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SMTP2GO Reviews: 4.7/5 — Highly Rated
SMTP2GO is a cloud-hosted email delivery platform that provides secure, reliable SMTP relay and RESTful API-based sending for transactional, marketing, and bulk email. The service emphasizes deliverability (DKIM/SPF, sender verification, blacklist monitoring, feedback loops), reporting and analytics (bounces, opens, clicks), global infrastructure with regional data centres (US, EU, AU), subaccount/agency support, and integrations/OSS SDKs for common programming languages.
| Company | SMTP2GO |
|---|---|
| Year founded | 2006 |
| Company size | 11-50 employees |
| Headquarters | Christchurch, Canterbury, New Zealand |
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
Freelancer
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based |
| Support | Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English, Persian, Vietnamese |
SMTP2GO Pros and Cons
- Strong deliverability features (DKIM/SPF, feedback loops, blacklist monitoring, spamtrap detection)
- Global infrastructure with regional data centres and data-residency options
- Flexible sending via SMTP relay and RESTful API
- Open-source SDKs and official plugins (WordPress, cPanel)
- Generous free tier (1,000 emails/month)
- Free plan has strict hourly/daily caps and short reporting retention
- Limited native marketing automation/campaign management (segmentation, advanced workflows, A/B testing)
- Add-on costs (extra IPs, archiving, SMS) can increase total spend
- UI full localization beyond English / plugin locales not clearly verified
Compare SMTP2GO with other popular tools in the same category.
It is feature rich but easy to use. User authentication, IP whitelisting, rate limits are all available and easy to use. As a MSP it makes easing client issues... well, quite easy! No need to create exchange based relays for printers, use SMTP2GO. One of the most underrated features is the auditing capability, it gets quite granular.
I supposed pricing in the mid-range of usage could get a bit pricey but I'll be honest, it is pretty difficult to pick out a real negative here and for me to not have a negative take on software is very rare.
Limiting the exposure to mail relays by using simple to implement and highly effective relays with SMTP2GO. No more mistake by techs allowing the "bad guys" access or exposing critical infrastructure by accident. Auditing for us as an MSP is very critical, there are situation where we need to validate deliverability, using an ISP as a relay for a printer makes auditing impossible, SMTP2GP makes this easy.
SMTP2GO has been seamlessly sending my clients emails for months. We tend to have issues with our servers sending emails so I use this as a platform to ensure all emails are sent. I also like that large companies use this software as if helps build credibility for myself and the clients. The software is also fairly affordable. I also like the API function, I have not used it in a custom software yet, however is something I would like to consider in the future.
Sometimes the verificaiton process with the Domain names TXT records don't work and I have to delete and re-enter the domain name.
As a web designer I need to make sure my clients contact forms are sending correctly. Often the server will not send the email, or it will end up in the clients spam folder when someone tries to send them an email. By using SMTP2GO emails are always sent and delivered to the clients inbox. The reporting system is also really good, I am able to see bounce rates of emails sent, of which my servers do not show me.
Fast delivery, high delivery rate due to their positive reputation, detailed reports that allow you to trace any submitted email at anytime. bounce reports are super important, it helped us find many security breaches on our email system for the past 4 years. customer service are very helpful, we never had a problem with them so far.
Technical support staff are a bit tough when you have high rate of SPAM, they immediately block your account without notice . Of course they do this to protect their servers reputation but it is a bit aggressive.
Our ISP was providing the worst IP addresses (In terms of SPAM reputation), we had many failures and bounced emails. we couldn't rely on our ISP to send our emails before. moving our business to SMTP2GO was the best idea to overcome this problem, it didn't only help our email delivery but it also increased our Email server's reputation.
ability to overpass limit, and the report received about rejected emails
i dislike not having enough reports and not having templates to use to send my newsletters
sending emails through API without being set as spam
It works well I have not experienced any problems
There is nothing to dislike it works well
Using it we get less non-deliveries and are not treated as spam
It allows my email to always work without having to change settings no matter what connection I’m using.
There is nothing I dislike about the product or service.
Connectivity issues have been resolved seamlessly.
Reliable service and great staff support. I love being able to view click/open rate via the analytics sections.
The dashboard is a little clunky - could do with an update.
We use STMP2GO to send a variety of emails to range of different clients and contacts. The email tracking feature allows us to know when to chase for a response. A great tool, and reliable service.
Fast Response, Easy Manage Control panel
in total it is goo, but you need to set email sending limit by default
control mail traffic
Emails sent throught Smtp2go are received everywhere.
Can't register account for clients from the Office (ip)
Easy to configure on customers Outlook and other clients.
Our several hundred users need to be able to reliably send 10000s of emails per month from our product. Prior to using SMTP2GO we had ongoing issues with both speed of delivery and reliability. SMTP2GO has given us easy to use tools to properly set up properly with DNS records etc so that now we have close to 100% reliability and has allowed us to offer a completely seamless email feature for our customers.
It took a while to fully understand the correct way to set up Sender Domains etc, but once we got our heads around how it was easy enough.
