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Zapier
Get your software working together, automatically.
4.5
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Zapier Reviews: 4.5/5 — Highly Rated

Zapier Overview
What is Zapier?

Zapier is a cloud-based integration platform that enables users to automate workflows by connecting their favorite apps and services, streamlining data exchange and task execution without the need for manual intervention. With its user-friendly interface, Zapier allows the creation of automated sequences, known as Zaps, which trigger actions across different applications based on specific conditions or events. This innovative tool supports thousands of apps, ranging from project management and marketing to finance and customer support, facilitating seamless interconnectivity and boosting productivity across various business processes. Zapier empowers users to customize their automation needs, making it a versatile solution for enhancing efficiency in digital workspaces.

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Zapier Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Freelancer
Enterprise
Ease of use
Beginner
Intermediate
Deployment Cloud / SaaS / Web-Based
Support Chat, Email/Help Desk, Knowledge Base
Training Documentation
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Last updated: July 20, 2026
Zapier iPaaS Software logo
1,229 Zapier Reviews
4.5 out of 5
Small Business (50 or fewer emp.)
Jul 31, 2023
 Source
Overall Rating:
5.0
RF
Roy F.
Information Technology Help Desk/Noc Engineer
Share
"Connecting apps with ease"
What do you like best about Zapier?

It is a seamless way to make useful apps communicate and take performance to the next level. Some systems are complete. However, there are tools that we prefer when it comes to certain functions. It allows me to make them communicate seamlessly and channel data the way I need it.

What do you dislike about Zapier?

I am not sure, I use this because I like it. I can't really provide specifics

What problems is Zapier solving and how is that benefiting you?

Zapier allowed me to use the most convenient tools that I know using and make them communicate as one sophisticated system. allowing me to have one full business environment where I can manage every aspect of my business and see data flow from one system to another seamlessly

Mid Market (51-1000 emp.)
Jul 26, 2023
 Source
Overall Rating:
5.0
TW
Tyler W.
Founder
Share
"Quick and easy"
What do you like best about Zapier?

Using Zapier is crucial to a sales/marketing business using multiple platforms to optimize performance. We use Zapier to automate a ton of workflows and ensure that our teams are well connected and focusing their efforts on important tasks.

What do you dislike about Zapier?

It occasionally goes down and when you rely on an integration tool to document payment or something else mission critical, it can be a pain to wait for Zapier to get back online. Luckily this has only happened 2-3 times ever.

What problems is Zapier solving and how is that benefiting you?

Zapier keeps our data organized by ensuring that it is filed in the correct place. This saves hours of manual entry that other companies are literally paying people to do.

Small Business (50 or fewer emp.)
Jul 04, 2023
 Source
Overall Rating:
5.0
Adrian T. avatar
Adrian T.
Curious Transformation Officer (Cto)
Share
"Make your life easier and wayyyyy more productive"
What do you like best about Zapier?

Its ease of use is amazing. The Zaps are very easy to setup and get running and it allows you to integrate with most major apps and softwares availabe. If it saves you time I am down for it.

What do you dislike about Zapier?

Sometimes, the process of testing your Zap and correcting errors can be a little slow but the time it will save you compensates this one time pain. This does not takes away any of the value of the app.

What problems is Zapier solving and how is that benefiting you?

It has allowed me to create internal apps for different companies and integrate them with Open AI bringing all the benefits of artificial intelligence for the company in a very fast pace.

Small Business (50 or fewer emp.)
Jun 20, 2023
 Source
Overall Rating:
5.0
SV
Susan V.
Founder
Share
"Empowering Efficiency with Automated Workflows"
What do you like best about Zapier?

Zappier, the automation powerhouse, revolutionizes productivity by seamlessly connecting my favorite apps and automating repetitive tasks. With its vast library of pre-built integrations and intuitive interface, Zappier has allowed me and my team to streamline our workflows, save time, and unlock new levels of producitivity. It has excelled at boosting productivity by eliminating manual data entry and minimizing the need for context-switching between multiple applications. It can automate a wide range of tasks for all individuals and businesses, such as being able to create new tasks in the project management tool when an email is received, adding new leads to the CRM system from a form submission, or sending customized follow-up emails, Zappier does it all!

What do you dislike about Zapier?

Creating complex workflows with multiple triggers and actions may require more advanced knowledge and experience. Users with limited technical expertise may find it challenging to configure intricate automation or encounter limitations, it was a bit hard to get used to it, but once it's done - everything gets automated.

What problems is Zapier solving and how is that benefiting you?

Zapier allows me to automate repetitive tasks and data transfers between different apps, eliminating the need for manual intervention. This automation saves me tons of valuable time and effort by streamlining our workflows and reducing the manual steps involved in the tasks. Focusing on more critical and high-value jobs frees me, ultimately increasing my productivity. It also bridges the gap between various applications that businesses use on a daily basis. It enables seamless integration and data exchange between different apps, even if they don't have native integrations. This connectivity allows me to consolidate and centralize my data, ensuring smooth information flow across various tools and systems that me and my team use. Breaking down data sols and enabling cross-app functionality has completely removed the need for manual data entry or switching between multiple applications.

