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Twilio SendGrid Email API
4.1

( 348 )

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Twilio SendGrid Email API Reviews: 4.1/5 — Solid Choice

Twilio SendGrid Email API Overview
What is Twilio SendGrid Email API?

Twilio SendGrid is a trusted email delivery platform that lets users create and send emails. The platform ensures emails are engaging and easy to create with tools like drag-and-drop builders. It also features a lot of automation tools and comprehensive analytics all to help improve open rates, engagement, and conversions.

Company Twilio Inc.
Year founded 2008
Company size 1001-5000 employees
Headquarters San Francisco, California, United States
Social Media
Managed by:
VR
Vimal Raj
Founder & CEO
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Twilio SendGrid Email API Product Details
Capabilities
API
CLI
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support Email/Help Desk
Training Documentation
Languages English
Twilio SendGrid Email API Features
A/B Testing
Authentication monitoring & SPF/DKIM/DMARC tools
Automated Testing
Automated warm-up / adaptive scheduling
Blacklist / feedback loop / complaint reporting
Blacklist Monitoring
Bounce Management
Campaign Performance Analytics
Content Analysis
Customizable Reports
Dedicated IP Address
Deliverability Consulting
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Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 12, 2026
Twilio SendGrid Email API Email Deliverability Software logo
348 Twilio SendGrid Email API Reviews
4.1 out of 5
Small Business (50 or fewer emp.)
Dec 11, 2023
 Source
Overall Rating:
5.0
Alek M. avatar
Alek M.
Managing Director
Share
"Reliable mass mailing Provider"
What do you like best about Twilio SendGrid Email API?

Easy interface, customer support is top-notch.

What do you dislike about Twilio SendGrid Email API?

Not possible to speak to someone with paid account.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Mass emails

Small Business (50 or fewer emp.)
Nov 30, 2023
 Source
Overall Rating:
5.0
TM
Tom M.
Founder
Share
"great mass email server provider"
What do you like best about Twilio SendGrid Email API?

Ease of Use Ease of Implementation Frequency of Use Number of Features Ease of Integration

What do you dislike about Twilio SendGrid Email API?

Customer Support very poor web page design very bland

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

not haveing our domian flagged

Small Business (50 or fewer emp.)
Nov 30, 2023
 Source
Overall Rating:
5.0
AM
Alberto M.
Founder
Share
"good api to add to apollo"
What do you like best about Twilio SendGrid Email API?

best avilable marketing email api integration out there

What do you dislike about Twilio SendGrid Email API?

nothing so far it have vbenn working amazing

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

preserving our email deleiverblity and repuation

Small Business (50 or fewer emp.)
Nov 30, 2023
 Source
Overall Rating:
5.0
MA
Mary A.
Founder
Share
"sengrid review"
What do you like best about Twilio SendGrid Email API?

that it connects with apollo and hubspot and keep track of every email sent and montior it

What do you dislike about Twilio SendGrid Email API?

there are no downsides its realy fast and east to implment

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

maintain repuation and track active emails campahins

Small Business (50 or fewer emp.)
Nov 21, 2023
 Source
Overall Rating:
5.0
MW
Michael W.
Founder
Share
"Twilio SendGrid Email API"
What do you like best about Twilio SendGrid Email API?

the solid servers and feedback displayed on your profile home page

What do you dislike about Twilio SendGrid Email API?

the lack of differnt tools to customize the amount of emails and few ways to link multiaple users

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

keeping our company email domain secure

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
5.0
JF
James F.
Founder
Share
"solid email marketing tool"
What do you like best about Twilio SendGrid Email API?

Ease of Use Ease of Implementation Customer Support

What do you dislike about Twilio SendGrid Email API?

lack of information included on the website

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

open rate is alot better and protect email repuation

Small Business (50 or fewer emp.)
Nov 03, 2023
 Source
Overall Rating:
5.0
JR
Juliana R.
Founder
Share
"best available mass email server"
What do you like best about Twilio SendGrid Email API?

ease of use and the dashboard that can confirm each individual email sent direction

What do you dislike about Twilio SendGrid Email API?

lack of information on the platfrom on what else could be done regarding reupation and spam blocked

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

no having to set up a differnt email server with all the equimpents it needs

Small Business (50 or fewer emp.)
Nov 03, 2023
 Source
Overall Rating:
5.0
DW
Daniel W.
Business Development Executive
Share
"best mass marketing email server provider"
What do you like best about Twilio SendGrid Email API?

the platfrom is faily simple and easy to use and understand the data showed

What do you dislike about Twilio SendGrid Email API?

doesnt really provide any actual details about the service they provide

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

taking the load off our main email domain and all the heavy lifitng when it comes to the physical equimpents needed

Enterprise (> 1000 emp.)
Nov 02, 2023
 Source
Overall Rating:
5.0
DK
Dhanashree K.
Founder
Share
"Best tool for marketing automation"
What do you like best about Twilio SendGrid Email API?

