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Intuit Mailchimp Logo
Intuit Mailchimp
4.3
(12,388)
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Intuit Mailchimp Reviews & Product Details

Intuit Mailchimp Overview
What is Intuit Mailchimp?

Mailchimp is a leading, web-based marketing automation service that allows users to create and share newsletter and gather analytics on customer engagements. The platform offers extensive tools that helps users create targeted emails as well as run Facebook ad campaigns, in addition to being able to automate follow-ups and monitor campaign progress. Mailchimp is also a reliable platform for collecting and analyzing email responses, while at the same time providing users with the tools to easily design, share and track email newsletter performance from a single dashboard.

Company Intuit Inc.
Year founded 1983
Company size 10,001+ employees
Headquarters Mountain View, California, United States
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Intuit Mailchimp Categories on Findstack
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Intuit Mailchimp Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Intuit Mailchimp Pros and Cons
Pros
  • Allows users to import their own templates
  • Provides access to comprehensive competor metrics
  • Rmeovable MailChimp logo
  • You can create unlimited landing pages for free with your Mailchimp plan
  • Buddies up with big website builders and MailChimp’s CRM flawlessly
Cons
  • Integration with PayPal and WordPress is clunky
  • Templates are very basic and limited
  • Sparse in templates and design choice
  • Its potential is heavily limited by its simplicity
  • Feels more like a tack-on service than a real tool
Intuit Mailchimp Features
A/B Testing
API Access
Analytics/Reporting
Automated Responses
Bounce Management
Campaign Scheduling
Contact List Import/Export
Custom Fields
Customizable Templates
Deliverability Tools
Drag-and-Drop Editor
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Tracking
Event-Triggered Email
Geolocation Tracking
Integration with CRM
Landing Pages/Web Forms
Mobile Optimized Emails
Multi-channel Marketing
Personalization
Real-Time Analytics
Segmentation
Social Media Integration
Spam Testing
Subscriber Management
Survey/Poll Management
Template Management
Unsubscribe Management
Intuit Mailchimp Media
Intuit Mailchimp video thumbnail
Intuit Mailchimp - Intuit Mailchimp Homepage
Intuit Mailchimp Screenshots
Intuit Mailchimp Homepage
Intuit Mailchimp Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 26, 2025
Intuit Mailchimp Logo
12,388 Intuit Mailchimp Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Nov 18, 2019
 Source
Overall Rating:
5.0
Kayla S. avatar
Kayla S.
Ceo
Share
"Easy to use software."
What do you like best about Intuit Mailchimp?

I love that this program is so user-friendly. It's straightforward and they have tons of helpful articles and videos for design inspiration.

What do you dislike about Intuit Mailchimp?

I don't have one dislike! Both the paid and unpaid plans are great.

What problems is Intuit Mailchimp solving and how is that benefiting you?

It's easy to keep clients up to do date with a visually appealing and engaging newsletter.

Mid Market (51-1000 emp.)
Nov 17, 2019
 Source
Overall Rating:
5.0
Designer U. avatar
Designer U.
Digital Content Delivery Specialist
Share
"Mailchimp easy to use"
What do you like best about Intuit Mailchimp?

Easy to understand and use, many template options

What do you dislike about Intuit Mailchimp?

the price for single campaigns is high meaning that it's better to pay for the monthly subscriptions

What problems is Intuit Mailchimp solving and how is that benefiting you?

really good and free reporting

Small Business (50 or fewer emp.)
Nov 15, 2019
 Source
Overall Rating:
5.0
Ashley L. avatar
Ashley L.
Social Strategist Coordinator
Share
"Creating Newsletters In A Snap"
What do you like best about Intuit Mailchimp?

Mailchimp makes newsletters easy. I feel confident that if you never made a newsletter before, you could make a beautiful one in Mailchimp without help. Adding images is easy, linking photos and text is easy, and reorganizing is easy. I love that I can save different templates for different purposes. The analytics are clear and instant.

What do you dislike about Intuit Mailchimp?

The in-app photo editing isn't the best, but it's not enough of an issue for me to consider it a real problem.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Mailchimp has turned a chore into a simple task. Creating the weekly newsletter takes less than 20 minutes, and it looks professional.

