

Tracking retention and user behavior. Also being able to understand what parts of the product we should optimize, which allows us to prioritize effectively. The user tool is incredibly useful!

Very comfortable and easy to using applications

Can’t download all db without payments, only for limitted, my project i not so big, and not small. I cant pay fixed payments

It helps me for statistic and info about users

The JQL query feature is fantastic in that a knowledgeable data analyst can input queries that will return invaluable amounts of highly niche data.

Not much really. I wish the bookmarks feature was a little more pleasing on the eye, but that's about it.

We're using Mixpanel to analyse how our staff interact with company systems. Mixpanel then allows us to sample their work as part of a comprehensive quality control process.

Support responds right away and is helpful, they actually dig into problems with you and help solve for complex issues. I also like that they will set up calls to walk you through specific reports you want to set up.

High learning curve to get deep into analytics and reports. It takes time to really see the potential of this product which can be hard initially.

Tracking and conversions of our customers throughout their journey. You can actually track real people and not just numbers like in Google Analytics.

I like the dashboard function the most since it enables clear overview of data you set up.

I'd wish there are more guides on how to set things up. Series on how to improve certain metrics and how to set it up for business would be great as well. (at least for marketing department of our company)

We are trying to get more insights about our users which we got with mapping whole experience. By doing some AB tests we quickly realized assumption is the mother of all ****ups. :)