I have used SendGrid precisely for automations and it very under friendly. Excellent segmentation capability.

What do you dislike about Twilio SendGrid Email API?

A few limitations while designing the campaigns.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Marketing Automations - Deliverability capabilities are realy good

Small Business (50 or fewer emp.)
Oct 12, 2023
 Source
Overall Rating:
5.0
GK
Gopal K.
Technical Manager, Products
Share
"Best service for sending transactional emails"
What do you like best about Twilio SendGrid Email API?

Sendgrid is our one stop solution for all our transactional email needs. It seamlessly integrates with all our websites, billing platforms and communities. We use Sendgrid on a daily basis to send hundreds of transactional emails to our customers.

What do you dislike about Twilio SendGrid Email API?

Sendgrid has a lot of features but the one thing difficult to get a hold of is their support. At present they mainly provide email support which is not highly responsive. Although we rarely needed help from their support team.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Sendgrid fulfilled two of our main requirements. Email Deliveribality and Sending Transaction email to our customers through our services.

Mid Market (51-1000 emp.)
Oct 05, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Really great tool"
What do you like best about Twilio SendGrid Email API?

You can send massive campaign whitout any trouble with your email provide

What do you dislike about Twilio SendGrid Email API?

A bit difficult to implement the domain, DNS and all that stuff

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

I was having issues sending campaigns through Gmail and now I am ok with sendgrid

Small Business (50 or fewer emp.)
Sep 06, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Emails Service Made easy with Sengrid"
What do you like best about Twilio SendGrid Email API?

Sendgrid emails api is one of the best options to send the emails from code. The best part is their documentation, each and every point is defined properly. Multi language support is available.

What do you dislike about Twilio SendGrid Email API?

I used Email API for more than 3 years for my client, he is also currently using it, still it is working perfectly. I didn't found any dislike yet, in case of issues their support is always available.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

I used twilio sendgrid email api to send transactional emails of my client to customers. I used api endpoints in PHP language. Usage with curl of the api was very well defined. Me myself and my client both are very happy with their service and support

Mid Market (51-1000 emp.)
Jul 13, 2023
 Source
Overall Rating:
5.0
AG
Angel G.
Founder
Share
"Sendgrid is a user friendly"
What do you like best about Twilio SendGrid Email API?

I like how user-friendly this tool is; it also shows different timezones, it is easier for us to validate it on our system.

What do you dislike about Twilio SendGrid Email API?

Sendgrid sometimes doesn't show the email confirmations sent to the clients.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

We are using this tool to see if an email confirmation was sent to the guest or not. It helps us to determine the next course of action to make sure that we will be able to resolve our guest's concern.

Mid Market (51-1000 emp.)
Jun 10, 2023
 Source
Overall Rating:
5.0
KC
Kim April C.
Founder
Share
"SendGrid Review"
What do you like best about Twilio SendGrid Email API?

SendGrid is such a brilliant idea. With SendGrid, we were able to check if emails had been sent to the recipient and if they were able to receive and check it. We were able to see if they had read it or not.

What do you dislike about Twilio SendGrid Email API?

I don't think there is something I dislike about SendGrid. I love SendGrid very much. It is one of the best applications that we were able to use with our day to day tasks.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

With SendGrid, we were able to monitor email deliverability. We were able to check if all emails were sent successfully and if the recipient received and checked it.

Small Business (50 or fewer emp.)
May 26, 2023
 Source
Overall Rating:
5.0
LF
Lucas F.
Ceo
Share
"A Powerful and Reliable Solution for Email Delivery: Twilio SendGrid Email API"
What do you like best about Twilio SendGrid Email API?