Small Business (50 or fewer emp.)
Nov 15, 2019
 Source
Overall Rating:
5.0
LY
Lilly Y.
Front Office/Hr Admin
Share
"Mailchimp Experience"
What do you like best about Intuit Mailchimp?

Most helpful about mailchimp is how easy/user-friendly it is to use. If you’re struggling with something, you can search pretty easily how to fix it.

What do you dislike about Intuit Mailchimp?

Nothing I dislike about Mailchimp. Everything has been pretty user-friendly.

What problems is Intuit Mailchimp solving and how is that benefiting you?

No problems, the benefits have been how easy it is to send your newsletter directly to the palm of people’s hands.

Small Business (50 or fewer emp.)
Nov 14, 2019
 Source
Overall Rating:
5.0
Stephanie H. avatar
Stephanie H.
Marketing Specialist
Share
"Easy-to-Use Software for All Skill Levels"
What do you like best about Intuit Mailchimp?

Mailchimp is really well designed for ease of navigation. Even with no prior experience I was able to find what I was looking for, edit campaigns and make changes, schedule newsletters and create the correct email lists. It find it helps with the productiveness and flow of my day because it keeps things simple and straightforward.

What do you dislike about Intuit Mailchimp?

One of the downsides of using Mailchimp is your creative vision will be somewhat limited. There are multiple enewsletter templates to choose from but as far as I'm aware there's no way to custom-design every aspect of your campaign.

What problems is Intuit Mailchimp solving and how is that benefiting you?

I'm still working on learning the optimum send times to increase campaign open rates, and I've realized that Mailchimp can calculate their best suggested send time to help. I've been choosing this option almost exclusively and so far the rates look good!

Mid Market (51-1000 emp.)
Nov 14, 2019
 Source
Overall Rating:
5.0
Monica C. avatar
Monica C.
Institutional Administrative Assistant
Share
"Segmenting & Targeting"
What do you like best about Intuit Mailchimp?

What I like best about Mailchimp are the variety of features that are available. They allow me to easily segment and target my emails to specific audiences. As a greeting card company my employer carried cards for a variety of occasions, including some that celebrated predominantly in certain regions. Additionally, we shipped worldwide and had customers on almost every continent. Being able to target those emails to specific regions gave our marketing a personal touch and resulted in increased web traffic and sales.

What do you dislike about Intuit Mailchimp?

One thing I disliked about my experience with Mailchimp was integration. In my previous position, I had difficulty syncing Mailchimp with Magento and using the landing page builder. This may have been an issue on the developers end but at the time I was not able to get any clear instructions on how to resolve the issue.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Mailchimp enabled my company to better understand what kind of content our customers respond to as well as increase their product knowledge by informing them about new products and promotions. Using Mailchimp along helped us to significantly increase our web traffic as well as our sales. It also helped my company to be GDPR compliant.

Small Business (50 or fewer emp.)
Nov 13, 2019
 Source
Overall Rating:
5.0
Seth C. avatar
Seth C.
Account Manager
Share
"Intuitive, clean marketing email platform"
What do you like best about Intuit Mailchimp?

Easy to use and create attractive emails. Very intuitive design.

What do you dislike about Intuit Mailchimp?

Not really a dislike rather a wish that MailCjimp could handle more sophisticated marketing automation campaign types.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Email marketing pain Reliance on designers to craft attractive emails

Small Business (50 or fewer emp.)
Nov 13, 2019
 Source
Overall Rating:
5.0
DA
Dilan A.
Designer
Share
"Simple, short and sweet."
What do you like best about Intuit Mailchimp?

I love everything about Mailchimp. Best way to reach out to email blast.

What do you dislike about Intuit Mailchimp?

There's not much I hate. I would add more features but nothing too major.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Reaching out to our customers and informing them.

Small Business (50 or fewer emp.)
Nov 13, 2019
 Source
Overall Rating:
5.0
Natalie A. avatar
Natalie A.
Administrative Assistant
Share
"Amazing platform for gaining and tracking customers "
What do you like best about Intuit Mailchimp?

Mailchimp has tons of easy to use templates, can connect with other apps and software to help track your customers and reach out for a higher retention rate.

What do you dislike about Intuit Mailchimp?

Some data gathered is not always very clear and possibly incorrect- for instance sometimes data will show a customer opened a campaign email more times than likely possible within one minute.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Mailchimp aided in raising customer retention by 10%. Still haven’t found anything out there easier to use for emailing coupons and keeping customers active.

