Unclaimed: Are are working at Awin ?
Awin is a marketing technology platform that provides a marketplace for businesses to manage any type of partnership. From traditional affiliates, mass media, and influencers to B2B, advertisers selling products or services online can seamlessly leverage engaged consumer audiences to grow sales, expand customer reach and strengthen their brand.
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Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
Compare Awin with other popular tools in the same category.
- Great support team - A large number of national and international platforms - Reasonable fee structure for Awin Access
- Search function can be quite hard to navigate - Affiliate reccomendations could be better
It has helped grow the presence and sales for a number of clients for ourselves from multinational ecommerce entities to a small business focusing on home products.
Reliable dashboard and easy to use features. I find the Awin dashboard extremely easy to use compared to other networks for reporting especially however validations, newsletters & contacting new publishers also very easy.
One feature I would like to see is an option to filter approved/pending/rejected transactions on a publisher performance report. Sometimes when pulling data the total amount is just (approved + pending) while rejected isn't incorporated into the total amount which has confused junior team members. This is sometimes unhelpful when you're looking at YoY comparisons.
Clear reporting while new partners feature easy to use, we contact new publishers regularly for our clients. Also, account management sends over new opportunities monthly, which we look into and feed back to our clients.
Everything is in one place. I do not have to spend time searching for what I am looking for. I can get a job done effectively and efficiently with just a few clicks.
There are not many things I dislike about Awin. All the platforms are clearly listed within the same platform which makes my job easier as i do not have to keep switching dashboards.
We are able to track how much money the business is spending on affiliates. This helps us manage internal expectations, budgets and all future marketing campaigns.
The platform dashboard and ease of use, being able to search easily for new publishers in the platform and adding/inviting them to our program, much more organised and easily categorised compared to SAS.
Working on both SAS and Awin, means there are some elements of the SAS platform that I prefer using over Awin, such as the in-depth reporting and info you can get on each publisher in SAS compared to Awin.
Onboarding and growing the UK affiliate program with limited resources and time, and having everything centralised in one place, in terms of commissions, revenue and overall performance.
The account management team are lovely and the senior peirs of them teams are supper knowledgable. Reporting is easy
The Wiki is developed purely from a Tech Pov and can be very challenging for larger companies that do not have a direct link with the development team. Some of the functions are extremely restrictive and access needs to be requested.
Help support our affiliate channel growth.
Huge network which is easy to use. Account managers are helpful and always try their best to support and improve the programme. Lots of reporting options which is great!
There's multiple ways to access the same thing which can sometimes be confusing. Staff work 4 day weeks so sometimes things can be missed or take slightly longer.
Finding and collaborating with upcoming and new publishers we wouldn't have thought of otherwise, as the network is so diverse. This enables us to reach new audiences.
I think AWIN is a really great platform and I think the reporting tool is really useful when comparing the data month by month.
Something that would be useful is the ability to see performance data around creatives and offers. To see which were clicked on most etc
Awin makes the process of working with affiliates a lot easier and smoother.
Simplicity - No frills, easy to use and very intuitive
nothing really, works well without issues
bridging the gap between affiliates and retailers
All the various different reports that I can download to track performance and affiliates in my advertiser account.
Tracking issues from our side make it difficult to use all the metrics that are currently tracking on the platform which is the biggest downside.
With the said tracking issues, this is something that we have found work-arounds but the support from the Awin team was what made this possible and their knowledge.
Popularity with affiliates, clear reporting, simple structure.
Can be slow on Monday mornings. I would prefer to be able to delete creative.
It's a very simple to use platform which we get for a good price that does not prohibit our growth.