I recently had the opportunity to use the Twilio SendGrid Email API, and I'm impressed with its functionality and performance. This email delivery platform is a robust and reliable solution, offering a wide range of features that perfectly meet the needs of any business or developer. In this review, I would like to highlight the strengths and benefits I found when using the Twilio SendGrid Email API. User-Friendly Interface and Easy Integration: One of the first things that impressed me about the Twilio SendGrid Email API was its intuitive and user-friendly interface. The provided documentation is clear and concise, making integration with my existing system a breeze. Additionally, they offer well-documented code libraries for various programming languages, making implementation quick and painless. Advanced Customization Features: The Twilio SendGrid Email API provides a wide range of advanced customization features, allowing me to create highly personalized and engaging emails. By using dynamic variables, I can segment and customize content based on recipients' preferences and characteristics. This results in more targeted and effective communications, improving response rates and customer engagement. Reliable Delivery and Scalability: One of the biggest concerns when sending mass emails is ensuring they reach recipients' inboxes and aren't marked as spam. The Twilio SendGrid Email API exceeded my expectations in this aspect. Its delivery infrastructure is highly reliable, ensuring an extremely high delivery rate. Furthermore, they have partnerships with trusted email providers and have implemented best sending practices to ensure my emails have the best chance of reaching recipients' inboxes. Additionally, the platform is highly scalable, allowing me to send emails in high volume without performance issues. Detailed Analytics and Monitoring: The Twilio SendGrid Email API provides a wide range of analytics and monitoring features, allowing me to track the performance of my email campaigns in real-time. I can obtain important metrics such as open rates, click-through rates, and bounce rates to assess the success of my campaigns and make informed decisions for future optimization. This real-time visibility is invaluable for understanding recipient engagement and improving the effectiveness of my email marketing strategies. Conclusion: In summary, the Twilio SendGrid Email API is a powerful and reliable email delivery solution, offering advanced customization features, reliable delivery and scalability, as well as detailed analytics. Its user-friendly interface and clear documentation make integration quick and easy. If you're looking for a solution to streamline your email delivery and enhance your email marketing efforts, I highly recommend the Twilio SendGrid Email API.

What do you dislike about Twilio SendGrid Email API?

One aspect that stands out is the pricing for dedicated servers, which I find to be expensive. This can be problematic as having access to this functionality is essential for preventing emails from ending up in recipients' spam folders. Lower-priced options for dedicated servers or alternative pricing models could make this service more accessible to a wider range of users.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

The Twilio SendGrid Email API solves the problem of efficiently delivering notifications to our users through our SaaS platform. Prior to using Twilio SendGrid, we encountered challenges in reliably delivering email notifications to our users' inboxes. These issues affected our ability to effectively communicate with our users and ensure that important updates and notifications reached them in a timely manner. By integrating Twilio SendGrid Email API into our platform, we have been able to benefit in several ways. Firstly, the reliable delivery infrastructure of Twilio SendGrid ensures that our emails have a high chance of reaching recipients' inboxes instead of being marked as spam. This has significantly improved the overall deliverability of our notifications. Secondly, the advanced customization features provided by Twilio SendGrid allow us to personalize our email notifications, tailoring them to each user's preferences and characteristics. This level of personalization helps to enhance user engagement and improve the effectiveness of our communication. Furthermore, the detailed analytics and monitoring capabilities offered by Twilio SendGrid Email API enable us to track the performance of our email notifications in real-time. We can measure metrics such as open rates, click-through rates, and bounce rates, which provide valuable insights into the effectiveness of our notifications. This data-driven approach allows us to make informed decisions and optimize our email notification strategies for better user engagement. Overall, Twilio SendGrid Email API has solved our email delivery challenges and significantly improved our ability to efficiently deliver notifications to our users. It has enhanced the reliability, personalization, and tracking of our email communications, ultimately benefiting our SaaS platform and ensuring effective communication with our user base.

Small Business (50 or fewer emp.)
Apr 22, 2023
 Source
Overall Rating:
5.0
DA
Deepak A.
Founder
Share
"Amazing tool for sending tons of emails"
What do you like best about Twilio SendGrid Email API?

We have been using Sendgrid from the past few years and for analytics we are using Hooks. We found it very relevant for our industry rather than any other product.

What do you dislike about Twilio SendGrid Email API?

We didn't find anything which was irrelevant for us.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

We send tons of emails for our vendors and it helped a lot to us.

Small Business (50 or fewer emp.)
Feb 07, 2023
 Source
Overall Rating:
5.0
Andres H. avatar
Andres H.
Development Team Lead
Share
"Very good API and easy to use"
What do you like best about Twilio SendGrid Email API?

It provides high email deliverability, scalability, customizable templates, and real-time analytics. It is also easy to integrate into various platforms and applications.

What do you dislike about Twilio SendGrid Email API?

The pricing structure can become expensive as the number of emails sent increases. It also has a limited number of customizations available for email templates.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

I automated the sending of some operational notifications in systems that needed to provide timely warnings about things that are not going as expected and required review.

Enterprise (> 1000 emp.)
Feb 07, 2023
 Source
Overall Rating:
5.0
Suraj B. avatar
Suraj B.
Senior Software Development Engineer
Share
"SendGrid for transactional usage"
What do you like best about Twilio SendGrid Email API?