Small Business (50 or fewer emp.)
Nov 12, 2019
 Source
Overall Rating:
5.0
Laura B. avatar
Laura B.
Assistant Account Manager
Share
"Mailchimp"
What do you like best about Intuit Mailchimp?

I like that it creates really nice emails with minimal coding.

What do you dislike about Intuit Mailchimp?

I dislike that some of the templates are hard to use.

What problems is Intuit Mailchimp solving and how is that benefiting you?

I am able to make mobile friendly emails with an easy software.

Small Business (50 or fewer emp.)
Nov 11, 2019
 Source
Overall Rating:
5.0
Melissa B. avatar
Melissa B.
Sales Coordinator And Customer Service Manager
Share
"Easy to use"
What do you like best about Intuit Mailchimp?

Mail chimp is super affordable and effective. It's also very user-friendly. I've been using Mailchimp for the last 6 years and I don't see myself ever switching. Customer service is phenomenal as well. Anytime I have an issues, I can usually get someone on the phone real quick and the are so knowledgeable. I'm currently not using Mail chimp right now because my free lance contract had ended recently, so I wouldn't be able to upload a screen shot to show proof. However, all the clients I have worked with has been using Mail chimp.

What do you dislike about Intuit Mailchimp?

There's nothing that I dislike about Mail chimp. It seems to be the perfect service in my opinion and they are heading in the right direction.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Automated campaigns are the BEST! All you have to do is create a series of newsletters, set it and forget it. It's that easy. I also really appreciate the easy resend button on mobile. When I send out a campaign, I usually wait about 24 hours to see how many people opened and clicked on the email. After 24 hours, there's a resend button to send the campaign to those who haven't opened the email. I usually get a good percentage of people who clicks on the email the second time it gets sent.

Small Business (50 or fewer emp.)
Nov 11, 2019
 Source
Overall Rating:
5.0
OB
Olivia B.
Marketing Manager
Share
"Obsessed with the ease of Mailchimp! "
What do you like best about Intuit Mailchimp?

When I started a new role as a Marketing Manager for a fashion brand, the only thing within my new job that I had never done before was email marketing. That being said, when I started using Mailchimp, the platform helped me create so many stunning emails for the brand with ease. Although I was nervous to take this on, it was such an easy thing all thanks to Mailchimp. I love how easy it is to create different segments, review analytics, etc.

What do you dislike about Intuit Mailchimp?

So far, I haven't found anything about it that I dislike!

What problems is Intuit Mailchimp solving and how is that benefiting you?

I have so many different marketing segments I send emails to within Mailchimp. I have realized how easy it is to create different email flows quickly and simply.

Small Business (50 or fewer emp.)
Nov 11, 2019
 Source
Overall Rating:
5.0
Ailsa R. avatar
Ailsa R.
Client Engagement Manager
Share
"Great tool for client's newsletters "
What do you like best about Intuit Mailchimp?

Mailchimp is extremely user-friendly. Our agency uses Mailchimp for many of our clients' newsletters and email communications. We don't have to invest a ton of time training clients to build and share their newsletters anymore, thanks to Mailchimp! We can build our own templates within Mailchimp and show our clients how to update Headings and Body content and they can send themselves. Would highly recommend.

What do you dislike about Intuit Mailchimp?

When building your own templates in Mailchimp, there are often glitches in the code when using the 'Duplicate' functionality. Through testing the emails we can usually pick this up before it's sent to the mailing list.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Mailchimp saves my team time because of the user-friendly experience. It's easy to train our clients to build out and send emails themselves. Any copy changes can be done by them as well, so it's a huge time saver for our business.

Small Business (50 or fewer emp.)
Nov 11, 2019
 Source
Overall Rating:
5.0
Jennifer W. avatar
Jennifer W.
Professional Freelancer
Share
"Would recommend to any business, large or small."
What do you like best about Intuit Mailchimp?

Ability to start small and at no cost while building your email database. It offers a cost effective solution to anyone no matter how large or small they are. Very user friendly and I prefer over the most well known Email Marketing tool out there. I have used for Non Profits to even Automotive dealerships. It works on all levels. Great product and can't wait to see what improvements they offer in the years to come.

