Similarweb Reviews: 4.5/5 — Highly Rated

Wealth of data available and super easy user interface

Not anything to dislike so far from my side

Providing data that is normally not accessible

My favorite part about using SimilarWeb is that it is easy to understand and operate. I can move around the website easily and it's truly a beautiful design overall.

The thing that I don't like about SimilarWeb is that there is a limit on the number of websites that you can compare at one time which is sometimes annoying to me.

I am responsible for understanding how our competitors are performing and some of them are web-based so I use similarweb to gauge how popular their websites are.

I like the different available features. For my work, the components have been beneficial for gathering information and data applicable to my business goals.

I'm not too fond of the organization and find trouble remembering which features are placed under what headings.

Similarweb solves competitor research for my company. I primarily use Similarweb to find Search Engine Marketing intelligence.

Similar web is able to give me a very quick analysis on sites by country, and comparison across multiple sites as well with metrics that are relevant as well.

I dont dislike anything at the moment. its easy to use and gives me the data i am looking for.

It gives me customer insights across industries and countries.

I like the layout/design of the how information is displayed and sorted. I particularly like the Competitive Analysis review to provide a full picture.

Some things can be a little hard to find given all the different dashboards, so while the information is great, it can sometimes be hard to find.

It's providing us with thorough, accurate information to enable our sales team to build a stronger background on prospects before we do a discovery call.

Similar web is industry standard for competitive benchmarking for us. We found the data to be very close to what we have for our own websites and apps on GA. On the app front data is not pretty accurate but directionally correct.

I won't say that I dislike anything but there is scope for improvement when it comes to some features. One such feature is the worldwide data comparison. Currently the worldwide data is just compared for desktop and not mobile.

Competitive intelligence on traffic, audience and engagement is a must for any internet company. We regularly track competition metrics to benchmark ourselves and identify gaps and areas for improvement for ourselves.

Comparing our company to competitors enable us to design strategies to win.

I'd like more information about Youtube channels.

Overall traffic, media performance and positioning of competitors, enabling us to design our strategies and see if they're effective.

I like that I can look at competitor information and which affiliate partners are working with their site. I like that you can view worldwide results or break it down by country.

Downloading reports are slow. I can only see the date up to the previous month and not what happened over the last week

The problem it is solving is that I'm unable to see which affiliate partners are performing well for competitor brokers. It allows me to find the best affiliates to partner with them. The benefits are that I can find new potential affiliate partners quicker

I love having amazing reps to work with. Even if my account is limited, I can ask for a custom report periodically and they'll take take care of it. I try not to abuse that. This translates into an affordable solution for us without feeling as though we're paying for a shovel when we typically only need a spoon.

Jumpshot had this rad feature where you could plugin a competitor's post-transaction URL and it would process reporting based on the mediums and keywords that likely produced conversions (versus traffic stats alone). I'd love to see a similar feature.

Primarily paid and organic search research, but we also like to use the platform to help gauge the level of service a prospect my require as well as recent traffic trends so we're not going in blind.

SimilarWeb is a great tool to have in our toolbox as data analysts. Website metrics are key in any analysis, and SimiliarWeb makes it easy to do so. It's easy to get this info with the user information relatively easily as it is user friendly for the most part.

The site sometimes feels a bit dated and can be a little rigid/slow in the UX experience

Web analytics for our client customer journey.

Useful keyword planning and competitor analysis tools for paid media

Unable to look at short time frames due to delay in reporting

Lack of visibility in what competitors are bidding on, gives us more insights

Its very simple and usefull, me and my team enjoy in every month strategy. We can run and compare data of our brand with the competitors and wich form we can respond the demand of out target

For me, its a complete tool, I dont dislike anything I use to brand projects, but too little projects and campaigns. I use research to prove how our brand is and how we can do better

We think about years ago that we know a lot about our product and business, but similar web help us telling insights about the target and etc, compare to the competitors and we can do some actions to better our organic, direct and paid results

SimilarWeb helps me review and analyze potential client traffic and engagement and provide insight into their market. I can quickly see where we can help and strategy.

I would like the option to try some of the locked features I don't have in our current plan. Accuracy could be improved on site traffic but I take all stats with SW with a grain of salt.

The biggest way SW is benefiting me is the insight into new and potential clients' performance and traffic along with the stats of the national average. It's reassuring to know and explain why traffic may be down and how to combat it to improve.

The Lead generator tool is very interesting.

it would be even better if we had an option to see all the traffic coming from outside the company's country even if there are different countries on our list.

With SimilarWeb, i can have an idea of the traffic generated by the biggest e-commerce, and make estimation of their volumes ...

