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Webflow vs Unbounce Comparison

Webflow vs Unbounce Comparison

At a Glance

4.4

Website Builder Software

Starting at $0

per month

3.6

Conversion Rate Optimization Software

Starting at $99

per month

Overview

Webflow

Weblfow allows business owners, entrepreneurs, marketers, and content creators to build websites and publish content using the full power of HTML, Javascript, and CSS in a fully visual canvas without the need for coding. Combining e-commerce, marketing, content management, animation, and design func…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Unbounce

Unbounce is a flexible and powerful landing page builder for all screen sizes. It offers two solution categories. While it offers code-free drag-and-drop functionality for solopreneurs and lean teams with limited development resources, it also allows for custom JavaScript and CSS programming for mor…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Pricing

Starter

$0

per month

Basic

$18

per month

CMS

$29

per month

Business

$49

per month

See Pricing Details

Free Plan Available

Pricing Available

Launch

$99

per month

Optimize

$145

per month

Accelerate

$240

per month

Concierge

$625

per month

See Pricing Details

Deals Available

Free Trial Available

Pricing Available

Pros & Cons

Webflow Pros

  • You can tweak designs using CSS
  • Fantastic customization features
  • Ideal for working with clients
  • You benefit from high levels of customizability with full access to your website’s code.
  • Webflow mimics popular design software like Adobe Photoshop and InDesign, which creates a smoother transition for designers familiar with these tools.
  • Webflow enables easy collaboration between designers and developers.
  • Professionals can use Webflow to develop websites for their clients.
  • You’ll get access to an intuitive drag-and-drop editor.

Webflow Cons

  • Beginners might find it intimidating
  • Not a lot of third-party integration options
  • Some templates have to be paid for
  • Webflow comes with a steep learning curve, especially if you don’t have any coding knowledge or experience with traditional design software.
  • You can’t launch a live website with Webflow’s free plan.
  • Webflow falls within a middling price range compared to other web design software.

Unbounce Pros

  • Lots of helpful guides and resources to help you use the tool effectively
  • Excellent natural copy generation, with minimal editing required. 
  • Multiple template options for product descriptions, ad copy, landing pages, Facebook ads, and more
  • Chrome extension to automatically create content on social channels. 
  • You get access to Industry-specific templates
  • The landing page builder is so easy to use
  • Unbounce has excellent A/B testing implementation
  • Huge toolkit at your fingertips
  • A highly intuitive drag-and-drop builder
  • Comprehensive metrics for A/B testing, and solid integration for third-party apps

Unbounce Cons

  • Not ideal for creating long-form copy, due to limited output options.
  • No options to help you organize your content.
  • It could use more template options
  • There are some issues regarding mobile responsiveness
  • It needs better analytics tracking
  • Price is uninviting unless you’re making money
  • Responsiveness could be improved
  • Mobile optimization could also be better 

Screenshots

Webflow

Unbounce

Videos

Webflow

Meet the design tool from the future — Webflow

Unbounce

Unbounce Acquires Snazzy AI

Top Alternatives

ClickFunnels

4.7

Starting at $147

per month

Leadpages

4.2

Starting at $49

per month

Carrd

4.5

Starting at $9

per year

ClickFunnels

4.7

Starting at $147

per month

Instapage

3.9

Starting at $199

per month

Landingi

4.9

Starting at $29

per month

Deployment

Cloud, SaaS, Web-Based

Linux

On-premise

Cloud, SaaS, Web-Based

Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

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