I like the features like Test email, preview with mock data and dynamic data list generation for real time email notifications to users.

What do you dislike about Twilio SendGrid Email API?

There is nothing to dislike though, the UI can be improved to build the template and dynamic data place holders.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

It solve the problem to send an emails updates to various users, you just need to use the template id and attache that with your code and post the request to sendgrid. The rest will be handle by sendgrid.

Mid Market (51-1000 emp.)
Jan 17, 2023
 Source
Overall Rating:
5.0
Jacques M. avatar
Jacques M.
Technical Solutions Manager
Share
"API emails made easy"
What do you like best about Twilio SendGrid Email API?

Very easy to use, and the template functionality is compelling. Works for single emails and bulk emails.

What do you dislike about Twilio SendGrid Email API?

The API does not allow you to add the same person to the TO email and CC; you'll need to do your sense checks.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

The template function helps us create professional-looking emails without creating coded HTML-based emails.

Small Business (50 or fewer emp.)
Dec 06, 2022
 Source
Overall Rating:
5.0
AS
Anuj S.
Software Developer
Share
"Twilio email and eco system is great"
What do you like best about Twilio SendGrid Email API?

Email and customization options are great. Templates are easy to use with custom sender options. Insights are also handy.

What do you dislike about Twilio SendGrid Email API?

Few improvements could be done on customizations interface front.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Twilio SendGrid solves our email management and delivery system. It has vastly improved our email management.

Small Business (50 or fewer emp.)
Sep 20, 2022
 Source
Overall Rating:
5.0
Antonio D. avatar
Antonio D.
Senior Dev Ops Engineer
Share
"Twillio SendGrid a Godsend"
What do you like best about Twilio SendGrid Email API?

I use SendGrid as my primary tool for managing sending and tracking mails with all the ecommerce and WordPress sites that I run. It's efficient, highly effective and simple to configure and work with.

What do you dislike about Twilio SendGrid Email API?

So far, I have yet to find anything that I truly dislike about SendGrid that I can vocally complain about. The setup with CloudFlare is a little manual and I'd say the only thing that could make it better is being able to export the values they want us to set and import them into CloudFlare or setting up an API key so that SendGrid just automatically does it.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

SendGrid Email API solves my problem with setting up manual SMTP services on all my servers for WordPress where I can't always even access the backend. Using Twilio SendGrid email with WordPress SMTP plugin allows me to easily configure my mailers on all my websites that I deliver.

Small Business (50 or fewer emp.)
Sep 12, 2022
 Source
Overall Rating:
5.0
Hasin I. avatar
Hasin I.
Lead Ux Designer + Front End Developer
Share
"Easy to email templating engine"
What do you like best about Twilio SendGrid Email API?

The ease of use and pre-formatted email templates

What do you dislike about Twilio SendGrid Email API?

The UI can be quite clunky at times, especially with autosaving content.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Shipping world class emails to our customers.

Mid Market (51-1000 emp.)
Jul 08, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Twilio SendGrid Email service is quite a reliable option"
What do you like best about Twilio SendGrid Email API?

Twilio SendGrid Email service is quite a reliable option as one can easily integrate it as an SMTP for sending emails. SendGrid web portal also gives good options to track your emails in case they get bounced.

What do you dislike about Twilio SendGrid Email API?

There are many other options available but as compared to those services I don't see any major downside but there are some concerns related to their after-sales support. that might not be that responsive.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

It provides SMTP email cloud-based service and its API is very easy to integrate into your email sending code. It provides other cool options to track and trace emails.

Mid Market (51-1000 emp.)
May 04, 2022
 Source
Overall Rating:
5.0
Hitesh J. avatar
Hitesh J.
Mechanical Design Engineer And Matlab Developer.
Share
"Easy to Configure, Easy to Use Email API Software"
What do you like best about Twilio SendGrid Email API?

Intigration with the other apps make it great application to communicate with the customers. Interactive and user friendly interface make it more smother.

What do you dislike about Twilio SendGrid Email API?

Sometimes getting trouble in integration with the other apps.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Sending pramotional email and newsletter emails become easy.

Small Business (50 or fewer emp.)
May 04, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Simple and Effective SMTP Relay Service"
What do you like best about Twilio SendGrid Email API?

SendGrid allows for SMTP relay of email from any location. After migrating to Microsoft 365, some legacy applications were unable to send email via Microsoft 365. SendGrid allows this at a very low price.

What do you dislike about Twilio SendGrid Email API?

