Mixpanel Reviews & Product Details

One of the notable strengths of Mixpanel lies in its exceptional support team, possessing a profound depth of technical expertise and a solid commitment to assisting customers.

I believe there are areas for improvement in the platform's capabilities, particularly in enabling seamless integration with external data sources to enhance the depth of product understanding. For instance, the existing Salesforce integrations primarily cater to product marketing instead of emphasizing product analytics.

As a Product Analyst utilizing Mixpanel for comprehensive product analytics, I have observed significant advantages for our company in terms of gaining a profound understanding of our customer base. By effectively segmenting them into three distinct groups—customers, accounts, and partners—we have discerned unique behavioral patterns within each category. This invaluable insight has enabled us to optimize engagement strategies and proactively mitigate churn, leading to enhanced business outcomes.

It has to be the amazing customer service. I've never had a question that went unanswered for a long time. I work with over a dozen vendors like MixPanel on a regular basis and none of them compare.

Nothing really. I do have a suggestion though - I'd love it if we could leverage AI to identify and duplicate (or similar) events/properties, in order to avoid redundancies.

MixPanel allows me to keep track of dozens of features/products, always ensuring optimal UX, and preventing any unwanted anomalies. Without MixPanel I would be lost.

Upsides of using mixpanel are - Scalability - You can easily scale Affordable Plans - Best thing is that it is free and has numerous plans you could choose from as per your business needs Easy Integration - SDK of mixpanel is quite easy to integrate Third party integration - Easily integrates with third party tools like appsflyer etc for finding out like count etc.

Downsides of using mixpanel are - Not a lot of Key performance Indicators (KPIs) are available Advance features given are not particularly useful, generally speaking Sometimes the data that flows inside mixpanel is ambiguous and confusing

Mixpanel is helping us to find out the users who are actively using our apps, we can identify the user journey through our app and find out the clicks and events that he performs over the app. With the help of A/B testing, we can get more users to come back to our app and thus increasing Retention.

It has given me every insight I want on my users, and so far, I've only used the free tier features. It's a rare product I'd be happy to pay for, and it's been free so far.

I wish it were easier to track an individual user's session and only see the values you want when viewing a user's activity. It'd also be nice if the documentation were a little more specific on how to add custom attributes.

I wasn't sure how users were using my product, and now I'm not flying blind when figuring out what features to add and where people are getting hung up when using the product.

Makes it very easy and simple to gain an understanding of your KPIs and see how users are using your application.

The only criticism I have is that it does not appear to work with wordpress easily.

Understanding how users use our product

Mixpanel helped me review all important analytics for the mobile app i was working on. I was able to review data, create flows and funnels. Being able to do this was so helpful in visualizing what was going on in my app.

The learning curve was a bit steep and understanding how to use some of the graphs/data was hard. So it took some time to watch tutorials and read the documentation to learn how to use all of the features.

The problems mixpanel solved were endless. I could look at daily, yearly, and monthly data on what was going on in my app. I was able to create reports to understand user flows.

1. It is super fast - No matter the complexity of filters, breakdowns, mixpanel comes up with the visualization in a jiffy. Now that's a delight because number crunching is known to be super slow process across other analytics tools, excel etc. 2. The UI is beautiful - Who thought number crunching could be fun? Well, mixpanel did. 3. Feature packed - You get trends, insights, funnels, cohorts broken down by any number of dimensions.

Nothing really! Maybe they could add products like Appcues, Userflow etc., to simplify life for product folks.

Super detailed view of User behavior, feature adoption, engagement, conversion & retention. Integrates most of external tools seamlessly as well.

I find Mixpanel so user friendly compared to other analytics tools. You don't need to be an expert or SQL wizard to get useful insights. The charts are easy to generate and understand, and the dashboard sharing and AB testing capabilities are awesome.

I can't really think of much. Some user flows are a little bit unintuitive like setting up custom events, but it's pretty easy in general and more than flexible enough for my needs.

It makes it easy to track performance of features, AB tests and user cohorts, so i know if the work we're doing is succeeding with the expected impact. The whole team can also get involved as it's easy to use.

The mix-panel gives the ability to track the user's path fro which he had gone through. The mix-panel gives all the info. relate to the user, how he used the app, from where etc. This allows an org. to debug the errors faced by the users and helps in future progress development.

Not as such, but i would recommend adding some more integrations in mixpanel for other apps.

Mixpanel is trying to compete with google analytics and for that mixpanel needs to be more precise with more fields to be added on so that the org. Can get more such info related to the user.

- mixpanel is one great solution, for tracking customers data and analyse

- customer support can be improved. - Pricing can be msde more transparent.

- Mixpanel makes it easy to know customer behaviour with the actual product and analuse the details well.