Small Business (50 or fewer emp.)
Jun 20, 2023
 Source
Overall Rating:
5.0
Samuel N. avatar
Samuel N.
Founder & Ceo
Share
"Saves a lot of time!"
What do you like best about Zapier?

Zapier has helped me save a lot of time for lead collection! Just set up the automation to send update emails to clients + add to a spreadsheet, and done. It has worked like a charm, and clients are always impressed. I've also used Zapier to automate posts so that when I post on Instagram, it also posts on LinkedIn. Super helpful.

What do you dislike about Zapier?

I have not found anything I dislike about Zapier!

What problems is Zapier solving and how is that benefiting you?

Zapier helps me automate lead collections so I do not have to collect leads manually. Instead, with this automation, I am notified of when leads come through right at the moment they are collected, which saves me a lot of time!

Small Business (50 or fewer emp.)
Jun 17, 2023
 Source
Overall Rating:
5.0
DK
David K.
President
Share
"Automation For Anything Without High API Costs"
What do you like best about Zapier?

Zapier makes it incredibly easy to create automation between apps and software that may not have native connections or API. In addition, if there is no Zap connection that already exists, you can build it out with data formatting and more.

What do you dislike about Zapier?

One major thing that I dislike about Zapier is that they release new products and features as Beta - and then expand upon those Beta products but are always warning that things may not work - and they never declare or confirm that it's ok to start using these features with the backup from their company's support team... so it's confusing whether we actually utilize items at a production level or not.

What problems is Zapier solving and how is that benefiting you?

Zapier solves a ton of problems for our agency - we are able to create automation solutions for our clients that would have required thousands of dollars in developer spend on API's that are now seamlessly available in Zapier.

Small Business (50 or fewer emp.)
Jun 15, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Zapier for Automating your tasks"
What do you like best about Zapier?

Working in a digital marketing agency I have used Zapier to connect my WordPress website to my Slack which helped me get notifications every time someone made a purchase or register for my website and it decreased my workload.

What do you dislike about Zapier?

Nothing my experience with Zapier was great didn't find anything I didn't like

What problems is Zapier solving and how is that benefiting you?

1-Automating tasks 2- Supports scaling up the Facebook ads by automating many tasks 3-Can also automate are email software tools

Small Business (50 or fewer emp.)
Jun 14, 2023
 Source
Overall Rating:
5.0
DL
Diatile L.
Founder
Share
"Great automation tool"
What do you like best about Zapier?

That it integrates with a lot of applications and platforms. It is easy to set up and start creating Zaps for your automation. Their help center easy to navigate and find related documentation/videos to what you looking for. Their online support is also one of the best I have dealt with.

What do you dislike about Zapier?

So far nothing yet. I don't dislike anything yet, I am happy with the platform so far.

What problems is Zapier solving and how is that benefiting you?

It has helped with integrating the different platforms we use. This has allowed pushing/transfer of data automatically between these platforms which cannot directly integrate.

Small Business (50 or fewer emp.)
Jun 12, 2023
 Source
Overall Rating:
5.0
BG
Brandonn G.
Founder
Share
"Automate everything with Zapier"
What do you like best about Zapier?

Zapier is a very easy-to-use platform, even if I don't have a lot of knowledge about coding experience I can create Zaps with just a few clicks. It comes with a staggering number of integration with 4000 apps so I can automate tasks across all of my workflows. It can create just about any task, from sending emails to creating new files automatically with different pricing plans. It is very suitable and affordable, especially for small businesses and individuals like me and my team who may not have the resources to deal with the heavy workflow, this is when Zapier comes in handy.

What do you dislike about Zapier?

Zapier is a very powerful tool, but it can be timed in terms of customizability. I don't seem to be able to create custom fields or workflows. If something goes wrong it is very difficult to troubleshoot but the support is always there to help. Also while it can be cheap and affordable for smaller businesses and individuals it can get expensive for bigger ones.

What problems is Zapier solving and how is that benefiting you?

Before using Zapier my workflow was very heavy with tons of repetitive tasks. Since I started using it it automates my tasks all across the entire workflow so I can focus on more important things, it can be integrated in almost all areas with a huge integration number of apps. What more can you asks besides, saving time, increasing productivity

Mid Market (51-1000 emp.)
Jun 08, 2023
 Source
Overall Rating:
5.0
AF
Aspen F.
Founder
Share
"Great tool for beginners"
What do you like best about Zapier?

Intuitive. A ton of integration options. Robust free plan.

What do you dislike about Zapier?

Haven't run into any issues not able to be resolved.

What problems is Zapier solving and how is that benefiting you?

Zapier has helped me connect all of our different platforms together for seamless and efficient processes and workflows.