I have very few complaints about SendGrid, but if I had to pick something, it would be that the service doesn't easily allow for multiple users in the same organization. This is a minor issue that doesn't negatively affect my opinion of the service.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

SendGrid allows but Microsoft 365 and SMTP relay through servers hosted on Microsoft Azure. Our company has been able to continue using several applications that would otherwise need to be replaced without the services that SendGrid provides.

Small Business (50 or fewer emp.)
Apr 20, 2022
 Source
Overall Rating:
5.0
EP
Eric P.
Marketing Exec
Share
"The Most Reliable Massive Email Sending Platform"
What do you like best about Twilio SendGrid Email API?

SendGrid has proven to be good for integrations with other platforms for sending massive emails, with their dedicated IP I've been able to keep my IP sending reputation at a healthy level. Also, they have one of the best customer service I've ever used, they're quick to respond and they'll stick with you and even follow up until the issue is resolved.

What do you dislike about Twilio SendGrid Email API?

Sometimes the setup process can be a little complicated, but with some guidance and assistance, it can be manageable.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

I've solved all the email deliverability issues I used to have with massive email campaigns, their platform is robust enough to handle high volume.

Small Business (50 or fewer emp.)
Jan 10, 2022
 Source
Overall Rating:
5.0
Mohan Lal D. avatar
Mohan Lal D.
Automation Specialist
Share
"Best software for Improving email Deliverability"
What do you like best about Twilio SendGrid Email API?

SendGrid is one of the best software for improving Email Deliverability using Email API. It is pretty straightforward software, which takes way less time to implement. Especially when you are using plugins like Memberpress, LearnDash, etc. on your Website, you would want to make sure that emails are delivered to the Client. SendGrid helps in making sure that emails really do reach inboxes. And, it is one of the most affordable software for sending Emails out there as well.

What do you dislike about Twilio SendGrid Email API?

None, except one small thing; sometimes when creating a sender profile in SendGrid, it doesn't load state names as per country i.e. if I select India as the country, it would still show me USA state names.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

We used SendGrid for improving Email Deliverability for our Website using API. SendGrid Email API is easy to configure and comes in handy when you are using tools like Memberpress and other plugins that send out Emails from your Website install. I also implement it for almost every client for whom I develop Wordpress Websites to make sure emails for Contact Forms Submissions and Reset Password Request, etc. get delivered properly as well.

Small Business (50 or fewer emp.)
Dec 23, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use and a helpful tool"
What do you like best about Twilio SendGrid Email API?

You can search email addresses to find their history, then find out if your recipients are receiving your mail. If they aren't then you can find out why.

What do you dislike about Twilio SendGrid Email API?

Some minor functions are not very easy to find, like manually adding a recipient to the blacklist.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Helping our customers figure out why they aren't receiving our emails. Helping make sure they receive our emails again by removing certain reports. Adding customers the blacklist to ensure they don't receive our emails again.

Small Business (50 or fewer emp.)
Dec 14, 2021
 Source
Overall Rating:
5.0
Ryan K. avatar
Ryan K.
Owner/Ceo
Share
"Twilio is the best + they own SendGrid"
What do you like best about Twilio SendGrid Email API?

My product team has had a great experience with the Twilio and SendGrid API's. Their support does a great job and always has treated us well. My only regret is not buying stock back when we started using these two companies. We recently went to a multi-year contract with Twilio and got even better pricing then before. For our booking company Afton Shows and for our ticketing company, Afton Tickets, Twilio and SendGrid have been crucial to operations and we are thankful to have found them many years ago!

What do you dislike about Twilio SendGrid Email API?

Nothing. I have been super happy with everything from support, to pricing, to features.

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Twilio and SendGrid let us build communications features into our booking and ticketing platforms so we can communicate easily with artists, promoters, venues, event organizers, and our attendees.

Small Business (50 or fewer emp.)
Dec 13, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Main email API service we use for our CRM"
What do you like best about Twilio SendGrid Email API?

The setup of API was pretty straightforward, and the manuals were detailed. We have implemented integration with their API in our product in a few days, and it has been working fine for five years nowadays. We are looking forward to implementing other functions of this API in our software soon

What do you dislike about Twilio SendGrid Email API?

The free plan seems to change more often than it wanted to be, and some features of API are now being deprecated, so we needed to modify our software to reflect these changes

What problems is Twilio SendGrid Email API solving and how is that benefiting you?

Sending emails through the CRM often conflicts with our providers' SMTP servers, so we needed to have an external API to implement proper communication with our customers. The benefits are also detailed reporting about the quality of our sent emails, unsubscribe functions, and detailed reporting