Our application is normally installed on customer sites and our customers need to send email to their customers and suppliers faultlessly. Prior to SMTP2GO we had endless headaches because too many emails were going to spam, bouncing, or being lost completely. SMTP2GO has been both excellent value and near 100% reliable.
This application really does what it is made for, offers email tracking feature which much needed for the business to run smoothly. They have good no. of They do have good costumer service and support which will resolve your queries in time . You won't any difficulty in settings and configuration as they can be easily managed from dashboard section, in other software you really a lot issues As they have many server you will always be running your business smoothly and they are system independent. Hence they are powerful.
All of a sudden sometimes quite large no of bounce back is experienced, and alerting sometimes fails to show up any notification. Spam detection feature needs to be worked on, as they sometime won't detect what is called spam.
We generally solve our booking, cancellation and amendment related problems. they help us in acknowledging the costumer about their transactions made on our site. They are updated about the recent offers and sale going on our site through this application.
Its very convenient and simple to use every time
Dashboard can be made little more fluid and interactive
Helped in generating client mails
Easy website for settings with clear graphics.
The limit for sending email could have been a bit higher for the cheapest subscriptions.
I use it to send email from different locations by HVAC controllers.
Simplicity of set up and it just works.....
Nothing at all even the cost is good............
Our main challenge was to send alerts from legacy software products, other email systems now need TLS.
Being able to see which emails are bounced and what are all the emails send.
The fact that we're nog able to give limited access for some users to reports. For example to reports only from a certain email address.
Consistent delivery of our web application emails.
Speed and efficiency, ease of set-up and configuration in a range of implementations; as a connector for SQL Database Mail, in connected hardware devices.
There's very little I don't like, the only minor thing is the gap in subscription plans between 20,000 per month and 100,000 per month
We send out several thousand emails a day to our customers advising them of operational and commercial issues. As an Office 365 business, SMTP2GO enabled us to overcome the mail sending limits imposed by Exchange Online.
Seamless, easy to use. Setup and forger. I only remember i have a smtp service when they send me the notice for renewal.
Have been using them for 5 years and all is good.
I'm using smtp2go for sending email from my copier machine.
We were pro-actively helped when hackers managed to use our account to send spam. The site has been 100% reliable in our experience.
Overseas based and our servers are in Australia
Simple way of sending email from various platforms.
SMTP2GO has a simple straightforward approach to email deliverability. Set up is easy and fast and flexible enough to handle differing combinations of domain implementation and server complexity.
To be honest I haven't found a downside as yet.
We had tried a number of solutions fr both transactional and information email delivery but consistently had issues. These have largely disappeared since using the service. It has also meant that even simple email accounts can avoid undelivered emails due to larger telcos using broad spam policies that mostly seem affect legitimate email.
Multiple port numbers and transport options
Nothing, product meets my needs and I can't think of anything else
Great for automated email alerts from Chicken Farms
Customer Support is amazingly quick and responsive for a free service.
Their FAQ could be more clear about this issue which could happen frequently.
Free Email Forwarding. It allows me to send professional business email from gmail for free.
I like the fact that I know with SMTP2GO I don't have to worry about whether my email is received by my clients, this is particularly important as once I send an email I know it will be received, if not SMTP2GO will send notify me of an error. I like the peace of mind it gives me.
Sometimes I have issues with SMTP2GO satisfying my Microsoft Outlook (on my desktop) security and at times I've had to reload my email to satisfy SMTP2GO requirements. This takes valuable time.
It provides me with secure email, if there is a problem I am notified.
They easy to use website, that gives me the info I need.
No complaints so far. I usually use it every other day an have not run into issues.
We're an online retailer. We used SMTP2GO as a relay that allows out site to email purchase orders, customer receipts, and other notifications.
Great support, pro-active isolation where needed for where end users get their system compromised, and reasonable rates
they have a pre-determined tier structure for prices - just pay on a sliding scale would be preferred
keeping bounces and 'spam' reports well under control
It is working. WE use to send out our email.
setup it was little harder. After setup this okay
we used to send email from our server, it used to go to spam folder, now we have better result
Easy of use, stability, ability to create multiple users
Nothing. Set it and forget it, makes it easy
External mail relay via multi function devices, SMS from business app, mail relay form business app
pretty simple solution for a problem we had for relaying email
It is a pretty simple platform. there are no dislikes
using it as smtp relay for some internal communication of scanners, CRM, and ERP.
I love the easy configuration and the intuitive console. I am able to manage things in an easy way without incurring in any problem.
I didn't find nothing that I dislike for the moment. It's the best solution I tried.
I am able to send newsletter and collective mails in an easy way without any problem of spam. Users are able to send e-mail without worries about their notification. I also think that price is in the right range for our business. I tried many solutions before but SMTP2GO is the best I found.
I feel calm because the service always works correctly. The service is designed so that the user can use it in a self-managed way, without having to seek support online.
No doubt the service can be much more efficient, I think opening a channel with videos on how to improve the service would help a lot for users like me who are not technical experts but responsible because the service works more. In summary, I think that the part of doubts and queries can be improved.
For the purpose of our business it is important to send emails without falling into black lists presuming that it is spam mail, and for this SMTP2Go helps us by ensuring our customers that their emails will reach their destination without incident.