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Mailchimp vs Omnisend Comparison

Mailchimp vs Omnisend Comparison

Mailchimp
Omnisend

At a Glance

4.4

Email Marketing Software

Starting at $0

per month

4.6

Email Marketing Software

Starting at $0

Per Month

Overview

Mailchimp

Mailchimp is a leading, web-based marketing automation service that allows users to create and share newsletter and gather analytics on customer engagements. The platform offers extensive tools that helps users create targeted emails as well as run Facebook ad campaigns, in addition to being able to…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Omnisend

Omnisend is a comprehensive email marketing platform that offers a wide range of features to help you grow your eCommerce brand. The platform is popular for its personalization features, tailored automation flows, and comprehensive tracking and reporting. The platform offers great value for money es…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Pricing

Free

$0

per month

Core

$10

per month

Plus

$29

per month

Free Plan Available

Pricing Available

Free plan

$0

Per Month

Standard plan

$16

Per Month

Pro plan

$59

Per Month

See Pricing Details

Free Plan Available

Pricing Available

Pros & Cons

Mailchimp Pros

  • Allows users to import their own templates
  • Provides access to comprehensive competor metrics
  • Rmeovable MailChimp logo
  • You can create unlimited landing pages for free with your Mailchimp plan
  • Buddies up with big website builders and MailChimp’s CRM flawlessly
  • Very approachable interface – you’ll have no problem whipping up a functional landing page

Mailchimp Cons

  • Integration with PayPal and WordPress is clunky
  • Templates are very basic and limited
  • Sparse in templates and design choice
  • Its potential is heavily limited by its simplicity
  • Feels more like a tack-on service than a real tool

Omnisend Pros

  • Impressive ‘product picker’ feature
  • Lots of automation features
  • Effortless signup and streamlined UI
  • Supports native integrations with top ecommerce platforms
  • Great customer service

Omnisend Cons

  • Email design options are limited
  • Manual input of data every time users launch a social media campaign

Screenshots

Mailchimp

Omnisend

Videos

Mailchimp

UNLISTED Marketing Platform

Omnisend

Email Marketing for Ecommerce — Take a Walkthrough of Omnisend’s Platform (Product Demo)

Top Alternatives

AWeber

4.2

Starting at $0

per month

Benchmark Email

4.2

Starting at $0

per month

BigContacts

4.7

Starting at $10

per user, per month

AWeber

4.2

Starting at $0

per month

Benchmark Email

4.2

Starting at $0

per month

BigContacts

4.7

Starting at $10

per user, per month

Deployment

Cloud, SaaS, Web-Based

Mobile Android

Mobile iPhone

Cloud, SaaS, Web-Based

Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

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