What do you dislike about Intuit Mailchimp?

Inability to edit HTML template on code site sometimes if a design is off or if I want to paste in my own HTML design

What problems is Intuit Mailchimp solving and how is that benefiting you?

Getting news out to our email database quickly and easily without any time consuming work

Mid Market (51-1000 emp.)
Nov 10, 2019
 Source
Overall Rating:
5.0
Jake H. avatar
Jake H.
Freelance Designer
Share
"Easy to use, easy to send, quickness throughout "
What do you like best about Intuit Mailchimp?

The duplicate feature, as we send to multiple audiences at a time and our emails are often of the same style, it helps to make it much quicker

What do you dislike about Intuit Mailchimp?

A/B testing is still quite clunky when trialling different content, I’ve had times when the Content has been duplicated when loading templates and it has led to additional work.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Capturing email data from 3rd parties and easily aggregating this in Mailchimp, their different data types allow us to import lots of data.

Enterprise (> 1000 emp.)
Nov 07, 2019
 Source
Overall Rating:
5.0
CM
Chris M.
Digital Communications Manager
Share
"Easy to use!"
What do you like best about Intuit Mailchimp?

It's a very intuitive tool that is easy to train team members on.

What do you dislike about Intuit Mailchimp?

There can be a disconnect between how things appear in the editor and how they look when they arrive in your inbox.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Internal newsletters, event sign ups.

Small Business (50 or fewer emp.)
Nov 07, 2019
 Source
Overall Rating:
5.0
Kat D. avatar
Kat D.
Freelance Writer
Share
"Easy to use - Gets the job down"
What do you like best about Intuit Mailchimp?

I like how MailChimp is easy to update and change templates. You can keep the same template for consistancy or easily adjust.

What do you dislike about Intuit Mailchimp?

I wish that the survey feature was easier to use and looked "cleaner" when sending an email.

What problems is Intuit Mailchimp solving and how is that benefiting you?

We are using MailChimp as a touchpoint for customers that have fallen off or for cold leads. It's easy to see if they may be interested by how they react with the email.

Small Business (50 or fewer emp.)
Nov 06, 2019
 Source
Overall Rating:
5.0
Katarina C. avatar
Katarina C.
Coordinator Of Communications
Share
"Frequent MailChimp user"
What do you like best about Intuit Mailchimp?

I love how simple the interface is. Dragging and dropping content is so easy and almost anyone can figure out how to use it. The emails themselves look beautiful.

What do you dislike about Intuit Mailchimp?

While MailChimp is wonderfully simple for new users to navigate, I wish there was the ability for more flexibility and customization as you get comfortable with the platform. I would love to have a larger selection of fonts. Things like custom forms would be amazing. While there are tons of opportunities for segmentation, getting people moved over to new segments can be complicated.

What problems is Intuit Mailchimp solving and how is that benefiting you?

We use MailChimp to communicate with our families, donors, and volunteers. Creating regular communications systems is so much easier with MailChimp.

Small Business (50 or fewer emp.)
Nov 06, 2019
 Source
Overall Rating:
5.0
IS
Irena S.
Cofounder
Share
"Very usefull marketing instrument to build audience"
What do you like best about Intuit Mailchimp?

It's easy to use and create own email templates. It's easy to integrate in web platforms the subscribe options and build data base. I like the different options to add more email contacts in the created email lists.

What do you dislike about Intuit Mailchimp?

They are still problems with the emails delivering. Often they are going in the spam folder. And is very annoying, when some contacts decide to report the email bulletin like a spam, although they have joined the email list by their own choice. The contacts are obligated to choose a reason why they decided to unsubscribe, but maybe they need to have more choices to select.

What problems is Intuit Mailchimp solving and how is that benefiting you?

Mailchimp is helping me to save a lot of time and to measure the marketing results of my email campaigns by easy way.

Mid Market (51-1000 emp.)
Nov 06, 2019
 Source
Overall Rating:
5.0
EU
Ellaine U.
Prospect & Customer Concierge
Share
"A simple way to automate emails"
What do you like best about Intuit Mailchimp?

The automations on this program mirror that of paid programs, often better

What do you dislike about Intuit Mailchimp?

There is very little bad to say about the program itself

What problems is Intuit Mailchimp solving and how is that benefiting you?

Easy automation, great list manangement

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