I really like the keyword tools within Similarweb, it's great at helping me to identify trends & opportunities. The interface is also really user-friendly.

The data is only available on a monthly basis so you can't be as reactive as if weekly data was available.

Similarweb has access to google paid and organic search data which helps me to identify trends & opportunities for SEO improvements.

SimilarWeb offers an expansive array of data and different metrics to give your site a clear-cut advantage in the way it collects insight into its competitors.

I have not yet encountered any aspect of Similar Web that would cause me to have reservations about its use. Thus far it has played an instrumental role in my team's ability to generate leads.

The main initiative we are using SimilarWeb for is lead generation. While the Similar Web chrome extension is already very helpful and useful as an ancillary tool, we needed to glean an additional layer of depth into various sites' publishing partners and content.

Traffic intel is excellent. The competitor intel is very useful.

The lack of mobile data is missing. Having desktop and mobile data will provide a more comprehensive read.

Identify opportunities and threats.

The ease of use and its menu system is extremely intuitive. The dashboards and metrics are laid out in a clear format, along with a very specific flow for better insights extraction and digestion. Most importantly, the data captured makes rational sense.

It can't capture as much app data as I would have liked. But everything else is good.

The clarity and visibility of my clients' competitors' traffic performance are immensely helpful to determine how best I can help my clients strategise their business objectives and tactics in the current market.

Similarweb offers valuable data to understand industry and consumer trends. The insights are compelling to influence clients to take actions

The information can be overwhelming sometimes and I can't always find exactly what I look for

Gather convincing and relevant insights to influence external clients

SimilarWeb gives accurate data about important sites all around the globe. Knowing where the traffic comes from each specific site is a very valuable information

SimilarWeb takes a long time to update statistics. Data is usually refreshed at the beginning of a new month. They could show daily date and up to time date

They show valuable statistics of many sites. You can look at where the traffic from each site is coming from. For my business, is valuable information and use on a daily basis.

Ease of use and well-designed user interface.

The export function can be a bit hard to find at times depending on the tab you are in

Helps perform competitive analysis for clients and uncover opportunities for improvements across marketing and SEO

The agility of the tool is something that we get a lot of value from.

Sometimes missing information which means we can't pull comprehensive lists.

Allowing us to target more effectively

It's great being able to get web and app analytics in the same place, from a consistent source. Additionally, they're constantly updating functionality and data availability. Whenever we've had questions, our account manager has been quick to respond, and they proactively send us reports they believe would be useful to us.

This is the case with all sites we've encountered which provide app data: you have to look at the iOS and Android apps separately. Understand why, but it's a bit of a nuisance.

Similarweb helps us understand what competitors are doing and what seems to be working. We've been able to use the data to improve our forecasting based on early reads of customer behaviors, instead of having to wait for competitors to report earnings.

Lots of great insights for digital media which we use for our current clients and prospective clients. Interface is easy to use and the customer service has been great.

At times I've felt like the platform almost has too many possibilities and there was a small learning curve at the onset. But this isn't really a huge concern though.

It helps us keep up with what our competitors are doing in digital media, allowing us to bring those insights to clients to inform strategy, budgeting, and creative decisions.

Excellent media mix, competitive insights, ability to pivot on variety of metrics, and additional insights/trends. Ongoing dashboarding/reporting is very valuable in ongoing monitoring and reporting vs. competitive set.

Due to more advanced nature of paid product, it does require some training to understand the platform and get the most value out of the tools.

Understanding competitive benchmarking & progress Identifying demographic marketing opportunities Troubleshooting business softness to understand relative trends

Great value. We get great insights. We see myriad information about our competitor's and our business.

Haven't found anything yet. The process and onboarding were great.

SEO, Keyword info, PPC, competitor analysis.

By using SimilarWeb, We've learned here to measure acurrately data and informations regarding the market competitors, keywords and company's online performance. Benchmarketing all those data and info are helping us to take important business decisions. I'd like to thank you, guys.

It's more like a tip than a thing I dislike. I'd like to see the competitor's performance in real-time.

To take decisions based on data analysis

insights to my prospects' online business

nothing yet. I have access to what I need.

I wouldnt know details about their SEm initiative or # of site visits etc

Similar web provides a great resource to new leads, compare websites, and overall can really make a huge difference in the interest of time for prospecting and getting things done in a timely manner

there really isn't much to dislike about similarweb, i wish i had this tool earlier on in my career because of how useful it is. Can't say more good things about this tool

similarweb allows me to prospect companies beyond the scope of my imagination while also keeping it within the same industry. i have seen my performance increase a signifcant amount

Comparing multiple websites simultaneously

Export to excel should be included for free

I think there's nothing to solve